Sprout Social

MAY 9, 2023

AI technologies like natural language processing (NLP), machine learning (ML), sentiment analysis and others guide decision-making, so you stay ahead of competitors and are prepared for the challenges of a dynamic marketplace. This leads to stronger connections and loyalty that stimulate your sales.

Sentiment 129

Sentiment Marketing Analysis Loyalty 129

Sprout Social

MAY 15, 2024

Focus on these key tasks to create impactful social media reports: Benchmarking performance against competitors and industry standards to identify opportunities for improvement and differentiation. Continuously educate stakeholders on industry trends, best practices and emerging opportunities. It doesn’t stop there.

Social Media 89

Social Media Social Media Management Sentiment Collaboration 89

Keyhole.co

MAY 30, 2023

Oftentimes, you see a handful of players dominating a particular industry despite having so many brands offering the same thing. With competitor analysis, you can fuel your customer acquisition speed by delivering them more than you promised with newer updates and strategies. What is competitor analysis?

Analysis 52

Analysis How To Marketing Price 52

Sprout Social

JUNE 7, 2023

In this guide, you’ll learn how to build an exceptional brand experience with a step-by-step brand strategy framework that adapts to your customers’ needs, plus social listening examples that show how sentiment mining drives ongoing customer growth and retention. What is brand experience? Why does brand experience matter?

Brands 109

Brands Sentiment How To Analysis 109

The Realtime Report

NOVEMBER 3, 2023

This ultimately leads to a much more impactful, data-driven approach to personalizing buyer experiences and marketing campaigns that amplify customer satisfaction and brand loyalty. Using machine learning for fraud detection is like having several teams running analysis on hundreds of thousands of transactions per second.

Startup 103

Startup Patterns Sentiment Analysis 103

Sprout Social

SEPTEMBER 11, 2023

NLP powers AI tools through topic clustering and sentiment analysis , enabling marketers to extract brand insights from social listening, reviews, surveys and other customer data for strategic decision-making. So have business intelligence tools that enable marketers to personalize marketing efforts based on customer sentiment.

Process 106

Process Sentiment Analysis Applications 106

Sprout Social

JUNE 26, 2023

AI customer experience is the use of AI technologies like natural language processing (NLP), text analysis and sentiment analysis to delight customers wherever and however they interact with your brand. These named entities could be people, businesses, currencies or locations and are necessary for competitive analysis.

Sentiment 101

Sentiment Analysis Patterns Price 101

Sprout Social

FEBRUARY 29, 2024

NLP and sentiment analysis Natural Language Processing (NLP) and sentiment analysis enable businesses to understand and interpret human language, making them essential tools for analyzing customer feedback, social media content and other textual data while automating report generation.

Patterns 116

Patterns Sentiment Analysis Proposal 116

Keyhole.co

MAY 24, 2023

These power stats reveal how crucial competitor analysis is as a part of rudimentary marketing. There are tons of competitor analysis tools for accomplishing a specific goal. Why do you need competitor analysis in the first place? Competitor analysis tools can help you do just that. Of course not!

Analysis 52

Analysis Types Tools Price 52

Sprout Social

JANUARY 11, 2024

Is the influencer partnership driving more brand mentions and positive sentiment online? Gauge customer trust and loyalty When customers consistently choose your brand over others, it’s a clear sign they trust you and are loyal. These are questions you might’ve asked yourself more than once.

Brands 106

Brands How To Sentiment Metrics 106

Sprout Social

AUGUST 16, 2023

Add viral “meme stocks”—stocks that can become overvalued due to positive online sentiment—to the mix, and it became clear social media has real world implications and the potential to derail financial companies. Stop a crisis in its tracks with social listening Customer sentiment can change overnight. Did they launch a new product?

Social Media 74

Social Media Banking Brands Sentiment 74

Sprout Social

AUGUST 15, 2023

Fortunately, AI marketing techniques like sentiment analysis and machine learning (ML) enable marketers to overcome shrinking bandwidths and harness social listening for business intelligence. How do they identify brand mentions for competitive analysis? Add to that, tight budgets and limited manpower.

Brands 84

Brands Sentiment Analysis Marketing 84

Sprout Social

FEBRUARY 15, 2024

Here’s a peek at some of the many ways audience engagement can benefit your brand: Increase brand loyalty When your audience engages with your brand, especially more than once, they are more likely to stick around for the long term. Your target audience feels that your brand understands them and their needs, which leads to brand loyalty.

