Webbiquity SMM

DECEMBER 12, 2012

“Ghost town” or not, many experts agree that Google+ is here to stay, and it’s valuable for b2b marketing, SEO , personal branding, and reputation management. by B2B Digital Marketing. With Google+ Communities, Google launches its own version of Facebook Groups by VentureBeat. So what makes Google+ special?

Google 216

Google Tips Bookmarklet SEO 216

Webbiquity SMM

MAY 10, 2011

According to MarketingSherpa (and many other sources), generating qualified leads remains the top priority for B2B marketers. Generate webinar registrations. Generate webinar registrations. Again, you can “advertise&# upcoming webinars in your sidebar. Get more from your presentations.

ROI 191

ROI Case Study Bazaarvoice Klout 191

Webbiquity SMM

MAY 31, 2022

Although it’s the ideal platform for reaching your target audience, the problem is that 96% of B2B content marketers are already using LinkedIn for organic social marketing. Fortunately, there are some advanced ways of using LinkedIn as a powerful B2B marketing tool. Start Your Own Group on Specific Topic.

B2B 244

B2B LinkedIn Strategy Marketing 244

Hootsuite

JANUARY 4, 2023

Also use it to track results and present the plan to your boss, teammates, and clients. That might mean a Facebook Group or a hashtag like #DIYTok. It’s a critical platform for anyone working in B2B, or for any companies that hire anyone, ever. And it’s not just kids – even in the 55-to-64-year-old age group, 41.3%

Social Media 76

Social Media HootSuite Marketing Social Networking 76

Convince & Convert

AUGUST 2, 2010

The Facebook Success Summit Answers That Question, And A Lot More For one ridiculously low price of $297 (for now) , you get access to 22 Webinars about every facet of Facebook success. Just go to [link] The Webinars run from October 5 – October 26. Check out all the details and save 50% (only $297 for a limited time).

Facebook 121

Facebook Social CRM Consultant MySpace 121

Hootsuite

OCTOBER 21, 2020

B2B social media marketing is often written off as boring or unnecessary. B2B marketing helps Adobe ink bigger contracts. Here’s how to use social media for B2B marketing, social selling, customer service and more. Also use it to track results and present the plan to your boss, teammates, and clients. Just look at Adobe.

B2B 98

B2B Social Media Tools Tips 98

Oktopost

JUNE 9, 2020

Why Employee Advocacy Matters for B2B. It can take months for a B2B marketing team to build up a company’s presence and credibility online. Why Employee Advocacy Matters for B2B. The bottom line is that more and more B2B buyers distrust brands and their distrust is growing stronger every day. Table of Contents.

B2B 144

B2B Survey ROI Metrics 144

Koka Sexton

MARCH 2, 2011

Another is that social media in B2B sales is a growing topic of discussion and people from executive levels down to the individual sales rep are hungry to learn how to leverage new media. View more presentations from InsideView. March 22 : Pelin Thorogood, principal, Schulman + Thorogood Group. Introduction to Social Selling.

Training 66

Training Social Media Social CRM Education 66

Convince & Convert

FEBRUARY 12, 2012

BlissPR is all B2B, and heavily blog-focused. White Horse does more chunky content like white papers and Webinars. Smart agencies put as much priority on blog commenting, conference attendance, Linkedin group participation and other bridge-building as they do their own blog writing. Slideshare presentations. White papers.

Content 129

Content Marketing Cost Metrics 129

Convince & Convert

SEPTEMBER 22, 2010

The same dynamic is present on Facebook. The average consumer receives 44 emails per day, which is far fewer than the number of tweets to which the average person is potentially subjected. Further, I suspect most people check email more frequently than they check Twitter throughout the day. Very, very few. All rights reserved.

Social Media 135

Social Media Strategy Social CRM Consultant 135

Buffer Social

NOVEMBER 30, 2016

The art of using Facebook Groups. What makes this course is that Neil Patel presents the information in very easy-to-learn and snackable ways. The lessons are presented in video format and range anywhere from 3:00 – 12:00 minutes. PPC for lead generation and B2B. PPC for lead generation and B2B. — 12.

Class 40

Class Skills Social Media Marketing 40

Convince & Convert

JULY 20, 2010

Check out my Online Marketing Summit presentation below on this topic: View more presentations from Mike Corak. Joining the LinkedIn group now. This makes for both short and long-term success (ex. Lots of great resources out there – books, blogs and more. I actually work at Vertical Measures! link] Seriously.

