Keyhole.co

NOVEMBER 7, 2023

It involves factors that require analytical skills to translate data into strategies. As we dive into its dynamics, you’ll get to explore how you can leverage hashtag intel to refine your Twitter strategy. Image Source Analytics from Keynote’s social listening feature is vital in this quest.

Hashtag 52

Hashtag Analysis Twitter Sentiment 52

SocMed Sean

MAY 8, 2019

SocMedSean - Social.Media.Sean [DIGITAL TIPS] Combining SEO And PPC To Advance Your Marketing Strategy The world of online marketing is a dynamic and ever-changing one. A digital marketing strategy that works fine month can perform poorly in the next. This is referred to as your organic content strategy, or SEO.

SEO 239

SEO Strategy Tips Marketing 239

Ignite Social Media

AUGUST 30, 2022

Are you looking to take your social media marketing strategy up a notch? Social media marketing is one of the most important aspects of a business, and it can be difficult to create and constantly refine an effective strategy. Being the first social media agency in the US , we have seen it all. What gets reactions?

Class 148

Class Social Media Strategy Marketing 148

SocMed Sean

FEBRUARY 24, 2022

Is Facebook dying as a social network? Regardless of its current dominance, some still fear that Facebook may be dying as a social network. And with the difficulty to provide sufficient regulation and oversight to social media, many people have become frustrated with Facebook.

Facebook 130

Facebook Strategy Marketing Travel 130

BeingOptimist

MAY 17, 2023

Having effective business strategies in place can be beneficial for businesses of any size, whether they are just starting or are already established globally. These strategies can help in expanding their customer base , retaining existing customers, and ultimately increasing revenue.

Strategy 75

Strategy Software Campaign Conversation 75

Pam Moore

JUNE 12, 2019

Twitter is one of the most powerful social networks to help business and marketing leaders increase brand awareness, establish thought leadership, ignite personal brands and nurture relationships that bring great benefit in both business and life. How to develop a Twitter strategy and plan. Episode Highlights.

Authentication 111

Authentication Strategy Brands Twitter 111

Pam Moore

MARCH 26, 2019

Franchise organizations are built on the foundation that there is power in a tribe. Why is it then that many franchisors and franchisees shy away from social media and digital marketing in 2019? Many franchisors will state they are a big fan of digital and social. .” Franchisors Must Lead Their Digital Strategy.

Organization 106

Organization Social Media Brands Training 106

Sprout Social

JUNE 27, 2023

In a world where star ratings can make or break a brand, review analysis is your north star. It gives you deep insights from customer feedback so you can uncover trends, make targeted improvements to your business and build a richer brand management strategy. What is review analysis? Why should brands carry out review analysis?

Review 129

Review Brands How To Analysis 129

Pam Moore

JULY 13, 2017

Twitter is one of the most powerful social networks to help business and marketing leaders increase brand awareness, establish thought leadership, ignite personal brands and nurture relationships that bring great benefit in both business and life. Give us a shout and let's get a custom workshop scheduled for your organization.

Strategy 165

Strategy Twitter How To Training 165

Sprout Social

SEPTEMBER 13, 2022

But that also means you have to step up your social video strategy. Leveraging your video strategy to get more leads, connect with your audience and convert them into customers should be a priority. But the platform may not have all the tools you need to manage a scalable video campaign or strategy. Sprout Social.

Tools 124

Tools Strategy Video Library 124

Ignite Social Media

AUGUST 30, 2022

Are you looking to take your social media marketing strategy up a notch? Social media marketing is one of the most important aspects of a business, and it can be difficult to create and constantly refine an effective strategy. Being the first social media agency in the US , we have seen it all. What gets reactions?

Class 91

Class Social Media Strategy Marketing 91

Sprout Social

APRIL 25, 2024

Consider this: When you spend an hour formatting a spreadsheet, you’re losing an hour that you could have spent on your social media marketing strategy. In this article, we’re sharing every social media marketing template we’ve ever made. If your answer is anything other than “yes”, you need this social media strategy deck.

Template 97

Template Templates Social Media RFP 97

Pam Moore

OCTOBER 1, 2017

Organic reach is dwindling to zero for brands and marketers who don't have a solid marketing strategy that encompasses social, digital, content, and measurement all centered around their target audience. Why an audience first marketing strategy is required. Not Facebook. Not Instagram. Not LinkedIn. Not Twitter.

