Razor Social

JUNE 6, 2018

What website analysis tools do you use for tracking your website performance? Let’s look at the analysis of razorsocial.com for Twitter’s Summary card data. Open Site Explorer is one of the website analysis tools provided by the SEO company Moz. Here are 7 website analytics tools that are useful and worth exploring.

Analysis 111

Analysis Tools Analytics SEO 111

Pam Moore

APRIL 29, 2019

Some of the most important metrics for a successful business can not be found in the quantitative insights, likes and views. These metrics can only be felt, seen and heard via the people that are behind the avatars, video views, podcast listens, Facebook comments or Instagram likes. Welcome to the Inspiration Age of Metrics.

Metrics 96

Metrics Social Media Marketing ROI 96

Sprout Social

OCTOBER 19, 2023

More and more teams are using AI marketing to channel their energy toward developing compelling content while efficiently managing arduous tasks like data analysis, reporting and message management. Thus, social media data analysis is empowering not only marketing teams but also cross-functional ones.

Strategy 129

Strategy Sentiment Marketing Analysis 129

Pam Moore

FEBRUARY 24, 2018

Mark also highlights that engagement is a key metric. Instead we look at different metrics that determine how engaged our audiences are. Had I only been focused on engagement metrics to make Mark Zuckerberg and the Facebook news feed algorithm happy, I would have never landed such an amazing client.

Feed 167

Feed Feedly Metrics News 167

Hootsuite

OCTOBER 28, 2019

What are social media metrics? If your boss asks you to talk data, take the opportunity to be a pro and go beyond the surface-level, “vanity” metrics—the likes and shares and retweets. This article identifies the social media metrics that really matter, why they’re important, and how to track them. Awareness metrics.

Metrics 112

Metrics Social Media CPM CPC 112

The Realtime Report

MARCH 16, 2020

“By shifting away from ineffective practices and pushing for transparency in the form of verified data and unbiased analysis, marketers can reduce their risk, avoid wasting their ad-spend on invalid audiences, and improve their ROI by 5-10X.”. Based on analysis of more than 5,000 influencers’ social media accounts in the U.S.,

Research 135

Research Influencer Brands Marketing 135

Keyhole.co

MARCH 11, 2024

Regular analysis of your LinkedIn activities is crucial for understanding your audience’s behavior, optimizing your content strategy, and enhancing your overall presence on the platform. By tracking metrics like page views, connection growth, and post engagement, you gain a clear picture of your online presence and reputation.

Template 52

Template Templates Analytics LinkedIn 52

Sprout Social

DECEMBER 7, 2020

There are a lot of different terms, reports and metrics to know about when it comes to social media marketing. The metrics you should measure. You may be tracking a lot of different metrics, but which ones should your brand focus on? You may be tracking a lot of different metrics, but which ones should your brand focus on?

Analytics 122

Analytics Report Social Media Metrics 122

Sprout Social

APRIL 25, 2024

Download the template 2. Download the template 3. Download the template 4. Download the template 5. Download the template 6. Download the template 7. Use it to pitch a forward thinking vision, or to provide more context around your ongoing efforts.

Template 52

Template Templates Social Media RFP 52

agora pulse

JUNE 13, 2020

The native analytics accessible through Twitter.com are extensive and great to use for reporting and analysis. This section presents you with the full list of your tweets together with key metrics (impressions, engagements, and engagement rate) for each one. Union Metrics. Here’s a handy list! Twitter Analytics.

Analytics 204

Analytics Tools Twitter Hashtag 204

Unmetric

JULY 2, 2019

While LinkedIn’s own channel analytics might tick your basic needs, we’ve listed a few other analysis tools that will help you track and monitor your social strategy and achieve your goals on LinkedIn. Download analytics reports on your LinkedIn performance with insightful charts and graphs. Monitors your brand’s Showcase pages.

Analytics 112

Analytics LinkedIn Tools Analysis 112

Pam Moore

NOVEMBER 21, 2018

If the internet world were up to Mark Zuckerberg of Facebook, engagement would likely be the top metric. While I agree that content engagement can be a top priority metric for many brands, I also believe it is not a top priority metric for all brands. We have earned the clicks, subscribes, downloads, listens and watches.

