Facebook Update: New Layout for Business Pages
MARCH 18, 2014
Facebook is making changes (yes, yet again) to Business Pages, with a new design! It’s a more streamlined layout, consistent with your current Facebook Personal Profile and will look the same on desktop and mobile devices, which is important. Let’s hope these (yet again) changes will have a positive impact on our Facebook Pages, our marketing and our busine$$!
Increase Blog Traffic with These 12 Ideas
AUGUST 4, 2015
Yesterday, my friend Sheryl Brown-Madjlessi posted on my Facebook wall, “Facebook is a jerk and never lets me see your posts in my newsfeed.” ” But, actually, it’s not Facebook. Increase Blog Traffic. Following is a list of 12 things to increase blog traffic and beat the summer doldrums. by emmahardy This is a smart blog. mean it.
4 Ways Facebook Instant Articles Will Change Blogging Forever
MAY 17, 2016
Facebook Instant Articles is Facebook’s latest way for you to engage your audience with material you post on your blog. According to Facebook, the over 1,000 publishers who are using Facebook Instant articles are seeing 20% more clicks and 30% more shares. What exactly are Facebook Instant Articles? Blogging as an interactive experience.
Facebook Video and Facebook Live: The Future for Marketers
MAY 23, 2016
Believe it or not, Facebook is the answer for marketers. Creating an effective Facebook strategy needs to be an essential focus, and with influencer marketing now becoming a staple, huge opportunities exist for brands that invest at the intersection of these two complementary approaches. So what is Facebook video anyway? And what about Facebook Live?
3 Super Quick Facebook Tips to Increase Fans
MAY 14, 2014
Here are three easy tips to organically increase your Facebook Fan base and engagement: 1. Link Your Facebook Business Page from Your Personal Facebook Profile . When people visit your personal page, they land on your Timeline, which looks like this: Make sure you have a link to your Facebook Business Page so people can Like your Page. Click on your Page to select it.
21 Fantastic Facebook Marketing Guides
APRIL 8, 2014
marketers have a love-hate relationship with Facebook. On one hand, not only is it an easy-to-use, low-cost platform with more than a billion members, but 77% of B2C companies and 43% of B2B vendors have acquired customers from Facebook, and the world’s largest social network drives 20% of all internet page views. What are the best page apps for Facebook today? Hell Yes!
Unlock Facebook’s Secret Blueprint for Successful Facebook Pages
MARCH 7, 2016
Facebook Page management is one of the most challenging social media tasks due to the complexity of the Facebook algorithm and the amount of competition in the News Feed. In this post, I’m going to examine successful Facebook Pages and see what makes them work so well as well as show you Facebook’s own blueprint. Now for Facebook’s Secret Blueprint !
Facebook Debuts 360 Photos
JUNE 9, 2016
The 360-degree photos promised by Facebook’s Oculus VR virtual reality subsidiary last month have officially arrived. Huang also directed users looking for further information to the Facebook 360 site , the Facebook 360 Community group and the Help Center. Just take a panorama or use a 360 camera app, then post it to Facebook and we’ll take care of the rest.
Understanding Facebook EdgeRank [Infographics]
MAY 5, 2013
The News Feed — in the center column of your home page — is a list of stories from the people and pages you follow on Facebook. According to comScore, 40% of time on Facebook is spent on the News Feed. Knowing how Facebook decides what shows up (and what doesn’t) in news feeds is key for digital marketers. Facebook Social Media Social Media Marketing
Will Facebook Collections Kill Pinterest?
OCTOBER 10, 2012
Facebook Collections. Facebook is launching what they call “ Collections ,” which allows you to add “want” and “collect” buttons to your images, automatically creating a wish list where you or your friends and family can buy. Facebook Pinterest Social Media beth hayden collections facebook facebook collections pinterest social media today
5 Reasons Your Facebook Contest Failed
JULY 10, 2014
Not every Facebook contest is a success. Blog Facebook facebook contests Here are five common reasons why they fail. #1: You didn’t promote it If you build it, they will not come. You’ve got to promote your contest. Send emails, put a prominent link on your website, run targeted social ads to raise awareness and drive traffic to your.
Facebook Timeline Coming for Businesses
FEBRUARY 14, 2012
Nothing I write today is going to outdo Shonali Burke’s Valentine’s Day blog post. Rumor has it Facebook is rolling out its timeline feature to business pages this month. According to BusinessInsider , the launch will happen on February 29, at the very exclusive Facebook Marketing Conference (oh la la). Happy Valentine’s Day! have a secret. have good news!
Social Media Updates: Facebook, Linkedin, Twitter. Be Ready!
APRIL 30, 2014
Just in case you missed it…Facebook, Linkedin and Twitter recently announced important new updates that are taking effect right now. . Here’s EVERYTHING you need to know to make sure your profiles are updated CORRECTLY and continue to drive business with no hiatus: Facebook Update: New Layout for Business Pages. Sign up HERE to get my blogs directly to your inbox!
