Oktopost

MARCH 7, 2022

We also know the world of social listening is one that can make or break our brand’s reputation. In this piece, we’ll break down social listening, how it’s different from social monitoring, and the benefits and ways to use social listening for your B2B brand. As marketers, we know the MarTech space is crowded.

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B2B Sentiment Analysis Reputation 155

Keyhole.co

FEBRUARY 3, 2024

Measuring SOV is particularly helpful because it helps you understand exactly where you stand in the industry and how and where you can leverage your voice to make an impact or improve your reputation. Sentiment analysis If you have the metrics down, the next task is to look at the sentiment around your brand.

Social Media 59

Social Media How To Metrics Sentiment 59

Keyhole.co

MARCH 6, 2024

Based on what you find, you can then respond quickly and effectively to control your brand narrative and take it in a different direction (if needed). You can reach out to media by yourself, hire a freelancer, or use a news sharing company (platform). The company made over $6 billion off that campaign within a year!

Sentiment 52

Sentiment Analysis Marketing Press Release 52

Oktopost

DECEMBER 22, 2019

Social listening also helps you keep tabs on the social media sentiment toward your company and products. If you’re really listening, you have a better chance of defining and steering the conversation. Ten Great Brand Monitoring Tools. Oktopost specializes in social media management for B2B companies.

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Tools B2B Sentiment Notification 116

Keyhole.co

MARCH 9, 2023

There are tons of social listening tools out there and it’s hard to choose the one that’s right for your company. If you’re looking for a social media listening tool in particular—one that can track what people are saying about your brand—then you’ve come to the right place. Awario Awario is another popular brand monitoring tool.

Tools 84

Tools Sentiment Hubspot Price 84

Keyhole.co

JANUARY 15, 2024

It’s easier than ever to call out individuals and companies for shady behaviors. Social listening involves monitoring online conversations, understanding sentiments, and extracting insights from social media platforms that are relevant to your brand. Perhaps your company has a reputation for using sustainable palm oil.

Sentiment 52

Sentiment How To Reputation Analysis 52

Keyhole.co

MAY 12, 2023

Keyword monitoring is when you keep track of certain brand-relevant or high-search volume keywords to see what people are searching for. Let’s say you have a company that sells video games. You can leverage keyword monitoring to see what games people are searching for the most.

Tools 52

Tools Strategy Marketing Analysis 52

Hootsuite

MAY 16, 2023

And that’s why social media reputation management is so important. Reputation management isn’t about controlling the narrative. It’s about listening to what customers say, learning from their feedback, and responding in a way that builds trust in your brand. What is social media reputation management? The stakes are high.

Reputation 108

Reputation Social Media HootSuite Sentiment 108

Keyhole.co

DECEMBER 15, 2023

Mentionlytics makes use of advanced AI for social listening and brand monitoring. From start-ups to small businesses and large enterprises to public figures, Mentionlytics can help manage a brand’s reputation and social media. Monitoring and sentiment analysis are some of the features Brand24 offers.

Sentiment 52

Sentiment Price Analysis HootSuite 52

Hootsuite

JUNE 29, 2023

Before we dive into the nuts and bolts of brand reputation management, we want to apologize. You’re probably going to get a parody version of Joan Jett’s “Bad Reputation” stuck in your head at some point during the reading of this article, and we can’t help but feel it’s our fault. And if you have no reputation?

Reputation 106

Reputation Strategy Brands HootSuite 106

Josh S Peters

JANUARY 9, 2013

Protect Brand Reputation. Over the years we have seen countless examples of how social media can make or break the reputation of a brand. A good PR push with the right influential bloggers and online personalities can have great impacts on what shows up about your company in the SERPs. Build Community.

Social Media 188

Social Media Reputation SEO Engineering 188

Keyhole.co

DECEMBER 13, 2023

The brands that get it right do so by leveraging social monitoring and listening. Mention is a good example of a platform helping brands track and post to social media apps. This service is a big proponent of using AI-powered tools to help brands optimize their social media and online campaigns.

HootSuite 52

HootSuite Price Sentiment Social Media Management 52

Keyhole.co

OCTOBER 10, 2023

What people think and feel about your company, products, and services is your brand sentiment. In the absence of magical powers that can help you see into customers’ minds, brand sentiment allows you to dig deep into the mentions and messages that your brand receives to discover the underlying emotions that are being expressed.

