yMarketingMatters

AUGUST 7, 2014

We all want to see our followers on social media skyrocket in numbers. Don’t fall into the social media trap of being obsessed with getting over 100K followers, especially if you are a small business. When you have a quality fan base and can start meaningful conversations that your followers care about, you become.

Social Media 252

Social Media Feed Feedly Buy 252

Hootsuite

SEPTEMBER 7, 2022

Your social media bio is one of your first opportunities to make an impression on your audience. To help you and your brand put your best foot forward, we’ve rounded up 28 social media bio examples and templates for Instagram, Twitter, Facebook, TikTok, LinkedIn, and Pinterest. Why a good social media bio matters.

Template 145

Template Templates Social Media UGC 145

Pam Moore

SEPTEMBER 9, 2020

SocialZoomFactor · Sales and Marketing Conversion Funnels – How to Get Started. One of the best ways to attract more of your dream customers and turn them into paying customers is to learn how to create and optimize sales and marketing conversion funnels. The Ultimate Guide to Sales and Marketing Conversion Funnels .

Conversation 78

Conversation Template Templates Marketing 78

Webbiquity SMM

JUNE 21, 2022

However, while most focus on brand awareness, it’s crucial to understand that brand awareness alone doesn’t create conversions and sales. Check their Amazon app or social media sites for reviews from other customers. One way to do this is by doubling down on social media marketing.

Influencer 288

Influencer Brands Policies Privacy 288

Oktopost

APRIL 20, 2021

SEO has always been inextricably tied to the Google algorithm, a constantly shifting target that undergoes hundreds or even thousands of alterations and updates per year. Changes like this, and the growing sophistication of Google Search, have had a considerable impact on how website SEO works. What is User Engagement?

SEO 62

SEO Engagement Real Estate Metrics 62

Social Media Marketing

FEBRUARY 14, 2018

We would get traffic, people will flock our sites and discover our brands and we will get the conversion we dream about. The difference between our websites and theirs is a three letter acronym that you probably heard before but didn’t really think is important, and that is – SEO or Search Engine Optimization. What is SEO ?

SEO 94

SEO Yahoo Engineering Delicious 94

Hootsuite

SEPTEMBER 21, 2023

It’s the perfect “meaty” metaphor for social media vanity metrics. any social metric can turn into a “vanity” metric if you’re bragging about it without any context. Social media metrics are incredibly important for a social media manager and shouldn’t be ignored. But be careful. But here’s the thing.

Metrics 107

Metrics Examples Marketing HootSuite 107

Socialmedia.biz

FEBRUARY 23, 2019

They must integrate effective marketing strategies to increase conversion rates and ensure that visitors will make a sale before leaving their site. For great conversion rates, make sure that the phone number displayed on the site is functional and that you have a responsive team taking calls and providing information.

Conversation 103

Conversation Strategy Marketing Discount 103

Proactive Report

MARCH 20, 2010

The New Influences in the Buying Process. BtoB buyers are actively using social media in many steps along the path of the purchase-making decision. Companies involved in BtoB sales need to implement a social media strategy along with other marketing and sales tactics. 48% followed industry conversations on topic.

Buy 105

Buy Social Media Social Bookmarking Comparison 105

agora pulse

JULY 31, 2020

Have you decided to turn to a social media marketing agency for all your social media needs? You’ve reached the point now that your brand can no longer manage your social media channels in house. Either way, it’s time to look for a social media marketing agency to handle your requirements.

Social Media 190

Social Media Marketing How To Social Media Management 190

Techipedia: Tamar Weinberg

DECEMBER 5, 2012

For the last few years, social media has taken the marketing world by storm, if you aren’t engaging with your visitors then you’re probably putting yourself at a massive disadvantage against your competitors who do. Generating x% increase of website visits through social media channels. Track Real Conversions With Topsy.

Social Media 260

Social Media Analytics URL Campaign 260

Oktopost

JUNE 4, 2020

A decade ago Zappo’s had a social media policy for employees that was more or less the industry standard: “Be real and use your best judgment”. But with the metaphorical and literal explosion of social media, defining “best judgment” and “be real” has gotten a lot less straightforward. Use of company social accounts.