Strategy 166

Strategy Marketing Training Small Business 166

Sprout Social

MARCH 28, 2024

With over a billion members in 200+ countries and territories worldwide, LinkedIn is one of the most popular social networks for brands looking to reach a professional audience. Understanding the data behind your hashtag strategy will help you fine-tune your approach and content to reach more of your target audience.

Hashtag 104

Hashtag Analytics LinkedIn Content 104

Sprout Social

APRIL 16, 2024

What is a social listening query Social listening queries and Boolean search How to create better social listening queries What is a social listening query A social listening query is a set of search parameters a user gives to a social listening tool to gather and analyze consumer data across a variety of social networks.

How To 101

How To Sentiment Template Templates 101

Oktopost

MARCH 26, 2024

In this article, we’re going to provide a deep dive into another tool you can use– Influenced Opportunity Reports– and showcase how your team can use it to drive revenue, improve your social selling strategy, and most importantly, showcase the successful results of your social selling activities.

Influencer 62

Influencer Report B2B ROI 62

Oktopost

MARCH 15, 2021

With old-school marketing channels shrinking due to pandemic closures, connecting with potential customers on LinkedIn and other social networks is more of a priority than ever. The mood and behavior of your audience have changed, and so too must your marketing strategies. Re-evaluate Your Marketing Strategy.

B2B 136

B2B Social Media Strategy LinkedIn 136

Pam Moore

MAY 27, 2019

The social networks such as Facebook, Twitter, and LinkedIn present a goldmine of data and insights that can help you learn about your audience, understand their behaviors and empower you to connect with your audience in a unique, relevant and human way. Top free tools and social network data sources to leverage to humanize your brand.

Data 106

Data Brands Strategy Authentication 106

Sprout Social

FEBRUARY 20, 2020

As more businesses realize the power and advantages that come from social listening, they’re beginning to incorporate it into their org-wide strategies. Follow these six steps and this cheatsheet to build a listening strategy that positions you as a competitive, in-touch, holistic and data-driven business. . Lead generation.

Strategy 120

Strategy Sentiment Social Media Management Analysis 120

Hootsuite

SEPTEMBER 14, 2023

This information can be used to shape a data-driven strategy. If you’ve been daydreaming of the possibilities that social media intelligence can bring, here’s your guide to what it is and why you need it. Bonus: Download a free guide to learn how to use social media listening to boost sales and conversions today.

Social Media 102

Social Media Sentiment HootSuite Analysis 102

Buffer Social

OCTOBER 1, 2018

That means for every 100 fans of a Page, an organic post will reach, on average, only five or fewer people 1 These data are from a research by Social@Ogilvy. Is it the end of organic reach on social media? Yes, the (average) organic reach on social media has been falling over the years. Let’s find out.

Organization 108

Organization Flipboard Social Media Company 108

Sprout Social

JUNE 7, 2023

In this guide, you’ll learn how to build an exceptional brand experience with a step-by-step brand strategy framework that adapts to your customers’ needs, plus social listening examples that show how sentiment mining drives ongoing customer growth and retention. What is a brand experience strategy? What is brand experience?

Brands 115

Brands Sentiment How To Analysis 115

Sprout Social

DECEMBER 18, 2018

The Facebook ads platform may have dominated the social advertising space at the onset, but marketers’ paid social strategies are continually diversifying across social networks—and with good reason. More networks in play, means the need for more experimentation, optimization and analysis.

Strategy 99

Strategy Aggregator Overview ROI 99

Pam Moore

APRIL 9, 2019

The purpose of this post is not to educate you on what content marketing is, but instead to help you organize it, prioritize it and maximize the investment you have already made in content marketing to date. Download a worksheet here to help you organize every piece of content you have into these 3 categories! This part is easy.

Organization 60

Organization Content Marketing Template 60

Pam Moore

APRIL 9, 2019

The purpose of this post is not to educate you on what content marketing is, but instead to help you organize it, prioritize it and maximize the investment you have already made in content marketing to date. Download a worksheet here to help you organize every piece of content you have into these 3 categories! This part is easy.

