Keyhole.co

OCTOBER 21, 2023

Social media now offers much more than just a way to interact with loved ones. This is where social media monitoring’s art and science come into play. Social media monitoring: What is it? Monitoring social media is like listening in on discussions at a busy market in the digital realm.

Social Media 52

Social Media Sentiment Reputation Analysis 52

Unmetric

JUNE 11, 2019

It’s pretty evident that social media isn’t anymore just a medium for communication and funny cat videos. The network is crowded with brand advertisements, contests, free giveaways and much more that vie for consumers attention. You can dissect which type of your posts on social garner more engagement and at what time.

Analytics 125

Analytics Tools Social Media Curation 125

Hootsuite

JANUARY 10, 2023

Are you feeling overwhelmed with all of the digital marketing tools out there? We’re here to help you navigate the ever-evolving world of digital marketing tools. This guide has the top tools for everyone, from novice marketers to managers of enterprise corporations. Social media marketing tools.

Team 130

Team Tools HootSuite Marketing 130

Webbiquity SMM

MARCH 31, 2020

Twitter is generally viewed as the second-best social network for B2B marketing , behind only LinkedIn. In the current environment where the coronavirus outbreak and COVID-19 pandemic have shut down live events and even coffee meetings, forcing increased online interaction, B2B marketing activity on Twitter should be exploding.

Twitter 228

Twitter B2B LinkedIn Brand Monitoring 228

Keyhole.co

MAY 12, 2023

Brand monitoring Keep track of what people say about your brand online, and try using those keywords to improve your image with brand monitoring. PPC advertising If you use paid advertising to promote your website or product, keyword monitoring will save you bucks.

Tools 52

Tools Strategy Marketing Analysis 52

Keyhole.co

MARCH 1, 2023

Hardly anything defined Facebook’s success more than its access to user data and its capability to turn it into advertising dollars. With that in mind, let’s explore how proper data use can help you boost sales through social media. One of which is by utilizing data to craft a better media strategy for your brand.

Data 52

Data Social Media Strategy CPC 52

Keyhole.co

JUNE 19, 2023

Social is a cost-effective and prompt channel for businesses to connect with their audience. Social media statistics show over 4.26 billion people are engaged in various social platforms. Social media content can go a long way in making customers happier. Keyhole helps brands learn their impact online.

Social Media 52

Social Media UGC Content Loyalty 52

Josh S Peters

JANUARY 9, 2013

Social media can be the perfect catalyst for telling your brand’s story and activating new customers or it can be a huge waste of time, money and resources if it’s mismanaged. Taking a look at the pyramid above we can see what social media is the best at and what should be the base for your social media activities.

Social Media 188

Social Media Reputation SEO Engineering 188

Hootsuite

OCTOBER 28, 2019

What are social media metrics? As a social media professional, they’re your chance to demonstrate the value of your work, and the impact of the decisions you’ve made. This article identifies the social media metrics that really matter, why they’re important, and how to track them. Brand Awareness.

Metrics 112

Metrics Social Media CPM CPC 112

Firebelly

SEPTEMBER 2, 2010

Digitalia | Indianapolis Social Media Marketing « 5 Helpful Facebook Places for Business Articles | Main | 5 Helpful Social Search Articles » September 02, 2010 Firebelly at Brainstorming & Social Media Optimization Summits Brainstorming and Social Media Optimization Summits run simultaneously in Dallas, TX from September 15-17.

Social Media 190

Social Media Paid Search Reputation SMS 190

Keyhole.co

MARCH 9, 2023

There are tons of social listening tools out there and it’s hard to choose the one that’s right for your company. If you’re looking for a social media listening tool in particular—one that can track what people are saying about your brand—then you’ve come to the right place. And as a bonus, it’s extremely user-friendly.”

Tools 84

Tools Sentiment Hubspot Price 84

Webbiquity SMM

OCTOBER 13, 2010

The explosion of social media has led to a corresponding need for more sophisticated monitoring tools that can crawl the hundreds of social networking and bookmarking sites and millions of blogs across the globe. If Google Alerts had been developed with a focus on social media, this would be it.

SM2 202

SM2 Vocus Alterian Radian6 202

Keyhole.co

MAY 30, 2023

You can also look for gaps in the market that your competitors need to address. Another thing to look at is your competitors’ marketing strategies. Are they using social media, billboards, or something else? Use search engines and social media to research businesses that offer similar products or services.

