Keyhole.co

FEBRUARY 29, 2024

Social media is constantly evolving, making it challenging to keep up with the latest analytics and metrics worth tracking. Brand awareness: Track mentions, sentiment analysis , and reach. An eCommerce brand might track conversion rates, while a B2B company might focus on lead generation.

Social Media Management 52

Social Media Management Social Media Strategy Metrics 52

Keyhole.co

FEBRUARY 23, 2024

Social media is constantly evolving, making it challenging to keep up with the latest analytics and metrics worth tracking. Brand awareness: Track mentions, sentiment analysis , and reach. An eCommerce brand might track conversion rates, while a B2B company might focus on lead generation.

Social Media Management 52

Social Media Management Social Media Strategy Metrics 52

Keyhole.co

JANUARY 4, 2022

While 80% of B2B leads come from LinkedIn, 96% of B2B marketers use LinkedIn to distribute content. When used correctly, LinkedIn can be an effective marketing channel for B2B and B2C companies. LinkedIn marketing for business allows you to leverage useful features related to analytics, connections and brand building.

LinkedIn 130

LinkedIn How To Marketing Newsletter 130

Convince & Convert

AUGUST 8, 2019

analytics Click To Tweet. For The Atlantic , Madrigal wanted to know a ballpark estimate on dark social shares, and together with their web analytics firm came up with a relatively straightforward way to show how much traffic was falsely attributed to “direct.” We also looked at the lead figures for a recent webinar.

Brands 155

Brands Analytics Consultant Data 155

Sprout Social

MARCH 12, 2020

Learn from Sprout Social's own Marketing Analytics Manager how to build a data-minded culture. This is where the art of social strategy and the art of data analysis come together. . It is the most prominent stepping stone on the path to purchase in every industry, including the B2B SaaS, internet and technology space. .

Data 97

Data Skills Meme Social Media Management 97

Convince & Convert

MAY 23, 2017

For The Atlantic , Madrigal wanted to know a ballpark estimate on dark social shares, and together with their web analytics firm came up with a relatively straightforward way to show how much traffic was falsely attributed to “direct.” We also looked at the lead figures for a recent webinar. Click To Tweet.

Brands 133

Brands Analytics Data Metrics 133

Sprout Social

JULY 30, 2018

Easily run keyword and hashtag analysis with Advanced Listening, powered by Simply Measured. Use social analytics to identify the most robust social channels for your audience and product-relevant conversation. For example, if you are a B2B brand, put over half your time and promotion resources into a major industry study.

Social Media 87

Social Media How To Hashtag Analytics 87

BeingOptimist

AUGUST 23, 2023

If you aim to master the intricacies of content dissemination, a b2b content syndication guide can be invaluable. Monitoring and analysis are next on the list. Additionally, podcasts and webinars have seen a surge in popularity.   For businesses, understanding this strategy is crucial.

Syndication 40

Syndication SEO How To Engineering 40

Keyhole.co

AUGUST 10, 2023

The trick is always to add your analysis and thoughts whenever something significant happens. Webinars and events Hosting a webinar or an event? This can result in increased visibility, registrations, and a wider audience for your webinar. Here is Neil Patel sharing a registration link to his upcoming webinar.

LinkedIn 52

LinkedIn Engagement Content Case Study 52

Keyhole.co

AUGUST 10, 2023

The trick is always to add your analysis and thoughts whenever something significant happens. Webinars and events Hosting a webinar or an event? This can result in increased visibility, registrations, and a wider audience for your webinar. Here is Neil Patel sharing a registration link to his upcoming webinar.

LinkedIn 52

LinkedIn Engagement Content Case Study 52

Hootsuite

JANUARY 4, 2023

Social media analytics. Using analytics tools to track how content performs, report on progress towards social media goals, and plan ways to improve overall response. It’s a critical platform for anyone working in B2B, or for any companies that hire anyone, ever. Pinterest Webinars. Content scheduling and publishing.

Social Media 77

Social Media HootSuite Marketing Social Networking 77

Sprout Social

MAY 5, 2021

Again, the average B2B buyer’s journey is growing longer. E-books, webinars and other lead magnets. Attending a webinar. Through sentiment analysis , you can get into your audience’s headspace to understand what they’re feeling and how reps should approach them. How-to videos. Case studies.

Data 113

Data Marketing How To Collaboration 113

Convince & Convert

JANUARY 11, 2016

The biggest challenge B2B marketer will face in 2016 is the same as 2015, ’14 and ’13 before it. Call it what you want (and there are many names): Predictive Analytics. Regression Analysis. Look to free webinars, podcasts, online courses, and events in your area. Want to take a guess what it is?

