Webbiquity SMM

APRIL 11, 2012

Recent research from MarketingProfs shows that 84% of B2B companies use social media marketing in some form, and the figure is likely higher for B2C firms. In fact, another recent study from HubSpot reveals that 63% of B2B companies aren’t generating leads from social media at all. Three of the companies aren’t on Twitter.

Social Media 176

Social Media B2B Exercises Hubspot 176

Rebekah Radice

JULY 15, 2019

The great thing about thought leadership videos is the many ways you can go about creating them and bringing value: you can share some interesting facts or tips, create a webinar, and a lot more. You can even do an interview with a fellow expert or colleague in your niche like Jessika Phillips and Mike Gingerich do with NOW Marketing Group.

Types 119

Types Video Content Case Study 119

Sprout Social

FEBRUARY 8, 2023

Industry events and webinars make space for people to discuss trends, talk about controversies and tout the latest innovations in their industries. The people who attend those are all on social—and they’re interested in seeing that information in their feeds. There’s endless B2B marketing potential for manufacturers on social.

Industry 86

Industry Social Media B2B Resources 86

Webbiquity SMM

MAY 31, 2022

Although it’s the ideal platform for reaching your target audience, the problem is that 96% of B2B content marketers are already using LinkedIn for organic social marketing. Fortunately, there are some advanced ways of using LinkedIn as a powerful B2B marketing tool. Start Your Own Group on Specific Topic.

B2B 244

B2B LinkedIn Strategy Marketing 244

Sprout Social

JULY 31, 2019

From there, you’ll need to input the email address(es) for your new user(s), and choose which Groups and profiles you’d like them to have access to. These features include Instagram grid previews , failed push notifications for easy reposting and publishing Instagram multi-image Feed posts or Stories. Related Articles.

Team 82

Team Notification Report Metrics 82

Hootsuite

JANUARY 4, 2023

That might mean a Facebook Group or a hashtag like #DIYTok. It’s a critical platform for anyone working in B2B, or for any companies that hire anyone, ever. We explain all the details in our post on LInkedIn marketing for both B2B and B2C brands. And it’s not just kids – even in the 55-to-64-year-old age group, 41.3%

Social Media 76

Social Media HootSuite Marketing Social Networking 76

Sprout Social

FEBRUARY 22, 2021

Creating captivating B2B social media post ideas can be… challenging. If you’re in B2B social, you know it has a bit of a reputation of being kind of dull. One survey even found 48% of B2B customers say the ads they receive are boring and lack the creativity found in B2C marketing. Let’s be honest.

B2B 137

B2B Social Media Hashtag Press Release 137

Hootsuite

OCTOBER 21, 2020

B2B social media marketing is often written off as boring or unnecessary. B2B marketing helps Adobe ink bigger contracts. Here’s how to use social media for B2B marketing, social selling, customer service and more. Why use social media for B2B marketing. Wondering if B2B social media marketing is right for your business?

B2B 98

B2B Social Media Tools Tips 98

Oktopost

JUNE 9, 2020

Why Employee Advocacy Matters for B2B. It can take months for a B2B marketing team to build up a company’s presence and credibility online. Why Employee Advocacy Matters for B2B. Hence the latter gains less exposure in our feeds. Table of Contents. What is Employee Advocacy. How to Launch an Employee Advocacy Program.

B2B 144

B2B Survey ROI Metrics 144

Convince & Convert

SEPTEMBER 22, 2010

That’s because Facebook’s EdgeRank formula ensures that only status updates from companies that consumers routinely interact with show up in their news feed (unless the Facebook member changes their News Feed preferences to “Most Recent&# – anecdotally Facebook acknowledges that fewer than 5% do so).

Social Media 135

Social Media Strategy Social CRM Consultant 135

Keyhole.co

JUNE 6, 2023

Have you ever felt like you’re playing an endless game of tag with your B2B content marketing strategy, trying to catch your target audience’s attention while they’re just out of reach? So why not use them to your advantage in your B2B content marketing strategy? The best way for B2B companies to build trust.

B2B 52

B2B Strategy Brands Content 52

Convince & Convert

FEBRUARY 19, 2010

You can even include Twitter searches in your feed, enabling you to use NutshellMail the same way you’d use TweetBeep, or an RSS feed of Twitter search results. FB-Fans anzubieten [link] [link] Brian Donnelly Cool way to aggregate your social feed/noise. Kanälen per Mail zu erhalten o.

Social Media 115

Social Media Social CRM MySpace TweetBeep 115

Webbiquity SMM

MARCH 29, 2016

Although more than three-quarters of B2B technology marketers use social media to market their products, less than half say they can tie social channels to revenue generation for their businesses. But it may also be a problem with basic B2B social media marketing strategy. Cross-Platform Social Media Strategy. Social Audience Strategy.

