Webbiquity SMM

JANUARY 24, 2023

Image credit: Merakist on Unsplash The last year in social media saw consumer preferences shift, new technologies emerge, and certain social platforms flourish. The velocity of change across social networks shows no signs of slowing, prompting advertisers to brace themselves for what lies ahead in 2023.

Advertising 238

Advertising Social Media Strategy Authentication 238

Ignite Social Media

AUGUST 30, 2022

million users who “BeReal,” and other brands taking the format of the app onto other platforms (we’re looking at you, Instagram!), here’s some information to consider before your brand joins the quickly growing platform. This demographic is unsurprising, as the app caters to the generation’s desire for authenticity on social media.

Review 176

Review Brands Authentication Notification 176

Buffer Social

AUGUST 23, 2023

Question: How many social media platforms should a local business be using? Realistically, it is a challenge to manage multiple platforms well with the limited resources of a small business. When you’re managing everything from strategy to sales, adding a dozen social media accounts into the mix is just not sustainable.

Small Business 77

Small Business Activities Platform Social Media 77

Sprout Social

JANUARY 29, 2024

They simultaneously hopped on blink-and-you’ll-miss them trends, while championing authenticity. In 2023, we saw new platforms enter the scene and shake ups in platform preferences that changed the face of the industry, while other tried and true networks held consumer attention.

Social Media 106

Social Media Strategy Exercises Retail 106

SocMed Sean

FEBRUARY 15, 2022

TikTok may be taking over as the social network of choice for digital marketers. TikTok is a social media app that allows its users to create, share, and watch 15-second videos shot on mobile devices. Is TikTok Emerging as a Powerhouse Social Network? Is TikTok a Good Marketing Platform?

Trends 147

Trends Strategy Marketing Authentication 147

Hootsuite

JANUARY 31, 2022

Download the full Social Trends report to get an in-depth analysis of the data you need to prioritize and plan your social strategy in 2022. The death of the single platform creator. Today, it’s table stakes as a creator that you have to be multi-platform.”. This is a great time to be a creator. Well, in some ways.

YouTube 95

YouTube Platform Trends Team 95

Sprout Social

JANUARY 24, 2024

What was it about the person and content that convinced you to pause or even inspired you to try a new product or service? Influencer-brand partnerships leverage the social proof of content creators and/or influencers to promote sales and build brand awareness.

Influencer 96

Influencer Brands Collaboration Authentication 96

Social Media Strategies Summit

SEPTEMBER 26, 2023

Especially if you do so in a way that highlights the benefits your prospects gain by investing in your products or services. of people go on socials to find inspiration for things to do and buy. But it’s still essential to remember that using socials only to make product mentions won’t necessarily help you make more sales.

Social Media 130

Social Media Brands Content UGC 130

Buffer Social

JANUARY 22, 2024

But something about 2024 makes me think it stands poised to redefine the social media landscape and the creator economy.    As we dive into this new era fueled by changing consumer behavior, the influence of AI, and the shifting of how platforms function, certain key trends emerge, painting a picture of a different digital world.

Social Media 101

Social Media Authentication LinkedIn B2B 101

Sprout Social

JULY 21, 2022

To help you out, we’ve put together a list of 14 types of social media every marketer needs to know. From social networking to video sharing and social messaging, there’s something for everyone (and every business). Types of social media. Social networking. Social messaging.

Types 145

Types Social Media Microblogging Overview 145

Buffer Social

JANUARY 23, 2024

  The platform bears a striking resemblance to X, but fans are quick to point out the community-building focus. Buffer users are big fans of the platform, too. Staff Product Manager Amanda Marochko has been growing a following by sharing more about how Buffer builds in public. And we’re working on it!

Team 103

Team How To Instagram Authentication 103

Webbiquity SMM

APRIL 30, 2020

With live events shut down, digital marketing using content and social networks has become even more important for brands and marketers. More than 70% of marketers say social media marketing has significantly helped them. Almost half of the world’s population is using social networks, and not just for socializing.

