Webbiquity SMM

JUNE 21, 2022

With that in mind, here are seven ways a B2B brand can increase its influence across various marketing platforms and realize the resulting benefits. Image credit: HubSpot. Create Omnichannel Marketing Campaigns. Practice Proper Channel Management. Order the product on their home laptop.

Influencer 288

Influencer Brands Policies Privacy 288

Keyhole.co

NOVEMBER 22, 2023

Today, social media has become an integral part of our lives, and Facebook stays dominant in the marketing landscape. This article will equip marketers with the knowledge and skills necessary to leverage this powerful platform for successful marketing campaigns. Why Facebook Marketing? Educational content strategy.

Brands 52

Brands Facebook Marketing Advertising 52

Keyhole.co

JUNE 6, 2023

Have you ever felt like you’re playing an endless game of tag with your B2B content marketing strategy, trying to catch your target audience’s attention while they’re just out of reach? So why not use them to your advantage in your B2B content marketing strategy? If so, you’re not alone. But what does that mean?

B2B 52

B2B Strategy Brands Content 52

Pixlee

OCTOBER 14, 2021

Why Invest in TikTok Marketing. Brands have to be alert to a myriad of new trends popping up every day. With a growing user base and consistent trends for brands to hop on, we say yes. Trend-based videos (dances, hashtag challenges, etc.). They are looking for more authenticity, purpose, and transparency.

Strategy 86

Strategy Brands UGC Apparel 86

Rebekah Radice

DECEMBER 5, 2016

.” There’s a lot to learn in looking at past social media trends. So what are the trends shaping 2017, and how will they affect your marketing strategy? Here’s a look at the top trends that could make or break your social media marketing in 2017. Omni-Channel Marketing. – Wikipedia.

Trends 146

Trends Social Media Strategy CSR 146

Rebekah Radice

APRIL 30, 2018

And that’s where the power of influencer marketing comes in. Still not sure if influencer marketing is right for your business? The Case for Influencer Marketing (and How it Will Change Your Business). Influencer marketing is one of the most effective ways to get it. Authentic Experience. Source: Hubspot.

Influencer 115

Influencer Marketing Nielsen Authentication 115

Pixlee

DECEMBER 15, 2021

When examining brands that advertise, social media advertising was seen used by about 83% of marketers and ranked second in success behind SEO marketing. In this article, we’ll take you through the trends to look forward to and be aware of in 2022 to help you ace the social media marketing game. Trends to Watch in 2022.

Social Media 52

Social Media UGC Marketing Influencer 52

Social Media Strategies Summit

AUGUST 26, 2022

Investing in content marketing can secure exceptional results for your brand. It’s why 97% of businesses had a content marketing strategy in place in 2021. And it’s why 72% of organizations plan to increase their content marketing budgets in 2022. Generate Organic Traffic. Source: google.com. Build Topical Authority.

Loyalty 204

Loyalty Software Publishing Products 204

The Realtime Report

APRIL 24, 2024

” Building Real Relationships In our increasingly digital world, authentic human connections are more precious than ever. When gratitude is authentic, it fosters affection and loyalty. It’s like giving their brains a giant hug and saying, “Hey, remember all that awesome stuff you learned? Don’t let it go!”

Eventful 91

Eventful Survey Loyalty Authentication 91

Firebelly

MARCH 28, 2016

For Blogs: HubSpot’s Website Grader. Simply enter your blog URL, click ‘Get Your Answer’ and the HubSpot Website Grader will give your blog a grade on a scale from 1-100. It also tells you your best days and times to post, your biggest fans, your top performing hashtags and your engagement trends.

Social Media 100

Social Media Tools Hubspot HootSuite 100

Buffer Social

MAY 30, 2023

It’s your best bet if the consensus is anything to go by — 85% of marketers say short-form video is the most effective format on social media. Google defines it as any video over 10 minutes, while HubSpot found that the optimal length is 31-60 seconds. Focus on catering to your niche and staying authentic first.

Video 76

Video Film Meme Trends 76

Rebekah Radice

APRIL 30, 2018

And that’s where the power of influencer marketing comes in. Still not sure if influencer marketing is right for your business? The Case for Influencer Marketing (and How it Will Change Your Business). Influencer marketing is one of the most effective ways to get it. Authentic Experience. Source: Hubspot.

