Keyhole.co

APRIL 3, 2024

Twitter communities Join the Twitter Community. X is all about making connections, and what better way to do that than through Twitter Communities? For instance, if you’re in the footwear business, why not create a community for sneaker lovers? So, let’s jump in and explore what makes Twitter tick for businesses.

Strategy 52

Strategy Twitter Tips Marketing 52

Sprout Social

MARCH 24, 2020

A SWOT analysis can point you toward the answers ASAP. In this guide, we’ll break down the principles of social media SWOT analysis and how performing one can result in a more actionable social strategy. SWOT analysis is unique in that it requires you to really dig into both qualitative and quantitative metrics.

Analysis 87

Analysis Social Media ROI How To 87

Pam Moore

MAY 18, 2020

ROI is not something you have seen in a long, long time? 8 Bad habits that stop content marketing ROI in it's tracks. Audience Analysis Worksheet (worksheet to help you prioritize your niche). Need to achieve a higher ROI on your digital and social marketing efforts? 10 Reasons We All Need Community in Business and Life.

ROI 78

ROI Content Template Templates 78

Oktopost

MARCH 15, 2021

The mood and behavior of your audience have changed, and so too must your marketing strategies. Here’s how to adjust your strategy to be successful. Re-evaluate Your Marketing Strategy. Step one for optimizing your social media marketing strategy is to perform an audit and analyze your key performance indicators.

B2B 136

B2B Social Media Strategy LinkedIn 136

Koka Sexton

DECEMBER 31, 2022

It explores the strategies and tactics needed to create a successful, integrated digital marketing plan , helping you to reach a broader audience and generate more engagement, while strengthening your brand’s online presence. Are you seeking ways to effectively target new audiences and expand your presence? Skills needed.

Strategy 92

Strategy Marketing B2B ROI 92

Pam Moore

AUGUST 13, 2019

Twitter is an amazing platform to not only build community and brand awareness but also to generate leads and increase sales! If your blog, website, content and engagement strategies suck, your conversions on Twitter will be the same. 14 strategies and tactics to generate leads, increase sales and conversions using Twitter.

ROI 60

ROI Strategy Twitter How To 60

Pam Moore

NOVEMBER 14, 2017

How you kickoff the relationship with your social media agency from day one, all the way to final and detailed execution of strategies and tactics are critical to success. Or maybe you have already hired a social media marketing agency, yet you are not seeing the ROI you had anticipated? In this 30 minute podcast you will learn: .

ROI 164

ROI Social Media How To Marketing 164

Pam Moore

NOVEMBER 30, 2018

The heart of digital and social marketing success is community. The true power comes in the form of community. Communities are not just born overnight via a fast “pop-up” Facebook group with an intent to pursuade people to buy from you. The truth is that communities take time. Planning takes focus and time.

Communities 60

Communities Strategy Brands Marketing 60

Pam Moore

NOVEMBER 30, 2018

The heart of digital and social marketing success is community. The true power comes in the form of community. Communities are not just born overnight via a fast “pop-up” Facebook group with an intent to pursuade people to buy from you. The truth is that communities take time. Planning takes focus and time.

Communities 60

Communities Strategy Brands Marketing 60

Audiense

FEBRUARY 15, 2018

From marketing managers to senior executives increasing your ROI is a common goal shared by all. On paper, calculating ROI could not be simpler: (Gain of investment – Cost of investment) / Cost of investment. However, there are a few qualitative factors that could influence ROI: human resources, time invested, intangible benefits, etc.

ROI 74

ROI Data Cost Influencer 74

agora pulse

DECEMBER 22, 2020

Struggling to put together a social media content strategy? I work on all things social media strategy for the company. Here’s the stuff that actually matters when building a successful social media content strategy. But when we tested it out as a new channel for AppSumo, it didn’t give us the ROI we hoped for.

Social Media 126

Social Media Strategy Content How To 126

Sprout Social

MARCH 25, 2024

Adding hashtags to Reels lets you target niche communities and specific demographics with your content—people who are most likely to be interested in your products or services. As a result, you’ll attract more qualified leads and boost visibility among your target audience , ultimately translating into higher ROI for your business.

Hashtag 89

Hashtag Instagram Engagement Brands 89

Hootsuite

SEPTEMBER 14, 2023

This information can be used to shape a data-driven strategy. All of this information can then be used to inform campaigns, create more effective content, and increase the ROI of your social media efforts. Data can range from demographic information, such as age and gender, to user behavior, sentiment analysis, trends, and more.