Sentiment 52

Sentiment Analysis Brands How To 52

Oktopost

NOVEMBER 16, 2023

Discover what interests them, the content they enjoy seeing, their pain points and frustrations. Ultimately, brands can leverage social data to optimize marketing strategies, manage reputation, foster better customer relationships, and sustain profitable growth. But this process comes with its own set of challenges.

Analysis 69

Analysis Data Sentiment Metrics 69

Firebelly

SEPTEMBER 2, 2010

In today’s competitive environment, it takes a fierce marketing strategy to position your company and communities ahead of the competition; and this session will equip you to make-over your existing marketing plan into a Super Model of success. We look forward to seeing you in Dallas!

Social Media 190

Social Media Paid Search Reputation SMS 190

Hootsuite

JULY 17, 2023

Your brand reputation can make or break you. Which is why online reputation monitoring tools are an essential component of any social media manager’s software setup. Think of it like modern, ethical eavesdropping: online reputation monitoring tools allow you to be a savvy social media super-spy.

Reputation 71

Reputation Tools HootSuite Sentiment 71

Firebelly

AUGUST 18, 2010

Saturday, August 21 11:30 AM Online Reputation Management Duncan Alney Your reputation online can make or break you. This session will cover the importance of knowing whos talking about you, what theyre saying, and why its important to proactively manage your reputation online.

Paid Search 135

Paid Search Reputation SMS Conference 135

Saying It Social

JUNE 3, 2010

Brand recognition: You need to go where your customers are, and they are increasingly spending a great deal of time on social networking sites. Using social media enables your company to reach a huge number of potential customers. Be sure to build trust by adding value to the community consistently over time.

Social Media 159

Social Media NoFollow Marketing Social Bookmarking 159

Keyhole.co

MAY 12, 2023

But that in no way means ruling out reputation management from your to-do list. You can use several ingenious online reputation management tools to save yourself from wildfire. In case you are curious to know what these online reputation management tools exactly do, continue with your tread. What is online reputation management?

Reputation 52

Reputation Tools Sentiment Review 52

Keyhole.co

JULY 20, 2023

These tools allow you to get a more comprehensive view of your online presence and make data-driven decisions to improve your brand reputation and performance. 8 Google Alerts alternatives for efficient online media monitoring Here are our top picks of Google Alerts alternatives in terms of price, features, and user reviews: 1.

Industry 52

Industry News Google Brands 52

Keyhole.co

OCTOBER 21, 2023

It involves actively monitoring, evaluating, and listening to what people are saying on various social media platforms about your company, your rivals, and your sector. Using social media monitoring tools, you can record the mentions, conversations, reviews, and sentiments that might affect the success of your brand.

Social Media 52

Social Media Sentiment Reputation Analysis 52

Firebelly

OCTOBER 22, 2009

Many of the videos, especiallyon Youtube , aren’t marketing a product or brand;they’re just for fun. But some companies have used video in such a great brandingmethod that others have copied. Apple is known for creating a brand demonstratingthat you’re in the cool, modern crowd if you use their products.

comScore 100

comScore Video Apple iPhone 100

Keyhole.co

MARCH 4, 2024

Improve brand reputation Social media is an important medium for building relationships. As your most direct link to the customer, it can be leveraged to gain trust and influence the attitudes toward your brand reputation. Brand monitoring helps you to control the narrative and protect your reputation.

Examples 52

Examples Social Media How To GPS 52

Keyhole.co

APRIL 20, 2023

It is a strategy that advertises products or businesses through marketing campaigns merged with conversations about trends, recent events, and news from all over the globe. Newsjacking can put your company into the day’s news and bring a twist that grabs consumers’ interest in real-time. Do your timing properly!

Aggregator 52

Aggregator News Trends Reputation 52

Hootsuite

JULY 13, 2023

Magic happens on social media when the right stories are heard and the right conversations are started. The list of Sprinklr alternatives below offers a variety of powerful social media tools to help you drive customer engagement, boost brand loyalty, and manage your online reputation. Free 30-Day Trial 2.

