Techipedia: Tamar Weinberg

APRIL 10, 2008

In fact, I argue that FriendFeed will eventually end up as one of the best research and discovery sites out there. More info on RSS and using FriendFeed for research here: [link] Reply BarbaraKB April 10, 2008 at 11:35 am Helpful, as always, Tamar. Specially, dealing with starting a cart and posting items buy using PayPal.

Plaxo 103

Plaxo Picasa StumbleUpon Netvibes 103

Techipedia: Tamar Weinberg

FEBRUARY 22, 2008

More people were reached using one advert or one advertising channel. The only effective feedback mechanism was the free market: people choose to buy something else, if the option existed. On eBay you give feedback as vote of trust for others to see and seek positive for your sellers you’re buying from.

Social Media 105

Social Media Marketing Digg MySpace 105

Convince & Convert

SEPTEMBER 22, 2010

Recent research from ExactTarget (a Convince & Convert client) found that only 30% of consumers clicking “like&# on Facebook believe that action gave the liked company permission to market to the consumer. blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings. Im Jay Baer.

Social Media 137

Social Media Strategy Social CRM Consultant 137

Convince & Convert

SEPTEMBER 20, 2010

A comprehensive survey (1,753 respondents) released today by Edison Research, paints a fascinating picture of Twitter and its role in America’s social media ecosystem. Brand Interaction is a Major Part of Life on Twitter In addition to following brands, Twitter users research and engage with companies. 19% seek customer support.

Social Media 160

Social Media Statistics Strategy Research 160

Convince & Convert

JUNE 29, 2010

link] blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings. But all is not lost, if you just commit to turning away from Starsky & Hutch, and toward the opportunities for greater good. link] sadie harris Cognitive Surplus – Use Social Connectivity to Change the World [link] [link] Ian Greenleigh “1.

RSS 118

RSS Collaboration Social CRM Consultant 118

Convince & Convert

JULY 20, 2010

About a year ago, I wrote a guest post here titled “ Use Online Listening for Competitive Research. Not unlike traditional surveys, keyword research and social data mining tools tell a powerful story about the information target audiences want from organizations, on-and-offline. Im Jay Baer.

Social Media 141

Social Media Strategy Consultant Blogger 141

Techipedia: Tamar Weinberg

JULY 15, 2010

Maybe you’ve set up a blog to advertise your business. Frank Lee shares a Free Gift to guide you step-by-step to “Breakthrough Article Marketing&# – simply visit his site today and discover how you too can generate loads of free buying traffic using a simple 5 step unique article writing method in his Internet Marketing Systems.

Blogger 250

Blogger Engineering Flickr SEO 250

Convince & Convert

JUNE 22, 2010

New research from White Horse of 104 companies found that in 86% of companies, executives are not using social media. Also, many B2B purchases are heavily researched, providing a real success path for content creation and socially-derived thought leadership. The biggest obstacle is corporate culture. Lastly, the people factor is huge.

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Social Media B2B Company Consultant 132

Social Media Strategery

NOVEMBER 30, 2008

It is a method of communications, a channel not unlike or more or less important than public relations, customer relationship management, advertising, corporate communications and the like. 101 , buy-in , marketing , social media , web 2.0 I won’t stop preaching that social media isn’t about the tools. brief summary: [link].

Gov 2.0 56

Gov 2.0 Web 2.0 Social Media Wiki 56

Techipedia: Tamar Weinberg

AUGUST 27, 2008

Many people found the research interesting, but a number of people commented that the social networks probably shouldn’t be grouped together. Good research, as always! Do they take the action you want them to like signup for your rss, email subscribe or buy from you? Others want massive brand exposure.

Social Media 100

Social Media StumbleUpon SEO ROI 100

Convince & Convert

APRIL 28, 2010

In Search of Mass Influencers In a fascinating new Forrester Research study about online peer influence, Augie Ray and Josh Bernoff determine that consumers generated more than 500 billion online impressions about products and services in 2009. CourtneyM This is a great review of the Forrester Research. link] jaybaer Absolutely.

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Social Media Strategy Influencer Social CRM 149

Convince & Convert

APRIL 20, 2010

Which is closer to buying, a consumer searching for “flat panel TV&# or a consumer searching for “26 inch 720p flat panel TV.&# ? You are not alone…keyword research pays off in the #longtail [link] [link] Jamie’s Shared Items Does Your Blog Have a Long Tail: [link] [link] SEOP Great article. Im Jay Baer.

