Social Media Strategies Summit

FEBRUARY 4, 2021

According to HubSpot, 66% of marketers claim social media brought in new leads with as little as spending six hours a week on SMM. Today, the focus will be on Linkedin and how it can help B2B brands. How can you use Linkedin for your brand the right way? Add a profile photo to make your brand credible. and 5:45 p.m.

B2B 130

B2B LinkedIn Strategy Brands 130

Waxing UnLyrical

AUGUST 2, 2018

You are drowning in emails, ads and brand messages – and so are your prospects and clients. Plain-text emails look more personal, less marketing-y and actually have better open rates (HubSpot does a great job explaining why in this blog post ). Don’t create custom hashtags. Guest Post by Monika Jansen. Track results.

Content 124

Content Brands Findability Marketing 124

Socialmedia.biz

JULY 8, 2020

Done correctly, social media marketing can build brand loyalty and, ultimately, drive sales. If you’re looking for more guidance, HubSpot has a handy “make my persona” tool , and we’re also partial to Claritas. Develop a Hashtag Strategy. Research variations of those hashtags to see what’s used the most.

Social Media 179

Social Media Tips Hashtag UGC 179

Keyhole.co

MARCH 9, 2023

If you’re looking for a social media listening tool in particular—one that can track what people are saying about your brand—then you’ve come to the right place. You can also use Keyhole to conduct social listening and identify which online accounts or influencers are talking about you or your brand.

Tools 84

Tools Sentiment Hubspot Price 84

Waxing UnLyrical

MAY 13, 2019

One of the reasons for this is brand deafness. Brands start out small then become big, then become too big to listen to consumers until they’re consumed. Sadly, some other brands aren’t able to start over and bounce back like the aforementioned. Here are: Some Brands that Failed to Listen. Circuit City.

Small Business 216

Small Business Pharmaceuticals HootSuite Startup 216

Pixlee

OCTOBER 13, 2021

Looking for some easy ways to improve your engagement rate and brand awareness on TikTok? We’ve got you covered with some valuable strategies successful brands on TikTok are already taking advantage of. For example, a fun, fashion showcase-type video, accompanied with a hashtag challenge can be copied by almost anyone.

Engagement 52

Engagement UGC Brands CPM 52

agora pulse

SEPTEMBER 28, 2017

Social media spam can damage your brand’s reputation, so we’ve delved deeper into how you can avoid it. Cut down on the #hashtags. If you manage an Instagram account for your brand, then there’s no doubt you’ve used hashtags to increase your reach and gain new followers. Don’t automatically follow people.

Social Media 120

Social Media Brands How To Review 120

agora pulse

JUNE 22, 2017

Let’s say you’ve found that 50% of your ideal client base tend to love HubSpot. You can try a search string like “people who like HubSpot” to find some of those people and check out what other interest they have. Hashtag research. Hashtags aren’t just for Twitter and Instagram.

Tips 127

Tips Hubspot Facebook Hashtag 127

Convince & Convert

JANUARY 31, 2024

The virtual assistant industry has grown exponentially over the years, highlighting its importance for brands all over the world. You can use templates to record captions, hashtags, graphics, or stories and tweak them for each social media project. One study projected that this fledgling industry will grow at a CAGR of 37.3%

Project 129

Project Social Media Template Templates 129

Hootsuite

AUGUST 16, 2023

Hashtag research? Key features: Contextual understanding of inputted text Multilingual capabilities Self-improvement capabilities Price: Free Who it’s for: The more complex your brand, product, or industry is, the more specific and targeted your prompts need to be. Ask yourself where you spend the most time struggling. Content ideas?

Social Media 88

Social Media Tools HootSuite Tweetdeck 88

Webbiquity SMM

MAY 1, 2018

In order to maximise this kind of engagement and keep conversation in one easily accessible place, it’s essential to make good use of hashtags. Generally speaking, most trade shows will have their own hashtag, which can be used by exhibiting companies. Expanding Reach Beyond the Event.

Platform 152

Platform Engagement Hashtag Eventful 152

Webbiquity SMM

FEBRUARY 20, 2014

While powerful on its own, the 140-character social chatter site is even more useful when extended with tools to accomplish all sorts of tasks, from analyzing current followers and finding new ones to identifying influencers and trends, creating custom Twitter feeds, monitoring brand conversations and more.

