Sprout Social

SEPTEMBER 17, 2019

Keywords are most commonly used in SEO, where website owners optimize their content using a specific target keyword. While keyword research is a necessary part of every SEO strategy, it has many other uses besides SEO. For instance, if you’re a digital marketer, your topics will include things like: SEO.

Research 102

Research SEO How To CPC 102

Social Media Marketing

MARCH 7, 2018

The millennials and their millennial means of communication have brought to the fore a new avatar of social media in the face of marketing through the Google Adwords and Sponsored ads which is beneficial both for the brand and the consumers. This new avatar of social media is called Social Media Marketing.

Social Media 85

Social Media Telecommunications Avatar Microblogging 85

Adam Sherk

JANUARY 12, 2011

By now most editorial sites are employing basic SEO best practices in the newsroom but how many are taking full advantage of every opportunity? To be successful an editorial staff needs to do more do more than just optimize headlines and title tags; there are a wide range of editorial SEO tactics that need to be employed.

SEO 198

SEO Hitwise comScore Adwords 198

Firebelly

JANUARY 22, 2018

Each month, the phrase “SEO is dead” is searched about 210 times, providing evidence that a smattering of marketing professionals aren’t entirely sold on the benefits of using search engine optimization to increase website traffic. But they would be mistaken in following that line of thinking because SEO isn’t dead, or even dying.

Marketing 181

Marketing Influencer SEO Adwords 181

The Social Media Incubator

DECEMBER 16, 2013

For years, Google provided marketers with its keyword research tools, free of charge. In the past, Google Adwords users could use the Google AdWords Keyword Research Tool while logged into their accounts. To use Keyword Planner, you have to be logged into your Google AdWords account.

Research 125

Research Adwords SEO Engineering 125

Convince & Convert

APRIL 9, 2014

Here’s why: Google+ and Google Adwords In the past, Google Adwords was about CTR, but now Google+ and Adwords collide with +Post Ads. Through social connecting with Adwords, you can bet that every business with million dollar spends on Adwords will be testing what works for them. Of course you do!

Google 167

Google Adwords Marketing YouTube 167

Waxing UnLyrical

MAY 2, 2013

I’ve been a web marketer for a long, long time. Having built my first web site ( DVD Verdict ) in April 1999 and managed one of the larger SEO teams in the country from 2006 to 2009, it’s safe to say I’ve seen many changes in web marketing over time. Guest post by Sean McGinnis. That’s a blog post for another day.

Adwords 278

Adwords SEO Compete Analytics 278

Webbiquity SMM

JULY 15, 2014

and Microsoft have been making acquisitions that could change the way digital marketing is done in the near future. What seemed to be objects of science-fiction books and shows are now being developed in the real world, and may be used for marketing. But what do these purchases tell us about the direction digital marketing is going?

Yahoo 195

Yahoo Marketing Apple Analytics 195

Techipedia: Tamar Weinberg

JANUARY 5, 2011

2010 by far was the biggest year yet in the Internet Marketing realm. Since I can’t read everything written by the Internet Marketing community, I ask my Twitter and Facebook followers for their own recommendations. Content Development/Marketing. SEO: Strategy. SEO: Information. Pay-Per-Click (PPC) Marketing.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Writtent Blog

NOVEMBER 7, 2014

If you want to be competitive as a copywriter, your work needs to be optimized for SEO. 92% of marketers say that content creation is very effective for SEO. It is definitely effective, but only if you know how to create content that’s perfectly optimized for the latest rules of SEO. What Is SEO? Image source.

SEO 111

SEO Resources Engineering Hubspot 111

Webbiquity SMM

JUNE 7, 2018

In fact, according to the 2017 State of Inbound report , lead generation is the biggest challenge for 63% of marketers. Before we jump into exploring the nuances of the lead generation game, let’s take a look at some of the proven methods of acquiring leads tried and tested by B2B marketers. Email Marketing. Content Marketing.

B2B 217

B2B Brands LinkedIn Influencer 217

Techipedia: Tamar Weinberg

JANUARY 5, 2010

of articles on the topic of Internet Marketing, from SEO to social media to web usability and then some. They are strategic guides that hopefully will enhance your internet marketing experiences in the future. Without further ado, I now present to you the best internet marketing posts of 2009. Here’s 2007.