Instagram 159

Instagram Tools Hashtag Authentication 159

Ignite Social Media

APRIL 2, 2020

TikTok is a bite-sized social video platform that allows users to create, share, and edit videos with built-in tools the make it easy for anyone to add music, implement special effects, and join in on the latest trends. As of May 2019, eMarketer found that only 4% of US social media marketers are currently involved with the platform.

Marketing 217

Marketing Authentication Trends Feed 217

Sprout Social

MAY 9, 2024

The brands are the DJs, guiding the tone of the party with music (products) while consumers are the crowd. There’s no denying the impact of influencers on social media, culture and commerce. Consumers are more discerning One of the top influencer marketing trends surrounds a popular buzzword marketers hear all the time: authenticity.

Industry 87

Industry Influencer Trends Marketing 87

Later

SEPTEMBER 1, 2020

Wondering what the top social media platforms for SMBs are? If you’re a small business just getting started with social media marketing , it can be challenging to know which platform will help you tap into the right audience – especially if you’re a time-strapped solopreneur!

Platform 78

Platform Social Media Small Business Instagram 78

Social Media Strategies Summit

FEBRUARY 27, 2020

We don’t have to tell you that social media is an industry that changes almost daily. At any given moment, there are new tools, platform updates, improved tracking, and several 2020 social media trends are emerging now that point to our industry being one of constant movement. 1 Ephemeral content disrupts social video.

Trends 182

Trends Social Media Instagram Platform 182

Ignite Social Media

AUGUST 30, 2022

million users who “BeReal,” and other brands taking the format of the app onto other platforms (we’re looking at you, Instagram!), here’s some information to consider before your brand joins the quickly growing platform. This demographic is unsurprising, as the app caters to the generation’s desire for authenticity on social media.

Review 85

Review Brands Authentication Notification 85

Oktopost

OCTOBER 26, 2023

Gartner research indicates that a significant portion of B2B buyers use social media to inform their purchasing decisions, with the top channels being YouTube (65%), Facebook (60%), Instagram (55%), X (48%), and Linkedin (43%). Authenticity is Key Fostering authentic and engaging communication is pivotal.

Reputation 125

Reputation B2B Guidelines Policies 125

Sprout Social

SEPTEMBER 30, 2022

Social media has given brands and businesses a platform to engage with their customers. We spoke to several social selling experts to understand what it means and its value to salespeople. Social selling is a lead generation strategy designed to help salespeople interact with prospects through social networks.

Tips 129

Tips Authentication LinkedIn Groups 129

Oktopost

SEPTEMBER 21, 2023

Rather than limiting social media to corporate profiles, this strategy involves sales teams utilizing their personal accounts to reach new prospects, share insights, and engage in meaningful conversations. Social selling broadens your business’s reach, connecting you with a diverse audience through your employees’ combined networks.

Examples 136

Examples B2B ROI Analytics 136

Buffer Social

JANUARY 3, 2023

Whether you are a seasoned social media professional or just getting started on leveraging the power of LinkedIn, it can be easy to fall prey to some of the most common misconceptions about this powerful social network. To help us answer our questions, we spoke to Hien Mai, from the LinkedIn Product Marketing team.

LinkedIn 113

LinkedIn Team Hashtag Authentication 113

Sprout Social

JUNE 27, 2023

To conduct review analysis effectively, you need to focus on the right platforms and choose the right review analysis tool. These insights enable you to cut through the noise and understand how customers feel about your business, products and service so you can improve them proactively. Why should brands carry out review analysis?

Review 123

Review Brands How To Analysis 123

Sprout Social

MAY 18, 2023

Whether you’re writing for a massive audience on an established platform or building a niche community on a vertical network , it’s important to refine your copywriting skills to reach your target audience. For example, take an article that resonates with your audience and break it down in several different social posts.

Social Media 121

Social Media Template Templates Skills 121

Sprout Social

APRIL 4, 2023

When a brand is able to create positive buzz around their brand by just mentioning a product enhancement or product drop, you know they have a great marketing strategy behind them. Brand advocacy is when individuals who love your brand share their positive sentiment about your product or service to their followers and audience.

Brands 123

Brands ROI UGC Authentication 123

Pam Moore

JUNE 5, 2018

You and I are the PRODUCT of Facebook, Instagram, LinkedIn and Twitter. The always on, always connected, always social and noisy, digital world of today presents tremendous opportunities for businesses small and large to achieve local, national and even global attention and brand awareness. Our platform works while we sleep, literally.

