Social Media Strategies Summit

JUNE 8, 2023

Brands have many reasons to move away from the social media giant Facebook. But the challenge for brands remains: how can you stand out on a platform that prioritizes content from friends and family? Here are six brands achieving killer results on Facebook in 2023 to inspire you. So Facebook can’t be all bad.

Brands 130

Brands Facebook Influencer Campaign 130

Social Media Strategies Summit

APRIL 11, 2024

However, the one mistake brands make is using social networks to talk at their audience instead of communicating with their followers. Moreover, research shows that: 79% of consumers favor brand messaging that develops a relationship. 83% of people care as much about how a brand treats them as they do about the quality of its products.

Social Media 225

Social Media Tips Marketing UGC 225

Webbiquity SMM

NOVEMBER 8, 2022

People praising a product or brand through ratings and reviews increases its credibility and authority. With social proof, prospective customers get an in-depth look at a product or service without wading through direct marketing or sales-focused copy. Case Studies : These are the B2B equivalent of product reviews.

comScore 299

comScore Marketing Case Study Review 299

Sprout Social

DECEMBER 6, 2023

Influencer marketing has long been a staple for business-to-consumer (B2C) brands looking to cultivate more authentic connections with their audience. It’s time for B2B brands to embrace the power of influencers. However, influencer marketing is not only viable for B2B brands; it can play a crucial role in B2B social media strategies.

B2B 118

B2B Influencer Brands Marketing 118

Sprout Social

JANUARY 11, 2024

Brand awareness is like a mental shortcut. You see a logo, hear a jingle or spot a particular color and instantly particular brand associations spring to mind. How exactly do you quantify the impact of your brand in people’s minds? They capture the subtle yet significant impressions your brand leaves. tangleteezer

Brands 110

Brands How To Sentiment Metrics 110

Ignite Social Media

SEPTEMBER 18, 2023

One of the most common questions we get from clients is how to create branded TikTok videos. But creating high-quality branded TikTok content can be a challenge or a mystery for many brands. Who Can Brands Put in Their TikTok Videos? As a brand, figuring out who will be in your TikTok videos is important.

Brands 110

Brands Content UGC How To 110

Sprout Social

APRIL 4, 2023

When a brand is able to create positive buzz around their brand by just mentioning a product enhancement or product drop, you know they have a great marketing strategy behind them. But how are some brands, like Apple, able to attract new customers and elevate their positioning in the market with a simple announcement?

Brands 128

Brands ROI UGC Authentication 128

Social Media Strategies Summit

JUNE 24, 2022

With that in mind, in this article, we’re going to highlight ten real-world examples of brands using Instagram Reels to reach new audiences, engage existing customers, generate leads, and drive sales. As a visual content format, Instagram Reels is fantastic for communicating your brand story. But first, let’s start with a definition.

Examples 165

Examples Instagram Brands Transportation 165

Webbiquity SMM

JANUARY 30, 2020

Building a brand is more important than ever. Your brand is what differentiates you from your competitors. A solid brand identity can help you get more people to trust your products and/or services. So, how can you boost your brand’s value? Guest post by Shane Barker. Image credit: Rebeca Calavera on Unsplash.

Brands 159

Brands Airlines Hashtag Influencer 159

The Realtime Report

MARCH 5, 2014

Starting March 4th, consumers can instantly purchase products that they see on TV through Twitter, Facebook or Instagram. Chirpify’s new #actiontags for TV could be a game-changer for brands, making it possible to create conversions and purchase opportunities directly from TV ads. The hybrid of old and new media is promising.

Buy 164

Buy Products Instagram Twitter 164

The Realtime Report

NOVEMBER 30, 2022

Brand Awareness and Visibility. Looking for ways to increase your brand’s visibility? We’ve got some simple – tried and true – strategies for increasing brand awareness that you should already be doing. They’ll help you get the most out of your marketing and grow your brand’s awareness.

Strategy 91

Strategy Brands Loyalty SEO 91

The Realtime Report

NOVEMBER 29, 2022

Brand Awareness and Visibility. Looking for ways to increase your brand’s visibility? We’ve got some simple – tried and true – strategies for increasing brand awareness that you should already be doing. They’ll help you get the most out of your marketing and grow your brand’s awareness.

