Webbiquity SMM

AUGUST 18, 2012

Social media and inbound marketing techniques have been a boon for marketers. Not only do leads generated through social and content marketing cost half as much as traditional outbound-generated leads (see below), they also close at higher rate (again, see below). And social media isn’t just about lead generation of course.

Statistics 198

Statistics Social Media B2B Marketing 198

Webbiquity SMM

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. What do buyers really want from social media marketers? 25 Social Media Facts and Statistics. e-Strategy Trends ).

Social Media 245

Social Media B2B Marketing SEO 245

Firebelly

FEBRUARY 24, 2010

Digitalia | Indianapolis Social Media Marketing « 5 Facebook Stories From This Week You Need To Read | Main | Firebelly Work: J.C. 35% (173) of the Fortune 500 have active Twitter accounts (a post within the past thirty days); and nearly 50% of the top 100 companies (47) have a Twitter account.

Social Media 165

Social Media Twitter Paid Search Study 165

Dave Fleet

SEPTEMBER 28, 2012

Research recently released by Forrester entitled “ The Purchase Path of Online Buyers in 2012 ” indicates that email and search dominate the online space in driving online sales. Social media, says the report, drives less than 1% of online sales. Social tactics are not meaningful sales drivers.

Bazaarvoice 414

Bazaarvoice Paid Search Comparison Report 414

Firebelly

JULY 22, 2010

Digitalia | Indianapolis Social Media Marketing « What the F**k is Social Media NOW? Posted by: Tonytellez | July 23, 2010 at 10:15 AM This reminds me of my Firestone story posted on Get Social PR. The company was arrogant -- all but the social media manager who chimed in on my post.

Social Media 188

Social Media Paid Search SMS Syndication 188

Oktopost

MAY 23, 2022

Companies are pumping up to 20% of their overall budget into analytics, and third-party data has been shown to increase sales productivity by over 25%. If you can use intent-based analytics to identify buying signals from your customers, your sales team can approach them with relevant information or book a demo. Paid Search.

B2B 88

B2B Marketing Paid Search Buy 88

Firebelly

FEBRUARY 2, 2010

Digitalia | Indianapolis Social Media Marketing « 5 Social Marketing Stories You Need To Read | Main | Teens & Young Adults Prefer Facebook Over Blogs » February 02, 2010 Social Media & The Super Bowl Companies love to entertain us with their 30 second spots during the Super Bowl.

Social Media 100

Social Media Paid Search URL SMS 100

Firebelly

JUNE 11, 2010

What are the 5 biggest risks for businesses in the social media space? Find out below in this weeks 5 social media stories I wouldnt want you to miss: 1. Its important to be careful with whom you allow admin privileges on your companys Facebook page. Is Twitter actually moving away from the 140 character limit?

Social Media 100

Social Media News Paid Search Microblogging 100

Firebelly

JANUARY 15, 2010

Digitalia | Indianapolis Social Media Marketing « 4 Ways To Celebrate MLK Day With Social Media | Main | Youtube Tuesday: ESCP Europe Human Experience » January 15, 2010 Social Media Weekly Roundup 1/11-1/15 Theres a lot going on in the social media space and so much can get lost or overlooked in your RSS feed reader.

Social Media 100

Social Media Feed Reader Paid Search SMS 100

Oktopost

APRIL 22, 2019

digital companies now have a veritable plethora of viable and effective marketing channels available for lead generation. These include social media, paid search, organic search, paid social, affiliates, email marketing, marketing automation, and many more. Especially, for lead generation.

Software 101

Software Marketing Analytics B2B 101

Firebelly

OCTOBER 21, 2009

Digitalia | Indianapolis Social Media Marketing « Objectified: Our Relationship with Manufactured Objects and, by Extension, the People who Design Them. Does social media marketing fit your company's approach to business? Make sure that social media fits in your overall marketing mix.

Social Media 100

Social Media Marketing Paid Search SMS 100

Bill Hartzer

MARCH 5, 2013

– 1-2 years of Paid Search experience, including; – Experience working with analytical software (i.e. Google Analytics, WebTrends, Omniture). – Google AdWords and Google Analytics Certified; preferred. – Creative, analytical and takes initiative, along with a strong attention to detail.

Adwords 127

Adwords Real Estate Microsoft Yahoo 127

Twist Image

AUGUST 1, 2014

" So many brands are still focused on impressions and branding in the digital world, but they are not thinking enough about how their properties are optimized for both organic search and paid search. So many companies collect email addresses and (basically) spam everyone the same way. Not capturing emails.