B2B 100

B2B Social Media Strategy Marketing 100

Convince & Convert

MAY 27, 2010

Now, you can track number of “likes&# and daily interactions on your Facebook page, in the same place you can track RSS feeds, Twitter followers, and all the other awesome data points Swix provides. Although Flowtown leans toward the B2C mass market culturally, I see monster B2B possibilities here.

Consultant 122

Consultant Metrics Social Media Social CRM 122

Kikolani

JANUARY 16, 2011

Be sure to list your new blog URL as well as your new RSS feed URL in that post so people can subscribe easily to your new site or visit it directly. Categories allow the classification of your Posts into groups and subgroups, thereby aiding viewers in the navigation and use of your site.&#. Should one offer both on the same page?

Questions 167

Questions WordPress Postrank Blogger 167

Buffer Social

NOVEMBER 30, 2016

The art of using Facebook Groups. PPC for lead generation and B2B. You can also access a number of webinars and white papers to enhance your digital marketing expertise, and best of all, everything’s mobile-friendly so you can learn on the go, whenever you have time! PPC for lead generation and B2B. A/B testing.

Class 40

Class Skills Social Media Marketing 40

Techipedia: Tamar Weinberg

AUGUST 2, 2011

Without this, it is difficult or perhaps impossible to have expectation a group will actually form around your content or brand. Jay Berkowitz is is the owner and founder of B2B marketing company TenGoldenRules.com. The one item (that isn’t actually a secret) most seem to miss is passion. Jay Berkowitz. Mack Collier.

Tools 277

Tools Tips Marketing Social Media 277

Keyhole.co

JANUARY 4, 2022

While 80% of B2B leads come from LinkedIn, 96% of B2B marketers use LinkedIn to distribute content. When used correctly, LinkedIn can be an effective marketing channel for B2B and B2C companies. Whether you are a small business, working in B2B or B2C, it is the right time to perfect your LinkedIn marketing strategy.

LinkedIn 130

LinkedIn How To Marketing Newsletter 130

Convince & Convert

JULY 26, 2010

Comtex takes their feeds and spreads them around to their member sites. We’re often compared to PR distribution services, which is okay, but it’s apples to oranges. Their magic? It’s called Comtex , and every big PR wire service uses it to bolster their numbers. Does that drive business to you? All rights reserved.

SEO 115

SEO Social Media Consultant Social CRM 115

Convince & Convert

MARCH 4, 2010

This is especially misplaced with group written blogs, where the broad content focus and inconsistent tonality makes RSS subscription less likely. With every such success, however, you must feed the beast or it will get hungry and wander off. Jury's still out.

Metrics 130

Metrics Strategy How To Tourism 130

Convince & Convert

JULY 21, 2010

How to avoid a social-media lawsuit [link] [link] Evans Media Group RT @jaybaer Protecting Yourself From Social Media Lawsuits [link] [link] Dea Surjadi Good points RT @Ad_Chickadee: How to avoid a social-media lawsuit [link] [link] Joseph Manna Not necessarily; fair use still applies. Now if importing a feed of content (e.g.

Social Media 153

Social Media Policies Consultant Social CRM 153

Waxing UnLyrical

DECEMBER 16, 2010

… “… That’s why most of my business comes through face-to-face networking either through business groups, chambers of commerce, or volunteering my services at local non profit organizations. “ ‘Engagement’ is overrated. The question is not ‘are we walking the walk? How cool are my commenters?

Social Media 224

Social Media Class Creative Commons Flickr 224

Convince & Convert

FEBRUARY 5, 2010

I'd suggest that you move the search box somewhere below the navigation– maybe above the RSS feed option on the right? [link] Molly Carter Gaines I'm a little torn between #1 and #3– but my final vote is for #1. I also prefer the overall design to #2/3. A little help for the rest of us. All rights reserved.

Disqus 109

Disqus Social CRM Patterns Consultant 109

Convince & Convert

MARCH 25, 2010

Rehse-Holzer RT @AndrewBates: A Social Media Scoreboard That Works via @jaybaer | [link] [link] RobCairns RT @CrisBuckley: A Social Media Scoreboard That Works by @jaybaer [link] > May be…he's right. Worth a closer look. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved.

Social Media 117

Social Media Strategy Statistics Metrics 117

Convince & Convert

FEBRUARY 23, 2010

link] (via @jaybaer) [link] Marsh Robert Group Is Your Social Media Strategy Proactive or Reactive? Technology should only be determined at the last stage of the planning process. – [link] [link] [link] James Gunn Is Your Social Strategy Proactive or Reactive? link] If you're not sure, Ask Marsh!