Engagement 101

Engagement Tips Loyalty Metrics 101

Sprout Social

JANUARY 10, 2024

Turning a negative situation into a positive outcome will help win their loyalty and maybe even earn your brand public praise on social media. Some industries attract more complaints than others. From lost baggage to canceled trips, travel industry companies often deal with a lot of customer complaints.

Reputation 101

Reputation System Brands Knowledge Base 101

Keyhole.co

FEBRUARY 20, 2024

Imagine gaining deep insights into your audience’s desires, tracking sentiments towards your brand, and outshining your competitors in the aesthetic world of Instagram. Discover loyal brand advocates Instagram is a hub for influencers, and social listening enables you to discover relevant influencers in your industry.

Instagram 52

Instagram Sentiment Reputation Hashtag 52

Sprout Social

JUNE 27, 2023

In a world where star ratings can make or break a brand, review analysis is your north star. To conduct review analysis effectively, you need to focus on the right platforms and choose the right review analysis tool. What is review analysis? Why should brands carry out review analysis? Let’s take a closer look.

Review 125

Review Brands How To Analysis 125

Sprout Social

AUGUST 22, 2023

In doing so, they have leveled the playing field for brands of all sizes and industries. Sophisticated social listening tools, powered by ML and AI technologies like sentiment analysis and NLP, scan millions of data points in customer chatter to understand consumers’ needs, wants and brand experience. For example, Simpli.fi

Analytics 84

Analytics Conversation Brands Sentiment 84

Sprout Social

JANUARY 11, 2024

Improve the customer experience to encourage long-term loyalty Making a positive impression on your customers is and will always be a top priority. This aligns with a customer experience strategy that results in long-term loyalty. This includes sentiment analysis, unsatisfactory responses and your top reps.

Software 82

Software Tools Knowledge Base Hubspot 82

Hootsuite

SEPTEMBER 21, 2023

Vanity metrics examples We’ve said it before, but we’ll say it again: It’s important to note that any metric can be a vanity metric without proper analysis. And any metric can be meaningful when presented in context with the proper analysis. Just go forth and practice analysis with all this info!

Metrics 107

Metrics Examples Marketing HootSuite 107

Hootsuite

JUNE 29, 2023

You don’t necessarily have to sit back and accept public sentiment. Streams display posts along with public comments and reactions, helping you effortlessly keep up with important conversations happening in your industry. Track your social sentiment Okay, so you know people are talking about you. The good news?

Reputation 107

Reputation Strategy Brands HootSuite 107

Hootsuite

SEPTEMBER 14, 2023

The goal, overall, is to build both the engagement rate and your customer loyalty. (No Free 30-Day Trial Analysis Some of these “skills” are definitely on the softer side, but having an analytic brain is important for successful community management, too. No pressure.) 1 Social Media Tool Create. What’s working? What’s not?

Communities 96

Communities Social Media Management HootSuite Skills 96

Keyhole.co

FEBRUARY 8, 2024

Aim for above the industry average (typically 5–10%). Brand sentiment Brand sentiment in influencer marketing will be another key influencer marketing metric in 2024, driven by two key factors: Beyond vanity metrics: Likes and shares tell only part of the story. This can reveal deeper insights beyond simple sentiment polarity.

Metrics 52

Metrics Influencer Sentiment ROI 52

Keyhole.co

OCTOBER 21, 2023

Using social media monitoring tools, you can record the mentions, conversations, reviews, and sentiments that might affect the success of your brand. Industry trends Markets change quickly as a result of new trends. It is a flexible toolset that can empower people and organizations in a variety of positions and industries: 1.

Social Media 52

Social Media Sentiment Reputation Analysis 52

Hootsuite

APRIL 26, 2023

Having accurate, insightful information gives you the chance to deliver the best products, write the best messages, and build engagement and customer loyalty. That’s why marketers regularly conduct market research, investigating industry trends, gathering feedback, and surveying focus groups to try and glean whatever information they can.

Research 123

Research Social Media HootSuite Marketing 123

Oktopost

AUGUST 10, 2023

Jump to Section Get to Know Your Audience Social Listening Sentiment Analysis Community Management Social Analytics Proven Strategies. In essence, social listening is all about extracting answers to key questions about your industry and using this to define how you will create content for lead generation.

