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The Complete Guide to TikTok Advertising for Marketers

Hootsuite

When it comes to hot social marketing trends, nothing is hotter than TikTok. Apple and Google Play users have downloaded the TikTok app over 1.5 In-Feed Video : Ads appear in the native news feed of TikTok on the For You page. . The exception is the first: In-Feed Video ads. blockquote.tiktok-embed { all: unset !important;

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Meta Shuts Down Facebook Podcasts

Jon Loomer

Unfortunately, the test was so limited that most people (marketers and podcasters included) have no idea what this means. You could hook up your podcast’s RSS feed to your Facebook page. When a new episode went live, it would go to Apple Podcasts, Spotify, Facebook, and a whole bunch of other places.

Facebook 202
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How to create mobile-friendly content with Google’s AMP

Socialmedia.biz

How Accelerated Mobile Pages can fuel your mobile marketing strategy. Target audience: Businesses, brands, mobile marketers, digital marketers, advertising agencies, SEO specialists, entrepreneurs, educators, journalists, Web publishers. AMP leads mobile publishing. Post by Anna Rodriguez.

Mobile 60
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Test: Can You Promote a Facebook Podcast with Ads?

Jon Loomer

Given what we know about Facebook podcasts (only mobile, not available on Instagram), we’ll need to be careful about how we set up this campaign. In terms of placements, I know that the original podcast episodes only appear on mobile. So, we’ll select mobile only. This makes the post ineligible on Instagram.

Facebook 209
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Why Online Banking on Mobiles Will Soar

Idaconcpts

Several forecasts predict that by 2015, 50% or more of US mobile users will be conducting transactions from their mobile devices (e.g. million people say they like Apple iTunes on Facebook. As another example, Schwab, which began sending Twitter feeds in mid-June 2010, has 277 followers. Meanwhile 4.2 million followers.

Banking 137
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8 Critical SEO and Digital Marketing Opportunities

Adam Sherk

So I put together a round-up of current SEO and digital marketing trends that offer good opportunities for publishers. Hosted and Mobile-Specific Article Formats. As a user I like the new hosted and mobile-specific article formats, be that Facebook Instant Articles , Apple News Format or Google’s AMP project.

SEO 100
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How Distributed Content Can Help Control Social Messaging

Waxing UnLyrical

While this may have been an unthinkable strategy for a small-to-medium-sized business a few months ago, Facebook and Apple recently opened their platforms to all publishers. It is important that marketing and communications professionals understand the control that they can now assert on platform-specific content. Apple News.

Content 128