Marketing 105

Marketing Analytics Mobile Paid Search 105

Buzz Marketing for Technology

MARCH 23, 2011

Let’s say you’re an auto insurance company. Using social data, we have discovered that people tend to think about auto insurance when their kids are going to prom. If you can learn where those men congregate in the social media arena and how you can place your media in those areas, you can improve the efficiency of your media buys.

Insurance 213

Insurance Paid Search eBook Buy 213

Firebelly

SEPTEMBER 3, 2010

Social Search Optimization A search engines ultimate mission is to serve the most relevant information it can. But from a search perspective, the emergence of social media has essentially expanded whats relevant.

Paid Search 184

Paid Search Engineering Flickr SMS 184

Firebelly

AUGUST 3, 2010

This situation serves as a fantastic call to action for companies who have yet to develop a social media disaster plan. Given the topic, I'm left to wonder if any response would have doused the fire? Posted by: JamesBurnes | August 04, 2010 at 11:43 AM James thank you so much for your comment.

Facebook 216

Facebook Paid Search SMS Syndication 216

Firebelly

AUGUST 27, 2010

Digitalia | Indianapolis Social Media Marketing « YouTube Tuesday: Checking In With Facebook Places | Main | Firebelly at Brainstorming & Social Media Optimization Summits » August 27, 2010 5 Helpful Facebook Places for Business Articles Facebook Places has been out just a little over a week now.

Facebook 182

Facebook Foursquare Paid Search Discount 182

Techipedia: Tamar Weinberg

JANUARY 5, 2012

Think instead about social media traffic, good content, a cleanly coded website, slow progressive growth, and your site’s authority. How User Generated Content is Changing SEO : This is an analysis of how search results changed in the last year alone and how it impacts your business. Does Google PageRank Really Matter? :

Marketing 264

Marketing SEO Case Study Small Business 264

Techipedia: Tamar Weinberg

JANUARY 5, 2011

Here’s how I do it : I read and review hundreds — thousands — of articles yearly, on all Internet Marketing topics from SEO to social media to general entrepreneurship (new for 2010!), also gathering intelligence via their rankings on top social sites and by stumbling upon new items in my feed reader.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Firebelly

AUGUST 18, 2010

Youll learn how to identify your content assets, use a push and pull approach, the social platforms that can work for you, a review of the monitoring tools, and see case studies of companies doing it right. You can find Firebelly speaking at the following sessions.

Paid Search 135

Paid Search Reputation SMS Conference 135

Firebelly

DECEMBER 17, 2009

Digitalia | Indianapolis Social Media Marketing « Social Search Statistics from SES Chicago | Main | Firebellys Top 9 Blog Posts of 2009 » December 17, 2009 5 Ways to Fan the Viral Flame In the Igniting Viral Campaigns session at SES Chicago last week, Tessa Wegert, Interactive Media Strategist at Enlighten; Greg Finn, Director of Internet (..)

Paid Search 145

Paid Search SMS Syndication YouTube 145

Janet Fouts

SEPTEMBER 5, 2012

Hubspot’s marketing tools help you create inbound marketing through blog posts and landing pages optimized for maximum effect and amazing analytics to give you real insight on who comes to your website. Social media publishing. The social media contacts tool give you amazing insight into your contacts.

Hubspot 123

Hubspot Bookmarklet Analytics Paid Search 123

Kikolani

MAY 17, 2013

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, SEO, and social media on kikolani.com. How to Generate More Leads With Your Blog: 5 Tips – Learn how businesses with top marketing blogs generate leads with social media and content marketing.

Mashup 134

Mashup Resources Google Domain Name 134

Firebelly

JANUARY 7, 2010

Digitalia | Indianapolis Social Media Marketing « Firebellys Top 9 Blog Posts of 2009 | Main | We Interrupt This Lifecast: Syndication Overload (Part 1) » January 07, 2010 Social Search: Tempur-Pedic "Ask Me" Commercial People trust their friends more than Googles algorithm.

Syndication 124

Syndication Paid Search SMS Social Bookmarking 124

Firebelly

MAY 27, 2010

Digitalia | Indianapolis Social Media Marketing « BP Facebook Sentiment | Main | 3 Easy Ways To Make Your Facebook Page More Welcoming » May 27, 2010 Jakes Take: Comcast Cares & You Can Too Comcast Cares. Many companies are hiring people specifically to track these comments and respond appropriately.It

Paid Search 100

Paid Search SMS Syndication Social Bookmarking 100

Bill Hartzer

FEBRUARY 24, 2011

You’ll also have the stability and project variety that comes from being owned by a fast-growing digital company. Search Engine Marketer (SEO/SEM). Gain the best possible visibility for videos distributed in our network using your organic and paid search skills. Nice to have: • Experience uploading videos to social sites.