Hitwise 117

Hitwise Content Blogger Consultant 117

Social Media Strategery

AUGUST 18, 2010

Company promotions and advertisements were broadcast through television, magazines, billboards and the occasional internet banner. Now, fast forward five years and advertising is now found on social media sites such as Facebook, Twitter and YouTube, making everyone’s lives a lot easier. The Whole. : Heroes At the Gov 2.0

Education 135

Education Social Media Gov 2.0 Class 135

Convince & Convert

SEPTEMBER 20, 2010

You need to determine why your company should be social, for whom your efforts are intended and where your audience is in the buying cycle, and how you’ll measure success. The MarketingProfs research bears this out, as usage of primary social outposts is almost identical, regardless of budget. Up 50% over last year.

Social Media 149

Social Media B2B Strategy Consultant 149

Convince & Convert

MARCH 3, 2010

Yesterday, I gave a presentation in Tempe, AZ to Agencyside , a conference of advertising and PR agency owners. Forrester Research shows that from 2009-2014, U.S. Help clients take their message to consumers directly, impacting purchase intent by providing truly helpful information at the right time in the buying cycle.

Social Media 122

Social Media Strategy CoTweet CoTweet 122

Convince & Convert

JUNE 2, 2010

In addition to their desire to be the hub of the Web, and create the greatest analytics-driven advertising platform imaginable, Facebook wants to enable our relationships to curate the world for us. How many businesses had to redo their in-store print advertising so people would “Like&# them instead of “Become a fan?&#

Social Media 134

Social Media Strategy Curation Privacy 134

Convince & Convert

MAY 25, 2010

Here are the highlights: A Colossal Opportunity According to Forrester research, from 2009 – 2014, the average annual growth rate in digital marketing expenditures in the U.S. I bought a dozen pair, found shoes-vip website selling shoes best, where I can buy cheap Nike Shox Shoes , and is still original. Im Jay Baer.

Marketing 124

Marketing Social CRM Conference Social Media 124

Convince & Convert

AUGUST 10, 2010

Combine that with location and mobile data, and you get real-time smart agents that tell you whom you should approach in a restaurant to buy a drink. Billions and billions of dollars are spent on advertising. In fact, I have a blog post about that coming out on Thursday, based on new research from ExactTarget. Im Jay Baer.

Social CRM 134

Social CRM Influencer Klout Social Media 134

Convince & Convert

FEBRUARY 23, 2010

Conversely, many blogs are too community-oriented, taking an overly insider approach, given that new research from my friends and clients Compendium Blogware shows that search drives 60%+ of total traffic on 80%+ of corporate blogs. Is this based on your experience or is there research to prove this? Im Jay Baer.

Social Media 118

Social Media Strategy Social CRM Company 118

Social Media Strategery

MARCH 10, 2009

Yet, they have a very open blog that’s advertised on the official TSA website and in airports around the country. From what I’ve heard and read, one of the largest hurdles to clear is getting leadership to buy off on Web 2.0, I was beyond intrigued – I was also excited and curious. That made things much easier.

Blogger 81

Blogger Gov 2.0 Policies Survey 81

Convince & Convert

APRIL 14, 2010

I find it really annoying to see a stream of tweets that contain nothing but the message “buy my stuff&#. I've often wondered how many of those buy-my-stuff Tweets are confusion rather than laziness. I've often wondered how many of those buy-my-stuff Tweets are confusion rather than laziness. link] Sarah Z.

Social Media 129

Social Media Consultant Health Care Questions 129

Convince & Convert

MARCH 23, 2010

There’s a First Time for Everything New research (pdf) by my clients at Compendium Blogware show that for more than two-thirds of corporate blogs, new visitors comprise more than 80% of total blog traffic. Otherwise, it would be feel like an advertising content, not a blog post anymore. Your blog works exactly the same way.

Social Media 120

Social Media Strategy Consultant RSS 120

Techipedia: Tamar Weinberg

JANUARY 5, 2010

23 Social Media Marketing Tips from Dell, Comcast, HP, Wells Fargo, Best Buy, General Mills, Ford, UPS, Home Depot, Cirque du Soleil (Online Marketing Blog): Lee Odden takes advice from the best minds in social media who have worked in the corporate world. She has some great comparisons. Sending products to bloggers helps too!)

Marketing 265

Marketing SEO Journal Engineering 265

Convince & Convert

APRIL 15, 2010

Content marketing is perhaps alone in its ability to be a successful endeavor at every phase of the customer lifecycle: When a potential customer is using Google to research new digital cameras, what is going to get them to a Kodak site? But, when the next issue is printed, unless you advertise again, the flow of new customers stops.

