Social Media Strategies Summit

SEPTEMBER 22, 2021

Social media listening tools give you the power to discover what your (current and future) customers really think about you. But it’s not only about turning your customers’ frowns upside down; social media listening generally helps you deliver a better standard of service. That’s something we’d all like to know, right?

Social Media 175

Social Media Tools Sentiment Price 175

Social Media Strategies Summit

JULY 22, 2022

While figures vary from platform to platform, most social media marketers agree that an engagement rate of 1% – 5% is pretty decent. If you’re looking to partner with a blogger, you’ll also want to consider how many people visit their site in an average month and how many views they get per article. Look for Relevant Hashtags.

Influencer 214

Influencer Brands How To Hashtag 214

Sherrilynne Starkie

FEBRUARY 10, 2013

Then last week, as 190 people were in the midst of hearing that they were losing their jobs, the company’s Twitter account was hijacked by disgruntled employees who live tweeted events as they unfolded. Within 20 minutes of the first tweet, all mentions had been deleted despite the marketing director’s apparent lack of social media skills.

Twitter 324

Twitter Retail Newsletter Hashtag 324

Hootsuite

AUGUST 16, 2023

In the vast foggy sea of digital marketing, your social media planning tools can light the way forward. As social media sailors ourselves, we’ve navigated uncharted waters, and know that it requires more than luck to get to where you want to go. What is a social media planning tool? Hashtag research?

Social Media 89

Social Media Tools HootSuite Tweetdeck 89

Sprout Social

JULY 21, 2022

If you want to improve your social media marketing strategy , you need to know about the different types of social media content and how or where you share that content. Understanding these different types of social media will help you develop a better content strategy and know where to focus your time and energy.

Types 145

Types Social Media Microblogging Overview 145

Keyhole.co

MARCH 24, 2024

In this exponential success, social media played a significant role. But how did they hit the marketing bullseye with their social handles? Analysis of Airbnb social media accounts Airbnb’s target market includes regular travelers with a budget crunch, families looking for unique experiences, and business travelers.

Communities 59

Communities Social Media Strategy UGC 59

Writtent Blog

FEBRUARY 27, 2024

Link building outreach is the process of creating backlinks from other sites by contacting bloggers and asking them to link to your website. Your ultimate goal is to convince bloggers that your content is link-worthy and that it will benefit both them and their audience. Find bloggers who can link to your content.

Blogger 52

Blogger URL Resources Directory 52

agora pulse

MARCH 7, 2019

How do you use hashtags in your marketing right now? Many social media managers and marketers often just find the most popular hashtags and use them—but don’t know whether that’s a good idea. To answer those questions, we need to look at the finer points of using hashtags and how to measure their impact.

Hashtag 98

Hashtag Social Media Management Fashion Social Media 98

Hootsuite

SEPTEMBER 2, 2021

When you’re thinking about creating a social media strategy for your business, a few leading platforms probably come to mind right away: Facebook, Instagram, Twitter, and maybe YouTube or Pinterest, depending on your industry. How to choose the best types of social media for your business. Know your audience.

Types 145

Types Social Media Statistics HootSuite 145

Hootsuite

MARCH 31, 2020

Social media is a constantly evolving field. It can be difficult to keep up with all the new social media definitions that seem to emerge almost every month. That’s why we’ve created this comprehensive glossary of social media terms. How the Twitter Algorithm Works. Bookmark this page!

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List Social Media HootSuite URL 145

Unmetric

SEPTEMBER 19, 2018

Glossier’s success is no secret sauce hidden away in vaults; it’s pillared on two things – social media and branding. According to Weiss , the blog and its digital presence has been their “single largest social media platform”. Every product is thus an opportunity for more social media engagement.

Social Media 141

Social Media Hashtag Instagram Meme 141

agora pulse

JANUARY 3, 2020

Getting engagement on Twitter can be tough. But these tips can help you expand your Twitter follower count and boost positive social interactions. Used by celebrities, politicians, and marketers alike, Twitter is the place to increase engagement and spread brand awareness. Here’s the juicy stuff for Twitter.

Twitter 129

Twitter Tips Influencer Hashtag 129

The Realtime Report

OCTOBER 22, 2012

To get consumers excited about Halloween costumes, Kmart hired ad agency Draftfcb to create a live event, a social media campaign, a visually impressive ad — and to break a world record. Mommy bloggers were invited to view the event live, and it was streamed live on UStream. What do you think?

