Analysis of Five Top Blogs and What You Can Learn from Them
Techipedia: Tamar Weinberg
JULY 1, 2010
Thanks for the excellent analysis of what it takes to be a top blogger. analysis 1 Cool 2 Jerk 3 Cool 4 Jerk 5 Cool Basically Reply Tamar Weinberg July 1, 2010 at 7:13 pm And what are the takeaways? No need to buy John Reeses’ new product that will set you back $2k. Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca Clearly!
Social Media Users More Likely to Buy From Brands They Follow
MARCH 18, 2010
pamorama marketing, life, social media Home About Bookshelf Links Contact Social Media Users More Likely to Buy From Brands They Follow by Pam Dyer on March 18, 2010 Share People who follow a brand on Facebook or Twitter are more inclined to shop that brand or recommend it to others, according to a new report by Chadwik Martin Bailey. What’s your take? short answer is yes.
Ignore Foursquare at Your Peril - An Analysis of Potential.
Convince & Convert
APRIL 7, 2010
It’s never going to be Facebook (unless Facebook buys them), but don’t ignore geo-location apps. link] Niek Vugteveen Ignore Foursquare at Your Peril – An Analysis of Potential [link] #mobile #socialcrm [link] dM Coles Johnson Ignoring #FourSquare means ignoring who's been at your store, what they said, etc. link] [link] Sam Fagan RT @jaybaer: Ignore Foursquare at Your Peril – An Analysis of Potential [link] [link] Sam Fagan RT @jaybaer: Ignore Foursquare at Your Peril – An Analysis of Potential [link] [link] Stefan Start delivering?
Facebook Advertising: Brands Can't Buy Enough | pamorama
JULY 27, 2010
pamorama marketing, life, social media Home About Bookshelf Links Contact Facebook Advertising: Brands Can’t Buy Enough by Pam Dyer on July 27, 2010 Share If you’re wondering how Facebook is performing among large brands, look no further than Barry Diller. link] Tweets that mention Facebook Advertising: Brands Can’t Buy Enough | pamorama — Topsy.com [.]
Convince and Convert Blog: Social Media Strategy and Social Media.
Convince & Convert
JUNE 28, 2010
On today’s Web, buying decisions are influenced less by the grand, sweeping programs that take old marketing and put a fresh coat of social paint on them. On today’s Web, buying decisions are influenced more by specific, hyper-relevant pieces of content that your brand creates to get in front of potential purchasers at the contextually-perfect time and place. today’s Web, buying… [link] #marketing [link] Jim Weldon Why You Should Use a Content Rationale Report: Little is the new big.On There is of course a limit to this logic. Crap is still crap).
7 Social Media Tactics Your 2013 Budget Needs to Succeed
JANUARY 7, 2013
Actionable Analysis Analyzing Customer Data Conversion & ROI ROI Marketing Verifying Business Value. Media Planning Media Buying Publishing Display Advertising Video Mobile. › Analytics › Actionable Analysis. Going from social media engagement to "Buy Now" isnt effective. comments powered by Disqus. Actionable Analysis. Media Buying.
35 Great Social Media Infographics
MARCH 3, 2010
… disqus ? website is excellent in terms of its analysis of social media inforgraphics. link] Buy Facebook Fans The “10″ levels of communication is absolutely priceless! As you probably know, infographics are visual representations of information, data, or knowledge. Most of these have been scaled down or cropped. The Social Engagement Spectrum 2. Anyone?
20 Top Twitter Monitoring and Analytics Tools
APRIL 26, 2010
Here are a few to help you get you started with sentiment and behavioral analysis so you can maximize Twitter’s benefits: Twazzup : A dashboard program that monitors Twitter, Twazzup will tell you every time your keywords are mentioned in a tweet. blog comments powered by Disqus Previous post: Who is the Modern Media Consumer? How is your brand perceived? Wide reach. Share URLs?
10 Reasons Market Research is Critical to Social Media
JULY 12, 2010
Are they fickle with the brand of toothpaste they buy? Do they use social platforms and if so, how often and why? Market research has a P&L that includes funds to buy that data, and the skills to sift through it to make meaningful hypotheses about it. 2. That stuff is important to the business, no doubt. Will there be future demand for products? What did I miss?
Fans, Followers, or Subscribers: Which Are Better For Brands.
SEPTEMBER 21, 2010
Melbourne Graphic Design I’ve found Facebook to be best for driving traffic to my website that actually buy. blog comments powered by Disqus Previous post: Average Age of a Facebook User? pamorama marketing, life, social media Home About Bookshelf Links Contact Fans, Followers, or Subscribers: Which Are Better For Brands? by Pam Dyer on September 21, 2010 Share Which one is it?