Comparison 76

Comparison HootSuite Hubspot Price 76

Webbiquity SMM

SEPTEMBER 10, 2019

The top two social networks for B2B software-as-a-service (SaaS) companies are LinkedIn and Twitter. Unfortunately, almost 30% of those companies have abandoned their Twitter accounts, just suddenly going silent despite having tens of thousands or even hundreds of thousands of followers. AccuRanker. Category: SEO Rank Tracker Tools.

Company 38

Company Twitter Content B2B 38

Keyhole.co

OCTOBER 7, 2020

While the average person may not want to know everything that’s said about them online, that information is invaluable for any company. But there’s a lot of chatter out there, so sifting through all of those mentions manually would be an impossible task for many brands. That’s what sentiment analysis tools are for. BrandMentions.

Sentiment 59

Sentiment Analysis Tools Price 59

Keyhole.co

DECEMBER 1, 2020

So, companies can make sure that they are reaching their target audience, and not wasting their efforts. Apart from helping you get discovered, dedicated hashtags can also give you a real-time overview of the user-generated content as it is shared on social media, and conversations pertaining to your brand and products.

Hashtag 106

Hashtag Analytics Tools Price 106

Keyhole.co

MAY 24, 2023

As per recent surveys , 90% of the Fortune 500 companies use competitive intelligence to their advantage. Sarah G I mainly use Ahrefs for keyword research and monitoring and for this it is an amazing tool and great for both long-tail and general keyword discovery. Or are you absolutely clueless as to why competitors are outranking you?

Analysis 52

Analysis Types Tools Price 52

Keyhole.co

AUGUST 24, 2021

Building your entire strategy around content curation is another and doesn’t bode well for your brand’s credibility. Content curation on social media can lead to high conversion and engagement rates. So, curating content effectively keeps the conversation going and helps your brand stay in the spotlight.

Curation 64

Curation Content Collaboration Trends 64

Keyhole.co

OCTOBER 31, 2022

So, companies can make sure that they are reaching their target audience, and not wasting their efforts. Apart from helping you get discovered, dedicated hashtag performance can also give you a real-time overview of the user-generated content as it is shared on social media, and conversations pertaining to your brand and products.

Hashtag 52

Hashtag Analytics Tools Price 52

Keyhole.co

NOVEMBER 4, 2020

Pro: You can search the Internet for specific conversations about your brand, segment those conversations into categories and analyze them to spot out critical information. Con: Brandwatch can be quite technical for someone who is new to brand monitoring tools and the query structure can be tedious. BrandMentions.

Analytics 105

Analytics Social Media Tools Price 105

Keyhole.co

DECEMBER 10, 2022

Keyhole is a real-time social media analytical tool that can help you monitor your social media metrics and share actionable data points with the stakeholders. Whatever your social media marketing scope is, Emplifi alternative Keyhole can monitor it. The price can be on the expensive side for smaller agencies and marketers.

Social Media 52

Social Media HootSuite Sentiment Marketing 52

Sprout Social

OCTOBER 23, 2018

Before you move into the next stage of learning how to use Twitter effectively, make sure you: Complete and optimize your Twitter profile: Choose a branded image for your Twitter profile pic and use your bio to describe what you do. Get verified: Want your customers to trust that you’re a credible company?

Twitter 110

Twitter Brands How To Hashtag 110

Keyhole.co

FEBRUARY 13, 2022

Pro: You can search the Internet for specific conversations about your brand, segment those conversations into categories, and analyze them to spot out critical information. Con: Brandwatch can be quite technical for someone new to brand monitoring tools and the query structure can be tedious. BrandMentions.

Analytics 52

Analytics Social Media Tools Price 52

Webbiquity SMM

FEBRUARY 13, 2017

However—96% of the people who discuss brands online do not follow those brands’ owned profiles. That means if you are only monitoring your brand’s social media accounts, you’re missing most of the social conversation about your company, products, and services. ” — MarketingLand. 9) Mention.

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Tools Social Media Netvibes Sample 207

Sprout Social

OCTOBER 31, 2018

Below are some examples that brands should familiarize themselves with. Brands are rightfully concerned about their reputation to fans and followers. You can conduct a surface-level sentiment analysis via advanced search by tacking on emoticons such as “:)” and “:(” when searching your brand on Twitter.

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Twitter Brands Hashtag Industry 96