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Be Here Now Marketing: How United Airlines Can Take Advantage of.

Bare Feet Studios

Here’s a real life example with several free ideas I have for United Airlines , or any airline really. The Case of the Cancelled Flight Shane and I were booked to travel from DTW to ORD to LAX to HNL on Sunday, June 29th. I immediately got on the phone to start the re-booking process. It’s a 4.5

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Six Links Worthy Of Your Attention #100

Twist Image

American Airlines once offered an unlimited, lifetime first class seat for a paltry half-million or so. "Several years ago, I read a feature in Fast Company magazine on the future of education. "On their 20th anniversary, Wired is spending a bunch of time with people who've shaped the face of technology.

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An A to Z List by Country of Woman Influencers to Follow

Ignite Social Media

A vegan blog with a great title, my recommendation is to watch her recipe videos. Commemorating the movement for women’s rights, International Women’s Day falls on March 8 th every year. Coming from a woman owned agency, it’s only fitting that we take a moment to recognize women from around the globe. Australia: Vanessa Anderson – Cake Style.

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Social Media Customer Service: Everything You Need to Do it Well

Hootsuite

Bonus: Read the step-by-step social media strategy guide with pro tips on how to grow your social media presence. 81% of Twitter users who don’t get a response from a company will not recommend that company to their friends. Customers expect to be able to reach out to brands on social channels for help—and get a quick reply.

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The Customer Is (Not) Always Right

Twist Image

The other day, I was reviewing the Facebook page for a major airline and there was one complaint that stood out: "I'll never fly with you again! The other day, I was reviewing the Facebook page for a major airline and there was one complaint that stood out: "I'll never fly with you again! Answer: nothing).

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Train Wreck! The 3 Types of Self-Destructive Corporate Tweets

Convince & Convert

Read a great post on Tactical Philanthropy from their social media manager Wendy Harman , who gives an intriguing blow-by-blow. She recommends that employees managing company Twitter accounts use different software for personal vs. professional accounts, to eliminate the chance of “Wrong Pipe&# errors.).

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Social Media and Your Ever-Expanding Brand

Socialized

If your last flight on jetBlue was really pleasant, you have good brand associations with the airline. Incidentally, I recommend you read The Experience Economy by my friend Joe Pine and James H. Incidentally, I recommend you read The Experience Economy by my friend Joe Pine and James H. Consider PCs.