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Top B2B Brands on Social Media

Social Media Strategies Summit

For B2B brands, social media is growing in importance: 66% of B2B marketers report that LinkedIn is effective, 66% say they plan to boost their organic usage of Instagram, and 56% rate YouTube as important to overall brands success ( Articulate ). Any B2B brand that helps people create can use their marketing to inspire their audience.

B2B 150
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Top 7 Considerations for Choosing High-Performing Blog Topics

Social Media Strategies Summit

Yet, like most marketers, you’re likely to still struggle with one aspect of publishing and distributing content that delivers results: selecting topics for your company blog. This guide covers the most important considerations when selecting blog topics, depending on what you want to get out of your content marketing efforts.

Loyalty 204
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16 Stellar Examples of High-Converting Facebook Ads

Social Media Strategies Summit

Facebook is traditionally seen as a consumer-facing platform, but it still has a lot to offer B2B brands. So we shouldn’t be surprised that 71% of B2B marketers use Facebook in their marketing strategies, making it the second-most popular B2B social channel behind LinkedIn. Image source.

Examples 246
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20 Ways to Generate ROI from a Corporate Blog

Webbiquity SMM

The core of social media marketing efforts should be the corporate blog. Through a blog, marketers become publishers, providing their audience with relevant and valuable content. Corporate blogs can operate in a similar fashion, except that the sole sponsor or advertiser is the company itself. What should they promote?

ROI 191
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LinkedIn Marketing Strategy: 17 Tips for 2023

Hootsuite

Read on to find out how to build a LinkedIn strategy that will help you build an engaged community and effectively promote your business on the platform. LinkedIn is well known as the social network of choice for B2B marketers. As mentioned, for B2B companies, LinkedIn can be a goldmine of lead development and relationship building.

LinkedIn 140
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How to Start a Successful Blog in 7 Easy Steps

Rebekah Radice

Are you looking to start a blog? Ready to dive into the world of blogging, but not sure where to begin? Back when I started my first blog in 2004 I felt lost. what blog platform should I even use? Today, starting a blog isn’t time-consuming or difficult. BONUS: Want to start your blog today?

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How To Manage & Improve Online Brand Reputation in 2023 (Guide)

Keyhole.co

However, while it affects both B2B and B2C industries, the dynamics differ. B2B brand reputation A reputation crisis for a B2B brand often has a limited audience and can be contained through direct communication channels and negotiations. Create blog posts and articles around issues your brand aims to solve.