Convince & Convert

JULY 10, 2012

When you’re authentic, you’re true to yourself. When your brand is authentic, it is true to its mission and purpose. The power in authenticity, whether in your brand or person, is that it leaves no questions unanswered. Authenticity helps you define how they see you, without risking they’ll be confused.

Authentication 118

Authentication Consultant Education Social Media 118

Convince & Convert

FEBRUARY 5, 2018

They are authentic, and they are trusted by their peers. Credible research and data validate the proposition that mobilizing employees as media is a good thing: Peer recommendations drive business value. Technologists are active on social media. They should also understand the best practices for engaging in social media.

Strategy 147

Strategy Social Media Marketing Consultant 147

Pam Moore

JUNE 2, 2017

Do you have social media, digital marketing and branding problems? We have been working the past year on a game changing online social media training academy and member community to help solve your biggest problems and challenges related to social media marketing, digital marketing, and branding.

Training 167

Training Communities Social Media Real Estate 167

Keyhole.co

JUNE 19, 2023

Social is a cost-effective and prompt channel for businesses to connect with their audience. Social media statistics show over 4.26 billion people are engaged in various social platforms. Social media content can go a long way in making customers happier. And the most prominent of all is UGC.

Social Media 52

Social Media UGC Content Loyalty 52

Sprout Social

FEBRUARY 12, 2024

They collaborate with Productivity Consultant Paul Minors, whose expertise mirrors the needs and interests of Pipedrive’s core audience. This authentic promotion attracts attention to the brand’s content, products and services, and can lead to higher conversion rates and direct traffic increases.

Influencer 107

Influencer Marketing Collaboration ROI 107

Sprout Social

APRIL 3, 2024

They also embody what consumers seek most from brands on social media: authenticity, which is ranked as the number one thing consumers want to see from brands in The Sprout Social Index™. And to get you inspired for your next social media marketing campaign, we’ll share our list of some of the top UK influencers.

Fashion 97

Fashion Influencer Ensembli Instagram 97

Ignite Social Media

SEPTEMBER 18, 2023

So, we consulted members of our content production team to answer some of the most frequently asked questions about how to successfully create branded TikTok content. Instead of worrying about jumping in on all the latest trends, we recommend that your brand get on TikTok to focus on making content that authentically fits your brand.

Brands 110

Brands Content UGC How To 110

Social Media Strategery

OCTOBER 27, 2009

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development Social Media How to BE a Government Consultant and Use Social Media Wed, Oct 28, 2009 Best Practices , Government 2.0 ″ consultants. ″ consultants.

Gov 2.0 94

Gov 2.0 Consultant Social Media How To 94

Oktopost

DECEMBER 13, 2020

Here you will find a summary of our latest webinar “From the Experts: Constructing the Social Bridge Between Sales and Marketing hosted with our good friend Megan Thudium, Senior Consultant, Content Marketing & Founder, MTC The Content Agency. All the while remaining authentic, empathetic, and human with our content. .

Construction 118

Construction Marketing Authentication B2B 118

Pam Moore

MARCH 2, 2020

Welcome to an era where connecting with your audience and communities in authentic and human ways is a requirement, not an option. Digital and social marketing are powerful mediums to help marketers attract, inspire and activate their audiences. You do not own your social media communities on Facebook, Twitter, Instagram, or LinkedIn.

Content 78

Content Authentication Marketing Training 78

Pam Moore

MARCH 2, 2020

Welcome to an era where connecting with your audience and communities in authentic and human ways is a requirement, not an option. Digital and social marketing are powerful mediums to help marketers attract, inspire and activate their audiences. You do not own your social media communities on Facebook, Twitter, Instagram, or LinkedIn.

Content 78

Content Authentication Training Template 78

Waxing UnLyrical

JULY 18, 2019

This encourages a high level of authenticity and transparency, something Goodwill needed to effectively reposition its brand. We select influencers through media monitoring tools, such as Talkwalker and Cision, resources such as Influencer Marketing Hub , Scrunch and InfluencerandCo. Influencer approach.

