Oktopost

FEBRUARY 29, 2024

Social selling has emerged as a powerful strategy for B2B organizations to engage with prospects, build relationships, and drive sales. These insights enable your organizations to optimize social selling strategies for maximum effectiveness.

ROI 62

ROI B2B Organization Platform 62

Sprout Social

SEPTEMBER 30, 2020

Your LinkedIn social media strategy will be a bit different than your strategies for other platforms. Building a strong organic LinkedIn strategy is still an essential foundation for success on the platform. However, the key to getting the most from LinkedIn is marrying your organic and paid strategies.

Organization 100

Organization LinkedIn Strategy Social Media 100

agora pulse

OCTOBER 1, 2020

Need to get the full picture for a social campaign or strategy? Consider performing a SWOT analysis to identify its strengths, weaknesses, opportunities, and threat. As a social media manager, every post you publish contributes to a larger goal and fits into an overall strategy. SWOT Analysis. What Is a SWOT Analysis?

Analysis 114

Analysis UGC How To Social Media 114

Sprout Social

OCTOBER 19, 2023

More and more teams are using AI marketing to channel their energy toward developing compelling content while efficiently managing arduous tasks like data analysis, reporting and message management. Thus, social media data analysis is empowering not only marketing teams but also cross-functional ones.

Strategy 126

Strategy Sentiment Marketing Analysis 126

Sprout Social

SEPTEMBER 9, 2020

Because the truth is, an effective marketing strategy relies on consumer voices and insights. It’s about casting a wider net to find and analyze conversations for powerful, qualitative insights like competitive analysis , sentiment analysis and brand health. The Social Media Manager. For instance….

Organization 122

Organization Sentiment Social Media Management Analysis 122

Keyhole.co

NOVEMBER 7, 2023

It involves factors that require analytical skills to translate data into strategies. As we dive into its dynamics, you’ll get to explore how you can leverage hashtag intel to refine your Twitter strategy. With hashtag statistics, you unlock audience insights crucial for shaping your social media strategy.

Hashtag 52

Hashtag Analysis Twitter Sentiment 52

Keyhole.co

MAY 30, 2023

With competitor analysis, you can fuel your customer acquisition speed by delivering them more than you promised with newer updates and strategies. Let’s see how exactly competitor analysis can give you that unfair advantage. What is competitor analysis? Here’s a secret that will keep your acquisition wheel moving too.

Analysis 52

Analysis How To Marketing Price 52

Waxing UnLyrical

DECEMBER 21, 2018

Vision, Statement, Mission, Goals, Organization, Strategic, Planning, Analysis. Organization is paramount in moving from planning to developing, and then executing, the strategy. You need to plan, then write your strategy based on these findings. What stands out here? First, set your goals and objectives.

Strategy 220

Strategy Analysis Collaboration Small Business 220

Keyhole.co

DECEMBER 21, 2022

While YouTube offers its dashboard for analytics, it does not have competitor analysis features. What is YouTube competitor analysis? YouTube competitor analysis is the evaluation process of your YouTube content with that of your competitors. Here are some notable benefits of conducting a YouTube competitor analysis: 1.

Analysis 52

Analysis YouTube How To Comparison 52

agora pulse

JUNE 28, 2017

How do these organizations keep from going under? Why apply SWOT to social media strategy? Although the SWOT model has been used for years with business strategy, it can be applied in other ways, even to your social media strategy. It is tempting not to have a strategy and just keep social accounts updated.

Analysis 150

Analysis Social Media UGC Marketing 150

Social Media Strategies Summit

MARCH 6, 2024

For instance, imagine you’re the social media manager at an organic kombucha brand that predominantly sells to Gen Z and Millennial customers in New York. If your demographic analysis revealed that your target audience skews female and Millennial, there’s a decent chance they use Pinterest — and they probably love Instagram Reels.

Social Media 215

Social Media How To Survey Analytics 215

SocMed Sean

MAY 8, 2019

SocMedSean - Social.Media.Sean [DIGITAL TIPS] Combining SEO And PPC To Advance Your Marketing Strategy The world of online marketing is a dynamic and ever-changing one. A digital marketing strategy that works fine month can perform poorly in the next. This is referred to as your organic content strategy, or SEO.

