Writtent Blog

JULY 22, 2013

The difficulty of success means that competitive marketing analysis is more crucial than ever. Without well-defined points of comparison, and continual analysis, you’ll never know whether your marketing strategy is really working, or allowing you to capture a greater share of your market. What About SWOT Analysis?

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Analysis BuzzStream Marketing SEO 106

Keyhole.co

DECEMBER 15, 2023

There are many online platforms and mobile-toting people. But with an extensive online presence, many big brands convert their online reach into actionable engagement. They use software platforms like Mentionlytics, which helps brands capitalize on historical data analytics and social listening.

Sentiment 52

Sentiment Price Analysis HootSuite 52

Pam Moore

JUNE 9, 2019

Building a brand that is relevant, memorable and valuable online requires a lot more than fancy visuals, fast moving video or knowing how to play the last social network newsfeed algorithm. Don’t pretend you are someone or a brand you are not. Think about the brands you love. Download our Audience Analysis Worksheet.

Brands 105

Brands Authentication Template Templates 105

Sprout Social

MAY 8, 2023

Start a free Sprout Social trial Disclaimer: Data from Sprout Social include users from various plan types, industries and locations. Number of engagements represents total engagements a brand received on the specific channel during that hour time frame. Industry-specific data includes mid- to high-level engagement times.

Tourism 109

Tourism Travel Education Engagement 109

Unmetric

JULY 2, 2019

LinkedIn is a great tool for B2B organizations to generate leads, make new connections, and build their brand. While LinkedIn’s own channel analytics might tick your basic needs, we’ve listed a few other analysis tools that will help you track and monitor your social strategy and achieve your goals on LinkedIn. G2Crowd Rating: 4.2.

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Analytics LinkedIn Tools Analysis 112

Keyhole.co

MAY 16, 2023

Did you just get a Slack ping from your manager about a bad brand review? Basically, the process is all about keeping track of what people are saying about a company, brand, or product in the media. You can use media monitoring to track social mentions of your brand and respond to customer feedback or complaints.

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Tools Sentiment Analysis Metrics 52

Keyhole.co

FEBRUARY 5, 2024

It saw an incredible 22% increase in engagement in 2022 and now has 900 million members, making it the perfect place to cultivate your personal brand. LinkedIn audits are a fundamental part of any yearly brand spring clean. If you are a brand, we would recommend using your logo as a profile picture. What is a LinkedIn audit?

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LinkedIn How To Privacy URL 52

Sprout Social

FEBRUARY 8, 2021

VoC stage 2: Analysis. In the analysis stage, you sort through the collected data to find the metrics that help you answer your questions. The analysis is then presented to the relevant departments to help them move onto the next stage. In the analysis stage, we’ll look at commonalities within the collected data.

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Data Survey How To Review 125

Keyhole.co

DECEMBER 13, 2023

The brands that get it right do so by leveraging social monitoring and listening. Mention is a good example of a platform helping brands track and post to social media apps. According to a review , the tool confuses information about the brand and draws on data from other similar-sounding names.

HootSuite 52

HootSuite Price Sentiment Social Media Management 52

Visually SM

OCTOBER 29, 2020

However, if your brand is on social media, you have to think differently : it’s essential to plan out what you will do there, as well as think about to whom you’re talking. How to build a social media strategy for your brand? So, it’s like evaluating your brand to discover what you need to improve.

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Social Media Engagement Strategy How To 130

Oktopost

APRIL 26, 2024

Social media takes our legal branding to the next level by getting social with our audience and providing them with real insights for their legal needs. The right social media management platform can help law firms leverage social media to boost brand awareness and bring in new clients, while protecting their reputation and integrity.

Social Media Management 62

Social Media Management Social Media Reputation Platform 62

Pam Moore

JANUARY 31, 2019

They quit creating their own content and start curating and sharing other helpful content from leaders in their industry. They wind up hurting their brand more than helping. How can you curate content from other industry leaders and still be relevant to your audience? How to create content that represents the brand of you!

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Curation Brands Content How To 60

Keyhole.co

SEPTEMBER 12, 2023

Every growth-focused business today needs a thriving social media presence, from small local businesses to big brand names. That requires regular monitoring of responses on your campaigns and conversations around your brand. Keyhole crawls millions of online conversations and notifies you when someone mentions your brand.

