Small Business Mavericks

AUGUST 28, 2014

The poorest performer was Paid Search, which only sent 10% of the total traffic to sites. And Cynthia Boris makes a good argument for putting your product launches and photos on your own site as well as any social media platform when she points out that many lost photos and posts when MySpace bombed. What’s The Best Way For YOU?

Sites 98

Sites Paid Search MySpace Retail 98

Small Business Mavericks

JANUARY 27, 2014

Is newsletter marketing or blogging more effective for small businesses? ” There are pros and cons to both blog marketing and e-mail newsletter marketing. A blog is the best tool for audience engagement while your e-mail newsletter is the best tool for cultivating a warm list that you can mine for great direct selling.

Newsletter 107

Newsletter Marketing Small Business Social Media 107

Small Business Mavericks

MAY 24, 2012

A small business blog has a number of benefits, however, it can also be a tax on valuable time resources. Having a blog is, too a certain extent, a waste of time if you don’t have the resources to actually promote it, to put the content in front of readers. So how and where should you promote your blog? Where are they?

Small Business 168

Small Business Social Media Tumblr Module 168

Small Business Mavericks

JULY 8, 2011

Where do you get your blog ideas ? There are plenty of places to go online to get ideas for your blog posts. No matter what industry or niche you serve, these 21 sources for blog post ideas are golden opportunities. Your RSS aggregator – Do you subscribe to the most popular blogs in your niche? Blog Catalog.

Yahoo 177

Yahoo Directory Aggregator Forums 177

Small Business Mavericks

OCTOBER 22, 2014

It’s being said more and more: “you need to blog and put lots of original, relevant content on your site.” This is where your employees can be a great resource for real-life blog ideas. You could even have interested would-be writers do blog posts and give them a bio with what they do in the business.

Resources 102

Resources Small Business Sites Publishing 102

Small Business Mavericks

FEBRUARY 16, 2015

By this time, I hope you have been convinced that adding a blog to your site has great potential for enhancing your marketing efforts, adding to your site’s authority, and increasing your audience. But where is your blog being seen? But why would your blog be a good idea to post on this site?

LinkedIn 70

LinkedIn Small Business Curation Sites 70

Small Business Mavericks

NOVEMBER 19, 2012

On Friday, I talked about Google’s heightened attention to quality content and how that relates to guest blogging. Since writing that post on Friday, I’ve received about 25 requests in my e-mail to allow guest blog posts on this blog. The reality is, not all guest blog offers are created equal.

Guidelines 98

Guidelines Blogger Google Sites 98

Small Business Mavericks

MARCH 22, 2011

How To Increase Your Twitter Followers » Q&A Sites And Competitive Intelligence I’ve discussed the value and virtues of Q&A sites before. You can often learn a thing or two about the competition from these types of questions on these sites. Q&A sites are not necessarily time wasters.

Small Business 87

Small Business Sites Case Study Press Release 87

Small Business Mavericks

OCTOBER 29, 2012

When it comes to off-site marketing and content publishing, few tactics provide as many benefits as guest blogging. The gurus and the ninjas are right about one thing: Guest blogging produces a lot of benefit for small business owners who want to expand their businesses and build their brands. Don’t abuse it.

Reputation 101

Reputation Small Business SEO Trends 101

Small Business Mavericks

JULY 1, 2011

When it comes to blogging, there is no one-size-fits-all strategy. With that in mind, here are 4 viable blog strategies that work. SEO Blogging – With SEO blogging, the idea is to produce content that gains search engine traction. This type of blogging has a bad name in some circles.

Strategy 161

Strategy Domain Name Social Bookmarking SEO 161

Small Business Mavericks

DECEMBER 26, 2013

Remember when blog comments were about building links and traffic? That was the early days of blogging. Then Google decided not to count blog comments for links. That pretty much shut down the blog-commenting-as-linkbuilding game. But blog comments still hold value. Just about everybody was doing it.

Comments 98

Comments Brands Small Business Sites 98

Small Business Mavericks

JANUARY 21, 2014

The Internet erupted yesterday when Matt Cutts said that guest blogging is “done.” My interpretation is this, Guest blogging as a link building tool only is a dead science; you can expect the search engines (especially Google) to start roughing it up a bit. I think that’s what Matt Cutts is really getting at.