How Women Use Social Media [Infographic] | pamorama
JULY 12, 2010
pamorama marketing, life, social media Home About Bookshelf Links Contact How Women Use Social Media [Infographic] by Pam Dyer on July 12, 2010 Share Social media sites are having a powerful effect on our lives. Women are online and interacting on social sites just as much — if not, more — than their male counterparts. Takeaways: 53% of adult females use social media at least on a weekly basis.
Average Age of a Facebook User? 38. [Infographic] | pamorama
SEPTEMBER 14, 2010
blog comments powered by Disqus Previous post: Careful, Google: Facebook Has Passed You in Time Spent on Site [Chart] Next post: Fans, Followers, or Subscribers: Which Are Better For Brands? pamorama marketing, life, social media Home About Bookshelf Links Contact Average Age of a Facebook User? Did you know that the average age of a Facebook user is 38 years old? And what about Twitter ?
We're Addicted to Social Networks: 48% of Us Check Them in Bed
MARCH 21, 2010
pamorama marketing, life, social media Home About Bookshelf Links Contact We’re Addicted to Social Networks: 48% of Us Check Them in Bed by Pam Dyer on March 21, 2010 Share If you had any doubt about the extent to which Facebook, Twitter, and other social platforms have taken over people’s lives, stats like these should help put them to rest. msigeek This is Funntassticc.! Great post.
Social Media: A Cheat Sheet [Infographic]
MARCH 14, 2010
pamorama marketing, life, social media Home About Bookshelf Links Contact Social Media: A Cheat Sheet [Infographic] by Pam Dyer on March 14, 2010 Share Are you new to social media? Are you unsure about how to engage your audience via Twitter, Facebook, LinkedIn, and the rest? Here’s a handy infographic that doubles as a roadmap of the social Web. The image below has been scaled.
Making Data Relevant: The New Metrics for Social Marketing
JANUARY 26, 2011
All of this underscores the need for real-time monitoring and analysis. Companies like Dell and Best Buy are adopting different strategies for listening to Internet chatter. If businesses shift their focus to a conversation-based, rather than a comment-based sentiment analysis, they will be able to get a far better read on the aggregate sentiment of online chatter. link] [.]
100 Media Monitoring Tools for PR
OCTOBER 31, 2010
Crimson Hexagon’s platform for social media monitoring and analysis empowers companies to gain actionable insight into consumer opinion of their brand, product, or market by tapping into the billions of conversations taking place in online media. Power’s technology provides multiple levels of analysis, creating a broad, yet detailed view of the conversation landscape. million posts.
100+ Social Media Monitoring Tools
OCTOBER 31, 2010
Powerful unique analysis and graphics capabilities support you to make sense of the “chattering. BuzzPerception BuzzPerception provides comprehensive blog monitoring and analysis to help clients better understand and manage their brand perception online. Sentiment analysis. Also provides a “snapshot service and sentiment analysis. Analytic.ly Greetz!
Social Media From A to Z: A Glossary
JUNE 30, 2010
Disqus Comments : Disqus Comments is a comment system and moderation tool for a Web site or blog. Google Documents : Google Documents is a group of Web-based office applications that includes tools for word processing, presentations, and spreadsheet analysis. But never fear! Here’s a quick guide to some of the terms you may encounter. An example of this is the Twitter API.
10 Reasons Why Your Business Needs a Killer Social Media Strategy
Techipedia: Tamar Weinberg
MAY 18, 2010
Where are the people most likely to buy your products and services? think when businesses get experimental and do some SWOT analysis of their social media engagements, they will be able to know which areas to keep on experimenting to find a better strategy. Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca What are your goals? Well done!
The Fifteen Classes of the Social Business Software Suite (Q4, 2010)
OCTOBER 3, 2010
This efficient solution aggregates the discussions about a particular topic back to a single webpage, bringing relevance back to the corporate site. On my blog, I’m using tools like Disqus, and at work we’re experimenting with Echo. Slower incumbents will use a war chest to buy innovation –few will innovate. See how I segment these vendors into specific sub classes.
7 Ways to Take the Media World by Storm
Convince & Convert
OCTOBER 2, 2013
Buy a Media Company: Do an analysis on the media companies in your industry. For content distribution , look at Disqus , Outbrain , PRNewswire or Taboola. Joe: Big “non-media” brands are really starting to do this, as evidenced by Google buying Zagat and Frommer’s in the past few years. Enjoy! Make Mobile Your Top Channel Strategy. Leverage it.