Brands 157

Brands How To Authentication Training 157

Buffer Social

SEPTEMBER 12, 2023

Many of the companies generating buzz on social media right now likely all have something in common: it's not just their brand accounts posting great content, but their employees too. Generally speaking, employee advocacy refers to the promotion of a company and/or its products by its employees. Increased trust and authenticity.

LinkedIn 93

LinkedIn Brands Authentication Project 93

Oktopost

FEBRUARY 28, 2024

With various marketing initiatives and product updates happening simultaneously, B2B social media managers have a lot of content to produce at once. Social media managers need to keep up with giving every initiative the spotlight on social media, as well as within your employee advocacy program, that it deserves.

Tools 62

Tools Content B2B Social Media Management 62

Oktopost

APRIL 28, 2024

In case you haven’t heard yet – building relationships and engaging on social media platforms is the future of B2B sales. Statistics show that 92% of B2B buyers are willing to engage with sales professionals known as thought leaders on social media platforms. Why is social media for sales a must-have?

Social Media 80

Social Media Tools B2B Team 80

Bill Hartzer

NOVEMBER 2, 2021

Trademark number 97097363. Goods and Services Description.

Telecommunications 218

Telecommunications Wireless Software Applications 218

Webbiquity SMM

JANUARY 28, 2020

What is a social media hub? A social media hub or social hub is a digital tool that showcases content from various social media platforms at one location. The content can be aggregated in real time from social media platforms such as Twitter, Facebook, Instagram, Pinterest, and Youtube.

Social Media 168

Social Media UGC Aggregator Eventful 168

Ignite Social Media

JULY 15, 2022

It’s no secret that the emergence of TikTok has changed the traditional social channel landscape regarding entertainment. According to eMarketer , US TikTok Adult users spend an average of 38 minutes/day on the platform. Compared to other social channels like Facebook, the social giant reigns supreme, with a staggering 67.7%

Affiliate marketing 91

Affiliate marketing Instagram Feed Feedly 91

Oktopost

FEBRUARY 13, 2023

Writing, editing posts and tailoring them to multiple networks is time-consuming and writers often get stuck in the creative process. Manual writing and editing tasks limit the productivity of social media managers, and force executives to hire more employees or settle for less content.

Social Media 62

Social Media Tools Content Social Media Management 62

Oktopost

APRIL 14, 2023

Real-life example: A social media manager for a B2B company found that their LinkedIn posts were not generating enough engagement, despite efforts to promote the company’s content on the platform. Real-life example: A B2B company was running an advocacy campaign to promote a new product launch.

Social Media Management 62

Social Media Management Social Media Tools B2B 62

Social Media Strategies Summit

DECEMBER 15, 2022

Quizzes and surveys are another excellent interactive format to add to your website or social media feeds. Thanks to integrated functionalities on social networks and online tools like Survey Monkey, you can easily create entertaining (or informational) quizzes that will encourage your audience to engage with your brand.

Engagement 212

Engagement Content Survey Publishing 212

Buffer Social

JULY 31, 2023

Have you been trying to figure out your social media marketing plan and not sure where to start? One of our goals at Buffer is to always be iterating and experimenting with what we do on social networks and share different types of content. We’re up for trying all sorts of different strategies for social media!

Social Media 81

Social Media Strategy UGC Meme 81

Hootsuite

JULY 4, 2022

Read on for a more nuanced answer, where we provide you with a framework for evaluating whether TikTok is right for you and provide examples of organizations—from the financial services industry to local government—who’ve found devoted audiences on this unique platform. Is my audience on the platform? Definitely. But that’s not all.

Questions 105

Questions Banking Insurance HootSuite 105

Sprout Social

AUGUST 25, 2020

With billions of visits per month and 430+ million active users , the platform represents one of the most engaged communities online. Not to mention that content originating from Reddit tends to score huge numbers on social media. If you approach Reddit like the rest of your social presence, you’re going to be disappointed.

Reddit 129

Reddit How To Marketing Banking 129