Sprout Social

AUGUST 26, 2021

As marketers, it’s our job to know our target audience’s needs and preferences. It’s why we conduct market research every year to better understand what our customers want and uncover new business opportunities. But sometimes market research alone isn’t enough, especially when consumer preferences can change overnight.

Research 143

Research Social Media Airlines Marketing 143

Convince & Convert

JULY 30, 2013

Marketers and advertisers have relied for decades on brand characters like Tony the Tiger and Mr. Clean to build brand trust and awareness through print, TV and packaging. Today, brand marketers use these same characters in visual content on Facebook in an effort to engage their target audience.

Brands 153

Brands Content Case Study Facebook 153

Sprout Social

FEBRUARY 18, 2020

It’s no longer enough to respond only to @mentions of your brand online. If that’s all you’re keeping an eye on, you’re most likely missing a variety of messages that only mention your brand by a variation of your name or shout out a product. Responding to customers has been shown to lead to stronger brand loyalty among customers.

Social Media 133

Social Media Strategy Brands Airlines 133

Ignite Social Media

NOVEMBER 10, 2021

Looking for some inspiring content ideas for social media to help liven up your brand channels? Humor has become a huge part of social media today, and a route that more brands are willing to incorporate into their social content mix. These are great because you can easily customize the experience for your brand.

Social Media 207

Social Media Meme Content Delicious 207

Unmetric

MAY 28, 2019

Social media is a whole new ball game for brands. And one of them is almost always Linda from Marketing. And yet, there are some brands out there that are impressively strong at social. And how can your brand get in on it? Find out which famous brands you should follow and what their social strategies are.

Social Media Management 111

Social Media Management Social Media Brands Class 111

Pixlee

FEBRUARY 8, 2021

That’s why your brand’s role in social media marketing is so critical. As someone who’s in charge of a brand or business social media account, you are responsible for making a positive change in your community. PS Seasoning shares delicious photos and recipe ideas to inspire its cooking community on Instagram.

Social Media 97

Social Media UGC Marketing Communities 97

Social Media Strategies Summit

SEPTEMBER 14, 2023

Marketers spend up to 20 hours a month on content ideation. First off, our panel considered just why content ideation plays such a vital role in the life of a social media marketer. Things are different for a brand like ESPN. Social media marketers have an eye-watering amount of data at their fingertips.

Content 130

Content iPhone Sports Remix 130

Firebelly

NOVEMBER 17, 2011

This week at work, I was explaining Pinterest to some of my coworkers, and one of them posed a question that I had yet to ask myself — What brands are using Pinterest? How Brands Are Involved. Pinterest is a natural fit for brands. This feature allows brands to see what their customers are most interested in. Whole Foods.

Conversation 229

Conversation Brands Fashion Loyalty 229

Webbiquity SMM

MARCH 13, 2019

These are usually the same people who say something like, “We don’t sell anything online” when I ask them about their internet marketing strategy. Can you come up with a better Inbound Marketing Haiku ?). ” isn’t going to happen without a comprehensive and coordinated internet marketing strategy.

Engineering 137

Engineering Social Media Hubspot Marketing 137

Convince & Convert

OCTOBER 25, 2013

Unless you’ve been off-planet, you’ve probably already seen, heard, felt, tasted and/or smelled more than one piece of content concerning Jay Baer’s new book Youtility: Why Smart Marketing is About Help, Not Hype (what, you missed the delicious Jay Baer Claws, available as a PDF you can output on that new 3D-printer oven?).

CSR 132

CSR Marketing Nielsen Delicious 132

Convince & Convert

AUGUST 15, 2012

Here are five brands that do an exceptional job of educating their audience, which then drives purchase. They share delicious recipes along with stunning photos of ingredients, tips to keep your kids healthy, and spotlights on new local vendors. Cabot is not promoting the healthy route like Whole Foods, they stick to the delicious.

Education 128

Education Engagement Brands Delicious 128

Harp Interactive

APRIL 6, 2010

Backlinks, mentions and results for social news services such as Digg, Reddit, Newsvine & more, Mentions and backlink count from popular social bookmarking services including Delicious, StumbleUpon and Tweetmeme to name a few, Backlinks and search results on Micro-blogging sites, Answer Services like Yahoo Answers and.

Newsvine 307

Newsvine Quantcast Social Media Meeting 307

Techipedia: Tamar Weinberg

OCTOBER 7, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Internet , Marketing > 11 Common Mistakes That People Make With Their Personal Brands 11 Common Mistakes That People Make With Their Personal Brands by Tamar Weinberg on October 7, 2010 Share This is a guest post from James Adams.