Metrics 60

Metrics Engagement Social Media Training 60

Pam Moore

NOVEMBER 21, 2018

If the internet world were up to Mark Zuckerberg of Facebook, engagement would likely be the top metric. While I agree that content engagement can be a top priority metric for many brands, I also believe it is not a top priority metric for all brands. We have earned the clicks, subscribes, downloads, listens and watches.

Metrics 60

Metrics Engagement Social Media Training 60

Ignite Social Media

FEBRUARY 9, 2017

We did an initial analysis of the decreasing fan reach trend several years ago and thought it was worth revisiting. From our initial data download, we removed cover photo updates as they are atypical posts and frequent outliers. In 2017, Facebook introduces new metric: Zombie Reach” Video Content Reigns With Reach. Methodology.

Metrics 60

Metrics Brands Facebook Sample 60

Kikolani

OCTOBER 15, 2012

Content gap analysis : This step identifies the content gaps in your market/niche that you can fill by answering questions like what do people care about, what might work in your niche, and what have other people done in different verticals? For more information and resources, download the PDF video marketing guide. SEO benefits.

Video 119

Video Marketing Embedding Engineering 119

Hootsuite

MARCH 23, 2022

Bonus: Download a free guide that reveals the steps to create custom Snapchat geofilters and lenses, plus tips on how to use them to promote your business. Go to the App Store (for Apple iOS) or the Google Play Store (for Android) and download the app to your device (if you haven’t done so already!). New Snapchat analytics metrics.

Analytics 144

Analytics Tools How To Metrics 144

Unmetric

FEBRUARY 28, 2019

In our bid to make social media analysts’ lives spreadsheet-free, we’ve added yet another layer of analysis to our famed Brand Posts tab. Earlier, this part of the Unmetric platform listed all the posts a brand has posted over a specified time period and helped you benchmark them against other brands on a series of metrics.

Metrics 80

Metrics Sentiment Analysis Types 80

Hootsuite

FEBRUARY 7, 2024

Bonus: Download a free guide to discover which hashtags to use to boost traffic and target customers on social media. Hootsuite Analytics Start free 30-day trial The competitive analysis features within Hootsuite Analytics include trending hashtag breakdowns so you can see which hashtags are performing best within your specific niche.

Hashtag 91

Hashtag Analytics Tools HootSuite 91

Keyhole.co

NOVEMBER 19, 2023

Download our free social media strategy template to help develop a plan with more ease and speed. Competitor analysis By examining content and activities that do and don’t work for competitors, you should have a better understanding of which tactics resonate with your target audiences. Start by selecting two to five competitors.

Template 52

Template Templates Examples Social Media 52

Hootsuite

SEPTEMBER 14, 2023

Bonus: Download a free guide to learn how to use social media listening to boost sales and conversions today. Collecting data Once you’ve identified relevant social media conversations, the next step is to collect data to help inform your analysis. This is where data analysis comes in. New to data analysis?

Social Media 102

Social Media Sentiment HootSuite Analysis 102

Sprout Social

MARCH 16, 2022

And to know what videos work, you need the right metrics. Let’s explore video engagement metrics that help you understand organic performance across your biggest channels. If you feel overwhelmed by the dozens of video metrics out there, there’s good news—you can be choosy. Facebook video metrics to watch.

Engagement 125

Engagement Report Video Metrics 125

Sprout Social

AUGUST 15, 2023

Fortunately, AI marketing techniques like sentiment analysis and machine learning (ML) enable marketers to overcome shrinking bandwidths and harness social listening for business intelligence. How do they identify brand mentions for competitive analysis? Add to that, tight budgets and limited manpower.

Brands 85

Brands Sentiment Analysis Marketing 85

Sprout Social

MARCH 25, 2021

To most social marketers, metrics like impressions, engagements, conversions and clicks need almost no explaining. While these metrics may make complete sense to you and your team, things like follower count and reach are as good as gibberish to an executive who doesn’t work in social. Download Now. Download Now.

Report 113

Report Social Media Metrics Team 113

Buffer Social

OCTOBER 9, 2023

In this article, we’ll walk through the key metrics made available in YouTube Shorts analytics and how to interpret them to optimize your content for better performance and growth. This will lead you to a page displaying various metrics specific to that video, giving you a snapshot of its performance.

Analytics 85

Analytics YouTube Overview Metrics 85

Keyhole.co

SEPTEMBER 15, 2020

This free-to-download resource makes it simple to: Summarize your social strategy Highlight your wins Communicate key metrics Focus on next steps. Download our Social Media Reporting Template. The key here is to determine which social media metrics will help you measure your success.