Ustream 168

Ustream Blogger Campaign Social Media 168

The Realtime Report

SEPTEMBER 5, 2012

Cape Town Tourism’s most recent marketing initiative used a clever combination of travel blogging, crowdsourcing and social media to draw attention to the city, ranked 23rd among the top 25 travel destinations worldwide in TripAdvisor’s 2012 list of Traveler’s Choice Destinations. billion the city invested to welcome over 1.5

Crowdsourcing 170

Crowdsourcing Travel Blogger Tourism 170

Hootsuite

AUGUST 19, 2020

Social media campaigns are the rocket fuel of your marketing efforts: a concentrated burst of energy that pays off in a major boost to your brand reputation, awareness or sales. It can be limited to a single network, or take place across multiple social media platforms. 7 social media campaign examples to learn from.

Campaign 145

Campaign Social Media Travel Hashtag 145

The Social Media Hat

JUNE 27, 2016

Social Media Get Your Social Media Inbox To Zero. Take Control Over Your Social Media Mentions And Messages. " Clearly Yogi wasn't talking about social media or social media tools, but I think it's the right sentiment nonetheless. Why should social media be any different?

Social Media 163

Social Media Notification HootSuite Hashtag 163

Later

JANUARY 30, 2019

Instagram hashtags are still an effective way to get more eyes (and engagement!) A post with at least one Instagram hashtag averages 12.6% more engagement than posts without a hashtag. So it really is worth creating a hashtag strategy for your brand if you want to grow you account! . But how do Instagram hashtags work?

Hashtag 111

Hashtag Instagram Travel Communities 111

Social Media Strategies Summit

SEPTEMBER 18, 2023

Port of Seattle’s influencer program started with just a handful of bloggers attending the launch of two new retailers at Seattle-Tacoma International Airport (SEA). As social media manager, the responsibility landed with Abbey. anyone who doesn’t work for a retail or fashion brand).

Influencer 130

Influencer Travel Retail UGC 130

Waxing UnLyrical

JUNE 21, 2013

When I first started writing this post, I was going to call it “How I Use Twitter.” ” Then I thought again, because a) I’m not as frenetically active on Twitter these days as I used to be, and b) who the heck cares how I use Twitter? Where Twitter for PR usually begins… and ends.

Twitter 246

Twitter How To HootSuite Curation 246

Hootsuite

DECEMBER 4, 2019

It can be challenging to find fresh social media content ideas when you have to post something every day on multiple platforms. With this cheatsheet of solid content ideas for each of the major social platforms, you’ll be ahead of the curve. Creative social media post ideas for all the major platforms.

Examples 145

Examples Social Media Brands Content 145

Mindjumpers

NOVEMBER 24, 2010

Follow George on Twitter @GeorgieC and catch her own social media thoughts at: What’s a Girl to Do? Working in both PR and digital comms I have been involved with a number of blogger relations campaigns throughout the years. Put on an experience – bloggers are always looking for fresh, interesting (but relevant!)

Blogger 212

Blogger Eventful Transportation Tips 212

Webbiquity SMM

FEBRUARY 2, 2015

Social media is an integral component of any successful digital marketing strategy. With 74 percent of adults using social networking sites , the opportunity to increase your site’s online exposure to new customers cannot be ignored. Identifying the appropriate corporate persona and tone via social media.

Social Media 100

Social Media Marketing Hashtag URL 100

yMarketingMatters

JULY 20, 2016

What Makes Twitter Different. On Twitter, you’ll find friends and family as well as celebrities, companies and strangers who may share your interests. Same goes for anybody you want to connect with: potential clients, vendors, journalists, influencers, bloggers….the Remember: Twitter is for short bursts of information.

Twitter 100

Twitter How To Hashtag Notification 100

Sprout Social

OCTOBER 10, 2019

With over 313 million monthly active users and a young demographic to boot, Twitter is a great platform for most marketers. Starting up a Twitter page for your company is easy. Anyone can come up with a Twitter handle, upload their profile photo, fill out their bio and send out their first Tweet. What Makes Twitter Different.

