Remove B2B Remove eBook Remove Eventful Remove Social Networking
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60+ Creative Marketing Ideas for Small Business

Writtent Blog

Blog posts can be collated into an ebook, a webinar recording could become a subscriber-only video, a magazine article could be reprinted and distributed as a booklet…the possibilities are endless. Write a book or ebook. You’ll get publicity from marketing the event and from the event itself. Host free events.

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Five Ways to Boost Your Brand Value Using Social Amplification

Webbiquity SMM

Branding matters as much in B2B as in consumer marketing; if you were trying to sell 10,000 laptops to a large corporation, would you rather be selling Dell or some unfamiliar no-name knock off?). Arguably the best channel is through social media. billion people in the United States actively use at least one social network.

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What is a Buyer Persona and Why Marketers Need Them NOW! [video + podcast + free templates]

Pam Moore

Download my free Buyer Persona Worksheet here-> Buyer Persona Template Pack (It includes editable templates for both B2B and B2C!). Take a listen to the 168th episode of the Social Zoom Factor Podcast to learn the What, How and Why You Need to Use Buyer Personas and an Audience First Marketing Approach to Grow Your Business!

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10 Top Marketing Thought Leaders in Social Media

Webbiquity SMM

If you were asked to name the top thought leaders in marketing today–the 10 marketers you’d definitely advise others to follow on social media–how would you proceed? You’d probably start by looking at those you’re connected with on the major social networks, then do some additional research.

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4 Nearly Guaranteed 2012 Social Media Predictions

Convince & Convert

The team at Awareness (who offer social media management software I like a lot), recently published a terrific, free ebook of 2012 social media predictions. Jason Falls (who’s running 5 great events next year). Paul Gillin ( B2B social media guru). My 2012 Social Media Predictions. 2012 bets: 1.

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How to Optimize your Paid Search with Social Media

Buzz Marketing for Technology

To read about more clever ways to strategically plan media using social media, check out this FREE eBook on the 5 new tricks for media planning. Related posts: Social Media for the Boardroom At a recent BlogWell event I got a chance to. Social Media – is it really mainstream in B2B Marketing?

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Increase LinkedIn Engagement with These 15 Proven Strategies

Pam Moore

Social networks such as LinkedIn are simply a medium for you to build meaningful relationships through conversation and content that inspires, connects and converts to business. However, LinkedIn is not a social network that you can just throw up your digital content spaghetti and hope it sticks and magically brings you leads.