Analysis 52

Analysis How To Marketing Price 52

Oktopost

NOVEMBER 16, 2023

In today’s social media-driven world, information about customer behavior, public sentiment, and user preferences is at the tip of any business’s fingers. But when it comes to social data, it’s not about how much data you have but rather how you leverage it. 75% of B2B buyers use social media to make buying decisions.

Analysis 69

Analysis Data Sentiment Metrics 69

Firebelly

JANUARY 22, 2010

Digitalia | Indianapolis Social Media Marketing « We Interrupt This Lifecast: Syndication Overload (Part 2) | Main | Youtube Tuesday: Lost Generation » January 22, 2010 Social Media Weekly Roundup 1/18-1/22 Theres a lot going on in the social media space and so much can get lost or overlooked in your RSS feed reader.

Social Media 140

Social Media Syndication Feed Reader Paid Search 140

Oktopost

NOVEMBER 30, 2023

As marketers, this is a huge problem. After all, the best marketing strategies and methodologies are only as good as the data that showcases the results and ROI of our efforts. Therefore, it comes as no surprise that Google Analytics ranks among the most crucial tools for marketers.

Forums 62

Forums Reddit Analytics Sentiment 62

Hootsuite

JULY 13, 2023

Sprinklr has emerged as a popular social media platform, but it’s not the only player in the space. Magic happens on social media when the right stories are heard and the right conversations are started. 1 Social Media Tool Create. Try Hootsuite free for 30 days. #1 Free 30-Day Trial 2.

Comparison 76

Comparison HootSuite Hubspot Price 76

Keyhole.co

DECEMBER 26, 2022

Are you still on the fence about whether Instagram influencer marketing campaigns are right for your brand? You probably pay more attention to a brand whenever you see a rave review from someone you know and admire – even if you’ve never met them in real life. What is influencer marketing? Why is that so?

Influencer 52

Influencer Campaign Instagram Data 52

Keyhole.co

DECEMBER 15, 2023

You still need to carve a memorable niche among audiences, particularly on social media platforms. But with an extensive online presence, many big brands convert their online reach into actionable engagement. Mentionlytics makes use of advanced AI for social listening and brand monitoring.

Sentiment 52

Sentiment Price Analysis HootSuite 52

Keyhole.co

DECEMBER 13, 2023

Managing your brand’s online presence and reach can be a challenging task. Social media marketing keeps evolving with each new social app. Add to the mix the ever-changing trends, you realize you need a robust social media strategy to run successful online campaigns.

HootSuite 52

HootSuite Price Sentiment Social Media Management 52

Keyhole.co

JANUARY 4, 2023

Social media’s influence as a virtual marketing space has become undeniable, owing to its capability of reaching a large audience. According to reports , Facebook generates the highest ROAS among all social media platforms. Moreover, the networking giant also drives 80% of all US social referrals.

Analysis 52

Analysis Tools Facebook Sentiment 52

Sprout Social

MARCH 26, 2020

Though we’re all adjusting to the new reality of working from home and managing new best practices for our businesses, few in marketing are on the very visible front lines like social marketers. Here are four examples of brands excelling in the new normal: The Shedd Aquarium . Tito’s Vodka.

Brands 96

Brands Brand Monitoring Class Authentication 96

Firebelly

MARCH 5, 2010

Digitalia | Indianapolis Social Media Marketing « Social Media Bootcamp: Facebook For Business | Main | The New Dork - Entrepreneur State of Mind » March 05, 2010 5 Social Marketing Stories You Need To Read This Week Theres a lot going on in the social media space and so much can get lost or overlooked in your RSS feed reader.

Feed Reader 100

Feed Reader Marketing Social Capital Paid Search 100

Firebelly

AUGUST 27, 2010

Digitalia | Indianapolis Social Media Marketing « YouTube Tuesday: Checking In With Facebook Places | Main | Firebelly at Brainstorming & Social Media Optimization Summits » August 27, 2010 5 Helpful Facebook Places for Business Articles Facebook Places has been out just a little over a week now.

Facebook 182

Facebook Foursquare Paid Search Discount 182

Keyhole.co

APRIL 20, 2023

Although news sounds vague, for marketers, it is a specific approach to leverage when they want to promote or publicize a product, an event, or their business in general. Since news is common and universal information that most people access, it is a good instrument to utilize to make noise about who you are as a brand.