Social Media 62

Social Media B2B Sentiment How To 62

Keyhole.co

FEBRUARY 23, 2024

Brand awareness: Track mentions, sentiment analysis , and reach. But remember that different industries prioritize different metrics. Take a peek at a few business plan examples from your industry to help lead you down the right path. Lead generation: Focus on click-through rates, website traffic, and form submissions.

Social Media Management 52

Social Media Management Social Media Strategy Metrics 52

Keyhole.co

SEPTEMBER 20, 2023

With a solid online identity, a brand can: Earn its audience’s trust and credibility as a business Mitigate negative feedback before escalation Position itself as an expert in the industry Build a global recognition But it takes years to build a reputation and only a moment to destroy one. Want to run competitor analysis using Keyhole?

Reputation 59

Reputation Brands Construction How To 59

Keyhole.co

FEBRUARY 29, 2024

Brand awareness: Track mentions, sentiment analysis , and reach. But remember that different industries prioritize different metrics. Take a peek at a few business plan examples from your industry to help lead you down the right path. Lead generation: Focus on click-through rates, website traffic, and form submissions.

Social Media Management 52

Social Media Management Social Media Strategy Metrics 52

Keyhole.co

MARCH 30, 2023

This helps to improve customer satisfaction and loyalty. Competitive analysis: Companies can also use brand monitoring to monitor their competitors. Monitor your brand mentions on Keyhole You can also discover sentiments by tracking your brand names, hashtags , keywords, etc., From the left navigation panel, select Sentiment.

Brand Monitoring 52

Brand Monitoring Reputation Brands Sentiment 52

Keyhole.co

JUNE 19, 2023

If you want to harness the power of social media content for customer success to enhance loyalty, leading to a rise in customer success rates, read on. Implementing social listening tactic Social listening involves monitoring digital conversations to understand what customers say about a brand and its industry online.

Social Media 52

Social Media UGC Content Loyalty 52

Convince & Convert

MARCH 29, 2016

In further analysis of this emoji usage, and represent sentiment found in tweets. With Wal-Mart switching from Discover to MasterCard, and Best Buy opting for Visa over MasterCard, Costco is simply replicating moves that many others in the retail industry have recently made.

Loyalty 60

Loyalty Brands Apple Retail 60

Keyhole.co

NOVEMBER 17, 2023

SoFi- Turning negative sentiment into positive advocacy SoFi is a fintech company that provides a range of personal finance services including student loan refinancing. Even though this sentiment wasn’t targeted at the company directly, SoFi saw the chance to create a new narrative and demystify these seemingly complex topics.

Examples 59

Examples Brands Sentiment Reputation 59

Hootsuite

JULY 20, 2023

Bonus: Download a FREE bundle of social media tools designed specifically for the healthcare industry — including post ideas, a calendar template, a social policy template, and a social media strategy template. Social media analytics also helps organizations identify positive sentiments and testimonials. or Europe.

Analytics 84

Analytics Social Media HootSuite Metrics 84

Sprout Social

MARCH 9, 2023

An effective communications strategy helps brands deliver on a compelling narrative that captures and deepens customer loyalty. Professionals need to have a deep understanding of the company’s business goals, culture, target audience, industry and the context in which it operates. What is the function of corporate communication?

Skills 109

Skills Template Templates Travel 109

Keyhole.co

JANUARY 20, 2024

Many of us crave community, and fostering community is a great way to drive brand engagement and create customer loyalty. A busy Facebook group page not only fosters customer loyalty, it also shows customers who are on the fence that your brand is worth engaging with. One example of a brand using this strategy is Instant Pot.

Small Business 100

Small Business Engagement Strategy Facebook 100

Hootsuite

DECEMBER 9, 2020

Download the full Social Trends report to get an in-depth analysis of the data you need to inform your social strategy in 2021. And transactions alone don’t create memorable brands , boost loyalty, or drive long-term growth. Here are 5 questions to see how your approach compares. Get the full report now!

Questions 142

Questions Social Media Strategy Survey 142

Hootsuite

JULY 13, 2023

The list of Sprinklr alternatives below offers a variety of powerful social media tools to help you drive customer engagement, boost brand loyalty, and manage your online reputation. Features include sentiment analysis, competitor benchmarking, trend spotting, and more.

Comparison 76

Comparison HootSuite Hubspot Price 76