Marketing 265

Marketing SEO Journal Engineering 265

Techipedia: Tamar Weinberg

JANUARY 5, 2012

In January of 2011, I said that I’d make our Internet Marketing Posts of 2011 subscriber only. This year, I am pleased to bring back our Best Internet Marketing Posts of 2011 thanks to an excellent sponsor, HubSpot. SEO Checklist: 60 Essential Checks Before Launching a Website : Is your site ready to be launched?

Marketing 264

Marketing SEO Case Study Small Business 264

Adam Sherk

JULY 9, 2013

But what about using search and social data to influence the editorial calendar over the longer term? To be clear the aim here is not to encourage sites to create content solely for SEO, or to take things to a content farm-like extreme. The data will guide you but it is the human element that makes the process work.

Research 183

Research Content Hitwise Adwords 183

Convince & Convert

MAY 2, 2014

Facebook and Twitter data is not public, so Google will continue to want its own social layer that helps with content ranking. He also talks about the new Google+ integration with Google AdWords. When people and businesses are having a conversation on Google+, that gives SEO juice to the post they’re talking about.

Google 147

Google Content Marketing Adwords 147

Kikolani

AUGUST 30, 2013

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, SEO, and social media on kikolani.com. But they’re powerful tools that marketers have used for decades. Search Engines / SEO. The Resources Mashup. This Week on Kikolani. Business / Career.

Marketing 136

Marketing SEO Mashup Training 136

Kikolani

FEBRUARY 9, 2016

In the present era of content marketing peak, it is not enough to be simply an excellent writer and an expert in the field. Sufficient SEO knowledge will sky rocket your performance you aim at. Below, I’ll share many actionable tips to facilitate your becoming an SEO-savvy blogger. Is Your Website SEO-friendly?

SEO 60

SEO How To Adwords Sample 60

Small Business Mavericks

FEBRUARY 6, 2011

» Is E-mail Marketing More Effective Than Social Media Marketing? It seems that e-mail marketing is still one of the most efficient and cost effective channels available to businesses – that’s both online and traditional brick and mortar businesses. Are The Yellow Pages Outdated?

Social Media 187

Social Media Marketing Small Business Case Study 187

Convince & Convert

OCTOBER 5, 2013

In this edition of The Baer Facts, I talk with Kyle Lacy of ExactTarget about the impact of Google’s big changes on content strategy and content marketing execution. What This Means for Content Marketers. Content that people like, Google will like. The rich will get richer.

Google 167

Google Content Adwords Paid Search 167

Socialmedia.biz

JUNE 20, 2016

Almost nobody knows everything about how SEO (search engine optimization) really works. And, honestly, shouldn’t your business be focusing on things like increasing growth and revenue instead of dwelling on the right mix of SEO tactics that will benefit your company? So which key aspects of SEO should you focus on?

SEO 67

SEO Sites URL WordPress 67

Kikolani

OCTOBER 20, 2015

Good SEO can be a major financial asset for eCommerce sites. In eCommerce, that’s huge.The problem I’ve seen, however, is that most SEO advice never gets followed. SEO has changed a lot over the years, but there are many simple (and safe) things you can do to help your eCommerce site rank higher. click through rate.

SEO 60

SEO Mobile Sites Google 60

ProBlogger

JULY 25, 2012

Chief among the search advertising platforms is Google AdWords (Note that Google still dominates the search game with nearly two-thirds market share). There are other platforms but for now, let’s see just how Facebook ads fare against the ads from Google AdWords. AdWords also offers display network ads.

Adwords 42

Adwords Google Facebook CPC 42

Techipedia: Tamar Weinberg

JANUARY 14, 2009

My most popular post on this site — probably by far — was last year’s Best Internet Marketing Posts of 2007 compilation. Search Engine Optimization (SEO) : The SEO Success Pyramid : Matt McGee talks about the process of making great websites. Let me know how I did in the comments. Every post is a winner!

SEO 162

SEO Social Media Marketing Reputation 162

Kikolani

FEBRUARY 6, 2015

Each week, I’ll share with you the top posts on online marketing and productivity. Content Marketing. New Data: What Types of Content Perform Best on Social Media? You Don’t Need to Be a Brand Publisher to Win at Content Marketing by Ronell Smith. Search Engine Marketing. Social Media Marketing.

Products 60

Products Marketing Adwords SEO 60

Bill Hartzer

MARCH 5, 2013

Here at Standing Dog , an interactive marketing agency based in the Dallas, Texas area, we have a job opening for a PPC (Pay Per Click) specialist. Ideally we’re looking for someone who is Google AdWords certified. Google AdWords Editor, Microsoft Bing Ads Editor, Yahoo! Search Marketing Desktop).

