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6 Principles That Drive B2C Content Marketing Success

Social Media Strategies Summit

According to HubSpot’s latest State of Marketing Report , producing and publishing content is the marketing strategy with the highest potential ROI in 2023. And not just because content marketing offers a great way to reach, engage, and convert audiences (as well as nurture loyalty).

Content 221
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A Short Reference of Facebook One-Sheeter Guides

Jon Loomer

Facebook occasionally releases “one-sheeter” reference documents. Typically, these take the form of a Facebook quick reference guide focused on a specific topic. These documents can be great references with clear, thoughtful design to communicate complex ideas in a succinct format. Click-to-Messenger Campaigns.

Facebook 167
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Readability: How to Ensure Your Blog Content Doesn’t Scare Off Visitors

Social Media Strategies Summit

Brands serve consumers hours of content every day, and attention spans are getting shorter. With all these challenges, ensuring that your blog content attracts and engages readers is harder than ever. Fortunately, there’s a trick you can implement to ensure your blog content doesn’t scare off visitors.

Content 169
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Content marketing is changing with every passing second – A discussion

Waxing UnLyrical

In today’s hi-tech, fast-moving, cluttered digital world, content marketing is one of the most practical, effective and useful marketing strategies to date. It’s an essential aspect of today’s digital marketing landscape. So what does content marketing mean? Common ones include: Blogs.

Content 234
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8 Ways to Maximize Your Content Marketing’s Engagement Potential

Social Media Strategies Summit

Content marketing is one of the best ways to set your business up for growth. Knowing how effective a well-made piece of content can be at reaching, intriguing, and converting audiences, it’s no wonder that 64% of businesses spent more than 10% of their total marketing budgets on producing and distributing content in 2021.

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How to use ephemeral content in your marketing strategy

Sprout Social

However, ephemeral content is often overlooked in favor of long-form and feed content to achieve these goals. If leveraged properly, ephemeral content can help you beat the algorithm and keep your brand top of mind. What is ephemeral content? Stories can be a great way to drive leads and customers.

Strategy 113
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The Secret to Consistent Content Creation

Jon Loomer

But, since I’ve seen so many people fail at consistent content creation, I absolutely feel like I have some secret knowledge that others do not. I have experience on the topic of consistent content creation. I started this website in 2011 and wrote 600 blog posts during the first two years. I have a lot to say here.

Content 183