Engineering 106

Engineering Marketing Paid Search Adwords 106

Firebelly

FEBRUARY 26, 2010

Digitalia | Indianapolis Social Media Marketing « Firebelly Work: J.C. Facebook Secures Patent for News Feed By Ben Parr A new patent awarded to Facebook this week could have some big implications for the entire social media industry. The world’s largest social network now own the patent for the news feed.

Feed Reader 100

Feed Reader Marketing Paid Search Metrics 100

Convince & Convert

NOVEMBER 23, 2010

Tweet There are four mandates that companies are adopting when they are examining and analyzing the success of their online marketing and social media programs. Companies like PostRank (with its analytics product), and Klout (with its online influence measure) and leading this integrated metrics parade.

Metrics 127

Metrics Postrank Klout Marketing 127

Firebelly

JANUARY 27, 2010

Digitalia | Indianapolis Social Media Marketing « Youtube Tuesday: Lost Generation | Main | 5 Social Marketing Stories You Need To Read » January 27, 2010 Dentyne "Friend Request" Commercial: 60 Connections In Every Bottle Many companies now include a Facebook or Twitter URL in their television commercials.

URL 103

URL Paid Search SMS Syndication 103

Firebelly

JUNE 3, 2010

Digitalia | Indianapolis Social Media Marketing « 3 Easy Ways To Make Your Facebook Page More Welcoming | Main | Flickr Friday: Sexist Profiling on Twitter » June 03, 2010 Jakes Take: Fresh Logos, Fresher Coffee Every brand could use a re-design every once in a while.Even Google updated their logo last month, if you haven’t noticed.

Paid Search 124

Paid Search Flickr SMS Syndication 124

Firebelly

MARCH 11, 2010

An out of theclassroom experience to learn about their thoughts and goals that varied fromrunning their own record labels, music studios, and production companies tobeing a rapper, a performer, or a video game designer. And, who knows, maybesome of these talented new media students will be my successors or futurecollaborators at Firebelly.

Conversation 100

Conversation Paid Search SMS Class 100

Firebelly

FEBRUARY 12, 2010

How to Do Everything in Google Buzz (Including Turn It Off) By Gina Trapani Googles new social media service Google Buzz will show up in your Gmail account this week. Social Media Marketing Best Practices By Debra Aho Williamson eMarketer forecasts that social network ad spending will reach $2.5

Feed Reader 100

Feed Reader Marketing Paid Search Startup 100

Firebelly

OCTOBER 27, 2009

Digitalia | Indianapolis Social Media Marketing « Stop tweeting about your emotional break throughs | Main | Stop tweeting your DailyBooth photos NOW » October 27, 2009 Stop tweeting out of context Just like real life, people expect and appreciate conversation protocol.

Paid Search 100

Paid Search SMS Syndication Social Bookmarking 100

Firebelly

FEBRUARY 17, 2010

Nevertheless, I still see a lot of companies simply saying "Find us on Facebook" or "Follow us on Twitter" without providing a URL. Update (3/1/10): I have now seen the commercial with the youtube.com/Sienna URL at the end. Im assuming the first time I saw the spot, it got cut off. Make it easy for them to do so by providing the URL!

YouTube 129

YouTube Campaign URL Paid Search 129

Buzzlogix

DECEMBER 11, 2017

Social Media Metrics. Social media platforms have become an essential part of every marketing campaign and promotion. That’s why you need to keep a close eye on metrics when running a social media campaign. Here are a few marketing metrics your business should start tracking.

Metrics 40

Metrics Marketing ROI SEO 40

Kikolani

JANUARY 3, 2013

Paid media, owned media, and earned media. Owned media are media assets that you or your company owns including websites, blogs, and so on. Paid media are media assets that are obtained through external investments such as display ads, sponsorships and paid searches.

Tools 151

Tools Digg Nielsen Klout 151

Firebelly

OCTOBER 22, 2009

Digitalia | Indianapolis Social Media Marketing « social media marketing might be for you (and it might not) | Main | Five Reasons Why I Love Wordpress » October 22, 2009 You can’t fight the power of video. But some companies have used video in such a great brandingmethod that others have copied.

comScore 100

comScore Video Apple iPhone 100