Strategy 91

Strategy Brands Loyalty SEO 91

Social Media Marketing

SEPTEMBER 21, 2017

In the present day where business spectrum is becoming immensely competitive, businesses and brands need to ensure they stand out. In its absence, your business or brand will lose myriad of potential opportunities, to involve with customers. Thus, choose your products or services over your competitors. Any website will do?

Mobile 107

Mobile Products Buy Meeting 107

Ignite Social Media

JANUARY 3, 2017

We are officially in 2017 and you may have some looming questions as to how best utilize your social media buys for the remainder of the year. Here are some quick tips and reminders to keep in mind for your 2017 social media buying. Buy while the going is good! Good luck out there and happy buying. Invest in Instagram.

Buy 127

Buy Social Media CPM CPC 127

Sprout Social

JUNE 27, 2023

In a world where star ratings can make or break a brand, review analysis is your north star. It gives you deep insights from customer feedback so you can uncover trends, make targeted improvements to your business and build a richer brand management strategy. Why should brands carry out review analysis? Let’s take a closer look.

Review 127

Review Brands How To Analysis 127

Oktopost

NOVEMBER 12, 2020

LinkedIn just introduced Product Pages, a part of its ecosystem dedicated to building a trusted community of information around B2B products. To help you understand the value this new feature can bring you, let’s get a closer look at the what, why and how of LinkedIn Product Pages. What is a LinkedIn Product Page?

LinkedIn 129

LinkedIn Products B2B Review 129

Ignite Social Media

OCTOBER 6, 2017

There are two strategies for approaching paid media buying: directly from the platform or through third-party software companies. Trends in Paid Social Buying. With more money being devoted to paid, brands need help placing and optimizing these buys. Buying Direct vs. Through Third-Party Software.

Buy 107

Buy Social Media Strategy Software 107

Ignite Social Media

JULY 20, 2020

Businesses can choose the products they want to feature from their product catalog and then customize the look and feel of their shop. From there, users will be able to browse, save products, and place an order — either on the business’ website or without leaving the app if the business has enabled checkout in the US.

Instagram 196

Instagram Brands Facebook Overview 196

Buffer Social

DECEMBER 10, 2018

This week we’re looking to help you increase brand awareness and product sales using the highly-engaging format of video. How to use video content to increase brand awareness and sell your product. Part II: Developing entertaining and unique product video ideas. Showing your product in action.

Products 110

Products Video Brands Content 110

The Realtime Report

NOVEMBER 4, 2022

Establishing a Company Brand. Determining your company’s brand isn’t a walk in the park. After all, everything depends on the chosen brand, and your marketing strategies or product labels will depend on which brand you wish to project. Here are the steps to take to help in the brand-building process.

Company 91

Company Brands Compete Project 91

Hootsuite

MARCH 28, 2022

Each one is a chance to impress an audience and show that your brand can be funny, smart, and authentic. Read on for inspiring TikTok comment ideas, tips for moderating the comments of your own TikTok videos, and why buying comments is the ultimate thumbs-down-emoji move. Should you buy TikTok comments? Forget these studies!

Buy 92

Buy Comments Privacy Video 92

Sprout Social

JUNE 7, 2023

But an ever-crowded space filled with brands and creators means your relevancy is always at risk. When a brand experience is consistently good, it champions powerful brand recall, turns customers into advocates and builds credibility that ultimately increases your repeat business. What is brand experience?

Brands 113

Brands Sentiment How To Analysis 113

Sprout Social

APRIL 6, 2022

And product-based brands are flocking to this new technology in droves, with 73% of businesses currently selling on social platforms. In the following paragraphs, we’ll take a look at six examples of notable brands that are taking advantage of Facebook Shops to reduce friction in the buying process and drive sales.

Examples 113

Examples Brands Facebook Retail 113

Sprout Social

OCTOBER 16, 2023

Even the most well-known legacy brands need to adapt to attract audiences over the years. A strategy that made a brand successful years ago may be obsolete in the future, that’s why building brand awareness remains critical for established and upcoming businesses alike.

Brands 115

Brands How To Authentication Collaboration 115

Sprout Social

SEPTEMBER 14, 2023

In marketing, brand awareness is a significant focus—in fact, it’s likely one of your main goals. In this article, learn how to build your own customer marketing strategy, how it creates customer trust and see some stellar customer marketing examples from brands who are getting it right. This is where customer marketing comes in.