SEO 93

SEO Small Business Blogger Price 93

Small Business Mavericks

MAY 8, 2013

I’ve been a big proponent of guest blogging and still am. One killed content farms and the other killed low-quality links from low-quality sites. One killed content farms and the other killed low-quality links from low-quality sites. They turned to guest blogging – under their real names.

Reputation 101

Reputation Small Business Fashion Google 101

Small Business Mavericks

NOVEMBER 16, 2012

When Google announced their Link Disavow tool and Matt Cutts, Google’s web search quality czar, revealed that links from spammy article sites would no longer be a valuable ranking factor, I predicted that there would be a spike in guest blog post offers for those of us with existing blogs.

Policies 105

Policies ROI Google Cost 105

Small Business Mavericks

JUNE 23, 2014

One of the most effective ways to gain authority online is by adding quality content to your site, and one of the best ways to add quality content is by having a good blog. Blog posts should be simple. The point of your blog is the natural keyword, and that word or phrase should be in your headline.

Small Business 96

Small Business Questions Course Sites 96

Small Business Mavericks

FEBRUARY 9, 2012

There are many small businesses that have found blogging to be an inexpensive tool for both marketing and SEO. If you’re blogging for small business, you need to include a maintenance schedule into your routine. Backing up – hopefully your server will backup your site each night.

Small Business 98

Small Business WordPress Software Sites 98

Small Business Mavericks

FEBRUARY 27, 2014

Conducting research for your blog articles and other content marketing initiatives is one of the most important activities you can perform. News websites – These can be general news sites or niche news sites, but search them for information about issues within your niche. You don’t want that.

Small Business 98

Small Business Notification Forums Research 98

Small Business Mavericks

APRIL 22, 2011

Of course, you only get these benefits if your blog and if you blog in the right manner. Here are those 3 benefits: Fresh Content – Every time you write a blog post, you add fresh content to your website. This invites the search engine spiders back to your site to crawl it. Do you have a company blog ?

Small Business 168

Small Business SEO Case Study Press Release 168

Small Business Mavericks

MARCH 17, 2012

Most online businesses publish content in two places – their website and their blog – it’s a standard online marketing strategy. You will often see references to publishing content in article directories, Facebook, HubSpot, Squidoo and perhaps even on other blogs as a guest author. You shouldn’t.

Publishing 98

Publishing Repository Joomla Content 98

Small Business Mavericks

JUNE 21, 2013

It is becoming increasingly more important to include images with your blog posts. If you have a desire to add images to your blog posts, here are 5 sources where you can get free images. Flickr – Flickr is a photo sharing site where users upload their own images and share them with the world.

Public Domain 101

Public Domain Creative Commons Flickr Small Business 101

Small Business Mavericks

MAY 8, 2011

» Do You HAVE To Blog Every Day? One of the things that you’ll hear often among professional Internet marketers and SEOs is that you should blog every day. Obviously, if you blog every day, then that will cost you more in ghostwriting services than if you blog once a week. You should blog as often as you can.

Small Business 170

Small Business Case Study Press Release Adwords 170

Small Business Mavericks

OCTOBER 22, 2012

Blogging is one of the most effective and enduring tools available to assist the small business owner in achieving top-of-mind awareness, aka branding. What makes blogging such a useful tool for branding? Forums, social media, other off-site platforms are usually controlled by someone else. But your blog is yours.

Brands 98

Brands Small Business Forums Conversation 98

Small Business Mavericks

JULY 3, 2012

Blogging, more than any other kind of marketing, is multi-dimensional. In fact, I’ve identified 5 key dimensions of your blog and they have all equal value. When you blog you should keep each of these 5 dimensions in mind. 1 rankings for your blog alone. 1 rankings for your blog alone.

Reputation 96

Reputation Compete Engineering Conversation 96

Small Business Mavericks

MARCH 16, 2011

» How Q&A Sites Can Boost Your SEO SEOmoz has a great article on how Q&A sites can boost your SEO. Secondly, I think it’s important to point out that Pavel Israelsky classifies four different types of Q&A sites: Social Q&A – Includes sites like Quora, Aardvark, Formspring, and Facebook Answers.

Small Business 79

Small Business SEO Sites Case Study 79

Small Business Mavericks

AUGUST 27, 2011

When it comes to small business online marketing tactics, what is more effective – blogs, social media, or e-mail? And there doesn’t seem to be any end in site. Blogs are also very effective – as SEO tools, as branding tools, and as social media marketing tools. It’s a loaded question.