Social Media 102

Social Media Sentiment HootSuite Analysis 102

Sherrilynne Starkie

FEBRUARY 13, 2018

The problem usually is they have no strategy or they have the wrong one. A social media consultant’s number one job is to set a strategy that aligns with the organizational goals and objectives. Research is a key part of developing a strategy and keeping a program on track. A competitor analysis is often done too.

Consultant 265

Consultant Social Media Drupal Content management systems 265

Keyhole.co

FEBRUARY 8, 2024

This is because brands are now prioritizing return on investment (ROI). Understanding and analyzing these metrics can optimize your campaign performance and maximize your ROI. Brand awareness While sales remain important, building a loyal community will take ‌center stage in influencer marketing in 2024. Let’s get started!

Metrics 52

Metrics Influencer Sentiment ROI 52

Sprout Social

FEBRUARY 20, 2020

As more businesses realize the power and advantages that come from social listening, they’re beginning to incorporate it into their org-wide strategies. Follow these six steps and this cheatsheet to build a listening strategy that positions you as a competitive, in-touch, holistic and data-driven business. . Competitive analysis.

Strategy 118

Strategy Sentiment Social Media Management Analysis 118

Sprout Social

MARCH 21, 2019

A great Twitter strategy requires proper analytics to understand what’s working and what isn’t. Analyzing all these aspects of your Twitter performance is essential to measure your social ROI , so you know you’re not just wasting your time on tweets that don’t deliver. Are your Twitter posts generating any clicks? Sprout Social.

Analytics 104

Analytics Twitter Tools Strategy 104

Social Media Strategies Summit

OCTOBER 24, 2018

However, as brands begin to see greater results and budgets increase, more pressure is put on marketers to prove ROI, stay ahead of the competition, and strategically align their efforts with business goals. Given these realities, it is more important than ever to assess your social media strategy and make sure it’s working for you.

Social Media 113

Social Media Strategy Guidelines Template 113

Sprout Social

MARCH 20, 2023

In this article, we’ll give you several tips for a successful short-form video strategy, featuring expertise from beauty giant Glossier. This bite-sized content can supercharge your social strategy and brand awareness. And it’s well within your reach to start using it in your video marketing strategy.

Buy 117

Buy Video How To Template 117

Sprout Social

FEBRUARY 2, 2023

In 2022, Figo Pet Insurance went all-in on their organic TikTok strategy. To track those metrics, Cheyanne uses Sprout’s Competitive Analysis Report (see image above) to compare Figo’s results side-by-side with competitors. Make space to experiment As Cheyanne puts it, experimentation was the theme of Figo’s 2022 video strategy.

Social Media 110

Social Media Insurance ROI Meme 110

Pam Moore

JUNE 30, 2017

Smart and savvy marketers also understand the importance of building a brand architecture and strategy inclusive of the brand identity with supporting visuals, language and more. Your brand is your promise and value you offer customers, your community and all who come in contact with your brand. It's community. Big difference.

Brands 167

Brands Strategy Authentication Reputation 167

Keyhole.co

FEBRUARY 13, 2023

But for now, let’s jump on the bandwagon to learn the basics of social media marketing and a few top ways to build SMM strategies. What social media analytics tool will help you with an excellent marketing strategy? In addition, a larger community of customers will offer you an enthusiastic crowd. Keep reading!

Social Media 52

Social Media Strategy Marketing Metrics 52

Pam Moore

JULY 25, 2017

Not only do I provide you with a free and super easy to use content inventory worksheet but I also teach you to how to do a quick content marketing inventory analysis so you can: Identify the content you already have. Achieve a higher ROI by leveraging what you have already invested in! Need us to help train your team?

Content 167

Content ROI Template Templates 167

Pam Moore

APRIL 1, 2019

We are living in exciting times with the advancements in technology, artificial intelligence, live video streaming, user behavior analysis, data measurement and analysis, communication mediums, social media marketing, social networking and the power at our fingertips to bring human beings and communities together.

Activities 60

Activities Communities Social Media How To 60

Pam Moore

MAY 12, 2019

To survive in business today marketers must know how to build a brand architecture and strategy. Your brand is your promise and value you offer customers, your community and all who come in contact with your brand. It's community. Top 5 reasons you must develop a brand strategy for your business. It's a promise delivered.