Influencer 211

Influencer Engagement Fashion Retail 211

Buffer Social

NOVEMBER 1, 2023

  Meet the experts Adrienne Sheares , Social PR Expert, Principal Digital Strategist @ ViviMae Labs Christine Gritmon , Personal Brand Consultant @ Christine Gritmon Inc. When she launched the thought leadership and personal branding part of her social media consultancy business, none of her leads matched her new offering. They

Brands 76

Brands How To Instagram Consultant 76

Convince & Convert

DECEMBER 29, 2017

The merits of using social media campaigns in business are hard to deny, but they also don’t always seem perfectly suited to every business in every industry. If you’re struggling with how to use social media in your prospect outreach because your audience seems unreachable, keep reading. Finding a Point of Entry. “We

Campaign 155

Campaign How To Consultant Team 155

Pam Moore

AUGUST 11, 2018

Before founding our social media, digital marketing and branding training and consulting agency, Marketing Nutz, I spent 15 years in corporate America working in “boring” and regulated industries. How to have a never ending flow of content ideas for social media, blog posts, video and more!

Industry 132

Industry Real Estate Content Insurance 132

Pam Moore

JUNE 21, 2019

Content marketing is not a new shiny object invented via social media. Without content and humans, social media and digital marketing wouldn't exist. Every agency, marketer and consultant seems to be talking about content marketing. Is the goal to inspire, educate, establish authority, generate leads?

Content 113

Content Marketing Loyalty Findability 113

Pam Moore

APRIL 11, 2018

Before founding our social media, digital marketing and branding training and consulting agency, Marketing Nutz, I spent 15 years in corporate America working in “boring” and regulated industries. How to have a never ending flow of content ideas for social media, blog posts, video and more!

Industry 152

Industry Real Estate Insurance Content 152

Convince & Convert

APRIL 11, 2011

The 5 Dangerous Realities of Social Media. summary of my keynote at Get Social PRSSA ). The Crossroads: Social or Media? As social networking has soared to become the largest voluntary behavior this side of teeth brushing , the money guys have shown up on the scene – right on cue. billion in the U.S.

Social Media 153

Social Media Press Release Metrics Aggregator 153

Social Media Strategies Summit

APRIL 6, 2023

How Influencer Marketing Is Unique for Higher Ed Marketers At first glance, “traditional” influencer marketing doesn’t feel like a great fit for higher education institutions. This data suggests a significant opportunity for higher ed marketers to reach prospective students through social media-based influencer campaigns.

Education 182

Education Influencer UGC Apparel 182

Convince & Convert

JUNE 20, 2017

Focus on Educating, Not Selling. They want brands to be authentic in a way they can relate to. Keeping this in mind, powerful video content these days is not blatantly focused on selling, but rather on educating. Producing educational content in the early stages of the cycle is a must. Click To Tweet.

Conversation 103

Conversation Video Content How To 103

Convince & Convert

SEPTEMBER 21, 2010

However, a lot of people making that news have created expectations and beliefs about social media that aren’t true. Social Media is Inexpensive False. As Charlene Li said recently, social media trades media cost for labor cost. Social Media is Fast False. Absolutely.

Social Media 151

Social Media Strategy Consultant Web 2.0 151

Sprout Social

SEPTEMBER 21, 2020

And while the app has evolved over the past 8 years, the company’s main focus remains the same: giving creators the tools, spaces and connections to express themselves authentically. On the contrary, in early June the brand’s social team halted all planned content and dedicated their platform to sharing resources and amplifying Black voices.

Issues 136

Issues Survey Campaign Authentication 136

Convince & Convert

SEPTEMBER 7, 2010

Here’s what makes UnMarketing an unusual, yet worthy use of your marketing education time: UNpretentious Unlike so many marketing books, Stratten doesn’t overcomplicate the subject matter. There are a few sections devoted to the mechanics of Twitter, Facebook, Linkedin, and other social media operational specifics.

Review 115

Review Social Media Social CRM Consultant 115

Convince & Convert

JANUARY 8, 2018

Build a content strategy that fosters a relationship with your audience while educating them on your business and products. We surveyed social media managers and found that the best times to post to Instagram are generally lunchtime and between 7 and 9 p.m., Do a bit of research to find the optimal time of day to post.

Instagram 123

Instagram API Consultant Conversation 123

Pam Moore

MAY 12, 2019

However, experienced brand marketers know branding is far more than a logo or a simple social media image that gets a ton of likes on Facebook or LinkedIn. It's empowerment, inspiration, education and more. A good brand architecture and strategy will enable you to better share your brand story in an authentic way.