Social Media 117

Social Media Strategy Social CRM Company 117

Convince & Convert

JUNE 2, 2010

The last thing I need is a dressing room photo of me modeling Diesel brand fat pants hitting the public News Feed on Facebook. As my “friends&# become more numerous and less hand picked, does the judgement and input of that group provide a meaningful advantage over the judgement and input of everyone?

Social Media 133

Social Media Strategy Curation Privacy 133

Convince & Convert

MAY 26, 2010

Create a social media steering group (cross-functional) for your company. jaybaer: Strategy vs. tools, content, passion: 14 Things I Think About Social Media [link] [link] Garrity Group RT Good thoughts! jaybaer: Strategy vs. tools, content, passion: 14 Things I Think About Social Media [link] [link] Garrity Group RT Good thoughts!

Social Media 134

Social Media Consultant Video Strategy 134

Convince & Convert

MARCH 23, 2010

Include a photo of yourself on every page, and if it’s a group written blog, include photos of each author. If your blog is consistent enough that you believe RSS subscription is realistic, make sure visitors can easily subscribe to your RSS feed. (As I will give it a try – and not abuse the RSS feeds. Great post!

Social Media 119

Social Media Strategy Consultant RSS 119

Convince & Convert

JUNE 3, 2010

If it were up to them, those live feeds of the spill would not be available to the government or the public. If it were up to them, those live feeds of the spill would not be available to the government or the public. RT @jaybaer: The two words BP should steal from umpire Jim Joyce. All rights reserved.

Social Media 156

Social Media Strategy Consultant Social CRM 156

Convince & Convert

MARCH 3, 2010

Agencies should also be working with clients on using social media as a market research tool, by surveying fans or creating dedicated, invite-only brand communities that serve as a living focus group. There’s a way to get your Facebook update seen in more news feeds. There’s an optimal time of day and day of week to tweet.

Social Media 121

Social Media Strategy CoTweet CoTweet 121

Convince & Convert

SEPTEMBER 21, 2010

This presentation: “Why Before How: The Keys to Developing a Social Media Strategy in 7 Steps&# also formed the basis for my recent MarketingProfs Webinar. Also, see amazing stuff from Olivier Blanchard , and a killer Webinar from Beth Harte. link] Jason Baer in Fargo « Flint Group Blog [.] Sessions start October 5.

Social Media 167

Social Media Strategy Consultant Conference 167

Buffer Social

DECEMBER 5, 2023

Which graphics from your article will make for an excellent in-feed post? Justin Simon , Content Distribution Consultant for B2B SaaS and Creator of Content Repurposing Roadmap , agrees: “The two biggest mistakes are assuming you need to repurpose content into dozens of formats and then share it on every platform possible.

Content 108

Content Newsletter Remix Instagram 108

Webbiquity SMM

MARCH 27, 2013

Indisputably the largest business-oriented social network, LinkedIn has emerged as a crucial site for professional networking, B2B marketing, hiring and job seeking. As a key driver of both traffic and online visibility, LinkedIn is a key component in any B2B firm’s web presence optimization framework. million in revenue.

LinkedIn 207

LinkedIn Tips Hubspot B2B 207

Convince & Convert

JULY 14, 2010

I have relied on my own white knights like Jay and his peer group to weather resistance and overcome barriers (real and perceived). Personally, I have had to serve in the positions of jester, leper, and pariah in my efforts to have others adopt social media strategies.

Social Media 134

Social Media Strategy Metrics Organization 134

Ignite Social Media

MAY 12, 2016

This older group is not as likely to opt into interaction with brands, but don’t discount their time spent on the network. To appeal to Baby Boomers in social media, you may want to take a less “bold” approach and work your brand into content they would naturally share and consume in their feeds.

B2B 111

B2B Groups Groups Discount 111

Convince & Convert

APRIL 1, 2010

But I wasn’t the only person doing this, and by no means was I doing it any more than anybody else in the community. There were 20-30 of us posting regularly to make the community great and countless others lurking through the threads. RT @jaybaer: Get Your Social Media Story Straight [link] [link] Opinion@Large Great marketing lesson here.

Social Media 120

Social Media Content Analysis Sports 120

Socialmedia.biz

JULY 26, 2018

According to a study by Content Marketing Institute (CMI) and MarketingProfs, B2B marketers employ 8 different marketing tactics for their businesses, out of which 46% were in favour of using webinars. Let’s go over the best web conferencing tools for 2018 that you can choose from to organize your next webinar: Livestorm.

Conference 60

Conference Price Hosting Meeting 60