Webbiquity SMM

JANUARY 30, 2020

Building a brand is more important than ever. Your brand is what differentiates you from your competitors. A solid brand identity can help you get more people to trust your products and/or services. A solid brand identity can help you get more people to trust your products and/or services. Guest post by Shane Barker.

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Brands Airlines Hashtag Influencer 159

Sprout Social

MARCH 14, 2022

Every year, marketing and brand teams gather together to plan out their content calendars and campaigns. Depending on the type of industry they’re in or the demographics of their customers, some brands may place more emphasis on specific cultural moments than others. Many brands are already leading the way.

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Campaign Brands Communities Industry 113

Buffer Social

JULY 3, 2023

When did you last pay attention to a generic brand video that wasn’t for research purposes? Many social media users share my perspective, so many brands struggle to create content that connects with their audience in popular formats like short-form video. People want people, not brands or ads. The probable reason?

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Brands Fashion How To Authentication 86

Keyhole.co

SEPTEMBER 20, 2023

Do you lie awake at night worrying about what PR disaster will derail your brand image online? So, it’s fair to say that a positive online brand reputation is a business’s greatest asset today. Your brand reputation management must consistently improve to sustain a good name. You are not alone. For that, follow these steps: 1.

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Reputation Brands Construction How To 59

Sprout Social

APRIL 30, 2017

Whether we’re talking about social team collaboration , employee advocacy programs or “social media savagery,” you can expect to learn and network with industry professionals. While it may seem like a no-brainer, sometimes businesses need a reminder that employees can be their number one brand champion.

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Upcoming Yahoo Apple Collaboration 77

Hootsuite

APRIL 25, 2024

Content curation is when you source and post content from other brands and creators. Plus, you can align yourself with brands you admire or your audience loves by sharing their posts. There are a few easy ways you can try your hand at content curation: Share an article by industry thought leaders with your own thoughts on it.

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Curation Social Media Management Tools Social Media 60

Sprout Social

JANUARY 3, 2017

Building meaningful relationships with a brand’s online community is dependent on maintaining an organized social media CRM. January 18, 2017: Travel Industry Content With #SproutAllStar Keri Jaehnig. This week we’ll talk social content creation for the travel and hospitality industry with Sprout All Star , Keri Jaehnig.

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Upcoming Social CRM Tourism Travel 63

Social Media Strategies Summit

JULY 14, 2022

She has received industry awards, is an industry speaker, and has been asked by social media platforms such as Facebook and WhatsApp to lead global product beta tests. Check out our interview with her in anticipation of the upcoming Social Media Strategies Summit for Higher Ed.

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Education Case Study Overview Upcoming 205

Waxing UnLyrical

JUNE 11, 2021

But it’s a great example of how even a “serious” brand can diversify its content and have fun once in a while, by smartly piggybacking on a news hook. Oh, also: the absolute best way to stay looped in on my upcoming book , as well as my PR news & views, is to sign up for my email list. Thank you in advance!

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Upcoming News Consultant Hosting 251

Later

FEBRUARY 16, 2021

More than ever, brands are setting themselves apart on social media with creative campaigns — and seeing big results. In this blog post, we highlight 7 brands with awesome social media campaigns to inspire your content strategy in 2021: . UGC is a great way to humanize your brand. Spotify’s Data Storytelling.

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Campaign Social Media Brands Apparel 91

Social Media Strategies Summit

NOVEMBER 14, 2019

These demographics make LinkedIn an enticing and important channel for brands. But given its professional nature, brands need to stay in tune with what their LinkedIn audiences crave. If your brand is considering LinkedIn, your content strategy should be the top priority. 1 General Electric Showcases Their Innovations.

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Class LinkedIn Brands Microsoft 100

Sprout Social

FEBRUARY 15, 2023

And as the world’s second-largest search engine, it’s a key platform to use to connect with new audiences, grow brand awareness and more. Or, you can create two channels: one for your Google account and a separate one for your brand. Or, continue on to the next step: Branding. Let’s start simple with your Layout.

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YouTube Brands How To Analytics 88

Sprout Social

NOVEMBER 1, 2023

Behind-the-scenes content humanizes brands, strengthens their online presence and nurtures customer relationships. For example, a meet the team series on LinkedIn or Instagram could shine a light on a brand’s workplace culture. We’ll discuss why it works and how brands can leverage it to its full potential.