Brands 236

Brands Handbook MySpace Construction 236

Keyhole.co

MARCH 24, 2024

But how did they hit the marketing bullseye with their social handles? Analysis of Airbnb social media accounts Airbnb’s target market includes regular travelers with a budget crunch, families looking for unique experiences, and business travelers. The brand also talks about offbeat places around the world and what makes them unique.

Communities 59

Communities Social Media Strategy UGC 59

Visually SM

MARCH 4, 2015

Some forms of marketing are fairly black-and-white: Company A emails a coupon to Customers A to Z, who can then use it to take 10 percent off of their next purchase. Or perhaps a restaurant launches a campaign of print, TV and social media marketing to advertise a new selection of entrees. This is the world of location-based marketing.

Team 124

Team Questions Retail Marketing 124

Ignite Social Media

DECEMBER 2, 2019

As more and more brands have adopted Instagram Stories, we’ve seen some exceptionally creative content examples stem from this channel. To encourage users to complete the full Story, the brand incorporated a call-to-action for users to tap the screen to discover product deals. Ulta Beauty Instagram Story Engagement Prompt.

Examples 161

Examples Social Media Content Delicious 161

Sprout Social

NOVEMBER 26, 2018

Fast forward to present day where a social presence is an expectation for businesses, with 80% of marketers relying on social media to raise brand awareness. If you’re starting from scratch, the following list of social media marketing basics can help get your presence off the ground. Pick your social channels.

Social Media 105

Social Media Marketing URL Hashtag 105

Mindjumpers

JUNE 8, 2011

This is something that creates a good opportunity for businesses to utilize the online channels to communicate interesting and relevant information about their brand or product. This means that it can be of great value to consider creating a social news backgrounder together with your pitch, using a site such as Delicious.

Social Media 218

Social Media Netvibes Tips Delicious 218

Dave Fleet

DECEMBER 20, 2010

Tweet So, a rumour says that Yahoo is shutting down Delicious … or not. Meanwhile, Facebook rolls out revamped Page layouts for brands… and then rolls them back, after first taking their site down for a while. Because this is one of the busiest times of year for many brands.

Social Media 360

Social Media Delicious Yahoo Sentiment 360

Webbiquity SMM

AUGUST 17, 2011

Several great new features were recently added to the B2B Marketing Zone and Social Media Informer by co-founder Tony Karrer. Best is decided by the system based on social signals – that’s clicks, views, twitter, delicious, and other kinds of inputs that tell us what people are doing with the content.

B2B 155

B2B Features Social Media Aggregator 155

Twist Image

SEPTEMBER 6, 2013

We put brands on everything. Think about it this way: we put brands on everything and we''re putting the Internet into everything. Brands will put their name on baseball stadiums, water bottles, the bottom of that plastic bin that we put our shoes into at airport security, and they''re even putting them in public toilet bowls.

Marketing 94

Marketing Press Release Wireless Advertising 94

Buffer Social

AUGUST 1, 2023

If we did it well with a smart TikTok strategy behind it, we probably would have seen solid marketing results, be it a growth in followers or a bump in sales. We ensured the product was truly aligned with our brand I don’t think we could have created a product based on any social media food trend and been this successful.

Trends 75

Trends Products Retail Influencer 75

Visually SM

MARCH 4, 2015

Some forms of marketing are fairly black-and-white: Company A emails a coupon to Customers A to Z, who can then use it to take 10 percent off of their next purchase. Or perhaps a restaurant launches a campaign of print, TV and social media marketing to advertise a new selection of entrees. This is the world of location-based marketing.

Team 100

Team Questions Retail Marketing 100

Pixlee

JULY 30, 2019

Marketers within these industries are always looking for ways to authentically scale their content to relate to consumers. Fortunately, with social media and influencers, marketers are finally getting the answers they’ve been looking for. I work with socially, sustainable and eco-conscious brands. Jen Morilla. Luisa Ruocco.

Travel 66

Travel Influencer Delicious Authentication 66

Kikolani

OCTOBER 25, 2016

As content marketers, we’re occasionally stuck with “stale” content. It doesn’t deserve to be thrown away, necessarily, nor will it do active harm to your brand if and when you publish it. You can do this by transforming it, polishing it, or reimagining it in a new context, using the power of your own personal brand.

