Pam Moore

APRIL 1, 2020

Why should they talk to you, listen to you, tweet you, like your Facebook page, follow you or give a rip that your business exists on this planet? Facebook should fit into your business. Do NOT spend the next year fitting your business into Facebook. Talk to them and inspire them after the Facebook like, not just before.

Apple 78

Apple Brands Tips Consultant 78

Techipedia: Tamar Weinberg

MAY 18, 2010

surveys, focus groups, test marketing) often spend millions to locate their target markets. You can search for related groups and Fan Pages through Facebook, start accounts on social bookmarking sites such as Digg or StumbleUpon, and check on who is linking to your site to find out who’s interested.

Social Media 269

Social Media Strategy StumbleUpon Digg 269

Hootsuite

MAY 13, 2020

Today, though, with the power of Facebook groups for business , brands have an opportunity to build fan communities in a way that just wasn’t possible back then. Here’s how to promote your business and reap the benefits of Facebook group marketing. Facebook page vs. group. Facebook group types.

Groups 144

Groups Groups Engagement Facebook 144

Ignite Social Media

DECEMBER 12, 2017

But, by thinking of your social audience like a focus group, you can use the information you receive to develop better, more meaningful content that will inspire your audiences to take the action you desire. Facebook: 90 seconds. Take what you learn from your audience to inform future content. Videos should be kept short.

Social Media 239

Social Media Content UGC Influencer 239

Hootsuite

NOVEMBER 3, 2020

Bonus: Download a free guide that teaches you how to turn Facebook traffic into sales in four simple steps using Hootsuite. Source: Facebook. Currently, social apps that allow for social commerce include Instagram , Facebook , and Pinterest. Source: Facebook. Social commerce offers an instant focus group.

Brands 145

Brands HootSuite Instagram Price 145

Convince & Convert

APRIL 1, 2010

Talk about an ad that’s chock full of truth and authenticity. So, I turned to the team’s Facebook page, where NBA rules have not yet been codified, and team’s have more leeway than they do on the official Web site. The Timberwolves on Facebook page has no mention of a manifesto, not even a link on the Info tab.

Social Media 120

Social Media Content Analysis Sports 120

Hootsuite

MAY 16, 2023

Social media reputation management is the practice of observing and shaping how people perceive your brand on social media platforms like Facebook, Twitter, and TikTok. That one interaction became a free focus group, advertisement, user-generated content, and customer testimonial. What is social media reputation management?

Reputation 108

Reputation Social Media HootSuite Sentiment 108

ProBlogger

AUGUST 30, 2015

Thanks to Tonya Grant from our Facebook community for that idea. Invite people from your email list to an informal focus group on the phone. Create a Facebook group to test the idea and build initial momentum. Facebook: Experiment with scheduling. Ask relevant friends to share your Facebook page.

Training 20

Training Eventful Tips Analytics 20

Buffer Social

JANUARY 2, 2019

Brian : Mobile usage and even shorter attention spans will continue to increase the popularity of short-lived content in 2019, especially with Millennials and Generation Z’ers, who thrive on their relationships with brands being authentic and meaningful. And Facebook accounts for 23% of total U.S. digital ad spending.

Trends 111

Trends Social Media Data Authentication 111

Techipedia: Tamar Weinberg

MARCH 12, 2009

The effective practice of social media marketing requires monitoring all channels, from online cruise message boards to social networking sites like Facebook or LinkedIn. On a few occasions, they also have served as focus groups providing us with valuable feedback on a number of topics. Sad, actually. Good thoughts.

Brands 133

Brands Message Boards Travel Forums 133

Hootsuite

OCTOBER 13, 2020

There are thousands of Instagram posts, Facebook posts, and tweets. Back in the Mad Men era, marketers brought in focus groups to understand how people might respond to a new advertising campaign or slogan. Social media feels most authentic when you use it to do what you already do best. But is it positive or negative?

Sentiment 145

Sentiment Analysis Template Templates 145

Sprout Social

JANUARY 20, 2021

Once Topics are set up, your tool will collect candid conversations from the world’s largest focus group. Sprout users can also use listening to gather market research from Facebook, Twitter, Instagram, Tumblr, Youtube and Reddit. The latter two are unique and valuable—but underused—channels for B2B market research.

B2B 111

B2B Research Sentiment Marketing 111

agora pulse

APRIL 29, 2020

“I’m excited about what’s happening with YouTube, but also with LinkedIn video , and Facebook and Instagram Live. So if you’re terrified to do a YouTube video or Facebook Live, just do it! In fact, Sean recommends one way to use this strategy right now: Go to Twitter or Facebook and actually type in those questions.

YouTube 96

YouTube Strategy How To Video 96

Audiense

DECEMBER 19, 2016

Why pay thousands on market research focus groups when many of the answers are already out there for you to glean from open data sources online? “As So I find Twitter far more interesting than Facebook because it gives me the data which tells me a lot more about those behaviours. Open data is your best resource.

Trends 60

Trends Marketing Forums Microsoft 60

Convince & Convert

JUNE 23, 2010

Surveying, physical and online focus groups and opinion polling are still the primary tactics companies depend upon for market prediction and go to market strategy. Before crowdsourcing there were focus groups, which never really worked too well. Success with the crowd lies in authenticity. Great post!

Crowdsourcing 122

Crowdsourcing Social Media Strategy Construction 122