Policies 146

Policies Social Media Guidelines Sentiment 146

SocMed Sean

APRIL 17, 2012

Too many folks get caught up in the numbers game when it comes to social media. They use numbers like “friends”, “followers” and…ewww…”Klout” to determine whether they are doing social right. In his 10,000 tweets, did he actually ever contribute to the conversation?

Social Media 279

Social Media Klout LinkedIn Foursquare 279

Josh S Peters

JANUARY 9, 2013

Social media can be the perfect catalyst for telling your brand’s story and activating new customers or it can be a huge waste of time, money and resources if it’s mismanaged. Taking a look at the pyramid above we can see what social media is the best at and what should be the base for your social media activities.

Social Media 188

Social Media Reputation SEO Engineering 188

Sprout Social

JANUARY 24, 2024

Our Q3 2023 Pulse Survey revealed 81% of US-based social marketers consider influencer marketing an essential part of their social media strategy. They also enable you to effectively showcase the impact of influencer collaborations on the bottom line and secure buy-in for future campaigns.

Metrics 100

Metrics Influencer Marketing Survey 100

Razor Social

MAY 15, 2019

If you are building out an influencer program, or already have one in place, and you are working (or intend to) work with social media influencers, you need to read this guide. You can be very successful working with social media influencers but it requires a good bit of work upfront. What is a social media influencer?

Influencer 104

Influencer Social Media How To Campaign 104

Razor Social

NOVEMBER 29, 0002

Are you using the right social media analytics tools to monitor, assess and improve your social media performance? What analytics are you measuring and what should you be measuring in your social media tracking ? The Social Media Analytics Compass. No time to read this article now?

Analytics 89

Analytics Social Media How To Analysis 89

Techipedia: Tamar Weinberg

NOVEMBER 29, 2011

Hiring an SEO specialist is one of the most important decisions you will make in your pursuit of online marketing success. Lawyers pass the bar, doctors have diplomas, but SEOs have nothing of the sort to give you confidence in their level of training and talent. Are they are using today’s SEO best practices or yesterday’s?

SEO 176

SEO How To GPS Case Study 176

The Realtime Report

AUGUST 16, 2021

With the advent of social media, the audience has become much sharper, smarter, and selective in choosing their product. Make use of video marketing: Use YouTube and social media to promote your products through knowledgeable advertisements, catering to the product use, product function, and product specifications.

Strategy 172

Strategy Marketing Guidelines Review 172

Social Media Marketing

AUGUST 22, 2016

PPC (pay per click) and SEO (search engine optimization) are two major channels which made up the search marketing. Advantages of Google AdWords over SEO Minimal Impact: SEO often involves website design changes, and these changes can be important while in PPC websites do not have to make layout or design changes in order to use this channel.

SEO 60

SEO Adwords Cost Campaign 60

Social Media Marketing

AUGUST 19, 2016

PPC (pay per click) and SEO ( search engine optimization ) are two major channels which made up the search marketing. Buy Position: want to rank number 1? You can buy it with PPC. When it comes to ranking SEO is hit and miss affair, and ranking for highly competitive keywords can be virtually impossible for new sites.

SEO 60

SEO Adwords Cost Campaign 60

Webbiquity SMM

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. What do buyers really want from social media marketers? 25 Social Media Facts and Statistics. e-Strategy Trends ). e-Strategy Trends ).

Social Media 245

Social Media B2B Marketing SEO 245

Sprout Social

MARCH 8, 2017

If you hang around a social media marketer long enough, you’re bound to hear the term social media influencers tossed around in conversation. Social media influencers are the bread and butter to marketing strategies and help brands build valuable relationships on social media platforms.

Influencer 111

Influencer Social Media How To SEO 111

Social Media Marketing

AUGUST 9, 2016

This increasing popularity and fast spreading awareness of internet marketing has further made the concept of SEO reselling a hit. When it comes to digital marketing, businesses have two options: in-house team or SEO outsourcing option. This concept has further led to the rise of white label SEO term.

SEO 60

SEO Strategy Price Paid Search 60

Sprout Social

JANUARY 11, 2024

From social media mentions to searches, these metrics reveal the extent of your brand’s presence and influence. In particular, measuring brand awareness helps you: Evaluate your marketing efforts Are you seeing a higher conversion rate from targeted social media ads compared to last quarter?