Brands 109

Brands Strategy Reputation Authentication 109

Convince & Convert

APRIL 13, 2010

People who have educated, inspired, engaged, supported us. While it pre-dates the Internet (and commercial air travel, ATMs, competitive eating, Red Bull and a lot of other stuff we take for granted), its core premise serves as the foundation for social media effectiveness. All of us have influences. Who influenced you, and why?

Social Media 112

Social Media Strategy Influencer Education 112

Sprout Social

DECEMBER 6, 2023

Influencer marketing has long been a staple for business-to-consumer (B2C) brands looking to cultivate more authentic connections with their audience. However, influencer marketing is not only viable for B2B brands; it can play a crucial role in B2B social media strategies. There lies the magic of B2B influencer marketing.

B2B 119

B2B Influencer Brands Marketing 119

Social Media Strategies Summit

AUGUST 5, 2022

Chelsey Holts currently serves as the Director of Social Media for UNC Chapel Hill’s flagship accounts. Check out our interview with her in anticipation of the upcoming Social Media Strategies Summit for Higher Education. I love diving into social media strategy and analyzing data.

Collaboration 49

Collaboration Trends Instagram Team 49

Waxing UnLyrical

AUGUST 8, 2016

My name is Greg and I’m a location independent social media manager for a national publishing company (read: I can work in my pajamas, at a local coffee shop or even on a tropical island as long as there’s Wi-Fi), as well as a creative services consultant and Netflix binge enthusiast (“ Stranger Things ,” amirite?!).

Module 100

Module Consultant Course Campaign 100

Sprout Social

JULY 30, 2020

While nearly everything came to a halt in early 2020, social media never slowed down. In fact, roughly half of consumers report using social more since the coronavirus pandemic began. Thanks to social media we were able to continue to provide the connection that customers were craving throughout this time.

Retail 123

Retail Groups Groups Social Media 123

Pam Moore

JANUARY 17, 2018

Because this is not any different than many of us have been trying to inform, educate and help business owners and social marketers understand for many years. Social media including Facebook is NOT a solution to your marketing woes. Unfortunately many agencies, consultants and trainers also led them down the wrong path.

Facebook 164

Facebook Training Template Templates 164

Pam Moore

AUGUST 11, 2018

Before founding our social media, digital marketing and branding training and consulting agency, Marketing Nutz, I spent 15 years in corporate America working in “boring” and regulated industries. How to have a never ending flow of content ideas for social media, blog posts, video and more!

Industry 60

Industry Real Estate Content Insurance 60

Idaconcpts

DECEMBER 12, 2015

Solo service providers, consultants or product creators can make a decent living with minimal startup costs. No matter what your level of education or experience with a subject, there is always something new to be learned. Promote your posts on social media. What you send out in social media, truly comes back to you.

Tips 70

Tips Startup Forums Authentication 70

Sprout Social

FEBRUARY 12, 2024

As younger generations flock to their favorite social platforms to learn more about their dream schools, using TikTok for higher education is a must. Our Social Media Benchmarks Report for Higher Education shows 68% of high school students use social channels to research schools.

Education 93

Education Trends Team Class 93

Rebekah Radice

JULY 15, 2019

82% prefer live video from a brand as opposed to social posts. Live video is a fantastic way to connect with your audience on a more personal and authentic level, and to humanize your brand. They’re meant to educate and inspire your audience. In fact, educational or explainer videos can increase conversion by up to 20% or more.

Types 119

Types Video Content Case Study 119

Pam Moore

MARCH 5, 2020

Did you know that you can now within one minute record and upload a video to Twitter natively that will engage, inspire, educate and entertain your audience? Marketing Nutz Training and Consulting Can Help! . Want to leverage the latest trends for digital marketing and social media marketing for your brand?

Video 78

Video Twitter Content How To 78

Pam Moore

SEPTEMBER 9, 2020

Although many marketers and business owners who are new to digital and social marketing may think that by simply adding social media to their bag of ninja marketing tricks, all of their problems will be solved. Social media and digital marketing requires your greatest asset which is time. It does not work this way!

Conversation 78

Conversation Template Templates Marketing 78