How to Schedule a Facebook Post
JUNE 12, 2012
Recently, Facebook added the ability to pre or post schedule posts.and it's free! Blog Facebook How To Social Media Marketing facebook changes How to schedule a post on Facebook scheduling a post on FacebookHere's how.
Facebook Announces Several Metrics Updates, Corrected Bugs
NOVEMBER 16, 2016
Facebook Wednesday announced several metrics -related updates: corrections of several bugs that resulted in inaccurate data, increased third-party verification, more measurement solutions and an internal review process. This blog will be similar to our News Feed FYI blog.). Within Canvas, they can also link to offsite content on Facebook’s in-app browser. percent.
120 Marketing Tactics for Blogs
OCTOBER 5, 2013
Part of a good content marketing strategy, blogging helps you position yourself as an expert in your area. . Successful blogs play a pivotal role in delivering your brand message, and help drive sales without using traditional hard-sell tactics. steps for creating a successful blog. The key to successful blogging is creating content that your target audience wants to read.
How to Create Facebook Visuals that Convert
OCTOBER 31, 2016
Does creating Facebook visuals seem overwhelming for you? Are you unsure of what types of images work on Facebook? Adding an emotional layer to your social media content is what engages your Facebook Page community. Hallmarks of awesome Facebook visuals. Facebook visuals that convert. Boost your important Facebook posts. Why create a visual brand? Funny.
Facebook, Instagram and Users’ ‘Behavior and Emotions’ (Study)
JULY 18, 2016
What are the similarities and differences between how users of Facebook and Instagram feel about both social networks? Facebook IQ released a new study in which more than 5,500 users of Facebook and Instagram in six countries—Australia, Brazil, France, Japan, U.K. times more likely to interact with celebrity content on Instagram than on Facebook. and U.S.—were
7 Ways to Raise Facebook Engagement [Infographic]
JANUARY 31, 2015
Facebook organic reach for business pages is plummeting. As I noted in a recent post , brands that use Facebook for marketing have seen a sharp drop in organic reach. This is no longer the case – Facebook has moved the goal posts once again and is contributing to this phenomenon. Facebook is not your friend. Follow her on Twitter at @pamdyer. Social Media
20 Social Media Marketing Blogs You Should Read in 2013
FEBRUARY 24, 2013
Looking for the best social media marketing blogs? Social media is now mandatory for businesses. I’m always trying to keep pace with the evolving social media marketing landscape, and reading many of the fantastic blogs out there helps me stay on top of best practices. You’ve come to the right place! Here are some that [.].
The Evolution of Facebook Remarketing
NOVEMBER 18, 2016
I thought about naming this post something like, “Why Facebook Advertisers Don’t Need a Website Anymore,” but that takes what I’m about to say too far. But suddenly, those without an active website are more likely to find success with Facebook remarketing than ever before. What are your thoughts on the evolution of Facebook remarketing? Blasphemous.
Facebook Updates News Feed Algorithm
Ignite Social Media
JULY 1, 2016
Once again, Facebook is changing the way its News Feed is structured and many people have questions as to what it actually means this time. As this new feature on Facebook rolled out, so did a document titled “News Feed Values” by the company, which is meant to supply clarity around exactly that question. Simple, right? Both yes and no. Don’t freak out just yet though, people.
Consumptions: The Hidden Facebook Engagement Metric
JULY 14, 2014
Gil C / Shutterstock.com Interactions — likes, comments, shares — are only half of the engagement story on Facebook. There is a less obvious — but equally important — engagement metric you can’t see by looking at your Facebook page or status updates alone. Blog Facebook You have to check Insights. What am I talking about? Consumptions.
12 Secret Facebook Features Every Marketer Should Use
AUGUST 29, 2015
Mastering hidden Facebook features will help you get ahead of your competition. Managing an active and successful Facebook page with a thriving community can be a daunting experience. As your fanbase grows, so does their insatiable appetite for content. To save something you see on Facebook: From your newsfeed: Click and select Save. Go to Facebook ads manager.
Facebook Rewards Longer Content: Here’s What We Found
AUGUST 18, 2015
About a month ago, Corina Manea wrote here about the hubbub surrounding marketers leaving Facebook. Her post, titled Are You Sure You Want to Leave Facebook? , was in response to a conversation we’d been having on Slack about how to achieve better reach and engagement organically. Both articles talk about how Facebook now rewards you when people stay on your page longer.
A Facebook Test: The Wheel and Spoke Model Still Works Best
NOVEMBER 11, 2015
This year, Facebook has done quite a bit to reward publishers for keeping fans on their pages versus sending them offsite to a news site or blog. They first said they wanted people to hang out longer so, if you could get them to stay on your Facebook page, you would be rewarded with more organic reach. Facebook Reach is Up; Engagement is Down. By Gini Dietrich. Sort of.
Is Blogging Dead or Are Companies Not Trying Hard Enough?
APRIL 25, 2012
For instance: There were 107 trillion emails sent last year, Facebook is at more than 900 million users , Pinterest is closing in on 15 million users , and there are three billion videos streamed on YouTube every day. I do this to show how many people are using the web, to preempt the “My customer doesn’t use the Internet” conversation (yes, I still hear that). magazine.