Strategy 107

Strategy Tips Twitter Marketing 107

Talkwalker SM

JULY 28, 2016

Why should you bother creating your own hashtag campaign ? A good hashtag can redefine your online brand identity, provide you with new ways to interact with your customers and help you promote product and services to new audience segments. Left: Screenshot from the Instagram account of travel blogger Andrea Cristina.

Hashtag 60

Hashtag Industry Campaign Hotels 60

Ignite Social Media

JULY 19, 2023

One of the most interesting but perhaps lesser-known social media tools out there is Stampede Social. Stampede Social is looking to replace “Link in Bio” with a interesting way to instantly deliver links or content to interested followers. What is Stampede Social? But that’s not all it does.

Hashtag 78

Hashtag Software Instagram UGC 78

Hootsuite

FEBRUARY 13, 2023

Some hashtags feel like quaint relics of an internet past. But there’s one throwback hashtag that will never go out of style: #TBT. Maybe it’s because this hashtag comes with nostalgia built right in, but the #TBT (or #ThrowbackThursday) hashtag somehow never gets old. What does TBT mean? When did TBT start?

Brands 145

Brands HootSuite Hashtag Instagram 145

Direct Marketing Observations

MAY 7, 2010

Yesterday I threw out a tweet about 125 twitter chats worth checking out on Google Docs. I thought I might condense it a bit and focus not only on Tweetchats that I was familiar with, but also those that would benefit the Social Media, Marketing and PR folks out there, and which also had solid participation as well.

Social Media 214

Social Media Health Care Pharmaceuticals Social Entrepreneurship 214

Kikolani

SEPTEMBER 24, 2012

Blogger outreach is reaching out to the blogger community to create a relationship that involves you having regular, constructive and mutually beneficial contact with them. What this means is that you keep communicating with bloggers regularly and don’t just get in touch with them, when you want a guest blog to be posted.

Blogger 166

Blogger How To Directory Forums 166

Almost Savvy

OCTOBER 4, 2012

This is important because there are critical lessons here for all of us using social media for business. Among the millions of debate-related tweets on Twitter, there was a completely insensitive and inappropriate tweet about President Obama’s grandmother. Things move very quickly in the world of social media.

Social Media 243

Social Media Brands Reputation Authentication 243

Razor Social

APRIL 6, 2017

Twitter chat is a conversation or a discussion about a certain topic organized by Twitter users.The topic is defined by a unique hashtag and you can take part in the conversation by following that hashtag. For example, the most popular discussion for bloggers is blog chat and the hashtag for that is #blogchat.

Tools 107

Tools Twitter Tweetdeck Hashtag 107

agora pulse

SEPTEMBER 14, 2020

You’ve made your list on Twitter and are seeing good things come from it. But did you know how much a Twitter list can help your productivity? Are you seeing all the untapped potential of Twitter lists? Save Time by How You Use Twitter Lists. Pin your most important Twitter lists to save time.

List 107

List Products Twitter Eventful 107

Hootsuite

JANUARY 10, 2024

AI marketing software can help draft content, generate SEO-friendly social captions, repurpose a blog post into a video, suggest an ad strategy, and so much more. Ready to step up your social media marketing with a little help from artificial intelligence? AI marketing tools for social media 1.

Tools 100

Tools HootSuite Price Marketing 100

Keyhole.co

JANUARY 28, 2023

Predicting the future of social media trends isn’t easy, but that’s precisely what makes it so much fun! At Keyhole, social media is our bread and butter, and our team here works hard to stay up to date with all the key social media trends. We have a good idea of where social media trends are headed in 2023.

Trends 52

Trends Social Media Tools Strategy 52

Social Media Marketing

MARCH 20, 2013

Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 167

Social Media Nielsen Hashtag Delicious 167

agora pulse

NOVEMBER 8, 2016

Social media management tools are constantly evolving in order to keep up with businesses’ and marketers’ needs. For this blog post, I’ve approached some of the top influencers and bloggers in the social media world and asked them two questions regarding social media management tools. Evan Carmichael.

Social Media Management 142

Social Media Management Social Media Tools Analytics 142

agora pulse

SEPTEMBER 19, 2019

You’re a savvy social media manager who knows how to successfully wield the power of Instagram … except lately, you’ve heard things. The world’s foremost Instagram marketing expert Jenn Herman recently went live on Social Pulse Weekly and debunked the most popular myths in circulation right now.

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Social Media Management Instagram Social Media Hashtag 97