Review 189

Review TweetBeep Tools Twitter 189

Unmetric

AUGUST 28, 2019

Social media listening goes beyond just looking at your emails and notifications for @mentions of your brand. About 30% of the tweets that mention brands neglect to use their Twitter handles. . This indicates that you missed out on looking at 30% of possible engagement for your brand. Pricing: Free. G2Crowd Rating: 4.2.

Social Media 101

Social Media Tools Sysomos Sentiment 101

Later

MAY 26, 2021

For example, you can quickly crop your images to the perfect aspect ratio for LinkedIn, and create “saved caption” templates to save your most commonly used hashtags. By regularly scheduling posts and engaging in conversations, you can tap into a thriving professional network and generate leads for your business or brand.

LinkedIn 67

LinkedIn Publishing How To Notification 67

Pixlee

DECEMBER 13, 2021

Whether you’re a new startup or a seasoned company, this post will walk you through how you can build a wildly successful brand strategy for your ecommerce brand in 2022. What Defines an Ecommerce Brand in 2022? Brands are defined more by their community than by who they say they are.

Strategy 52

Strategy UGC Brands Apparel 52

Firebelly

MARCH 28, 2016

For Blogs: HubSpot’s Website Grader. Simply enter your blog URL, click ‘Get Your Answer’ and the HubSpot Website Grader will give your blog a grade on a scale from 1-100. You can also see how your Facebook page compares to those of similar brands. Get your Facebook audit here. Get your Instagram audit here.

Social Media 100

Social Media Tools Hubspot HootSuite 100

Convince & Convert

APRIL 11, 2016

While we are on the subject of March Madness, it was interesting to see how brands took to social media during last week’s NCAA championship game. This translated into a hashtag, #EveryMoveCounts, which was used wildly throughout the Final Four tournaments: And spectators were undoubtedly following along. Rls: https://t.co/YKh7VtrNkv

Conversation 60

Conversation Hubspot Hashtag Sports 60

Sprout Social

JUNE 1, 2022

At times, it might seem that social media managers are stuck in silos, focused more on brand awareness than direct revenue impact. pulse on-brand response to lifecycle teams. Public testimonials , prompted through in-product or email channels, can be a huge boon for social teams and provide a ripple effect on brand impressions.

Team 119

Team Marketing Collaboration Hubspot 119

Social Media Strategies Summit

OCTOBER 24, 2018

However, as brands begin to see greater results and budgets increase, more pressure is put on marketers to prove ROI, stay ahead of the competition, and strategically align their efforts with business goals. Pick 4-5 competitors, including brands that are bigger and smaller than yours. What does your brand sound like?

Social Media 113

Social Media Strategy Guidelines Template 113

Pixlee

SEPTEMBER 22, 2021

87% of brands use UGC for authentic (and free) content. Pllus, it’s 35% more memorable and 50% more trusted than traditional branded content on social media. For example, Pixlee shows brands how UGC impacts their website repeat visit rate and conversion rate , while also calling out the top pieces of content in terms of engagement.

Data 52

Data Social Media UGC Sentiment 52

Pixlee

SEPTEMBER 22, 2021

87% of brands use UGC for authentic (and free) content. Pllus, it’s 35% more memorable and 50% more trusted than traditional branded content on social media. For example, Pixlee shows brands how UGC impacts their website repeat visit rate and conversion rate , while also calling out the top pieces of content in terms of engagement.

Data 52

Data Social Media UGC Sentiment 52

Twist Image

NOVEMBER 11, 2016

Search your city, follow a brand, check out a news source, see what's happening while you're at that conference. Case in point: this week, I presented at Hubspot 's massive Inbound event. I would have to be following/friends with people who are attending, or brands that are taking part (you don't see much in your feed beyond that).

Twitter 84

Twitter Hubspot Feed Feedly 84

Ignite Social Media

JUNE 1, 2022

And they have the power to expose your brand to an even larger audience, which is a great benchmark in communicating and building excitement on your brand’s virtual event. With the right influencer strategy , you can definitely create the buzz your brand need for your pre-event. Buffer Hootsuite Hubspot. contact us.

Eventful 161

Eventful Social Media Marketing Influencer 161

yMarketingMatters

FEBRUARY 26, 2014

The great hashtag feature keeps you up to date with latest trends and news worthy events. Use hashtags for your business to increase your exposure and followers. This will help you get your brand name out there and grow your followers. Use hashtags with your keywords and stay on top of the trending hashtags as well.