Strategy 123

Strategy Brands Content UGC 123

Sprout Social

JULY 28, 2021

Your brand is what people say about you when you’re not in the room. For a software company, that means when they’re not using your product. You have to build a structure around that room so that your customer, prospect or industry feels at home with your brand—even if they never use your product.

Brands 126

Brands Team Industry Research 126

ProBlogger

NOVEMBER 15, 2023

The post Build Blog Products That Sell 3: Develop Your Product appeared first on ProBlogger. Welcome to the third weekly instalment in our series on how to sell products of your own creation, via your blog, in a world in which everyone’s reluctant to spend money. This guest series is by Greg McFarlane of Control Your Cash.

Products 40

Products eBook Blogger Content management systems 40

Hootsuite

OCTOBER 27, 2022

You have questions about products you’re interested in. Bonus: Learn how to sell more products on social media with our free Social Commerce 101 guide. The survey also found: 73% of customers consider experience an important part of their buying decision. 92% of people seek out information on a brand on social media.

Conversation 98

Conversation Brands FAQ Survey 98

Ari Herzog

APRIL 7, 2020

Large corporations including Bauer , Brooks Brothers , Eddie Bauer , Gap , Nike Prada , Under Armor , and Vera Bradley are ramping up production of personal protective equipment to help healthcare workers and first responders. Where can a person buy a mask today? You can click the above links to see what they’re doing.)

Buy 91

Buy Apparel Patterns Price 91

The Realtime Report

JULY 13, 2021

Consider Before You Buy a. So, if you too are planning to install a solar panel system on your property and need help with buying the right one, here are a few tips that would help. Besides the above-mentioned factors, price is also an important factor to consider when buying a solar panel system. 4 Important Things You Must.

System 91

System Buy Energy Price 91

Buffer Social

MAY 9, 2023

The problem is we can get stuck in our own heads and end up developing products and services that we think are brilliant, only to put them on the market and find that nobody wants them. Below, I’m going to walk you through how my team developed this product, step by step.

Products 83

Products Sample Samples Marketing 83

Sprout Social

OCTOBER 25, 2022

What does it take to build brand awareness? Today, we have brand mascots faking forbidden romances, sponsored dance challenges and internet beefs over—ironically enough— chicken sandwiches. Building a memorable brand takes some big swings but you have to walk before you can run. What is brand awareness? Our advice?

Strategy 131

Strategy Brands Hubspot Survey 131

Ari Herzog

APRIL 7, 2020

Where can you buy a mask? Some of the companies on this list are big clothing brands with factories around the world. For most of them, their primary product line does not include masks; but they are nevertheless producing and selling them. There are three directions to go. Do a quick search to see what’s available.

Buy 91

Buy Apparel Patterns Price 91

Waxing UnLyrical

MAY 20, 2012

But we’re talking about one of the most powerful cultural forces of the 21st century … and you can actually buy a piece of it. That means you get to jump into the market and buy a blue chip best-in-breed at a reduced $38 price marker based on general uncertainty that has little to nothing to do with Facebook’s business model.

Buy 263

Buy Social Media Yahoo Facebook 263

Social Media Strategies Summit

APRIL 15, 2021

Build a strong brand and you will get yourself a strong community of loyal customers and brand advocates. Some might argue that a strong community is what makes a brand stronger and loyal customers are the best way to promote a brand. But what is a brand community and why do you need one?

Process 161

Process Communities Brands How To 161

Pixlee

AUGUST 2, 2021

Well-researched and authentic content will always get more followers than pitching products. How Can Podcasts Help Your Brand? The best brand podcasts aren’t simply descriptions of your industry or what products you have to offer; they follow industry-related topics episodically to educate and entertain listeners.

Brands 98

Brands UGC Authentication Influencer 98

Hootsuite

NOVEMBER 14, 2022

And brands… As you know, social media changes constantly. Creators and brands, this article is chock full of strategies for both of you. Bonus: Download a free, fully customizable influencer media kit template to help you introduce your accounts to brands, land sponsorship deals, and make more money on social media.

Social Media 112

Social Media Brands Tips Affiliate marketing 112