Sprout Social

SEPTEMBER 2, 2022

And yet, social media’s impact reaches every corner of your business. Brushing up on ways to prove the impact of your work across the entire organization benefits every marketer—from directors to social media managers. Free social media marketing training and resources. Level: Beginner. Type: Course.

Training 118

Training Course Resources Social Media 118

Ignite Social Media

OCTOBER 24, 2022

AgoraPulse is a social media management tool that gives you the ability to track all your social media activity in one place. It’s an effective way to stay on top of your social media presence and make sure you are engaging with your audience regularly. Custom payment Contact for more information.

Review 78

Review Social Media Management Price Collaboration 78

Oktopost

NOVEMBER 22, 2023

From paid advertising to social selling and analytics, the value you can extract from social platforms is endless. And it’s not just about engagement and branding – social media strategies can speed up lead generation and conversions, directly impacting your business ROI.

B2B 117

B2B Trends Social Media UGC 117

agora pulse

DECEMBER 26, 2016

How do you choose what social media news you read each day? With a gazillion social media marketing blogs out there, you could easily spend hours a day reading best practices posts — and getting a crazy headache in the process. The Best Social Media Roundup Posts of the Year. Optimize Marketing.

Social Media 124

Social Media Curation Journal SEO 124

Socialmedia.biz

JULY 23, 2017

Would you like some alternatives to LinkedIn Elevate for superior employee advocacy? Over the years LinkedIn has released several useful features and tools that have helped distinguish the platform as the go-to social network for business. After all, the B2B value of social media use is completely different from B2C uses.

LinkedIn 76

LinkedIn Analytics Metrics Social Networking 76

Keyhole.co

DECEMBER 13, 2023

Mention: A quick overview Mention offers a suite of features to help brands monitor relevant online discussions, listen to and capture information from posts, and publish posts to social platforms. The tool helps you manage your social media accounts with the help of market insights.

HootSuite 52

HootSuite Price Sentiment Social Media Management 52

Mindjumpers

JANUARY 11, 2012

The big three social platforms in 2011 were Facebook, LinkedIn and Twitter, with YouTube and blogs following closely. In 2012, the social marketing leaders and experienced marketers will add new platforms to their arsenal, with the greatest inclination towards SlideShare.

Survey 250

Survey Report Social Media ROI 250

Oktopost

MAY 30, 2023

Social media listening is a key part of leveraging your social media channels for maximum ROI, and being able to action those findings by posting content that is relevant to social conversations at the drop of a hat will be of major benefit to you. The solution? What’s the problem?

Publishing 84

Publishing Social Media Film B2B 84

Oktopost

MAY 23, 2023

Say, a blog post that performed well on your website reinvented for LinkedIn or condensed into a few key points for a tweet. A social media strategy that includes content repurposing is simply more rewarding, as well as offering a higher ROI on content creation. It’s a different ballgame from content creation.

Social Media 91

Social Media Content Marketing ROI 91

Socialmedia.biz

JULY 23, 2017

Would you like some alternatives to LinkedIn Elevate for superior employee advocacy? Over the years LinkedIn has released several useful features and tools that have helped distinguish the platform as the go-to social network for business. After all, the B2B value of social media use is completely different from B2C uses.

LinkedIn 60

LinkedIn Analytics Metrics Feed 60

Oktopost

MARCH 4, 2024

Meet your customers where they are 80% of B2B marketers leverage LinkedIn to reach their target customers, and 65% have increased their LinkedIn usage in the past year. Your potential buyers are actively using social media, so it’s essential to have a long-term strategy to leverage these channels efficiently.

B2B 62

B2B Strategy Marketing Case Study 62

agora pulse

JULY 17, 2020

Create the ultimate social media report that can impress clients and colleagues alike by following these tips for social media managers. When you manage social media for your clients or company, you’re in charge of more than just creating content, overseeing engagement, and guiding strategy.

Report 147

Report Social Media Metrics Aggregator 147

Hootsuite

MARCH 26, 2024

What should you look for in a good social media collaboration tool? Whether you’re on a five-person social team for an enterprise-level company or you’re a freelance social media manager , social media management is all about collaboration. Best for: Project management across teams.