How Fortune 100 Companies are Leveraging Social Media [Infographic]
MARCH 14, 2010
blog comments powered by Disqus Previous post: Social Media: A Cheat Sheet [Infographic] Next post: Facebook Becomes Most Popular U.S. Haim Great infograph, I'll translate it into Hebrew. link] Michael Borowiecki I'm a little surprised at how low the average number of accounts there are per company in each of the social media sites. link] Pam Dyer It's interesting, isn't it?
Facebook Becomes Most Popular US Web Site
MARCH 16, 2010
recent study by Nielson Company showed that the average American spends 7 hours a month on the site: And based on TechCrunch’s analysis of data from Gigya , 44% of social sharing on the Web is driven by Facebook: Are you using Facebook as a marketing engagement tool? pamorama marketing, life, social media Home About Bookshelf Links Contact Facebook Becomes Most Popular U.S.
Top 10 Reputation Tracking Tools Worth Paying For
OCTOBER 27, 2010
Once you have buy-in and one or more people as dedicated resources to either use the vendor’s software or analyze and communicate their reports and strategies across the business, you are ready to select a vendor. Radian6 Radian6 offers a solution , where you can setup certain keywords to monitor on a dashboard, automatically track the keywords on blogs, image sharing sites and microblogging sites, and then have it report back to you with an analysis of the results. Data is captured in real-time as discovered and delivered to dashboard analysis widgets. thanks!
12 Reasons to Use Social Media to Grow Your Business
JUNE 1, 2010
pamorama marketing, life, social media Home About Bookshelf Links Contact 12 Reasons to Use Social Media to Grow Your Business by Pam Dyer on June 1, 2010 Share Social media is fast becoming an essential part part the marketing mix for brands. Here are 12 compelling reasons to use social media to help grow your business: 1. Are you using social media to grow your business? Good stuff! Thanks again.
List of Social Media Management Systems (SMMS)
OCTOBER 31, 2010
Expion Offers Social Media Management Software which includes monitoring multiple accounts, multiple channels and analysis tools as well as a services group. Jeremiah Owyang It's an inherent issue with putting these lists together --let alone doing real analysis. I've been doing this for years --same thing, only 10% of vendors will ever really matter to enterprise. Thanks!
12 Social Media Marketing Myths
JANUARY 19, 2010
According to analysis by iStrategyLabs , Facebook experienced 276% growth in users aged 35-54 in 2009 and is its fastest growing segment. Sure, people participate to discuss products and services that they may some day buy from you… but if you’re not interested in the small talk that comes with social discourse, you’re right: you shouldn’t be involved in social media marketing. Millions of people create content for the social Web on a daily basis. Your customers have been using it for a long time. Your competitors have embraced it. It’s for kids.
How to Become a Niche Rockstar: The Guide
AUGUST 25, 2011
Some opportunities that came to mind include: Performing the data analysis and making the stats that so many of them quote on a daily basis instead of joining the noise by quoting them. Using a comments system like Disqus to stand out (where people can comment with multiple social profiles) instead of using a separate registration page as many of them require. Stay Hungry. really?).
8 Social Media Tips for Small Business
APRIL 11, 2010
Health and Beauty blog comments powered by Disqus Previous post: Social Media Demographics: An Analysis of the Leading Sites Next post: If Size Matters, Social Media is Huge in the U.S. Yet only 16% of U.S. small businesses say they use social media to engage their customers — since there are 29.7 million small businesses in the U.S. Find what works best for you. link].
Social Media Optimization Tools
OCTOBER 31, 2010
Eric Miraglia ‘s Inlink Analyzer is a back link analysis tool based on Yahoo’s Site Explorer that not only counts and displays source links to a particular URL, but it also shows if the source links were bookmarked on Delicious and what keyword tags were used. Majestic SEO is easily one of the most powerful and useful link analysis tools available. link] Fedtech, Inc.
Calculate the Value of Your Facebook Page
MAY 19, 2010
pamorama marketing, life, social media Home About Bookshelf Links Contact Calculate the Value of Your Facebook Page by Pam Dyer on May 19, 2010 Share Marketers are clamoring for data to determine the ROI of their social-media efforts, and a new free tool called the Social Page Evaluator , from social media management company Vitrue , is here to help. The Social Page Evaluator is easy to use.
The Social Habit: Who Uses Social Media and How
JUNE 22, 2010
pamorama marketing, life, social media Home About Bookshelf Links Contact The Social Habit: Who Uses Social Media and How by Pam Dyer on June 22, 2010 Share Edison Research just released its latest report on social network usage. The study compares the behavior and demographics of frequent users of social media to those of the population at large. Here are the principal findings from the report: 1.
What to Look For When Hiring a Community Manager
JANUARY 26, 2011
link] 10 Online Strategies for Your Next Product Launch | Online Buy Review [.] With more than 40 million monthly pageviews, Mashable is the most prolific news site reporting breaking web news, providing analysis of trends, reviewing new Web sites and services, and offering social media resources and guides. Have an account? Do You Need A Community Manager? Business Headlines] [.]