Social Media 139

Social Media Strategy Consultant Blogger 139

Convince & Convert

JUNE 22, 2010

Never Heard Of It This is of course a situation that is most acute in B2B, where White Horse found that 60% of companies either have low executive interest in social media, or have modest interest but a lack of education. If anything, social media is MORE important for B2B companies than it is for B2C companies. This makes no sense.

Social Media 130

Social Media B2B Company Consultant 130

Oktopost

JULY 29, 2021

Lead generation is one of the most significant challenges faced by B2B marketers – and 61% of marketers agree. In this article, we’ll take you through 11 steps and goals to help develop your B2B lead nurturing process into an effective conversion machine. Why Is Lead Nurturing Essential for B2B Marketers?

B2B 165

B2B ROI Campaign Buy 165

Convince & Convert

AUGUST 24, 2010

Meanwhile, we’re hitting the road to present the core concepts of The Now Revolution to businesspeople and marketers everywhere. Amber presented a smashing summary at the recent SocialFresh Charlotte. We’ll have Facebook page and other promotional stuff about the book online soon – including pre-ordering capabilities.

Social CRM 111

Social CRM Consultant MySpace Social Media 111

Webbiquity SMM

JANUARY 3, 2012

Social media, content aggregation and curation , user-generated content and other developments have dramatically changed the B2B buying cycle over the past few years. How can B2B organizations, marketers and sales professionals adjust to, and thrive in, this new environment? B2B Marketing Trends, Tips and Strategies.

B2B 190

B2B Strategy Marketing Buy 190

Webbiquity SMM

MARCH 29, 2016

Although more than three-quarters of B2B technology marketers use social media to market their products, less than half say they can tie social channels to revenue generation for their businesses. But it may also be a problem with basic B2B social media marketing strategy. Cross-Platform Social Media Strategy. Social Audience Strategy.

B2B 100

B2B Social Media Strategy Marketing 100

Convince & Convert

SEPTEMBER 7, 2010

The examples and mini case studies he presents provide insights that leave you nodding your head and thinking you could adopt the same approaches. UNsettling Stratten has a knack for gaps. The two sections in the book on the Trust Gap and the Experience Gap are among the strongest in UnMarketing. All rights reserved.

Review 115

Review Social Media Social CRM Consultant 115

Convince & Convert

JULY 27, 2010

Whether it’s blog posts, video blogs, Powerpoint presentations, podcasts, haiku, or graffiti art, practice makes the production process easier. Second, this circumstance raises an important question: Are You Growing Your Voices? Certainly, there is a benefit to creating content on a daily basis. All rights reserved.

Social CRM 117

Social CRM Consultant Blogger MySpace 117

Convince & Convert

FEBRUARY 24, 2010

Power, Risk & Accountability Today, I gave a presentation to LEAD San Diego, a group of Southern California business leaders. The theme of the presentation was this new era of marketing-centrism and what it takes to succeed in an environment where marketing plans are not month-to-month, but minute-to-minute.

Compete 115

Compete Conference Organization Social CRM 115

Writtent Blog

JULY 17, 2013

Major companies may leverage focus groups to determine consumer reactions to their marketing messages, and spend significant time and budget compiling demographic insights. If you’re a B2B company, how big are the companies you’re trying to acquire? Do you like learning through videos and webinars, or eBooks better?

Sample 99

Sample Samples Research Company 99

Convince & Convert

SEPTEMBER 21, 2010

I presented today at Social Media AZ , a new conference for Arizonans interested in, and practicing social media. This presentation: “Why Before How: The Keys to Developing a Social Media Strategy in 7 Steps&# also formed the basis for my recent MarketingProfs Webinar. Sessions start October 5. Because tools will change.

Social Media 167

Social Media Strategy Consultant Conference 167

Convince & Convert

MARCH 3, 2010

Yesterday, I gave a presentation in Tempe, AZ to Agencyside , a conference of advertising and PR agency owners. Agencies should also be working with clients on using social media as a market research tool, by surveying fans or creating dedicated, invite-only brand communities that serve as a living focus group.

Social Media 121

Social Media Strategy CoTweet CoTweet 121

Convince & Convert

MAY 13, 2010

18 social media quotes jay baer View more presentations from Jay Baer. Not sure who came up with it originally) Social media changes the relationship between companies and customers from master and servant, to peer to peer. You must fight social media fire with social media water. Every company is its own TV station, magazine, and newspaper.

Social Media 151

Social Media Strategy Social CRM Consultant 151

Webbiquity SMM

FEBRUARY 21, 2012

Presentations. Webinars / webcasts. Of course, in the B2B realm, your content should be targeted at addressing a specific question or concern of a specific type of buyer at a specific stage of the buying cycle (e.g. research reports at the top of the funnel; webinars at mid-funnel; product comparisons near the bottom).

