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How to Create A Linkedin Strategy for B2B Brands

Social Media Strategies Summit

In the US alone, research from Statista shows that B2B marketing spend has already decreased by over 50% in early 2020. Social media is the most popular platform for B2B marketing, says Content Marketing Institute: 83% of marketers are going this route. Today, the focus will be on Linkedin and how it can help B2B brands.

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30 Remarkable Content Marketing Facts and Statistics for 2013 (and 2014)

Webbiquity SMM

Content marketing has become ubiquitous, with 93% of B2B marketers now using it. Find these answers and many more in this compilation of 30 compelling content marketing statistics and facts. 93% of B2B marketers are using content marketing—but only 44% have a documented content strategy. ( B2B Marketing Insider ).

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37 Sensational Facts and Stats About the Seven Most Popular Social Networks

Webbiquity SMM

This third and final post in the series presents 37 (actually 40, counting the three above) more intriguing and actionable stats and facts pulled from that research. Facebook Facts and Statistics. National Geographic stands apart from that group, at #11. Facebook advertising reaches 2.18 and 31 million in the U.K.

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12 Market Research Software Solutions Every CMO Must Know

Oktopost

These tools are helpful for investigating historical and current web technology trends; assisting in lead generation ; finding up-to-date keyword statistics; gleaning insights into the collective marketing hive mind; or generally improving your ecommerce marketing. Facebook Groups. Creating a Facebook Group is easy. Price: Free.

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50 Amazing Mobile Marketing Statistics That Will Move You to Action

Writtent Blog

We’ve curated 50 of the freshest mobile marketing statistics to inform you, as well as some analysis and action items to inspire your strategy: Mobile Marketing Statistics on Global Trends. Source: Juniper Research ). Mobile Marketing Statistics on Technology. Source: Edison Research ). Source: Edison Research ).

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How to Use Social Media to Generate More Leads for Your Business

Oktopost

B2B marketing teams share a common aspiration: generating as many Marketing Qualified Leads (MQLs) as possible. While some businesses still put social media in the categories of brand awareness or community management exclusively, research claims that 75% of B2B buyers use social media to make buying decisions.

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31 free social media templates that will elevate your workflows

Sprout Social

It’s where consumers go to find and research their next purchase, making it an indispensable channel for product launches. B2B social media content plan template B2B social media content doesn’t have to be boring. This worksheet will help you create B2B social media content that resonates. Download the template 11.