Template 112

Template Templates Report Social Media 112

Keyhole.co

FEBRUARY 6, 2023

You can’t bear to ignore these metrics because they essentially help you chart your growth on TikTok. Before we tell you what metrics you should focus on, let’s start with the fundamentals. TikTok analytics are metrics that depict the success of a TikTok account. What is TikTok analytics? Select View analytics from there.

Analytics 52

Analytics Overview Hashtag Metrics 52

Hootsuite

OCTOBER 19, 2021

You’ve embraced the short-form video app that’s been sweeping the globe ( 2 billion downloads and counting !) Download the full Social Trends report to get an in-depth analysis of the data you need to inform your social strategy in 2021. The time has come: you’ve started a TikTok account — congratulations! We’ve got you covered.

Strategy 139

Strategy How To Hashtag Trends 139

Keyhole.co

OCTOBER 24, 2022

When tracking any social media metric, it’s best to think in terms of rates and percentages rather than raw numbers. Before we jump into follower growth rate calculators, let’s look at exactly what this metric is. Stop calculating social media metrics manually! Table of Content What is Follower Growth Rate?

Metrics 52

Metrics Analytics Analysis Hashtag 52

Keyhole.co

APRIL 25, 2023

When tracking any social media metric, it’s best to think in terms of rates and percentages rather than raw numbers. Before we jump into follower growth rate calculators, let’s look at exactly what this metric is. Add trackers and profiles to its dashboard, and Keyhole will pull in detailed metric analysis in no time.

Instagram 52

Instagram How To Collaboration Hashtag 52

Keyhole.co

MARCH 7, 2022

A social media report is a document containing multiple social networks and metrics (including reach and impressions), showing the overall performance of your social media channels. Here we’ll show you the essential metrics you should include in your social media reports to make smart decisions and streamline your efforts.

Report 52

Report Social Media Metrics How To 52

Sprout Social

FEBRUARY 8, 2021

Yet with so many metrics and differing department goals, where do you start in communicating the right data to the right team? Key metrics to look for: Impressions. Sprout’s Profile Performance Report brings key metrics for Twitter, Facebook, Instagram, LinkedIn and Pinterest together into one streamlined report. Engagements.

Report 131

Report Social Media Metrics Team 131

Pixlee

SEPTEMBER 29, 2020

Then, using those metrics effectively, you’ll gain the insight you need to nurture client relationships and grow your business. Why Customer Engagement Metrics Matter. The customer engagement metrics for one company could be something entirely different for another. Let’s take a look at some of the most common key metrics. #1

Engagement 90

Engagement How To Metrics Loyalty 90

Keyhole.co

JULY 20, 2023

Some alternatives, like Keyhole, have the ability to track real-time mentions of your brand and sentiment analysis. The tool is excellent for trend analysis as well. Moreover, Keyhole comes with sentiment analysis and competitor monitoring features. Analyze sentiment analysis to understand how the world feels about your brand.

Industry 52

Industry News Google Brands 52

Keyhole.co

MAY 25, 2022

Overall, social media analysis helps you achieve your social media goals, proves what’s working and what’s not, and eventually maximizes your ROI. Social media analytics is the collection and analysis of data shared on social channels to measure the performance of your social media accounts — and improve your strategies.

Analytics 52

Analytics Social Media ROI Metrics 52

agora pulse

JULY 28, 2020

Then use your analysis to shape your content calendar. To dig deeper into your engagement metrics, sort your content performance report by likes, comments, saves, or engaged users. Decide on the engagement metrics that matter most to your teams, such as comments or engaged users. Do the images stand out in newsfeeds?

Report 121

Report Data Social Media Content 121

Buzz Marketing for Technology

APRIL 18, 2012

Businesses use enterprise data and metrics to manage business performance and drive efficiencies across the organization. Download this report to learn about the emerging role of social media analysis. But when it comes to marketing, there has always been a bit of the “black box” effect.

Marketing 206

Marketing Metrics B2B ROI 206

Hootsuite

AUGUST 25, 2021

Download the full Social Trends report to get an in-depth analysis of the data you need to inform your social strategy in 2021. Avoid these common rookie mistakes: Download the full Social Trends report to get an in-depth analysis of the data you need to inform your social strategy in 2021. Get the full report now!

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How To Hosting Eventful Report 137