Collaboration 86

Collaboration Tools Social Media HootSuite 86

Visually SM

JULY 27, 2020

In this day-to-day task, a social media manager has a million balls to juggle at once, so using that direct line of communication effectively can be a major achievement. The good news is that as social media has grown up, so have the tools available to help you master it. Keep reading and find out!

Social Media Management 246

Social Media Management Social Media Tools Domain Name 246

agora pulse

JULY 31, 2020

This may mean that their organic ability to generate SEO-worthy content and social media buzz is not great. An agency at the top of a list doesn’t necessarily indicate whether it is good at social media management. Reviews of Social Media Agencies. LinkedIn revelations.

Social Media 190

Social Media Marketing How To Social Media Management 190

Buffer Social

JANUARY 30, 2017

We had the pleasure of chatting with Carlos all about how marketers can get started with Snapchat and how they can tie their Snapchat marketing efforts into overall business ROI. Tying Snapchat marketing efforts to business ROI. Snapchat is not Facebook, it’s not LinkedIn, and it’s not YouTube – it’s Snapchat.

ROI 40

ROI Communities Strategy Marketing 40

agora pulse

DECEMBER 11, 2020

With social media, you can do everything, from increase brand awareness and generate new leads to drive sales and cultivate loyalty. But you can amplify your efforts by linking social media with another powerful channel: email marketing. So what does email marketing offer that social media doesn’t?

Campaign 150

Campaign Social Media UGC Marketing 150

Sprout Social

JULY 14, 2023

Differing promotional copy, blog posts, product descriptions and sales pitches may erode consumer trust. The loss of these opportunities can impact return on investment (ROI), customer retention rate and brand trust. Areas of collaboration could include content ideation , blog contribution, social engagement and guest speaking.

Collaboration 78

Collaboration Marketing Team Hubspot 78

Oktopost

NOVEMBER 16, 2023

You can collect data manually and use tools such as Microsoft Excel or Google Sheets to track metrics from the social networks you will analyze. Alternatively, you can use a social media management tool that automates data collection and creates dedicated reports with critical social platforms and data points.

Analysis 69

Analysis Data Sentiment Metrics 69

Sprout Social

JANUARY 18, 2017

Being a social media manager means you have to be willing to take on the challenges of the technical space. Using UTM tracking is a cornerstone of content analysis and it’s one of the few ways to legitimately prove the ever elusive ROI of social media. Talk about getting an instant ROI.

ROI 40

ROI URL Analysis Campaign 40

Hootsuite

JULY 2, 2019

Social media training courses are a great way for digital marketers to level up their skillset. And Hootsuite’s blog offers several helpful posts from how to create a social media strategy to social media advertising 101. Social Media News and Trends – LinkedIn Learning.

Training 111

Training Course Resources Social Media 111

Oktopost

APRIL 9, 2019

Demonstrating ROI is no easy task, as the 52% of marketers who cite proving social ROI as their number-one biggest social marketing frustration will attest. Nonetheless, returns on social media initiatives can be demonstrated in detailed reporting that shows how each client’s unique challenges and goals are met.

Report 95

Report Social Media B2B How To 95

agora pulse

JUNE 11, 2019

As a social media manager, you monitor key metrics on each platform. From Facebook and Instagram to Twitter and LinkedIn, follower numbers can reflect growth on your social media channels. But for most companies, just driving social media followers to a website isn’t enough. Link clicks.

Metrics 106

Metrics Social Media Content Analytics 106

agora pulse

APRIL 7, 2020

Shopping for your company’s first social media tool or needing to upgrade to a new social media management app? Finding the right social marketing tool is essential for everything from building your brand and driving sales to optimizing your digital strategy and maximizing your budget. Agorapulse.

Social Media Management 208

Social Media Management Social Media Tools Collaboration 208

The Realtime Report

JUNE 2, 2018

Having a LinkedIn profile without a photo (or with an inappropriate photo). Even worse, we’ve seen individuals on LinkedIn who have used cartoons as their profile photo. When people engage with you on social media, they expect a response promptly. ” Yes, publishing articles on LinkedIn creates online visibility.