Influencer 60

Influencer Marketing Nielsen Authentication 60

Buffer Social

DECEMBER 6, 2023

  Since then, I’ve been posting, engaging, commenting, sharing, messaging, and interacting on a near-daily basis — slowly but steadily attracting my tribe of B2B marketers.  You are the head of marketing -- the CEO asks: "what's our website conversion rate?" " Pause. I recently had a baby.

Analysis 88

Analysis Twitter Meme Hashtag 88

Social Media Strategies Summit

FEBRUARY 4, 2021

In today’s competitive commercial landscape, marketing professionals increasingly depend on digital channels for assistance. In the US alone, research from Statista shows that B2B marketing spend has already decreased by over 50% in early 2020. 89% of B2B marketers turn to LinkedIn for lead generation.

B2B 130

B2B LinkedIn Strategy Brands 130

Social Media Strategies Summit

OCTOBER 24, 2018

According to a 2018 industry report by Social Media Examiner , 87% of all marketers indicated that their social media efforts generated more exposure for their businesses and 78% reported increased traffic to sites. This is a good way to see how you compare, and can also be helpful in identifying industry standards, trends, and threats.

Social Media 113

Social Media Strategy Guidelines Template 113

Buffer Social

SEPTEMBER 11, 2023

This trend leverages social media platforms to build connections and establish meaningful relationships with potential business prospects — and when it comes to social selling, LinkedIn is the MVP. The reality is that the best LinkedIn users are marketing machines. What’s the true ROI? The ROI is insane.

LinkedIn 113

LinkedIn Tips Skills URL 113

Rebekah Radice

DECEMBER 5, 2016

.” There’s a lot to learn in looking at past social media trends. So what are the trends shaping 2017, and how will they affect your marketing strategy? Here’s a look at the top trends that could make or break your social media marketing in 2017. Omni-Channel Marketing. – Wikipedia.

Trends 60

Trends Social Media Strategy CSR 60

Keyhole.co

JANUARY 30, 2024

Are you exhausting your marketing funds, hiring the best creative geniuses, and publishing content regularly but not seeing tangible results? No matter how creative your social media marketing is, all efforts will drown in the noise if you don’t know what your target audience looks like. billion social media users?

Social Media 59

Social Media How To Patterns Sports 59

Pixlee

SEPTEMBER 22, 2021

This concept isn’t siloed to social media marketing; insight from the stats you garner on your social channels can apply to other aspects of your business, as well. Expert marketers use these metrics to make informed decisions about different aspects of their business. . 87% of brands use UGC for authentic (and free) content.

Data 52

Data Social Media UGC Sentiment 52

Pixlee

SEPTEMBER 22, 2021

This concept isn’t siloed to social media marketing; insight from the stats you garner on your social channels can apply to other aspects of your business, as well. Expert marketers use these metrics to make informed decisions about different aspects of their business. . 87% of brands use UGC for authentic (and free) content.

Data 52

Data Social Media UGC Sentiment 52

Later

APRIL 5, 2019

If you’ve ever considered using Instagram influencer marketing for your business, now is the time to start! Adding Instagram influencer marketing into your overall strategy for Instagram can help to increase your brand awareness, grow your follower base, and drive major sales! How Much Does Instagram Influencer Marketing Actually Cost?

Influencer 66

Influencer Instagram Marketing Authentication 66

Later

NOVEMBER 13, 2019

Instagram aesthetic trends are constantly evolving — but what does 2020 hold for your feed? . Whether you’re a brand, business or influencer, we’re showcasing the best Instagram aesthetic trends and predictions you’ll want to know for 2020: . Instagram Aesthetic Trends #1: Treat Your Grid Like Your Home Page .

Instagram 85

Instagram Trends UGC Meme 85

Oktopost

AUGUST 10, 2023

B2B marketing teams share a common aspiration: generating as many Marketing Qualified Leads (MQLs) as possible. If you need more convincing, look no further than these B2B brands: Hubspot has created an online community that provides value to its audience by sharing helpful tools for marketing and sales professionals.

Social Media 62

Social Media B2B Sentiment How To 62

Pam Moore

MARCH 14, 2019

5 Digital and Social Marketing Platforms to Streamline Your Business in 2019. And it’s critical for marketing your business and generating leads. Yes, the wanna be marketing expert word whackers may tell you “marketing funnels are dead.” It’s brilliantly simple. And that’s dangerous for a business owner.