Brands 60

Brands Syndication Content Analysis 60

Kikolani

OCTOBER 25, 2016

As content marketers, we’re occasionally stuck with “stale” content. It doesn’t deserve to be thrown away, necessarily, nor will it do active harm to your brand if and when you publish it. You can do this by transforming it, polishing it, or reimagining it in a new context, using the power of your own personal brand.

Brands 60

Brands Syndication Content Analysis 60

Devumi

SEPTEMBER 20, 2017

Many of these come from Tasty, a brand created by BuzzFeed. How did BuzzFeed turn these ordinary cooking videos into a successful brand? Read this social media case study to find out the delicious details. You might have seen a lot of short cooking videos shared on social media recently.

Case Study 79

Case Study Study Social Media Delicious 79

Harp Interactive

MAY 25, 2010

In the world of social media marketing, we often hear of the importance of monitoring as the first actionable item. A recent study reveals that close to half of businesses surveyed don’t know how to use monitoring effectively for marketing purposes. I’ll add to the list with any branded products or services. The company name.

Social Media 241

Social Media Radian6 Tips Wiki 241

Keyhole.co

OCTOBER 30, 2023

Burger King’s social media strategy is an all-out, no-holds-barred bonanza of menu promotions, seasonal campaigns, mouth-watering advertisements, interactive posts, big-name collaborations, holiday-themed narratives, classic memes, spicy burger-brand wars, and loads of delicious photographs of their many offerings. And it works!

Engagement 52

Engagement Social Media Strategy Meme 52

Sprout Social

JUNE 30, 2020

Does social media marketing matter?”. Not does it build brands. The many talents and skills they have are critical in supporting overall marketing goals. Behind those brands taking a stand are the social media managers crafting the messaging, fielding the feedback both good and bad, and answering hard questions.

Social Media Management 112

Social Media Management Social Media Education Delicious 112

Sprout Social

NOVEMBER 29, 2022

How your brand takes action can set it up to create lasting connections with audiences that are looking to put their money where their mouths are. To help you promote your company’s program, we’ve gathered seven corporate social responsibility examples from top brands using social media to spread the word on how they’re giving back.

Examples 95

Examples CSR Airlines Collaboration 95

Webbiquity SMM

NOVEMBER 2, 2010

With Social Media Marketing: Strategies for Engaging in Facebook, Twitter & Other Social Media , the inimitable Liana “Li&# Evans has provided the definitive handbook for social media marketers. This presents misunderstandings (at the least) and enlists your people beyond just the marketing and PR groups.

Review 152

Review Social Media Marketing Handbook 152

Unmetric

NOVEMBER 15, 2018

Thanksgiving is not just about delicious turkey. Here is the list of top performing social media brand content around Thanksgiving. All data has been compiled and analyzed from Unmetric Discover , the world’s most extensive catalog for branded content. It’s about family, friends and being part of something bigger.

Social Media 66

Social Media Delicious Analysis Analytics 66

Techipedia: Tamar Weinberg

MAY 13, 2008

A few weeks later, a surprising blog post was published that outed the marketing firm and hosting company that sponsored the particular study. And it turned out that the whole thing was a viral marketing sham, too, which was discovered by numerous Digg members. The issue at hand is not the fact that the company was virtually unknown.

Social Media 100

Social Media Digg Brands Marketing 100

Digimind

APRIL 29, 2019

Marketers from leading international and local brands & agencies, including Macy's, PepsiCo., LinkedIn, Diageo, AMC Networks, J&J, and many more joined us for a lovely morning of insights and delicious brunch to network and learn about maximizing digital marketing efforts using digital listening and social media.

Delicious 42

Delicious LinkedIn Social Media Brands 42

Convince & Convert

MARCH 2, 2016

Are influence and advocacy marketing the gifts that keep on giving? Allie Ingalls and Jennie Hughes of WhiteWave Foods agree that being generous with customer rewards and aware of consumer needs help create a lasting and effective base for true advocacy and successful influence marketing campaigns. So Delicious. In This Episode.

Influencer 60

Influencer Marketing Delicious Authentication 60

Later

OCTOBER 29, 2020

Now is the time to get creative with your holiday marketing ideas! . Below, we highlight 6 holiday marketing ideas to help you cut through the social media noise and engage with your customers this season: Holiday Marketing Ideas #1: Run a Holiday-themed Instagram Giveaway. View this post on Instagram. GOOD LUCK.

Social Media 62

Social Media Marketing Instagram Campaign 62