Brands 110

Brands How To Sentiment Metrics 110

Hootsuite

OCTOBER 18, 2022

Bonus: Learn how to sell more products on social media with our free Social Commerce 101 guide. Delight your customers and improve conversion rates. Heyday is a conversational AI chatbot that can automate FAQs and customer support for your business. Increase conversion, loyalty, and customer retention.

FAQ 97

FAQ Price Loyalty Review 97

Oktopost

MARCH 4, 2024

The average SaaS sales cycle lasts 84 days and includes various touchpoints, from engaging with a post on social media to reviewing a product page and getting a product demo. Consider your target demographic, organization, industry vertical, goals, challenges, and buying criteria. It’s that simple.

B2B 62

B2B Strategy Marketing Case Study 62

Pixlee

JULY 10, 2017

Yet what many marketers don’t know is that it’s also good for SEO. As a result, integrating user-generated content into your SEO strategy is an effective way to boost your brand’s search rankings and to build social proof for your products. How Does UGC Influence SEO? Social Media and SEO.

SEO 47

SEO UGC Content Curation 47

Pam Moore

JUNE 2, 2017

Do you have social media, digital marketing and branding problems? We have been working the past year on a game changing online social media training academy and member community to help solve your biggest problems and challenges related to social media marketing, digital marketing, and branding.

Training 167

Training Communities Social Media Real Estate 167

Webbiquity SMM

MAY 24, 2010

Though social media marketing is rapidly advancing in terms of adoption and sophistication, many marketers and business executives still struggle with it. They wonder if their organizations are doing enough, if they are doing things right, even if they should be involved in social media at all. Social media is free.

Social Media 220

Social Media Marketing Cost Guidelines 220

Techipedia: Tamar Weinberg

JANUARY 11, 2012

See How to Hire Your SEO Partner from November. After taking the social media plunge, companies quickly discover that it is vastly more complicated and time-consuming than they thought. But companies must avoid a panicky response, because hiring a social media marketing (SMM) partner requires careful study.

Social Media 168

Social Media How To Marketing Syndication 168

Convince & Convert

JULY 26, 2010

He’s a former journalist turned PR guy and straight shooter at New Media Cowboy. Way back in the early days of PitchEngine (like 2009), people thought we were crazy to offer our social media news release service for free. That’s what we’ve dubbed, “Co-op SEO.&# How Does This Help You?

SEO 115

SEO Social Media Consultant Social CRM 115

agora pulse

SEPTEMBER 5, 2017

It’s finally reached the point where your brand can no longer manage your social media channels in house. You want to grow your social media engagement or your pages have been neglected for a long time but you don’t have the knowledge or resources to manage them. . Why do you need a social media agency?

Social Media 126

Social Media How To Social Media Management Case Study 126

Webbiquity SMM

DECEMBER 16, 2010

Since you don’t want to take the chance of buying a sleeper however, or a book that’s inappropriate for the recipient, here are nine ideas—books reviewed on the Webbiquity blog this year. Despite its airy title, Social Media Marketing: An Hour a Day by Dave Evans is anything but a lightweight treatment of this topic.

Social Media 188

Social Media Marketing Handbook Engineering 188

Rebekah Radice

MARCH 9, 2015

Creating a successful social media presence is one of the most important elements to branding your business online. As recent statistics show, social networking is now the top online activity in the U.S. But it’s not just the amount of time spent on social media. Write down your goals.

Social Media 131

Social Media Statistics Groups Groups 131

Pam Moore

DECEMBER 9, 2019

Hey digital and social media marketers! Have you noticed how noisy the digital and social web is becoming? The social networks are feeling the pressure as much as any marketer working in any business. Monthly conversation theme. Weekly conversation theme. Don't you fear. Content is not a silo.

Template 78

Template Templates Social Media Content 78

Direct Marketing Observations

MAY 20, 2011

that commerce driven sites whose success was going to be reliant on transactions is a lot different than social sites and platforms with hundreds of millions of people with millions upon millions of daily visits that are reliant on nothing more than activity, conversations, shares, likes and content creation.

Social Media 176

Social Media Social Networking Buy Sites 176