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Creating Compelling Social Content in the Finance Industry

Oktopost

Kristina Thomas goes Behind the Post to share her strategy for creating compelling social content in the finance industry. Kristina leads an award-winning global team and reveals the delicacies and challenges of managing a social strategy in the finance industry. Or subscribe on Spotify , Apple Podcasts , or YouTube

Industry 144
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Navigating the Higher Ed Enrollment Cliff: How Social Media Managers Can Position Their Institutions for Success

Social Media Strategies Summit

As a higher education marketer, you’ve probably heard about the so-called “enrollment cliff” and its potential impact on the higher ed landscape. For her dissertation, Dr. She shared her findings with an audience at our 2023 Social Media Strategies Summit Higher Education Virtual Conference. What Is the Enrollment Cliff?

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Apple’s Social Media Strategy: Minimally Showy With Maximum Impact

Keyhole.co

In fact, from the foundational years itself, Apple drew a large number of unwavering loyalists. The company had already enjoyed success with its 1977 Apple II computer, and in 1980, it went public successfully. In this blog, we will explore Apple’s social media strategy and what makes them click with their vast audience.

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Breathing Life into B2B: How to Put the Human Back in Social

Oktopost

Catharina Sartori Mensak takes the hot seat to reveal her playbook for putting the human back in B2B social. Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube Episode Summary We all know B2B doesn’t need to be boring, but most organizations still aren’t getting it right. Love going Behind the Post?

B2B 136
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8 Black Marketers Who Are Making Their Mark on the Industry

Likeable

No matter the medium, we focus on educating and entertaining men. Recently, the brand has been sharing wellness tips on social media in addition to an Instagram Live series featuring a variety of guests who share their advice for self-care.

Industry 134
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Natalie Binns on the State of B2B Marketing

Oktopost

Listen to the podcast: For more straight-forward thoughts on the state of B2B marketing, check out our Radically Transparent podcast on Apple Podcasts , on Spotify , YouTube or LinkedIn. Natalie is a marketing leader with over 20 years of experience in the B2B technology industry. Catch all episodes here. Meet Natalie Binns.

B2B 118
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5 Ways To Use Social Media Content For Customer Success

Keyhole.co

Social is a cost-effective and prompt channel for businesses to connect with their audience. Social media statistics show over 4.26 billion people are engaged in various social platforms. Social media content can go a long way in making customers happier. And the most prominent of all is UGC.