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SEO Guidelines for Sponsored Content and Partner Links

Adam Sherk

However in any implementation it is important to comply with search engine guidelines to avoid negative repercussions for SEO. For example The Huffington Post is allowing brands to sponsor a section on the site which (in some cases) includes only regular HuffPo editorial content, as opposed to brand-created content.

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Connecting the Bridge Between Social Media And SEO

Your Escape From 9 to 5

For brands and organizations, the challenge lies on getting noticed amid a universe of web pages, articles and videos freely accessible on the Internet. How can you maximize social media and SEO (search engine optimization) to turn clicks into profits? Changing SEO trends. Social is the New SEO.

SEO 74
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Why Should You Invest in SEO?

Social Media Marketing

We would get traffic, people will flock our sites and discover our brands and we will get the conversion we dream about. We all wanted to see the website we worked hard for with our blood, sweat, and tears to be on the first page of Google or Yahoo or even Bing. What is SEO ? But that’s it. And we got our taste of reality check.

SEO 94
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Multicultural & Inclusive Marketing: Why Retailers Must Embrace the Multicultural Majority

The Realtime Report

However, while CSR and DEIB benefit brands and customers, they are not the same as multicultural and inclusive marketing. A few brands are leading the way as models of successful diverse and inclusive marketing and reaping the benefits of their advanced approach. Nike’s “Until We All Win” is one example.

Retail 178
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SEO Copywriting Best Practices for 2015

Writtent Blog

2014 was another fast-paced year in the world of SEO. In case it isn’t clear, last year’s SEO strategy can’t be recycled for the year to come. Here are a few data-driven observations on how SEO has changed recently, and some expert tips on how to accommodate them: Consumers Are Pickier.

SEO 111
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Tools for Monitoring Online Conversations: Part 2 of Monitor Your Brand Online

Harp Interactive

This blog post is the second in the 2 part series on brand monitoring. In case you missed the first blog post, here is the link: Monitor Your Brand Online. Yahoo News. Yahoo Pipes. Google Trends. Username Check.

Trendrr 267
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Why SEO and Social Media Sites Go Hand-in-Hand

Bill Hartzer

Since the rise of social media sites, many have believed that the need for SEO is now dead. However, this is hardly the case, and choosing to believe that SEO is no longer needed could have dire consequences for your business. The raising of site standards has actually made SEO even more necessary. SEO isn’t dead.

SEO 147