Platform 60

Platform Marketing Training Hubspot 60

Techipedia: Tamar Weinberg

JANUARY 5, 2011

2010 by far was the biggest year yet in the Internet Marketing realm. Since I can’t read everything written by the Internet Marketing community, I ask my Twitter and Facebook followers for their own recommendations. Content Development/Marketing. Pay-Per-Click (PPC) Marketing. Affiliate Marketing.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Pixlee

DECEMBER 13, 2021

In today’s highly competitive world of ecommerce, it takes more than building a product, pushing it to the market, and making claims about being the best to get consumers to actually pay attention to your business and buy from you. Run Engaging Influencer Marketing Campaigns. These are your values.

Strategy 52

Strategy UGC Brands Apparel 52

Waxing UnLyrical

NOVEMBER 22, 2011

Kutcher says he was unaware of the scandal surrounding the firing, and assumed it was due to “football related issues”), he decided to turn over the management of his Twitter account to marketing agency Katalyst. Take a look at this recent study by HubSpot. It has become a channel, an information distribution device. Don’t believe me?

Engagement 175

Engagement Hubspot Analysis Social Media 175

Keyhole.co

DECEMBER 13, 2022

As a social media marketer, if you’ve been worried about the low Facebook engagement rate, you’re not alone. The recent changes in Facebook’s algorithms have got marketers sweating due to the consistent decline of organic reach. As per HubSpot, the average engagement rate for Facebook is 0.18%. Leverage Facebook video marketing.

Engagement 59

Engagement Strategy Facebook UGC 59

Buffer Social

FEBRUARY 22, 2017

Storytelling has always played a part in successful marketing. Being authentic is a key aspect of storytelling, and there’s no other way to be more “real” than going live to engage with your audience. An idea to try: If Facebook advertising is part of your social media marketing strategy, give this sequencing method a try.

Social Media 111

Social Media Hashtag Curation Instagram 111

Buffer Social

MAY 18, 2017

Apply best social media marketing practices and enjoy greater customization of posts with Tailored Posts in the Buffer browser extension. For example: Rather than “ 83% of marketers plan on Instagram Ads” you could write “ Did you know that 83% of marketers plan on Instagram Ads? Include an emoji or two.

Instagram 111

Instagram Twitter Facebook How To 111

Sprout Social

FEBRUARY 21, 2024

From consumer and competitor insights to social media analytics, this data helps you make smarter decisions, spot trends and stay ahead of the curve—if you know how to make sense of it. According to a McKinsey report , data-driven organizations experience above-market growth and earnings increases of 15 to 25 percent.

Report 98

Report Data Hubspot Metrics 98

Buffer Social

AUGUST 11, 2016

Video marketing has taken the social media world by storm. What was just a blip on the radar a few years ago is now a top content marketing priority for brands and influencers everywhere. Yet the barrier to creating video marketing content that resonates with audiences can still feel high. Why Video Marketing Is So Valuable.

Video 40

Video Twitter Content Facebook 40

Writtent Blog

APRIL 22, 2013

Being completely authentic about issues and mistakes isn’t just strong customer service, it can determine your company’s success. Some of the most-famous marketing campaigns of all time weren’t afraid to be divisive. If your audience is anything like the average consumer, they encounter around 5,000 marketing messages a day.

Tips 111

Tips Statistics Wireless Research 111

Buffer Social

MAY 18, 2016

Social media managers and marketers know that sometimes even the most epic material requires love and hard work when it comes to promoting content across social media. A great example of this is when HubSpot reached out to us with an opportunity to partner up on a social media content calendar template.

Social Media 102

Social Media Strategy Content Social Media Management 102

Sprout Social

FEBRUARY 23, 2023

Integrating social into every aspect of your strategy drives more compelling, authentic messaging from the ground up. Power up public relations efforts Once upon a time, “marketing” and “public relations” existed in their own respective lanes. Has sentiment been trending up or down in recent months?

Social Media 105

Social Media Brands Press Release Sentiment 105

Sprout Social

DECEMBER 20, 2023

According to The Sprout Social Index™ , 81% of marketers already say AI has had a positive impact on their work. Between new platforms and new innovations, there’s a lot keeping marketers on their toes—and their schedules full. Hootsuite is a major player in the social media marketing platform space. The takeaway?

HootSuite 105

HootSuite Brands Price Collaboration 105

Sprout Social

AUGUST 14, 2023

Most businesses know their employees are their biggest asset, but did you know they’re also your strongest marketers? Increase social ROI Per The Sprout Social Index™ , more than 1000 marketers revealed employee advocacy helped them drive more qualified leads, establish thought leadership and create new networking opportunities.

Platform 71

Platform Tools Curation LinkedIn 71