Techipedia: Tamar Weinberg

MARCH 12, 2009

Using market intelligence, Royal Caribbean identified supporters of the cruise line via social networking sites and took the opportunity to give fifty of the most ardent supporters, called Royal Champions, special privileges, including free paid cruises and invitations to special events with company executives. It’s a brave (???)

Brands 133

Brands Message Boards Travel Forums 133

Techipedia: Tamar Weinberg

JANUARY 5, 2010

The article has examples of how social media worked too. The Poetry of Social Networking to Court Customers and Invest in Relationships (Brian Solis): Brian Solis shares his foreword to Sean Percival’s book, MySpace Marketing. And… Brian Solis is the most eloquent writer I have ever seen in the blogosphere.

Marketing 265

Marketing SEO Journal Engineering 265

Convince & Convert

SEPTEMBER 21, 2010

Social Media is optional It doesn’t matter what the demographics of your customers are. Your company needs to be part of that conversation. Working on campaigns for several clients and its been a slow haul, especially for a new brand. It doesn’t matter what industry you’re in.

Social Media 149

Social Media Strategy Consultant Web 2.0 149

Convince & Convert

SEPTEMBER 21, 2010

It looked like a great one, and my best intentions of attending were abruptly detoured in the chase for new biz. Anyway, I just got off the phone with a new client out of Canada, and we had nearly the same conversation that this post covers. Social Media 101 Explained by the Best Fishing Analogy EVER =-. Thanks Jason!

Social Media 167

Social Media Strategy Consultant Conference 167

Techipedia: Tamar Weinberg

FEBRUARY 22, 2008

Anyone can visit online meeting places like Digg and Reddit and promote the voices and opinions of others, and anyone can mobilize a group of people around a common cause on Facebook or elsewhere. And that’s the key differentiator of social media: we, the consumers, can have one loud voice, that companies and other people listen to.

Social Media 105

Social Media Marketing Digg MySpace 105

Techipedia: Tamar Weinberg

JULY 29, 2010

Books Take Time to Write Last week, a Twitter user asked a really blunt but surprising question about how to download my book (legally) for free. My book is less than $20 on Amazon, which makes for a great deal and covers years of practice and training. All of this doesn’t come for free for me either.

Products 267

Products Consultant Price Social Media 267

Techipedia: Tamar Weinberg

MAY 5, 2010

Don’t use a Facebook Group. This method is smart because it helps build interest on another platform and drives conversions directly on their home base. Disclosure: I helped plant the social media seeds for rushIMPRINT.) That might not apply to Facebook fan groups but the idea is similar. It’s an irritant.

Facebook 279

Facebook How To Marketing URL 279

Koka Sexton

MARCH 11, 2014

An initial goal could be booking one new meeting using LinkedIn within a week. LinkedIn Groups – Your Secret Weapon For Sales Success [Infographic]. LinkedIn groups are by far the most powerful aspect of LinkedIn for your business. Larry is a partner and chief sales officer of Sales Empowerment Group.

LinkedIn 104

LinkedIn Hubspot Team News 104

Techipedia: Tamar Weinberg

JULY 8, 2008

The scope of marketing needs to be broadened in view of the new dynamics that have employees, customers and prospects engaged in conversations – horizontally, peer to peer, in some cases even in co-opetition situations. Some communities are very open to marketers being there and contributing to the conversation.

Social Media 163

Social Media Marketing Consultant Communities 163

Techipedia: Tamar Weinberg

MARCH 10, 2010

Perhaps this is a fact that her agency overlooked, so as a good friend, I told her that it would be in her best interest to learn about approved tactics through the many free blogs , to engage in acceptable and informative (though not free) SEO training , and to read the best SEO book/training program (aff).

Marketing 240

Marketing How To SEO Training 240

Techipedia: Tamar Weinberg

MARCH 17, 2010

So if you’re spending $200 a day on your Social Media campaign, and let’s say your product is $100 worth per item, let’s say you’re bringing 100 people to the website, and your Google Analytics shows a 15% conversion rate to a warm lead, and a 15% conversion rate of warm leads to paying clients purchasing one item.

Communities 237

Communities Twitter Web 2.0 ROI 237

Techipedia: Tamar Weinberg

FEBRUARY 16, 2010

It’s not enough to be insular and focus on your groups of friends. You may find people who are surfing outside your social circle who might be potentially interested in your products. At business networking events, try to get to know people outside your group of trusted colleagues. You never know who you might meet.

Twitter 205

Twitter Sports Microblogging HootSuite 205

Techipedia: Tamar Weinberg

JANUARY 5, 2009

Social Media Sites: General The Big Boys of Social Bookmarking: The Top 20 Sites (10e20): Chris Winfield ranks the top 20 social bookmarking sites by their Alexa rankings and gives a short description of what each does — in case you haven’t ventured beyond Digg. What are the most popular sites in these age groups?

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Techipedia: Tamar Weinberg

JANUARY 12, 2010

These are friends who have no direct ties to the industry, but in using social networks, we’ve formed close bonds and friendships. Digg is by far the largest; as a former “top user&# of the service , I built strong relationships with employees and users of the social news site.

