Remove influence
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3 Golden Business Rules for Social Media Engagement

Techipedia: Tamar Weinberg

Do study your influencers Want to reach out to influencers ? Thing is, some people don’t really reach out correctly to influencers. Influencer outreach may possibly be the most powerful outreach tactic that PR practitioners or marketers are laziest about. Just do it head first, not with one foot.

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Digital PR: Finding Brand Ambassadors

Proactive Report

But in most cases a brand ambassador is likely to be someone with a decent following online, either on their blog, Facebook, Twitter or other social news sites like Digg , Reddit or StumbleUpon. Do a social audit and locate everyone who speaks positively about your brand. The next step is to use ranking and influence tools.

Brands 101
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Go Beyond Blogging – Multi-Channel Marketing via Online Media

ProBlogger

I’m not surprised if bloggers claim that 40-60 percent of their traffic come from search engines. Contest is an effective way to generate buzz around the blogosphere, especially if you are able to have other bloggers and influencers blog about it. Become a guest blogger. Participate in contests.

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How to Go Beyond Blogging and Harness Multi-Channel Marketing

ProBlogger

I’m not surprised if bloggers claim that 40-60 percent of their traffic come from search engines. Contest is an effective way to generate buzz around the blogosphere, especially if you are able to have other bloggers and influencers blog about it. Become a guest blogger. Participate in contests.

How To 26
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What’s the Best Social Media Monitoring Tool? It Depends

Webbiquity SMM

I’ve used this tool on behalf of small clients for finding hundreds of key influencers on Twitter, blogs and various other social networking sites and forums. Social Mention. Vocus provides a rich set of tools for traditional and social media monitoring, media outreach and news distribution.

SM2 202
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5 Things True Social Media Experts Do Online

Techipedia: Tamar Weinberg

In fact, I don’t think becoming a social media expert is something that people should be worried about; they should be focused on becoming expert communicators instead. I’ve personally taken this concept so far that I now have a pretty new box at the end of most blog posts which highlights other bloggers that I enjoy.

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Why Social Media Is Like Getting Stoned

Techipedia: Tamar Weinberg

People who use social media correctly tend to exhibit some of the more overt characteristics of people chemically influenced (and those who use social media badly exhibit either characteristics of teetotalers or people over-chemically influenced). I have much to accomplish and certainly wouldn’t want to be stoned.