SEO 239

SEO Strategy Tips Marketing 239

Keyhole.co

DECEMBER 5, 2022

But this can be the very ingredient to incredible success for organizations. But this needs the data-driven and proactive approach of LinkedIn competitor analysis. So, brands need to put their best into developing their LinkedIn competitor analysis strategy. Why LinkedIn competitor analysis is important.

Analysis 52

Analysis LinkedIn Research How To 52

Koka Sexton

DECEMBER 25, 2022

Leaders are vital to the success of any organization, providing direction and guidance that allows teams to achieve their collective goals. By encouraging their team to reach its highest potential, leaders can create positive experiences that ultimately benefit the entire organization. What is Leadership?

Organization 69

Organization Team Collaboration Analysis 69

Ignite Social Media

AUGUST 30, 2022

Are you looking to take your social media marketing strategy up a notch? Social media marketing is one of the most important aspects of a business, and it can be difficult to create and constantly refine an effective strategy. And that leads us next to… Conduct competitor analysis. Build a measurement strategy.

Class 148

Class Social Media Strategy Marketing 148

Keyhole.co

JANUARY 20, 2024

Big businesses can throw massive budgets at expensive marketing strategies, but small businesses just don’t have that luxury. So how can a small business create an achievable marketing strategy that gets results? One example of a brand using this strategy is Instant Pot. The answer is Facebook marketing.

Small Business 100

Small Business Engagement Strategy Facebook 100

Sprout Social

MARCH 19, 2024

Incorporating AI technologies into business operations optimizes performance and pushes organizations toward success and sustainability. Organizations use AI tools to filter big data into actionable intelligence to support better decision-making and strategies.

Sentiment 108

Sentiment Banking Patterns Hotels 108

Sprout Social

SEPTEMBER 14, 2023

In this article, learn how to build your own customer marketing strategy, how it creates customer trust and see some stellar customer marketing examples from brands who are getting it right. Investing in a customer marketing strategy doesn’t mean you’re taking away from building brand awareness. What is customer marketing?

Strategy 121

Strategy Brands Content UGC 121

Webbiquity SMM

JANUARY 23, 2024

Customer-centric strategies. But when customer preferences change daily, how do you ensure your retention strategies drive desired results? You may want to use online spreadsheet tools to easily track and organize your keywords. That’s where sentiment analysis can help you. What do you need for better customer retention?

Sentiment 142

Sentiment How To Analysis Trends 142

Ignite Social Media

FEBRUARY 13, 2024

In our analysis of over 60 commercials that aired during the 2024 Super Bowl, we found that only a handful utilized hashtags or prompted viewers to connect on social. Dove was one of the few brands that made social part of their strategy, promoting a guide for coaches to boost girls’ self-confidence in sports.

Analysis 157

Analysis Hashtag Sports eBook 157

Sprout Social

FEBRUARY 8, 2024

If you want to succeed as a business, you need to keep an eye on your industry through competitor analysis. Competitor mapping is the cornerstone of competitive analysis. By visualizing opportunities, businesses can make strategic decisions when launching a new product/service or new social media marketing strategy.

Comparison 107

Comparison Analysis How To Sentiment 107

Sprout Social

OCTOBER 4, 2023

But these are questions you have to answer; not just for your team and strategy, but for your leadership and teams beyond marketing. In this article, we’ll show you how 3 brands have created a Tagging strategy for marketing campaigns, cross-org reporting and better insights. To do this, they tap into Tagging.

Strategy 119

Strategy Brands UGC Marketing 119

Keyhole.co

MARCH 24, 2024

Analysis of Airbnb social media accounts Airbnb’s target market includes regular travelers with a budget crunch, families looking for unique experiences, and business travelers. What makes Airbnb’s social media strategy successful? These organic endorsements act as customer testimonials. The company also recorded a whopping $2.2

Communities 59

Communities Social Media Strategy UGC 59

Ignite Social Media

JULY 24, 2023

A social media audit is a comprehensive analysis of a brand’s social media presence and activities. It includes an analysis of your profile, audience, competition, and more. A social media audit can help optimize your social media strategies, enhance engagement, increase reach, and drive better marketing results.

Social Media 148

Social Media Analysis How To Syndication 148

BeingOptimist

MAY 17, 2023

Having effective business strategies in place can be beneficial for businesses of any size, whether they are just starting or are already established globally. These strategies can help in expanding their customer base , retaining existing customers, and ultimately increasing revenue.