Brands 109

Brands Strategy Reputation Authentication 109

Keyhole.co

AUGUST 28, 2023

Since its inception in 2005, YouTube videos have reshaped how people consume content, build communities, and even market their brands. It shows why your video marketing strategy isn’t working and offers insights into how to drive better results. Engaging with comments lets you connect with your audience and build a community.

Metrics 52

Metrics Analytics YouTube Video 52

Pam Moore

MARCH 7, 2017

“Why can’t we just skip the social media strategy stuff and create some buzz for this amazing offer we have?” When I hear you ask this question, what I really hear is “we don’t want to invest in a real strategy or bother with executing a plan that will bring results. Community does not happen overnight.

Social Media 167

Social Media Analysis Communities Strategy 167

Oktopost

AUGUST 10, 2023

That’s why, now more than ever, optimizing lead generation strategies to identify and nurture these MQLs becomes paramount to any organization’s revenue generation efforts. Jump to Section Get to Know Your Audience Social Listening Sentiment Analysis Community Management Social Analytics Proven Strategies.

Social Media 62

Social Media B2B Sentiment How To 62

Pam Moore

MARCH 19, 2019

Do you ever feel like you are spinning your wheels when it comes to developing and integrating your content marketing strategy and plan into your business and overall marketing initiatives, campaigns and programs to achieve your business and marketing goals? Audience Analysis Worksheet (worksheet to help you prioritize your niche).

Strategy 113

Strategy Content Marketing Template 113

Pam Moore

JULY 10, 2017

Content is simply how we communicate, help, and share information with a goal to inspire, engage and activate our audiences and communities to a desired action. Do you know what action you want your audience, communities and customers to take when they read your blog, listen to your podcast or watch your video? Click To Tweet.

Content 166

Content How To Marketing Training 166

Pam Moore

FEBRUARY 6, 2018

If you have been building your business on rented land, have you honestly been expecting a massive ROI for your business for free? Need help honing in your Facebook marketing strategy or launching a new product or service? Social Profit Factor Online Training Academy + Member Community . Social Media Audience Analysis Worksheet.

Feed 164

Feed Feedly News Tips 164

Keyhole.co

MAY 25, 2022

For starters, social media data help you understand your audience, pinpoint well-performing strategies, and weed out the incompetent ones. Overall, social media analysis helps you achieve your social media goals, proves what’s working and what’s not, and eventually maximizes your ROI. Let’s get started.

Analytics 52

Analytics Social Media ROI Metrics 52

Hootsuite

NOVEMBER 7, 2023

Or just keep an eye on the conversation to understand the social communities where people talk about your brand. With embedded sentiment analysis, Hootsuite Insights tells you not just what your audience is saying, but what they’re thinking and feeling. It incorporates Blue Silk GPT for AI analysis.

Brand Monitoring 98

Brand Monitoring Tools HootSuite Brands 98

Hootsuite

JUNE 28, 2023

In an era when you can watch 700 review videos for a product on YouTube, we still turn to people we consider experts — friends, family, or niche communities — for purchasing advice. Create your own dark social community Brand-run private communities take time and effort to manage but when done right, can provide huge ROI.

HootSuite 120

HootSuite URL Analytics Forums 120

Pam Moore

OCTOBER 1, 2017

Organic reach is dwindling to zero for brands and marketers who don't have a solid marketing strategy that encompasses social, digital, content, and measurement all centered around their target audience. Why an audience first marketing strategy is required. Audience Analysis Worksheet. Not Facebook. Not Instagram. Not LinkedIn.

Strategy 166

Strategy Marketing Training Small Business 166

Sprout Social

SEPTEMBER 18, 2023

A Gartner survey reveals a majority of CMOs find their teams lack the capabilities required to deliver their marketing strategy. Compare your team’s existing skills with the skills required to execute your marketing strategies effectively. Sales needs to follow up on leads and marketing should be able to provide quality leads.

Marketing 130

Marketing How To Sample Samples 130

Pam Moore

NOVEMBER 19, 2018

Should your content be more focused on your own business or the needs of your audience, dream customers and broader community? Take a listen to the 258th episode of Social Zoom Factor to learn 15 BIG Content Ideas to increase ROI and generate more leads and sales. .

ROI 60

ROI Content Training Statistics 60