Facebook 233

Facebook LinkedIn Social Networking Microblogging 233

Techipedia: Tamar Weinberg

DECEMBER 1, 2009

He’s volunteered to give away a copy of his recent book, FBML Essentials , to two readers. You can also purchase my book, FBML Essentials , which will give you a little more details on FBML (as well as the Facebook developer platform in general). I have a couple set up for books that I work for the publishing company.

Facebook 279

Facebook How To Applications URL 279

Techipedia: Tamar Weinberg

FEBRUARY 23, 2010

Bloggers like Valeria Maltoni of Conversation Agent , who don’t have a team of bloggers at arm’s length, offer content on a very regular basis (in Valeria’s case, 6 days a week). This is the kind of content that spreads beyond the typical blog reader to an entirely different group of people. That’s right.

Blogosphere 278

Blogosphere Blogger Comments Tips 278

Techipedia: Tamar Weinberg

JANUARY 5, 2012

The newsletter, which was sent within the first week of the month, would include new research findings from surveys conducted by research groups such as the Pew Research Center, new discoveries from a marketing firm’s eye tracking study, or data that was recently culled across a multitude of SEO agency case study reports.

Marketing 264

Marketing SEO Case Study Small Business 264

Techipedia: Tamar Weinberg

MARCH 10, 2008

He talks of a group on Facebook that has a goal to build an organization that has enough political clout to achieve ends to end poverty. Lacy : For such a long time until the Microsoft deal, IPO was a topic of conversation. Zuckerberg : It was a group decision, really. Lacy : Can I tell the people about the books?

Web 2.0 104

Web 2.0 MySpace Applications Microsoft 104

Buzz Marketing for Technology

JUNE 27, 2008

He was just making conversation, but I was concerned. I had the same experience when asking for recommendations for books on Business Strategy and on Management Consultancy - very good and relevant answers! At a recent client meeting, I asked a group of ten professionals if they were on LinkedIn. social networking.

LinkedIn 109

LinkedIn Google Directory API 109

Techipedia: Tamar Weinberg

DECEMBER 10, 2008

Abusing group invites. And if they don’t accept, don’t send the group request more than once by asking them to join via email, wall post, or Facebook message. Publicizing a private conversation on a wall post. I also added some new points in italics to clarify.] Social news is about reciprocal relationships.

Handbook 279

Handbook Social Media Web 2.0 StumbleUpon 279

Techipedia: Tamar Weinberg

JANUARY 5, 2011

5 Ways Companies are Using Social Media to Lower Costs (Mack Collier): Just what are the benefits of social media? 100 Thoughts on Social Media (Conversation Agent): This may be one of the shortest blogs post I’ve added to this 2010 list. 34 Reasons to Start a Blog (Conversation Agent): Why should you blog?

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Techipedia: Tamar Weinberg

JUNE 23, 2010

The concept was based off a tangible book that incoming freshmen were given each year so that they can meet their classmates. Groups : Facebook Groups still exist, but I wouldn’t encourage using them unless you’re looking to maintain a fully closed and private community in the confines of the service.

Facebook 268

Facebook SEO Policies Groups 268

Techipedia: Tamar Weinberg

MARCH 24, 2010

I selected influencers in all different “walks of life&# and areas of influence, from the blogosphere to the power users of Digg to founders of successful startups and authors of bestselling books. Seth Godin Seth Godin is the bestselling author of numerous books, including his latest, Linchpin.

Influencer 278

Influencer How To Press Release Blogger 278

Webbiquity SMM

JUNE 6, 2011

|Dan is not always able to tweet b/c of responsibilities or out on missions…but here are a couple more of my favorite tweets from Dan sent on 5/21 @AdScientist : ‘What is beautiful about social media are the relationships that can be built/started, conversations shared.’ Michael Brenner is a Sr.

Twitter 196

Twitter B2B Crowdsourcing Hubspot 196

Techipedia: Tamar Weinberg

JULY 7, 2010

Essentially, the actual user’s Twitter account became a broadcast medium but not a conversational one. Reply Monique Neeley July 7, 2010 at 9:43 am I just ordered your book! But with social media, it’s about listening to what customers have to say and what people are truly interested in and concerned about.

Social Media 251

Social Media Klout Influencer Feed 251

Techipedia: Tamar Weinberg

JANUARY 14, 2009

Like last year, I’ve grouped them into different categories and written short descriptions on each post. There’s no order to the posts; I’ve used my bookmarks and a variety of social sites and peer recommendations to create this list. But you can apply these tactics to social media relationships too.

SEO 162

SEO Social Media Marketing Reputation 162

Techipedia: Tamar Weinberg

DECEMBER 15, 2009

As the ideal marketer, you gets your hands on every single search engine optimization and social media marketing book or blog you can possibly find, and then you absorb the information presented within like a sponge. After awhile, you’ll be book smart. Most say they care most about conversions. You had my fooled.

SEO 178

SEO Social Media Marketing Digg 178

Techipedia: Tamar Weinberg

APRIL 28, 2010

I was a Facebook purist in its former form and I liked having access to select group of exclusive folks knowing that these were trusted people and that only certain groups of individuals were allowed to have access. I’ve seen similar issues with news outlets, especially those with postings that are authored by multiple writers.

Facebook 277

Facebook Issues MySpace Privacy 277