Organization 60

Organization Content Template Templates 60

Oktopost

MARCH 10, 2022

Yet, organic social media is one channel that still delivers consistent results. And when you have to prove the return on investment of each and every red cent, it can be difficult to justify increasing spend on organic social over Facebook ads. Determine your total social media spend.

ROI 174

ROI B2B Social Media Brands 174

Sprout Social

JANUARY 10, 2024

Complaint management is the process of handling customer complaints within an organization. According to our Sprout Social Index ™ , 69% of customers expect a response from brands on social within 24 hours. Here are a few different strategies to consider. What is complaint management? Reduce agent burnout Let’s face it.

Reputation 107

Reputation System Brands Knowledge Base 107

Sprout Social

JUNE 26, 2023

They enable you to develop a compelling customer experience strategy to serve customers better, provide personalized offerings and build meaningful relationships. Natural language processing NLP helps a computer understand human language through text analysis, complete with colloquialisms, language-based nuances and emojis.

Sentiment 106

Sentiment Analysis Patterns Price 106

Sprout Social

AUGUST 15, 2023

With trends emerging every day, social networks introducing new additions (hello, Threads!)—not Staying agile seems daunting and finding meaningful insights from non-stop social and online chatter feels akin to finding a needle in a haystack. How do they identify brand mentions for competitive analysis?

Brands 86

Brands Sentiment Analysis Marketing 86

Pam Moore

AUGUST 13, 2019

Instead, you need to design and implement a well thought out and tested conversion funnel that helps you organically attract, inspire and engage your ideal customer. If your blog, website, content and engagement strategies suck, your conversions on Twitter will be the same. Audience Analysis Worksheet. Need more help?

ROI 60

ROI Strategy Twitter How To 60

Sprout Social

OCTOBER 4, 2021

Social data stands to have a monumental impact on businesses—but only if marketers start tapping into its potential now. When assessing your social data, you need to evaluate the full spectrum of earned and owned data. Owned data measures the performance of content you publish across your brand’s social profiles.

Data 125

Data Metrics Sentiment Analytics 125

Sprout Social

FEBRUARY 1, 2024

As part of your Facebook marketing strategy , a consistent publishing schedule is essential. Without the help of social media scheduling tools, that means you have to remember to go online each day (sometimes even multiple times a day) to manually publish your content. Paid plans start at $26/month. Paid plans start at $19/month.

Publishing 99

Publishing Tools Brands Facebook 99

Hootsuite

NOVEMBER 28, 2022

Reddit isn’t often mentioned alongside the “big” social networks, though it’s one of the most influential. Download the full Social Trends report to get an in-depth analysis of the data you need to prioritize and plan your social strategy in 2022. What is Reddit? R.I.P. Yahoo Groups.). Affiliate marketing.

Reddit 100

Reddit Brands Meme Forums 100

Pam Moore

JULY 17, 2017

Plus, trying to keep up with the rate of innovation happening on the top social networks is a job in itself. The only guarantee we have on the social web today is change. Social networks such as Facebook, Instagram, LinkedIn, Twitter, Snapchat and more are innovating faster than most businesses can even keep up.

Social Media 167

Social Media Marketing Training Analysis 167

Sprout Social

FEBRUARY 2, 2023

In 2022, Figo Pet Insurance went all-in on their organic TikTok strategy. In this piece, the team behind Figo’s social media presence shared their tips for maintaining a regular social cadence and translating results to larger company goals. Show them how opportunities on social media can drive long-term business value.

Social Media 110

Social Media Insurance ROI Meme 110

Devumi

FEBRUARY 18, 2015

How you can make a bit of sense of all this is through social media data analysis. Without good social media data analysis you may find your stumbling in the general direction of forward, rather than smoothly moving upwards with your follower numbers, mentions, and general brand reach. Now where do you get this data from?

Analysis 60

Analysis Data Social Media How To 60

Sprout Social

JANUARY 19, 2021

Through all the ups and downs, brands wrestled with how they could—and should—pivot their marketing strategies to stay connected with their customers. What emerged for many was a new appreciation for the power of social media. Social data helps marketers stay on top of cultural trends and gain a deeper understanding of their audiences.

Data 97

Data Sentiment API Analysis 97