Tools 52

Tools Social Media Curata Price 52

Sprout Social

FEBRUARY 22, 2022

And while many brands are repurposing content and sharing them across platforms, this provides yet another way for brands and businesses to engage their YouTube subscribers. YouTube Shorts can be a great way for brands to further engage and increase brand awareness with their customers. Industry tips.

YouTube 136

YouTube How To Mobile Video 136

Sprout Social

DECEMBER 9, 2020

Soon, brands joined in on these trends too. Read on to find out how you can use social listening and social media trend analysis to uncover what’s trending on the internet. Twitter has one of the best native trend analysis tools that can get you started on discovering new audience interests.

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Pam Moore

JANUARY 23, 2019

It's often a term that is thrown around by even top industry experts who don't develop or implement evergreen content marketing best practices themselves. Evergreen content is content that is timeless, sustainable and has a shelf life longer than the latest Facebook feature or favorite mobile application.

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Content How To Marketing Analysis 60

Unmetric

SEPTEMBER 9, 2019

Your content quality and campaign performance shouldn’t just be measured with engagement rates but also compared on how they stack up against your peers and your industry. Industry benchmarks give you a comprehensive look at the position of your brand in your industry and how you stack up against them.

Tools 85

Tools Hitwise Analysis Price 85

Keyhole.co

NOVEMBER 27, 2023

But the star player is Samsung Electronics, producer of their industry-leading TVs, smart gadgets, and mobile phones, most well known among which are the Samsung Galaxy phones and tablets. Today, Samsung is a globally leading smartphone manufacturer, overshadowing other brands in terms of usage and number of units sold.

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Curation Social Media Strategy Content 52

Social Media Strategies Summit

SEPTEMBER 12, 2019

There are constant changes to the industry as programmatic advertising matures, which makes it important for advertisers to stay up to date on the latest developments. This post offers a guide to programmatic advertising and the trends shaping the industry in 2019 and beyond. Programmatic Display Ad Spending. Source: eMarketer.

Advertising 118

Advertising CPM CPC Buy 118

Audiense

OCTOBER 11, 2017

Various car brands began campaigns in response to this groundbreaking news. We “geared” up to explore whether there was a new market in the automotive industry. We used Audiense Insights to gain an understanding of this potential new audience and whether the automotive industry can proceed to conquer this new, unexplored target market.

Automotive 74

Automotive Analysis Comparison Discount 74

Sprout Social

APRIL 27, 2020

Disclaimer: Data from Sprout Social includes users from various plan types, industries and locations. Number of engagements represents total engagements a brand received on the specific channel during that hour time frame. How brand behavior has changed. All time frames are recorded in Central Time Zone (CST). and 1–2 p.m.

Engagement 145

Engagement Social Media Patterns Health Care 145

Unmetric

SEPTEMBER 26, 2016

Even though most of us witnessed the key moments that led up to smartphones becoming commonplace (like the time everyone got their first mobile phones that could withstand even kryptonite), it is very hard to think of a time when IM wasn’t a thing. If so, this analysis of the smartphone brands is for you. Samsung Mobile.

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Engagement Social Media Brands Mobile 60

Pam Moore

NOVEMBER 29, 2016

They aren’t thinking “should I do business with this person or brand.” ” Would you like to increase brand awareness, generate more leads? They fear they must share what they ate for breakfast, lunch and dinner to build their personal brand. Have you thought about your personal branding strategy?

Brands 60

Brands Strategy Small Business Authentication 60

Social Media Marketing

FEBRUARY 8, 2021

Content Marketing works to convert mere viewers into customers, enhancing online sales, gaining customer interest and creating brand recognition. Social Media Marketing Social Media Marketing (SMM) is a method that uses social media to promote a brand, product, or content. Use social media sites where your target audience is at.

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Types Marketing SEO Affiliate marketing 90

Sprout Social

MARCH 30, 2023

Going forward, the work of tech giants will make AI functionality widely accessible and applicable to a variety of industries, functions and needs. At Sprout, we have a foundation of proprietary machine learning that users benefit from, through features like Optimal Send Times, sentiment analysis and explicit content filtering.