B2B 190

B2B Social Media Alltop Marketing 190

Oktopost

APRIL 7, 2022

So how can you create a social media sales funnel that aligns (and drives leads into) your B2B sales funnel? Your customers are thinking of making a purchase, and you want to make sure you’re presenting your brand as the best option out there. In B2B especially, customers are likely to be on a retainer or may make regular purchases.

Social Media 118

Social Media How To Metrics B2B 118

Convince & Convert

FEBRUARY 19, 2010

And More… Although I’m not using it presently, you can also configure your NutshellMail to include Linkedin and MySpace content, as well as updates from the Ning groups of which you are a member. Plus, event invites, and photos in which you’re tagged. All rights reserved.

Social Media 115

Social Media Social CRM MySpace TweetBeep 115

Diva Marketing Blog

JUNE 2, 2009

Focus is on B2B and B2C. My favorite social media tactic is contributing to the content and community in highly specialized LinkedIn groups to generate B2B leads. 60% of my focus is on B2B marketing and the other 40% is on B2C marketing. My primary focus is B2B. Focus is b2b, particularly broadcasting.

Social Media 53

Social Media B2B Delicious Wiki 53

Convince & Convert

JULY 21, 2010

A recent presentation at the PRSA Counselors Academy, by Michael Lasky , Partner and Chair of the Public Relations Law Practice at the law firm of Davis & Gilbert in NY, provided a wake up call to those in attendance about how the law is slowly creeping into the social landscape and why responsible marketers had better pay attention.

Social Media 153

Social Media Policies Consultant Social CRM 153

Convince & Convert

MARCH 25, 2010

Swix aggregates as many as 100+ of your social media metrics, and presents them in a unified, visually digestible fashion that will be the darling of any Excel hater. The math isn’t that tough – you could do it yourself – but the ease-of-use and data presentation of Swix is exceptional.

Social Media 117

Social Media Strategy Statistics Metrics 117

Convince & Convert

MARCH 4, 2010

This is especially misplaced with group written blogs, where the broad content focus and inconsistent tonality makes RSS subscription less likely. For more on advanced blogging, please see my post and slide presentation: 11 Must-Dos for the Serious Blogger. Jury's still out.

Metrics 130

Metrics Strategy How To Tourism 130

Oktopost

MAY 31, 2021

Quite the contrary, outbound marketing strategies are the manual and traditional methods of presenting your business and attracting leads. You can invest your budget on top B2B influencers , influencers on social media, or professionals on online platforms instead of spending so much on advertisements. Organize Webinars.

Tips 105

Tips Marketing B2B Review 105

Convince & Convert

MARCH 10, 2010

The Best of Twitter 20 From the forward: I’m sitting in a ballroom in Indianapolis in September, 2008 watching Joseph Jaffe give a masterful presentation on social media transforming corporations, when I come upon the idea to interview him on Twitter. Her design very much adds to the invigorating nature of this book. All rights reserved.

Social Media 116

Social Media eBook Strategy Social CRM 116

Oktopost

JULY 12, 2021

Producing quality leads consistently is the core of any successful B2B marketing strategy , so developing and optimizing your pipeline will offer your organization a steady growth rate. First, let’s go over what B2B lead generation is, and why it is vital to invest the time and effort into maximizing your strategy.

B2B 87

B2B Fashion LinkedIn Organization 87

Convince & Convert

JUNE 24, 2010

The Power of the Unexpected The genius of infomercials (and to a lesser degree, home shopping channels), is that they present to you products that you didn’t know you needed, because you didn’t know they existed. link] BJ-Global Group Thanks for explaining some benefits of using television advertising.

Social Media 121

Social Media Strategy Social CRM MySpace 121

Buffer Social

OCTOBER 10, 2023

At Merrative, we help brands and creators publish thought leadership content formats like interview-based blogs, narratives, non-fiction books, webinars, and data stories – and LinkedIn was working for our growth. More than jargon: What is 'thought leadership content'? Do engage on their responses.

System 115

System LinkedIn Content Industry 115

Convince & Convert

MAY 25, 2010

link] Sathya Hi jay, could i see the presentation in a bigger size. Wisely improve the present, it is nike dunk low thine. This session included much of what Indra and her partner Jon Bailey have been able to accomplish in the last two years, moving from a primarily traditional agency to a new media powerhouse. link] [link] Abbie S.

Marketing 123

Marketing Social CRM Conference Social Media 123