Twitter 235

Twitter Repository Hashtag Statistics 235

Social Media Strategies Summit

SEPTEMBER 23, 2022

According to Sprout Social , when CEOs are active on social , 70% of consumers feel more connected to the brand in question, with two-thirds of those saying it feels like real people run the organization. According to HubSpot , 39% of marketers say they lack time to create video content, while 31% say they don’t have the budget.

Education 163

Education Examples Content Nielsen 163

Later

FEBRUARY 16, 2021

With more than 722 million users worldwide, LinkedIn is an ideal platform for building an engaged network and raising brand awareness. However, finding the right LinkedIn strategy isn’t always easy, and it can take some trial and error to find what works for your brand. Humanize Your Brand. 8 Ways to Use LinkedIn for Business.

LinkedIn 70

LinkedIn Hashtag Insurance Hubspot 70

Sprout Social

JULY 25, 2023

Brands need the context social media metrics provide to meet today’s dynamic consumer space and take their business to the next level. It’s critical to track how well your brand awareness campaigns are running. How often do users visit my brand and how do they engage with my content?

Analytics 140

Analytics Report Social Media Google 140

Keyhole.co

JANUARY 27, 2023

Ultimately, the best channel for your brand depends on your customer base and the strategies you use to reach them. YouTube monetization also allows brands to increase ROI directly with their own channel. Automate your marketing processes Managing a brand’s multiple social media accounts isn’t an easy task.

ROI 52

ROI B2B Social Media How To 52

Buffer Social

NOVEMBER 7, 2017

Using both hashtags and location tag drives the most engagement. Hence, they would expect such content from brands on Instagram. ” We previously found that major brands post once or twice per day to Instagram. Union Metrics, which studied 55 brands on Instagram , also found a similar pattern.

Study 111

Study Instagram Hashtag Research 111

Sprout Social

APRIL 6, 2023

It helps you create content with intent instead of guesswork, creating more efficiency and opportunities to differentiate your brand. Here’s an example of a content calendar from Hubspot created using spreadsheets to track and manage marketing content: To create a content calendar with more advanced features, try a project management tool.

Content 82

Content Collaboration Project Template 82

Oktopost

AUGUST 10, 2023

While some businesses still put social media in the categories of brand awareness or community management exclusively, research claims that 75% of B2B buyers use social media to make buying decisions. With the right social media tools, you can generate key insights into your brand’s reputation, strengths, and weaknesses.

Social Media 62

Social Media B2B Sentiment How To 62

Pixlee

DECEMBER 15, 2021

When examining brands that advertise, social media advertising was seen used by about 83% of marketers and ranked second in success behind SEO marketing. It’s also extremely flexible; top brands like Alo Yoga and Lamps Plus use Pixlee’s CRM platform to collect, manage, publish, and measure success from UGC across their marketing channels.

Social Media 52

Social Media UGC Marketing Influencer 52

Janet Fouts

MARCH 6, 2013

According to our friends at Hubspot , 90% of information transmitted to the brain is visual, and visuals are processed 60,000X faster in the brain than text. This post is really about how to use Instagram’s power to raise the visibility of your brand or cause using simple contests. Impressive, even for a big brand.

Instagram 143

Instagram Eventful Hashtag Hubspot 143

Rebekah Radice

APRIL 30, 2018

Did you know that 92% of people trust recommendations from individuals over brands? In this episode of the Brand Authority Podcast , I make a case for influencer marketing, sharing why it’s a key ingredient to your marketing strategy and how you can find the right influencers for your brand. Source: Hubspot.

Influencer 115

Influencer Marketing Nielsen Authentication 115

Buffer Social

MAY 2, 2017

Expert: Expert social proof is when an expert in your industry recommends your products or services or is associated with your brand. User: User social proof is when your current users recommend your products and services based on their experiences with your brand. Explore having brand ambassadors. halo effect).

Marketing 111

Marketing Influencer Instagram Trends 111

Buffer Social

SEPTEMBER 15, 2016

We had the privilege of speaking with HubSpot VP of Marketing Meghan Keaney Anderson about the specific attributes she looks for when hiring social media managers, as well as how a highly successful startup like HubSpot views social media marketing. Amanda Sibley , HubSpot marketing. HubSpot’s Growth Show podcast.

Social Media Management 40

Social Media Management Hubspot Social Media How To 40

Unmetric

NOVEMBER 4, 2019

A social media analyst develops a company’s online presence and helps create brand awareness through the use of social media networks. An analyst looks at the data to derive insights that are passed on to the social media manager and creative teams to help them build brand awareness. What does it take to be a social media analyst?

Social Media 97

Social Media Social Media Management Sentiment Analytics 97