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Software Training Energy Team 120

Unmetric

MARCH 29, 2019

In recent times we have brands bringing pranks to social media. The tools we used for our Analysis: Curious to see how far these brands take their pranks? We analyzed April Fool’s Day posts by brands on Twitter, Facebook, and Instagram over the last three years. See the latest April Fool's Day posts by brands.

Social Media 113

Social Media Analysis Instagram Campaign 113

Sprout Social

JULY 6, 2022

Brands looking to participate in trending topics need to be timely but conscious of the brand’s values in the process. Now, with new features like Twitter Spaces and Twitter Communities , businesses and brands alike can further build relationships with followers. What are the best times to post on Twitter by industry?

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Twitter Tourism Travel Education 106

Pam Moore

APRIL 30, 2019

For years many social media savvy marketers have tapped into the power of hashtags to grow their brand, community and even generate leads and sales. How to identify top industry hashtags. Audience Analysis Worksheet (worksheet to help you prioritize your niche). How to leverage hashtags to nurture community. Need more help?

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Hashtag Social Media Training Template 108

Keyhole.co

MAY 3, 2023

Measure Brand Reach & Engagement The most obvious benefit to measuring your hashtag performance is to know how many eyeballs have seen your content. Measure Brand Reach & Engagement The most obvious benefit to measuring your hashtag performance is to know how many eyeballs have seen your content.

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Hashtag Social Media Sentiment How To 52

Pixlee

SEPTEMBER 29, 2020

With brand authenticity as the overarching principle, marketing strategies have changed, and customer engagement KPIs have come to the forefront. If you want to analyze performance, build loyalty, and establish your brand, it’s crucial that you understand how to measure customer engagement. Using a mobile app or online service.

Engagement 90

Engagement How To Metrics Loyalty 90

Keyhole.co

SEPTEMBER 12, 2023

Twitter for Mobile For starters, the mobile version doesn’t have a dedicated Twitter advanced search feature. Keywords and phrases are the best search operators for specific topics, brands, or events. You can respond to positive tweets mentioning your brand or product. Through competitor analysis.

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Twitter Hashtag Trends Sentiment 52

Hootsuite

AUGUST 2, 2022

If you’re not an entirely new business, then your brand has already made an impression on your customers. Structure this like a traditional SWOT analysis. What are others in your industry doing in terms of CX strategy? Do your research (AKA a competitive analysis). Start with one high-level goal and work your way down.

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Template Templates Strategy HootSuite 77

Sprout Social

NOVEMBER 2, 2023

Let’s explore what customer journey mapping is and how it helps your brand. A touchpoint on the customer journey map is the point of interaction a customer has with your brand. Seeing a social media ad, getting a branded newsletter and asking a friend for a product recommendation are all touchpoints.

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Examples Template Templates How To 104

Pam Moore

JUNE 22, 2017

Did you know that 86% of brands use influencer marketing as a form of content marketing? 57% of brands also stated influencer content out-performed their own brand content in a recent study from Linqua. Want to leverage social media and influencer marketing service for your brand? Social Media Audience Analysis Worksheet.

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Course Influencer Training Small Business 163

Hootsuite

APRIL 15, 2020

Whichever social media platforms your brand uses as part of its social media strategy , knowing how to use hashtags will help boost your brand’s social media engagement. Your brand can do a lot more. You’ll also learn: how to find hashtags that will work best for your brand. An opportunity to build your brand.

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Hashtag How To HootSuite LinkedIn 145

Sprout Social

JULY 31, 2019

As this report starts populating data, you can kick off your competitive analysis by reviewing your competitors’ audience growth, engagements and even Top Posts to see what post types are working best in your industry. Download the Sprout Social mobile app. Add Brand Keywords & Instagram Hashtags. has the best coffee!”

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Team Notification Report Metrics 83

Keyhole.co

NOVEMBER 6, 2022

That is, what is being said about your brand, your campaign, your competitors, your product, trending topics, etc. In recent years, we have come to understand that social media monitoring is your brand’s first line of defense against a potential crisis. But which social media monitoring tool is the best for your brand?

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Tools Social Media Sentiment Price 52