Measuring Social Media ROI & Goal Conversions with Google Analytics 5
AUGUST 4, 2011
This means that you can track anything from: When someone buys an item from your website. Note that the downside of tracking external events (like someone clicking on a link to go to another site to buy something) is that you are tracking visitors leaving your site, not making the purchase. Build, Publish & A/B Test Landing Pages Without IT Log In or What Is It? Step 1. Step 2.
Social Media: Tracking Its Exponential Growth [Stats, Video]
MAY 10, 2010
blog comments powered by Disqus Previous post: Who’s Using Twitter in the U.S.? It did an excellent job of explaining the importance of the social Web and its impact on society. Erik is also the author of the fine book Socialnomics , which details how social media has forever changed the way we live and do business. You’d better. Was taken aback with some of the Stats. love it.
Facebook is Trampling Other Social Networks
APRIL 21, 2010
pamorama marketing, life, social media Home About Bookshelf Links Contact Facebook is Trampling Other Social Networks by Pam Dyer on April 21, 2010 Share Back in March 2008, Facebook was poised to overtake MySpace, but it wasn’t yet the most popular social network in the world. Now it’s obliterating everybody. Average Age of a Facebook User?
The Business of Social Media: B2B and B2C Engagement by the Numbers | Brian Solis
JANUARY 13, 2010
If it is one thing that we learn right here, right now, is that Social Media affects every part of the buying cycle. General Buying Cycle 1. Opportunity for advocacy It should also not go unsaid, that while women rule the social web , the buying process in B2C is also influenced by women in a relationship setting. People buy what they want to buy. Awareness 3.
Top 10 Twitter Tutorials on YouTube
JUNE 8, 2010
pamorama marketing, life, social media Home About Bookshelf Links Contact Top 10 Twitter Tutorials on YouTube by Pam Dyer on June 8, 2010 Share We all know that YouTube is a treasure trove of entertainment, with endless hours of Justin Bieber crooning to tweens and cats playing the piano. Twitter in Plain English This quick, no-nonsense introduction is a great starting point. 2. Thanks for sharing!
Five Social Media Trends To Watch in 2011
NOVEMBER 16, 2010
Although everyone and their uncle is doing or will be doing 2011 prognostication pieces , I’m jumping into the fray and offering my own predictions and a bit of analysis on where we’re headed as we close out the final six weeks of 2010. After all, we’ve been buying the large McDonald’s Coke for decades just to get the Monopoly piece. You should subscribe.
The 39 Social Media Tools I’ll Use Today
OCTOBER 31, 2010
Blog Comments (The blog is on WordPress) Disqus This is what I use to manage comments here at Convince & Convert. This is one of the plug-ins that doesn’t sync well with Disqus, so it’s not working as well as it used to, pre-Disqus. Excellent for down-and-dirty competitive analysis. Twitter Tweetdeck I use Tweetdeck for serious twitter sessions. Smart.
What the Future Holds for B2B Social Media Marketing
NOVEMBER 2, 2010
B2B and enterprise companies aren’t trying to convert millions of individual consumers into customers — they’re trying to convince a smaller group of companies with bigger budgets to buy their products or services. Jason Weaver CEO, Shoutlet shoutlet.com HRmarketer.com EXCELLENT article and analysis. link] / blog comments powered by Disqus More Subscription Options » Twitter RSS Top 6 Today 1 35 Entertaining 404 Error Pages 2 5 Website Designs That Blew Us Away [Mashable A. The B2B Social Media Marketing Series is supported by IDG Enterprise.
Brand Monitoring, Social Analytics, Social Insights
OCTOBER 3, 2010
Expect companies like Bazaarvoice to be able to yield insights as they collect data from multiple manufactures like HP, Dell and are used on retailer sites like BestBuy Corporate Social Strategists Should Evolve Buying Criteria Now. Ask them to expose their product roadmaps before buying, look at their partnerships, and ask how they will derive meaning –not just extend alerting.
16 Free Must-Read eBooks About Social Media
FEBRUARY 3, 2010
Fish Where the Fish Are – Mapping Social Media to the Buying Cycle , Chris Brogan. PDF) This ebook is meant to get you thinking about how social media ties to the more traditional buying cycle. pamorama marketing, life, social media Home About Bookshelf Links Contact 16 Free Must-Read eBooks About Social Media by Pam Dyer on February 3, 2010 Share Whether you’re keeping up with family members or growing your company’s brand, social media has become integral to many aspects of our lives. And it’s getting harder to keep up. Building a Social Media Team , Amber Naslund.