Social Media 117

Social Media Small Business SEO Tools 117

Small Business Mavericks

MAY 12, 2012

Blogging can be hard work, especially when it comes to delivering good quality content on a regular basis. Some small business blog writers find that two or three times a week is sufficient. Some small business blog writers find that two or three times a week is sufficient. The main issue then is quality content.

Feed 119

Feed Feedly Social Media Small Business 119

Small Business Mavericks

MARCH 30, 2012

There are tens of thousands of blogs that are suddenly finding they no longer ranks in search results. The reason is quite clear – Google has well and truly slapped several link/blog networks and the results have been startling. You can read more on Google’s link/blog network slap on SearchNewz.

Google 105

Google Small Business Engineering Publishing 105

Small Business Mavericks

DECEMBER 5, 2011

Everywhere you turn, you can hear someone talking about a blog. Whether they are writing a blog or they are reading a blog, one thing is for sure. Blogs are wildly popular. Blogs are like websites, but you have social interaction with your viewers. Many blog sites are free and easy to use, too.

Marketing 105

Marketing How To SEO Small Business 105

Small Business Mavericks

MARCH 2, 2012

Every supplier that deals with their business has some authority, and small business owners can make use of that authority to increase their own authority, and the authority of their business blog. From a business blog perspective, and short but meaningful interview with the ‘brains’ behind a product carries a lot of weight.

Small Business 105

Small Business Authentication Groups Groups 105

Small Business Mavericks

MAY 1, 2014

Some of Seth’s blogs are long, some are only a few simple sentences that emphasize his point and leave you to chew on it. No matter how big your business is, the interaction is on an individual basis and you are communicating something to each individual who comes to your site or walks in the door. Marketing is storytelling.

Advertising 70

Advertising Strategy Sites List 70

Small Business Mavericks

MARCH 29, 2012

Their downfall is that they are only available to readers of that third party site. If you have a website or blog, then you can embed individual Tweets into your pages. You can also grab comments that have been made into topics that are relevant to your site or business. Unless that website is Twitter. Tweets are independent.

Embedding 105

Embedding Review Twitter Reputation 105

Small Business Mavericks

JANUARY 17, 2014

They can search for information in your niche or be led to your site by a link in your e-mail correspondence. Your Blog – Add a blog to your website and update it every day, or as often as you can publish valuable content. Small Business Internet Marketing blog guest blogging review sites Social Media website'

Blogosphere 115

Blogosphere Small Business Review Sites 115

Small Business Mavericks

AUGUST 19, 2014

People Want To Feel Safe On Your Site. HTTPS, advanced authentication steps, and other security features are visible, concrete ways that a site is safe. So is a professional, clean site that is updated regularly with a 24-hour contact method. It feels like the business is professional and efficient.

Badge 150

Badge Privacy Retail Policies 150

Small Business Mavericks

JUNE 9, 2014

According to Google’s Webmaster Central Blog, “few topics confuse and scare webmasters more than site moves,” so they wrote a post on Making Site Moves Easier. Here’s the thing to keep in mind: Your site is designed to be read by two kinds of brains. Two Ways Your Site Is Read.

Content 87

Content Engineering Sites URL 87

Small Business Mavericks

JUNE 25, 2012

Niche websites and blogs - Write guest blog posts or get a link from a relevant website within your niche. Photo sharing – Photobucket, Flickr, and other photo sharing sites are great for new traffic. Just remember the goal is to drive targeted traffic to your site and convert it to sales.

Press Release 168

Press Release Directory Flickr Engineering 168

Small Business Mavericks

APRIL 23, 2015

On his blog, Quick Sprout, he just looked at the difference a sidebar can make on your blog. Does Your Blog Need A Sidebar? Here’s how Neil answers the question: People come to a blog to read content. For a similar reason, not every page on his site has a sidebar. left side = 13% increase in opt-ins.

How To 70

How To Engineering Sites Conversation 70

Small Business Mavericks

APRIL 15, 2011

On your blog and website, provide consistent valuable content and you’ll find yourself gaining friends, fans, and customers by the dozens. Why are the search engines and social media sites so full of spam. You can leave a response , or trackback from your own site. So why do so many people make it difficult?

Case Study 156

Case Study Press Release Small Business Adwords 156