Adwords 127

Adwords Real Estate Microsoft Yahoo 127

Bill Hartzer

FEBRUARY 24, 2011

TouchStorm , a leader in online editorial video, has a job opening for a search engine marketer, someone who knows both search engine optimization and search engine marketing (PPC). Here is the job description, as recently forwarded to me: Search Engine Marketer (SEO, SEM), TouchStorm. Search Engine Marketer (SEO/SEM).

Engineering 106

Engineering Marketing Paid Search Adwords 106

Bare Feet Studios

SEPTEMBER 17, 2012

The latest Google search algorithm update (nicknamed Penguin) has moved strongly towards the long held principles of “organic seo.” Use the AdWords Keyword Tool to assist , even if you are not buying AdWords. Who wants to be sneaky like that anyway… Here is Your Do List for Organic SEO. Link Schemes.

SEO 79

SEO Organization Fashion Google 79

Small Business Mavericks

APRIL 25, 2011

» Where Should You Spend Your Marketing Time? Are you making the most use of your time as a marketer? I’d be willing to bet that most online marketers are spending too much time on social media or unproductive channels. 2 Responses to “Where Should You Spend Your Marketing Time? Social media is fun.

Small Business 161

Small Business Case Study Marketing Press Release 161

Kikolani

MARCH 20, 2015

Each week, I’ll share with you the top posts on online marketing and productivity. Content Marketing. Top 15 Websites to Find Free Images For Your Content Marketing by Amy Cowen. Content Marketing Success Means Adopting the Publisher Mindset by Adam Heitzman. Search Engine Marketing. Social Media Marketing.

Products 60

Products Marketing Adwords Upcoming 60

Writtent Blog

JUNE 17, 2013

Effective online marketing starts with thorough keyword research. But knowing the keywords your prospects use to find you online is more than just good SEO — it’s also good market research. Google Adwords Keyword Tool. Market Samurai. That leads to a better reputation and more traffic and customers.

Research 89

Research Tools Module Adwords 89

Techipedia: Tamar Weinberg

APRIL 24, 2012

How can you tell where to direct your marketing efforts if you don’t know where your leads are coming from? This post will talk about how to set up lead tracking on your site, take the guesswork out of your marketing, and help you get more, high quality leads. Other firms tie a phone number to each keyword within the AdWords campaign.

Adwords 155

Adwords How To Module Aggregator 155

Josh S Peters

FEBRUARY 5, 2013

The key is to always start with the goals, then the customer behavior, and then the content followed by SEO optimization and social activation being amplified by paid methods as necessary. Knowing this will inform your marketing, social media, SEO, and content strategies. Simple Search And Social Strategy Framework.

Strategy 186

Strategy Wiki Sysomos Widget 186

ProBlogger

MAY 22, 2017

5 Blogger SEO Tools. In today’s episode, I’ve got Jim Stewart from StewArtMedia back on the show to talk about SEO tools to help you to rank your blog higher. So in this episode we talk a little about the most commonly advised tool – the Yoast plugin, as well as two great browser extensions that are useful in SEO.

SEO 51

SEO Blogger Tools Groups 51

Kikolani

MAY 10, 2013

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, SEO, and social media on kikolani.com. Search Engines / SEO. The Resources Mashup. Here are some of the best articles I have seen on Google+ , retweeted on @kikolani , and read in RSS subscriptions this week.

Mashup 123

Mashup Resources FeedBlitz Adwords 123

Kikolani

MARCH 8, 2013

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, SEO, and social media on kikolani.com. Why Google+ Is the Best Social Platform for Content Marketers – On Google+, your network impact extends beyond the social media domain. Search Engines / SEO.

Mashup 126

Mashup Meeting Resources Adwords 126

Viper Chill

AUGUST 27, 2013

I’ve covered some pretty controversial topics in recent weeks when it comes to SEO. They don’t really have to give any advice to SEO’s or webmasters; they can just ignore the whole lot and I honestly don’t think it would impact their search market share.

SEO 83

SEO Domain Name Widget NoFollow 83

Small Business Mavericks

FEBRUARY 12, 2011

One feature that has been added is the ability to link your Google Analytics data to your Webmaster Tools account. What may be of more interest to users of Webmaster Tools is the increased data available on search queries used to find their pages. In the past, Webmaster Tools only displayed results for the top 100 queries.

Analytics 161

Analytics Google Tools Case Study 161