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Campaign Content Upcoming Authentication 91

Sprout Social

MARCH 12, 2024

A proof point that illustrates what many social marketers already know: Presidential elections make social media a hard place to navigate, even if your brand isn’t inherently political. In a typical year, running social media for a brand account is complex. Will brands sit this one out? Will brands sit this one out?

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Social Media Marketing Sentiment Influencer 114

agora pulse

JANUARY 6, 2021

Start by reviewing branded or campaign hashtags, and respond to or assign important items as necessary. Then look over industry or competitor hashtags and join the conversation or follow relevant accounts. Create a script or work out set details for an upcoming livestream. Read Industry News. Monitor Hashtags.

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Social Media Management Social Media Curation UGC 172

Sprout Social

OCTOBER 31, 2016

During this weekly Twitter Chat we discuss important industry topics and challenges. To make it easier to tune in and find a subject that interests you, we’ll post a monthly schedule of upcoming #SproutChat topics. All of the upcoming chats for November 2016 are listed below. Hope to see you there!

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Upcoming Analysis ROI Communities 40

Ignite Social Media

JULY 18, 2017

For seasonal brands, one of the toughest times of the year is those off-season months when consumers aren’t really looking for the products and services they offer. How does a brand stay top of mind for their fans during these times of the year? Focus on Brand Awareness. Offer Deals and Promotions.

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Activities Brands Banking UGC 121

Sprout Social

APRIL 4, 2017

This April at #SproutChat , we’re talking about everything from measuring success across all social platforms to educating colleagues on personal branding best practices. But few have stuck around long enough to boast an active number of users or keep a brand’s attention. On social media, consumer brands thrive.

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Upcoming Yahoo Apple B2B 46

Buzz Marketing for Technology

JULY 13, 2011

So we deployed our social data analysts to look at the Lady Gaga audience and our client’s audience to see if indeed there was a good fit for this brand. Marketers are aware that for decades celebrity endorsements has proven to be a successful tactic for brands to influence consumer preference. I hope you will enjoy this report.

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Brands Film Upcoming Influencer 216

Sherrilynne Starkie

AUGUST 29, 2018

Facebook is introducing a cool new feature, 3D posts, and some big brands are already using it. Wayfair, an online homewares retailer, Jurassic World and fashion brand Coach are among the first brands to try it out. The new feature allows brands to give their audience an intimate, immersive experience.

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Content Nielsen Marketing Badge 170

Later

SEPTEMBER 4, 2019

While we’re busy working behind-the-scenes to get ready for the big day, all you have to do is tune in to our digital conference on September 12th to learn the best Instagram tips, strategies and industry secrets out there! . Head to our stories today to get more insight into his upcoming session! ? ? Instagram advice here!

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Industry Instagram Strategy Conference 46

Sprout Social

MARCH 28, 2024

With over a billion members in 200+ countries and territories worldwide, LinkedIn is one of the most popular social networks for brands looking to reach a professional audience. Understand which hashtags compliment your brand Prioritize relevancy over popularity to reach the people most interested in what you’re sharing.

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Hashtag Analytics LinkedIn Content 103

Sprout Social

MARCH 1, 2017

Brands that can employ a combination of social monitoring and listening foster stronger, longterm relationships with their customer which can lead to a number of positive things for a business. Wednesday, March 22: Creating Shareable Content With Special Guest Brand Extract.

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Upcoming Yahoo Apple ROI 40

Sprout Social

NOVEMBER 30, 2023

For example, a Google search for “makeup brands” highlights a few of the world’s leading makeup companies. You could also survey and ask your customers what other brands they considered when making a similar purchase. If not, this is a clear area where your brand can pull ahead. how the public feels about their brand).

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Analysis Sentiment Marketing How To 106

Sprout Social

OCTOBER 11, 2022

From increasing brand awareness to building an employer brand that attracts top talent, employee advocacy helps brands achieve business goals. According to Sprout’s research, brands report not having enough content as one of their greatest employee advocacy challenges. That’s more than all our social profiles combined.