Strategy 75

Strategy Software Campaign Conversation 75

Pam Moore

MARCH 30, 2020

The purpose of this post is not to educate you on what content marketing is, but instead to help you organize it, prioritize it and maximize the investment you have already made in content marketing to date. Download a worksheet here to help you organize every piece of content you have into these 3 categories! This part is easy.

Organization 78

Organization Content How To Marketing 78

Sprout Social

MARCH 29, 2023

In fact, according to The Sprout Social Index™ 2022 , roughly one-third of HR teams already partner with their social team on the organization’s social strategy. Glean key competitor insights by conducting a social media competitive analysis. What does the future look like for the organization? It’s a win-win.

Social Media 98

Social Media Strategy Team Review 98

Pam Moore

DECEMBER 14, 2017

Smart and savvy marketers know how to organize their content from the start so that they can maximize every dollar invested. Not only do I provide you with an easy to use content inventory worksheet but I also teach you to how to do a quick content marketing inventory analysis so you can: Identify the content you already have.

Organization 165

Organization Content ROI Marketing 165

Keyhole.co

NOVEMBER 19, 2023

Creating a social media strategy takes time to research and write, but not all digital marketers have enough hours in the week. Altering existing strategies can be difficult, too. Download our free social media strategy template to help develop a plan with more ease and speed. Identify: One or Two Primary Audiences.

Template 52

Template Templates Examples Social Media 52

Social Media Strategies Summit

AUGUST 4, 2020

Social media is an essential component of the marketing strategy of your business. But the way you design your social media strategy might vary depending on the type of business you have, e.g. business to consumer (B2C) or business to business (B2B). The first step is to decide what you want to obtain from your social media strategy.

B2B 130

B2B Social Media Strategy How To 130

Keyhole.co

JANUARY 18, 2024

This blog examines Stanley’s social media strategy and how it earns the brand record-breaking sales and profits. Analysis of Stanley’s social media accounts Today, loyalists swear by the Stanley Quenchers. Let’s take a closer look at Stanley’s social media strategy. Instagram: 741.7K Facebook: 255K YouTube: 12.1K Twitter: 10.7K

Influencer 59

Influencer Social Media Strategy Marketing 59

Sprout Social

NOVEMBER 30, 2023

Digging into your competitor’s approach through a marketing competitor analysis is critical to putting together or updating your brand’s marketing strategy. In this article, you’ll see why a marketing competitive analysis is important and get expert tips on conducting one. What is competitor analysis in marketing?

Analysis 102

Analysis Sentiment Marketing How To 102

Keyhole.co

DECEMBER 22, 2022

In this blog, we will do a deep dive into Nike’s social media strategy to see what they are doing right. Let’s start with an analysis of their social media accounts. Analysis of Nike’s social media accounts. What makes Nike’s social media strategy successful? This is clear in Nike’s social media strategy.

Social Media 59

Social Media Strategy Collaboration Analysis 59

Pam Moore

MARCH 26, 2019

Franchise organizations are built on the foundation that there is power in a tribe. ” They may be a “fan” of social and digital technologies, but they are not truly investing in empowerment of their teams and integrating these technologies into the DNA of their organizations.

Organization 106

Organization Social Media Brands Training 106

Keyhole.co

APRIL 3, 2024

The diversity in their content strategy, including support for Women’s History Month and Earth Day, behind-the-scenes interviews, and community-centric posts, showcases the power of engagement. The beauty of the X algorithm lies in its ability to amplify organic reach and engagement.

Strategy 52

Strategy Twitter Tips Marketing 52

Sprout Social

MARCH 24, 2020

A SWOT analysis can point you toward the answers ASAP. In this guide, we’ll break down the principles of social media SWOT analysis and how performing one can result in a more actionable social strategy. SWOT analysis is unique in that it requires you to really dig into both qualitative and quantitative metrics.

Analysis 86

Analysis Social Media ROI How To 86

Visually SM

OCTOBER 29, 2020

In this case, the platform becomes a way of generating awareness, conversions, sales, as well as boosting your Digital Marketing strategy. If you aim to leverage those channels, you will need to develop a social media strategy. Here, you will see: What is a social media strategy? What is a social media strategy?

Social Media 130

Social Media Engagement Strategy How To 130