Aggregator 52

Aggregator News Trends Reputation 52

Unmetric

SEPTEMBER 9, 2019

If, however, you’re a modern-day marketer, you can put away the fake nose and mustache because all you need is a computer and an internet connection. It’s also not so fun to analyze, but ultimately it is crucial to have competitive intelligence as part of your marketing strategy. Oh, and some tools to do the job.

Tools 85

Tools Hitwise Analysis Price 85

Firebelly

SEPTEMBER 15, 2010

The changes will most likely lead to people spending more time on Twitter's actual website - something that would appeal to potential advertisers. Twitter also released this great little video about the upcoming changes: Chad Richards is Social Marketing Manager at Firebelly Marketing, a  social media marketing agency.

Twitter 135

Twitter Tweetdeck Paid Search SMS 135

Keyhole.co

OCTOBER 10, 2023

But even if you’re just a small business or growing startup, you’re probably going to get hundreds of brand mentions monthly from review sites, blog posts, and social media. Enter brand sentiment analysis! The brand’s net positive sentiment dropped from 23% to -4%.

Sentiment 52

Sentiment Analysis Brands How To 52

Hootsuite

JULY 13, 2022

And, social proof sells. People are more likely to trust their friend’s and family’s recommendations over branded advertising. One popular form of this social proof is user generated content (UGC). Don’t forget to build your social media customer service strategy , too. Source: Hootsuite.

Tips 107

Tips HootSuite Survey Template 107

Hootsuite

SEPTEMBER 2, 2020

When the outdoor brand MEC launched a week-long social media campaign encouraging its followers to remember their favourite camping memory, it also inspired users to tag their friends who were there. This brings people together — and might even earn your brand some new followers. Moderate comments frequently.

Instagram 143

Instagram How To HootSuite Geotagging 143

The Way of the Web

MARCH 3, 2012

As much as I can have respect for the people who get caught up in debates about what PR, Social Media Marketing, Content Marketing, Transmedia, SEO, etc all should mean exactly, the simple fact is that noone cares. I market my own projects. I market other people’s projects. I host my own websites.

Project 40

Project SEO Reputation Training 40

Jeff Esposito

MARCH 11, 2011

I am also still doing the crowdsourced social media tips for small businesses so feel free to grab me if you see me or leave comments here. The most underestimated social media asset – Scale may be the hardest thing that any social media person faces, but how do we overcome this? Definitely read it.

Crowdsourcing 21

Crowdsourcing Brand Monitoring Small Business Social Media 21

Webbiquity SMM

SEPTEMBER 12, 2011

Social media marketing has gone well beyond the hype stage and is now mainstream business practice. Still, questions remain: how do I use social media most effectively across the enterprise? Which social media monitoring tools should I use? What should I monitor for? What to do?

Social Media 257

Social Media Trendrr SM2 Alterian 257

Webbiquity SMM

AUGUST 29, 2017

Though Twitter is still the third-most popular social media platform according to eBizMBA , speculation about the company’s struggles abounds. News outlets from CNN to Wired to TechCrunch to The Verge have detailed Twitter’s struggles to grow its user base, increase advertising revenue, and innovate new products.

Twitter 177

Twitter Airlines Hashtag Brand Monitoring 177

Webbiquity SMM

FEBRUARY 13, 2017

Social media monitoring is vital for virtually every B2B or B2C brand. 58% of consumers follow brands on social media. However—96% of the people who discuss brands online do not follow those brands’ owned profiles. This real-time social search engine is an endless oasis of content ideas.”

Tools 207

Tools Social Media Netvibes Sample 207

Sprout Social

OCTOBER 23, 2018

Fortunately, if you’re ready to unlock the real potential of this popular social platform, the following guide will help. A comprehensive strategy is crucial to success on any social media platform. Don’t try to be everything to everyone on social media. Start with a Twitter strategy.

Twitter 110

Twitter Brands How To Hashtag 110

Webbiquity SMM

MARCH 3, 2015

From humble beginnings, Twitter has grown to become an indispensable source for online news alerts as well as a vital marketing tool. Given the increasing level of social media noise, which advanced practices are most helpful for Twitter marketers today? How can brands and individuals make their tweets stand out?

Tips 100

Tips Twitter How To Hashtag 100