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Strategy Content Curation Press Release 132

Ignite Social Media

SEPTEMBER 23, 2021

With organic reach on the decline, running a quality social media sweepstakes is one of the best ways to amplify and boost your brand. Sweepstakes are a great way to drum up excitement for your brand, because who doesn’t love free stuff? If your brand sells a physical product, include that as the prize or part of it.

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Social Media How To Guidelines UGC 186

Keyhole.co

MARCH 4, 2024

As the most popular on-demand streaming service, it’s no secret that Netflix has played a huge role in the entertainment industry. Social listening As a top player in the entertainment industry, Netflix knows the importance of staying on top of their social media game. Did you know — Netflix has 223.09 How do they do this?

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Analysis Social Media Strategy Meme 98

Social Media Strategies Summit

SEPTEMBER 22, 2023

And when one in three consumers prefers to contact brands via spoocial platforms, it’s clear that social media should play a key role in your customer care strategy. Or, if you’re trying to improve the public perception of your brand, you could use a tool like Brandwatch or Sprout Social to monitor customer sentiment over time.

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Strategy FAQ Guidelines Policies 130

Sprout Social

JUNE 17, 2019

Having a personal brand, whether you’re job hunting, running your own business or at any stage in your career, is essential. One of the best ways to enhance your personal brand is through social media. Look no further than the aforementioned influencer industry, which has embraced genuine perspectives. Embrace authenticity.

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Trends Social Media Brands Authentication 111

Social Media Strategies Summit

JANUARY 12, 2023

Far from managing accounts for one or two brands and sub-brands, they might be responsible for managing social media profiles across dozens — or even hundreds — of different departments. Silos can be a challenge in any industry — let alone one with as many decentralized departments and units as higher ed.

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Collaboration How To Education Team 226

Ignite Social Media

SEPTEMBER 4, 2019

With initial 2020 marketing planning discussions in motion, it’s important to look at industry trends that may impact your social media marketing strategies and tactics. When goal setting for the upcoming year, brands should ensure objectives and strategies keep this gradual shift in mind. Want to learn more?

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Trends Facebook CPM CPC 146

Sprout Social

JANUARY 29, 2017

We hope that you’re progressing toward your goals quickly by taking the time to read, learn and connect with industry colleagues. Krista joins our discussion with years of experience and expertise in growing her Las Vegas-based agency and personal brand. So why aren’t more brands embracing video content?

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Upcoming Yahoo Apple Community building 40

Ignite Social Media

FEBRUARY 1, 2022

Cliché or not, there is something valuable in utilizing the change of a calendar year to take a step back, evaluate, and set goals for the upcoming year. In this case, we are talking specifically about social media strategies and trends for brands. The industry disrupter us social media experts can’t stop talking about.

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Social Media UGC Trends Organization 196

Social Media Strategies Summit

MAY 10, 2019

Today’s consumers are already interacting with brands on an omnichannel level. For brands that have already embraced omnichannel marketing, the rate of customer satisfaction is 23 times higher than those still using inconsistent or incomplete multichannel marketing. As a response, the brand created Mobile Totes.

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Brands Retail Marketing Mobile 109

Ignite Social Media

JULY 13, 2017

This huge convention runs for several days during the summer and allows game developers, publishers, and big companies (like Microsoft and Sony) to show off what they have in store for the gaming industry in the upcoming year. On Facebook alone, they broke the charts as compared to other brands with number of people talking about them.

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Social Media Brands Microsoft Hashtag 87

Sprout Social

APRIL 9, 2024

In October 2023, I interviewed for a VP of Social and Content Strategy role for a very well-known and established brand. We’ve seen brands like The North Face and Stanley 1913 blow up recently because of their social listening efforts and I can guarantee you those teams have built-in budgets and autonomy to be able to act quickly and swiftly.

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Team Meeting Report Social Media 92

Sherrilynne Starkie

MAY 25, 2012

As recent Ottawa PR graduates are making the transition from student to professional, CPRS Ottawa/Gatineau is helping them with the search for full-time jobs, summer gigs and upcoming fieldwork experiences. It’s a fun and informative evening of presentations by industry experts, and it’s topped off with a stylish fashion show by Suzy Shier.

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Health Care Fashion Upcoming Consultant 339