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UGC + Social Distancing: Bringing the In-Store Experience Online

Pixlee

One answer is with user – generated content (UGC). UGC offers a way for brands to build more authenticity into their marketing and often leads to more sales. UGC is 35% more memorable than other media, and 50% more trusted. Utilize UGC Efficiently. Implement Live Chat. Offer Personalized Recommendations.

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3 New Trends in Retail Customer Acquisition

Pixlee

The way that retailers acquire customers online has changed significantly over the last decade. Today, brands need to find more authentic ways to connect with their existing and potential customers. Instead, brands need to build meaningful relationships with customers. Consumer Preference for Socially Responsible Brands.

Retail 55
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Product ratings and UGC both work, but can they work together?

Pixlee

Product reviews are a huge part of a customer’s buying decision, but where should they appear? Athletic clothing retailer HYLETE found the ability to do just that. You’re not going to get someone to buy that many times unless they feel connected to a brand ”. Here’s how it works. The result of these campaigns?

UGC 48
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Keys to a Successful Black Friday Cyber Monday: Social Proof and UGC

Pixlee

As consumers squeeze into the big-box retailers and place an overwhelming amount of online orders, digitally native brands are forced to compete to get items in their customer’s carts. Why should UGC matter for Black Friday? Pixlee customers have seen a click-through rate increase of 35% in marketing emails that included UGC.

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6 Challenges Brick and Mortar Retailers Need to Master Before 2020

Pixlee

Retail shopping has been permanently changed by internet culture. This combined with the presence of giant ecommerce corporations like Amazon and AliExpress has forced retailers to understand that shopping is no longer a simple errand but rather an experience for consumers. Is this leading to a retail-apocalypse?

Retail 46
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The Social Influence Surge—Are You Prepared?

Harp Interactive

With social media now mainstream, we’re experiencing a surge of consumer influence from “social shopping”, consumer reviews and online word-of mouth-marketing. Consumer reviews are significantly more trusted —nearly 12 times more — than descriptions that come from manufacturers , according to a survey of US mom Internet users.

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How Pixlee Improves Your Email Performance With User-Generated Content

Pixlee

Customers who view UGC are twice as likely to convert compared to prospects who don’t get exposed to real customer images or videos. Knowing UGC is hugely effective is the first step in leveling up your email marketing. Knowing UGC is hugely effective is the first step in leveling up your email marketing.

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