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Top B2B Brands on Social Media

Social Media Strategies Summit

For B2B brands, social media is growing in importance: 66% of B2B marketers report that LinkedIn is effective, 66% say they plan to boost their organic usage of Instagram, and 56% rate YouTube as important to overall brands success ( Articulate ). Any B2B brand that helps people create can use their marketing to inspire their audience.

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Tips for Social Media Advertising this Holiday Season

Ignite Social Media

From the pandemic to the election to the upcoming holiday season, CPMs have been largely unpredictable. Is Paid Social Media Worthwhile for Small Business Selling to B2B Audiences? There’s no secret sauce for B2B all up. Twitter also removed their third-party targeting capabilities, so it’s not an ideal network for B2B either.

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A Curated List of Facebook Marketing Reference Guides

Jon Loomer

Includes a downloadable “B2B Creative Playbook.” Links to various best practices and insights related to gaming, with a focus specifically on mobile gaming. This video series is focused on driving inspiration for those who are creating mobile-first video ads for Facebook and Instagram. Facebook Mobile Studio.

Curation 167
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Paid Advertising on LinkedIn: The Value of the LinkedIn Insight Tag

Ignite Social Media

So, there is quite a bit of data to support LinkedIn staying prosperous in the upcoming years. Deep, Relevant B2B Audience Insights. It’s the juicy B2B data that is typically hard to uncover. An email address, first and last name, mobile device ID, or google ID can be used to match. And it’s uniquely business.

LinkedIn 177
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6 Brands Achieving Amazing Results on Facebook

Social Media Strategies Summit

RESULTS : Treaty’s shift to DTC has seen them generate a 3X return on ad spend and a 2,500% increase in average monthly orders, helping them build a more profitable, sustainable business less reliant on lower-margin B2B sales. TAKEAWAY : It’s never too late for brands to explore new revenue streams.

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How to Nail an Employee Spotlight on Social Media

Oktopost

If you think most viewers will be using a mobile device, then they may not be able to hear the accompanying audio. Next, you should think about the specific employee (or employees) you want to focus on in your upcoming spotlight. Format needs to be considered in connection with the way you expect the content to be delivered. ?

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Ultimate Twitter Marketing Strategy Guide With Examples

Keyhole.co

Twitter is also the third social platform by popularity (after LinkedIn and Facebook) preferred by 71% of B2B marketers and 65% of B2C marketers to distribute content. Share company updates and upcoming products Twitter audiences are hungry to discover something new. Why not announce your upcoming product or feature? The result?