Content 125

Content Marketing Consultant Social Media 125

Convince & Convert

JULY 6, 2010

Most recently, Target partnered with Search Institute® to develop the ‘ Turn Summer Play into Summer Learning ’ series on its Facebook page, which provides parents with fun, weekly tips to help their child’s mind stay active during the summer with research on how it makes a positive impact on child development. Thanks for sharing.

CSR 138

CSR Social Media Strategy Consultant 138

Convince & Convert

AUGUST 18, 2010

But, under pressure from digital and advertising agencies each looking to be the driver of the social media express, PR firms are sometimes turning over inquisitional rocks that do not portray them as strategic caretakers of brands’ social presences. Frank_Strong This is a great post Jay. Frank_Strong This is a great post Jay.

Questions 161

Questions Social Media Consultant Education 161

Convince & Convert

SEPTEMBER 21, 2010

Thanks to my crack assistant Jess Ostroff for helping with the research. This is obviously invalid research statistically, but anecdotally it makes you wonder. This is obviously invalid research statistically, but anecdotally it makes you wonder. Thanks for this research. I don’t think it would have. Im Jay Baer.

Social Media 142

Social Media Strategy Social CRM Consultant 142

Techipedia: Tamar Weinberg

FEBRUARY 10, 2010

Now let’s assume one of the bloggers responds with, “I have read your email carefully and it would appear that you have omitted the part where you request my advertising rate card.&# (Yes, forget about organic promotion. You say, “this is merely a story idea as there’s no advertising budget.

Blogger 177

Blogger Press Release Advertising Review 177

Convince & Convert

APRIL 6, 2010

Social media scientist Dan Zarrella has some excellent research on social content best practices. Don’t make assumptions – test them. Vary time of day, day of week, phrasing, link placement, and other options, and thoroughly document your results. Im Jay Baer.

Brands 145

Brands Content Social Media Consultant 145

Techipedia: Tamar Weinberg

JULY 8, 2008

Reem Abeidoh , Social Media Strategist : A social media marketer provides strategic online recommendations based on the client’s business goals and intensive research. social conversation tools (FriendFeed, and maybe you could even lump in Disqus and the like with it). It’s not about any of the tools.

Social Media 163

Social Media Marketing Consultant Communities 163

Techipedia: Tamar Weinberg

FEBRUARY 6, 2008

When stocking up on medication for the winter months, the high recommendations of Zicam had me buying the oral mist. research before you complain, kthnx. Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca It was then that two friends suggested Zicam to me. What is more important to you?

Reputation 125

Reputation Chemicals Issues Consultant 125

Convince & Convert

SEPTEMBER 8, 2010

finally shut down Geocities last year, a decade after buying it for $3.5 I remember quite clearly being told that one of my regional clients couldn’t advertise on MySpace.com because we didn’t have a budget of at least $25,000/month. link] Raj – SEO Australia Great research on every point!

MySpace 137

MySpace Facebook Social CRM Consultant 137

Techipedia: Tamar Weinberg

JULY 1, 2010

You should know that using some types of ads like Kontera (contextual advertising) and the likes on your blog will irritate a large percentage of your readers but using AdSense the right way will not affect your blog. No need to buy John Reeses’ new product that will set you back $2k. They did it their way, and each to our own.

Analysis 226

Analysis Domain Name Blogger Adsense 226

Convince & Convert

JULY 8, 2010

philosophy, Jeff is also co-author of the ExactTarget/CoTweet SUBSCRIBERS, FANS & FOLLOWERS Research Series. A driving force behind the company’s SUBSCRIBERS RULE! He lives in Cleveland and has not, to his knowledge, ever been bitten by a vampire—although he his cursed to roam the earth as a Cleveland Browns fan. Why is this? Why is this?

RSS 129

RSS Research B2B Consultant 129

Convince & Convert

SEPTEMBER 21, 2010

Research: How do people talk about your industry and who are the influencers? s to ask before buying, ESP! Right now, for example, we're carrying out a market insight and research project for for a pharmaceutical company that is taking advantage of our coverage of forums. "How much time will you be able 2 dedicate?"

Social Media 157

Social Media Radian6 Strategy SM2 157

Convince & Convert

AUGUST 31, 2010

And in the end you can’t help but humanize the whole process of brand building if you buy into this as the right pathway for business growth. Here’s a different spin on conversations with some research about the effectiveness of online conversations. What a change in the dynamic. As always really enjoyed your post.

Conversation 116

Conversation Social Media Social CRM Consultant 116

Justin Levy

DECEMBER 6, 2009

In general, restaurants have a few main ways that they typically market their business: You can run ads in the local newspapers, buy radio spots, have television commercials produced, and grab prime billboard locations. Because of the popularity of these sites, it easy to advertise and promote your site.

Social Media 153

Social Media Case Study Marketing Study 153