Reputation 70

Reputation Social Media Syndication Insurance 70

The Realtime Report

MAY 30, 2018

Having a LinkedIn profile without a photo (or with an inappropriate photo). Even worse, we’ve seen individuals on LinkedIn who have used cartoons as their profile photo. When people engage with you on social media, they expect a response promptly. ” Yes, publishing articles on LinkedIn creates online visibility.

Reputation 70

Reputation Social Media Syndication Insurance 70

Oktopost

APRIL 18, 2022

Audio blogging”, the ancestor of podcasts, dates back to the 1980s. A recent study of podcast audiences on LinkedIn found that 44% of senior-level employees listen to podcasts regularly. B2B podcasts are an easily consumed media with extremely high marketing potential. A successful podcast can have a very high ROI.

B2B 62

B2B Marketing Apple Hosting 62

agora pulse

SEPTEMBER 5, 2017

This may mean that their organic ability to generate SEO-worthy content and social media buzz is not great. It certainly doesn’t give you any indication as to whether they are good at social media management. Netweave , a social media agency in Florida (USA), often gets good engagement with its Facebook posts.

Social Media 126

Social Media How To Social Media Management Case Study 126

agora pulse

DECEMBER 22, 2020

My advice is to test out each platform and make it your goal to find a select group of social media channels that will really make an impact for your brand and drive ROI. But when we tested it out as a new channel for AppSumo, it didn’t give us the ROI we hoped for. Now get on that social media success track!

Social Media 126

Social Media Strategy Content How To 126

Buffer Social

JULY 11, 2018

It’s a simple strategy that I’ve used to source content ideas for blog posts, workshops, online courses and more. LinkedIn Groups. The superstar content team at Buffer needs no help from me coming up with ideas, but we’ll use the theme of this blog — social media marketing — as an example.

Reddit 79

Reddit Content How To Posterous 79

Oktopost

OCTOBER 26, 2020

Why you need a social media management tool. It’s easy to assume that B2B social selling can and should be limited to LinkedIn, as Twitter and Facebook are almost exclusively B2C channels. The average social media user today spends over 2 hours on social media daily across an average of 8 platforms. .

Social Media Management 159

Social Media Management Social Media Tools Hubspot 159

Hootsuite

SEPTEMBER 29, 2020

But can you measure the ROI of your social media marketing efforts? Social ROI can often be tricky to prove. LinkedIn research found that 58 percent of digital marketers have to prove social media ROI to get approval for future budget requests. Includes experts tips for proving ROI.

ROI 145

ROI Social Media Tools HootSuite 145

Sprout Social

NOVEMBER 28, 2022

In a recent LinkedIn poll , 52% of respondents said they used Stories to share other content, links and engage with their audience. This will help you connect your efforts back to business goals, and prove ROI. Share your blog or article content. One step further: Tease your blog post to peak viewers’ interest.

Instagram 127

Instagram Engagement Brands Avatar 127

agora pulse

OCTOBER 26, 2020

Shopping for social media management tools? Or need to upgrade to a new social media scheduling app? Finding the right social media management tool is essential for everything from building your brand and driving sales to optimizing your digital strategy and maximizing your budget. Social CRM.

Social Media Management 138

Social Media Management Social Media Tools Social CRM 138

Keyhole.co

MARCH 2, 2023

Of course, reaching people on social media is easier said than done. Anyone who’s managed the social media accounts for a brand or business will gripe about content planning, audience targeting, ROI tracking , and the like. With this comes the trouble of scheduling posts on each of those platforms.

Social Media 52

Social Media Tools HootSuite Marketing 52

Buffer Social

MARCH 6, 2017

Update: I’ve put together a list of 6 tools and strategies for managing multiple social media accounts (some free, some paid). If you’re looking for social media management tools, this list might help you use them! Chapter 3: 5 Paid Social Media Analytics Tools. Talkwalker.

Analytics 111

Analytics Social Media Tools Klout 111

Pam Moore

SEPTEMBER 7, 2020

You definitely landed on the right blog post today as I am going to help you. This blog post includes the following: Top 3 reasons your social media budget and plan are not getting approved. It could be you are talking apples and your management is talking oranges. If this is you, you are not alone.

eBook 78

eBook Social Media Template Templates 78