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How to Create A Linkedin Strategy for B2B Brands

Social Media Strategies Summit

Moreover, this arena’s technology and tools can be leveraged in several areas of marketing, such as customer acquisition, lead generation, retention, sales, and revenue. Today, the focus will be on Linkedin and how it can help B2B brands. 89% of B2B marketers turn to LinkedIn for lead generation. Make your page public.

B2B 130
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How to Run a Social Media Competitive Analysis

Social Media Strategies Summit

But it’s one of the most effective tools for identifying your true competitors — not just the brands you think you’re competing with, but those actively targeting the same audience as you. For this step in the process, we’ll use the Google Adwords Keyword Planner to find sites ranking for similar keywords. How large is their following?

Analysis 186
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The Best Tools for Keyword Research, Competitive Analysis and Trending Topics

Adam Sherk

Editorial teams and content creators are always on the lookout for useful tools for keyword research and content planning. There is a wide universe of tools out there and my intention is not to cover them all. I’ve also focused primarily on tools that are free or relatively inexpensive. Google AdWords: Keyword Planner.

Analysis 241
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Things Bloggers Should Know Before Using Google Adwords

ProBlogger

Google Adwords has been the most popular tool for online advertising. However, a few know that it can be a highly relevant tool for bloggers too. Many popular blogs are already using Google Adwords to popularize and monetize the sites. Adwords, as such integrates several different methods for advertising.

Adwords 44
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How B2B Brands Can Drive More Leads This Year

Webbiquity SMM

Leverage LinkedIn. LinkedIn is the primary social network for professionals, about 546 million , round the world. LinkedIn’s free company pages are your core presence for connecting with professionals and developing and sharing content for brand awareness. Use LinkedIn Ads. Images via LinkedIn Marketing Solutions.

B2B 217
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Free Tools for Social SEO

Saying It Social

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials Free Tools for Social SEO Plenty of bloggers are talking about the inevitable intersection of social media marketing and search engine optimization.

SEO 128
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PPC Specialist Job Opening: Dallas Texas

Bill Hartzer

Ideally we’re looking for someone who is Google AdWords certified. If you’re interested, get in touch with me or you can find the job opening listed on LinkedIn and apply that way. – Experience using offline PPC management tools (i.e. Google AdWords Editor, Microsoft Bing Ads Editor, Yahoo!

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