Education 60

Education Process Software Analysis 60

Buffer Social

SEPTEMBER 11, 2023

I've built real friendships with the best B2B marketers in the world and I’m on a text-message basis with countless founders, CEOs, VPs, and executives. Data analysis: The ability to collect, analyze, and interpret data. If you’re in B2B marketing — try HubSpot Academy to showcase your skills.

LinkedIn 113

LinkedIn Tips Skills URL 113

Buffer Social

NOVEMBER 30, 2016

Marketing data and analytics classes (18-24). Data analysis. You’ll learn all about SEO, blogging , landing pages, lead nurturing, conversion analysis and reporting come together to form a modern-day inbound marketing strategy. PPC for lead generation and B2B. Understanding and using Google Analytics Data.

Class 40

Class Skills Social Media Marketing 40

Oktopost

JUNE 9, 2020

Why Employee Advocacy Matters for B2B. It can take months for a B2B marketing team to build up a company’s presence and credibility online. Why Employee Advocacy Matters for B2B. The bottom line is that more and more B2B buyers distrust brands and their distrust is growing stronger every day. Table of Contents.

B2B 144

B2B Survey ROI Metrics 144

Hootsuite

AUGUST 14, 2023

Check out our webinar on the DOs and DONTs of ChatgGPT for social media. This student is interested in the early modern period, has a good understanding of statistics and data analysis, and wants to explore options in education or consulting. Write a blog post outlining the basics of predictive analytics and its applications.

Products 92

Products Real Estate Tourism Fashion 92

Convince & Convert

MARCH 25, 2010

Advanced social media analytics and ROI calculations often require tying together disparate systems, and looking for causation (or at least correlation) between social media success and business outcome.

Social Media 117

Social Media Strategy Statistics Metrics 117

Convince & Convert

MAY 25, 2010

The Digital Ecosystem There are four key planks to successfully offering online marketing services within your existing agency: Search Marketing Email Marketing Social Media Analytics and Reporting Agencies can deliver real value to clients in each of these areas, and developing competencies is viable and achievable. link] [link] Abbie S.

Marketing 124

Marketing Social CRM Conference Social Media 124

Sprout Social

JUNE 20, 2023

This applies to B2B and B2C brands alike. This plus market research and competitive analysis can uncover how to position yourself. Be mindful that while competitive analysis matters, don’t get obsessed. For example, B2B and B2C brands don’t have the same needs when it comes to blogging and creating video content.

Brands 90

Brands How To Sentiment Social Media Management 90

Oktopost

FEBRUARY 15, 2024

Content is king, but B2B buyers are all drowning in more content than they can ever consume. B2B Social Media Management tools like Oktopost can pick up where your content studio leaves off, streamlining social media management processes and providing analytics you can use to evaluate and adjust your campaign after it launches.

Content 62

Content B2B Case Study Price 62

Oktopost

OCTOBER 31, 2023

We’ve rounded up and summarized all the important top tips from the webinar that you need to know. In today’s B2B buyer journey, purchasers seek reliable insights from business leaders. Inform your strategy with analytics Alex Rumble highlighted that businesses lack confidence in social media’s lead-generation potential.

LinkedIn 62

LinkedIn B2B ROI Authentication 62

Sprout Social

MAY 19, 2023

With 82% of B2B marketers achieving their greatest success on LinkedIn, it’s clear that LinkedIn is a preferred channel for B2B marketing. By scheduling posts, you spend less time on manual publishing on LinkedIn, freeing you up to focus on higher-level tasks such as content creation, analysis, and engagement. on Tuesday.

LinkedIn 88

LinkedIn How To Collaboration Analytics 88

Oktopost

JANUARY 17, 2024

Some of their main barriers include knowing what KPIs to track, integrating analytics across platforms, and connecting results to their initial goals. Invite them to sign up for your mailing list or webinar or become a social media follower. Oktopost is a social media management tool with a strong focus on analytics.

Metrics 62

Metrics Cost Hubspot Analytics 62

Oktopost

SEPTEMBER 11, 2023

As B2B businesses, we’re not posting on social media just for kicks and giggles. When you dive into the analytics of the native platforms, the types of metrics you see can vary based on the channel. We’re looking to boost engagement, generate more leads, build brand awareness, close more deals, and the list of KPIs goes on.

