article thumbnail

How to Use Facebook Groups for Your Brand

Ignite Social Media

While Facebook Groups have been known more commonly for personal use, new brand opportunities are arising on the platform which give businesses the ability to use groups as a more constructive tool. Group Opportunities. Are you currently part of any groups on Facebook? If the answer is yes, what are they about?

Groups 134
article thumbnail

5 Group Buying Sites to Stalk

Idaconcpts

Group buying sites are becoming a popular online destination for many shoppers. Groupon was one of the first websites to capitalize on the growing niche of online customers who want to receive group savings on purchases. Deals offered include Kosher foods and events that cater to a Jewish audience.

Groups 123
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Facebook Groups for Small Businesses in 2022: The Benefits + Real Examples

Buffer Social

According to the Harvard Business Review, customers are three times more likely to buy from your brand if they form an emotional connection to it. This is where Facebook Groups come into the picture. Creating a Facebook Group for your brand provides an opportunity to better connect with your followers in an intimate setting.

article thumbnail

4 Ways Your Website Can Replace Focus Groups

Buzz Marketing for Technology

While focus groups attempt to simulate and gain insights on what the customer potentially thinks, nothing can substitute truly anonymous, honest and unbiased feedback. So how are websites replicating—and advancing—the traditional focus group? We look at four ways that your website can replace focus groups: 1.

article thumbnail

How I Use Facebook Custom Conversions for Reporting and Optimization

Jon Loomer

It’s important to know that custom conversions should not be used in place of standard and custom events; they should be used in addition to them. They allow you to map standard and custom events with parameters to better track how many purchases of a specific product, for example, resulted from your ad. Product Groups.

article thumbnail

The Complete Guide to Facebook Groups: How to Create a Group, Build a Community and Increase Your Organic Reach

Buffer Social

Facebook has recently launched Groups for Pages, enabling the 70 million+ Pages on Facebook to create their own unique communities and feeds. More than 1 billion people around the world use Groups. More than 1 billion people around the world use Groups. So how do you create a Facebook Group? Facebook Group.

Groups 111
article thumbnail

Interview with SMSsummit Speaker Danielle Wiley of Sway Group

Social Media Strategies Summit

SMSsummit producer Breanna Jacobs had the honor of meeting with Danielle Sway, CEO of Sway Group , an influencer marketing agency with offices in San Francisco, Chicago, and Dallas. Tell us a bit about how Sway Group got started. How does Sway Group differentiate themselves? You’re speaking at our event in New York in October!

Groups 100