13 Great Guides to Growing Your Blog Audience
MARCH 25, 2015
You’ve put extensive effort into your business blog design, content strategy, research, and execution. Why isn’t your blog attracting a higher level of traffic? Find guidance on those topics and more here in a baker’s dozen of the best guides to growing your blog audience from the past year or so. Got a well-written business blog, but a shortage of readers?
Facebook Graph Search Optimization: 5 Must-Reads
APRIL 29, 2013
What should you do to optimize your Facebook page for Graph Search ? What Facebook Graph Search Means for Your Business. By Kelly Jo Horton Graph search is Facebook’s social solution for connected search. It is a search algorithm that delivers results based on connecting the dots in the mountains of data Facebook has collected from its billion users.
The End Of Blogging?
OCTOBER 14, 2015
Yesterday, I posted the following on Facebook's new Notes platform (btw, feel free to follow me on Facebook. The other week, I celebrated 12 years of blogging (not a typo). have posted anywhere from four to seven items a week, over on my Six Pixels of Separation blog , every week. To know me, is to know that I am still deeply passionate about my blog, writing and the digital publishing experience. I was there when it first started (remember Blogger ), embraced the power of RSS feeds (remember those?), Suddenly, you didn't have to have a blog to be a blogger.
Facebook Followers: Profiles vs Pages
FEBRUARY 18, 2014
With over 39,000 fans today, Jon Loomer struggled to create a Facebook page. Facebook explains following : “When you follow someone, you see their posts in your news feed. He blogged about the struggle of sharing the same information, and in some cases too much information, to everyone. It depends on the goal for the brand and why they are on Facebook.
7 Facebook Marketing Case Studies
MAY 19, 2013
Learn some inventive ways to integrate Facebook into your social media marketing strategy. Every day, businesses are inspired to bring creative marketing ideas to life on Facebook in ways that have a real impact on their bottom line. Many have discovered how to leverage their Facebook communities to strengthen brand loyalty and communicate directly with customers. HubSpot.
Facebook Changes, Part 2
SEPTEMBER 18, 2013
Three weeks ago today I wrote about my Facebook divorce. If you want me to see what’s new with you, either send me a friend request (and I need to know you fairly well to accept that invitation) or enable Facebook following. Follow my blog for my digital media explorations and tweet with me for shorter bursts. Media Facebook It’s been successful. Questions?
When to Post on Facebook, Twitter, Google+, LinkedIn, and Pinterest
MARCH 8, 2014
Determining the best times to post on Facebook, Twitter, Google+, Pinterest, LinkedIn, and blogs is vital to content marketing success. HootSuite’s functionality enables you to automatically schedule your Twitter, Facebook, and LinkedIn updates based on your followers’ engagement patterns. Facebook. Blogs. Social media is always on. Social media timing tools.
Facebook and Ferraris: An Interview With Emeric Ernoult, Agora Pulse
MARCH 18, 2014
He’s the founder of Agora Pulse, a platform that manages Facebook pages by measuring apps, statistics, moderation, and qualifications. Words that I’d use to describe Emeric: serial entrepreneur, Facebook marketing fanatic, Ferrari driver, and French (very). Blog Facebook; Emeric Ernoult; Organic Social; Agora Pulse
The Spin Sucks Blogging Process
APRIL 16, 2012
Last week, Mitch Joel wrote a blog post called, “ Watching Me Blog.” ” It was in response to Chris Brogan’s piece, “ Watching Mitch Joel Blog ,” which he wrote while we were all in Norway and, literally, watching Mitch blog. And, let’s be real, it’s a pretty easy blog post for me to write. Blogging Philosophy.
Why You Should Unfriend Facebook Friends
AUGUST 26, 2012
The average Facebook user in the United States has 229 friends, initiating 3 friend requests every month and accepting 4. Now that my classmates are in a shared Facebook group, it doesn’t make sense to remain inactive friends since we can write announcements and share pictures there. The neat aspect about Facebook groups is everyone can choose to be notified of new activity.
Facebook LinkedIn Twitter in 2013
DECEMBER 28, 2012
Of the three largest social networking sites in the United States, I plan to use Facebook the most, LinkedIn the second-most, and Twitter the least. Facebook in 2013. 1. You want to follow my thoughts on digital strategy , blogging, and internet best practices. I won’t be sharing these on my profile anymore; and I created a new page for this purpose. LinkedIn in 2013.
Five Ways to Draw Traffic to a Blog Post
MARCH 22, 2016
As buyers spend more time with online articles, blog posts and reviews, and rely less on advertising for product information , companies have quickly caught onto the fact that they need great content to attract new customers and retain their current ones. Here are five methods you can use to get your blog posts more exposure amongst your audience and beyond.
Journalism 101, Facebook-Style
NOVEMBER 1, 2016
Facebook last week launched a series of online courses for journalists via its Blueprint global training program. The “Getting Started” course seeks to answer all of those questions and covers key steps for building out a professional journalistic voice on the platform, including how to apply for the Facebook blue badge that indicates verification.