Social Media 138

Social Media Metrics How To ROI 138

Convince & Convert

APRIL 28, 2010

The Science of Inequality – How To Find Your Influential Social Customer » [link] by @jaybaer #B2B #B2C #CMO [link] Kelli Schmith RT @DebWeinstein: MUST Read! The Science of Inequality – How To Find Your Influential Social Customer » [link] by @jaybaer #B2B #B2C #CMO [link] John Robbins RT @DebWeinstein: MUST Read!

Social Media 150

Social Media Strategy Influencer Social CRM 150

Convince & Convert

SEPTEMBER 21, 2010

Competitive analysis: How does your brand stack up to the competition? • Note that although various tools might measure this data, it’s inclusion is dependent on the data being available on each mention so in most cases only a subset of the total mentions are counted in this type of analysis. First – What are the objectives?

Social Media 158

Social Media Radian6 Strategy SM2 158

Webbiquity SMM

DECEMBER 17, 2013

” Probably more useful in consumer than B2B marketing, but worth considering regardless. ” Content Marketing: An 8-point analysis for your blog by MarketingSherpa. Matching video content to technology buying committees by 2-Minute Explainer Blog. ** 5 STARS. 3 Surefire Ways To Kill Your Content Marketing by Heidi Cohen.

Tips 203

Tips Flipboard Content Screencast 203

Convince & Convert

AUGUST 10, 2010

month), so filtering and more and more analytics are important to our customers. It will be a great year ahead to see how social media analytics can directly measure and drive sales. Viral Heat data includes location, wherever available. We have a lot of small business customers due to our price-point (note: as low as $9.99/month),

Social CRM 135

Social CRM Influencer Klout Social Media 135

Convince & Convert

AUGUST 26, 2010

If you’re an agency that’s providing social media listening or analysis services for clients, this is even more critical of a distinction. The disheartening truth is that there is very little “standardized&# reporting available if you’re going to do social listening and analysis at the highest level.

Social Media 120

Social Media Strategy Analysis Reputation 120

Convince & Convert

SEPTEMBER 21, 2010

I mined my Google Analytics and put together a list of the 25 most popular posts that have ever appeared on this blog , ranked by total number of page views. I may run a similar analysis and rank my top posts by page views coming from search engines. I love the analysis. That would be interesting to see how similar each list is.

Social Media 143

Social Media Strategy Social CRM Consultant 143

Oktopost

SEPTEMBER 11, 2023

As B2B businesses, we’re not posting on social media just for kicks and giggles. When you dive into the analytics of the native platforms, the types of metrics you see can vary based on the channel. We’re looking to boost engagement, generate more leads, build brand awareness, close more deals, and the list of KPIs goes on.

Social Media 62

Social Media Metrics How To ROI 62

Convince & Convert

OCTOBER 22, 2013

But how do you turn these ebooks, whitepapers, videos, webinars, Slideshares, etc., He wrote Crap: The Content Marketing Deluge and the B2B Content Marketing Strategy Checklist. Soap and fabric softener bored him rigid so he jumped ship to specialise in B2B. He’s a copywriter at heart but with a secret jones for analytics.

Strategy 153

Strategy BuzzStream Content Brands 153

Convince & Convert

APRIL 7, 2010

This can only increase when 4SQ release the business analytics dashboard and (I assume) give more power to venue owners (e.g. link] Niek Vugteveen Ignore Foursquare at Your Peril – An Analysis of Potential [link] #mobile #socialcrm [link] dM Coles Johnson Ignoring #FourSquare means ignoring who's been at your store, what they said, etc.

Foursquare 152

Foursquare Analysis Consultant Mobile 152

Convince & Convert

MAY 20, 2010

They are tracking all of that, and by Christmas, Facebook will be a formidable competitor to Google Analytics. Hilarious, useful post [link] [link] Your Analytics Site Yes, I am taking the link bait. I know, that you still might think that all this service offers is “premature analytics&# in the sense of your blog post.

Metrics 117

Metrics Social Media eBook Social CRM 117

Webbiquity SMM

MARCH 31, 2015

Yet blogging requires considerably less expense and effort than other top marketing tactics like live events, webinars, and video. Michael Gerard details six attributes needed to “to launch and sustain a successful business blog” based on an analysis of more than 400 blogs at the 10,000+ visitors-per-month level.

Tips 100

Tips Statistics Hubspot Resources 100

Sprout Social

APRIL 8, 2021

But where do you start and what type of content should you create for B2B content marketing? Understand your B2B audience. The first step in setting up your B2B content marketing strategy is knowing who you’re talking to. One important point for a B2B persona is to identify the individual buyer’s job position.

B2B 121

B2B Content Case Study Marketing 121