Sprout Social

OCTOBER 10, 2023

Social marketers rate influencer marketing as having a significant impact on their brand’s marketing efforts including customer loyalty (87%), awareness (89%) and reputation (87%), according to our Q3 2023 Pulse Survey of 307 social marketers in the United States.

Examples 127

Examples Influencer Campaign Marketing 127

Sprout Social

JANUARY 12, 2022

User-generated content and hashtags. Typically, these posts are attached to brand @mentions and hashtags. Earn long-term brand loyalty. Encouraging conversations among your audience is central to building customer relationships and, in turn, brand loyalty. This is especially important for B2B brands.

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Conversation Review Marketing How To 137

Sprout Social

FEBRUARY 12, 2024

Ogilvy research shows that 75% of B2B companies have already jumped on board, realizing its immense potential. It’s also important to align influencer activities with platforms that drive high engagement and conversion rates. This boosts a brand’s visibility and strengthens brand connection, leading to improved loyalty.

Influencer 107

Influencer Marketing Collaboration ROI 107

Hootsuite

JANUARY 4, 2023

billion people are active social media users. There’s also potential for building a sense of community, which creates brand loyalty. Social media marketing activities can include: Content planning and creation. Create community and brand loyalty. That might mean a Facebook Group or a hashtag like #DIYTok.

Social Media 76

Social Media HootSuite Marketing Social Networking 76

agora pulse

NOVEMBER 10, 2020

With Agorapulse analytics, you can gauge performance by profile, post, or hashtag and use audience and scheduling data to improve your social media strategy. Analisa is an analytics platform that uses artificial intelligence (AI) to evaluate social media profiles and hashtags. Social media channels. Social media channels. Fanbooster.

Analytics 179

Analytics Social Media Tools Price 179

Keyhole.co

MARCH 18, 2023

Did you know 89% of B2B marketers rely on LinkedIn for lead generation? Use hashtags Hashtags are a great way to get your content seen by more people. Make sure you use relevant hashtags in your posts to reach a wider audience. But how will you know if you’re using the right hashtags?

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LinkedIn CPM CPC Hashtag 52

Keyhole.co

MARCH 18, 2023

Did you know 89% of B2B marketers rely on LinkedIn for lead generation? Use hashtags Hashtags are a great way to get your content seen by more people. Make sure you use relevant hashtags in your posts to reach a wider audience. But how will you know if you’re using the right hashtags?

LinkedIn 52

LinkedIn CPM CPC Hashtag 52

Hootsuite

SEPTEMBER 14, 2020

Keyhole positions itself as a “conversation tracker,” meaning that this tool specializes in tracking hashtags and keywords. It’s useful for tracking promotions, branded hashtags , and Instagram contests in real-time. View your content overview, activity, and audience demographics. Hashtag performance. Audience metrics.

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Metrics Analytics Instagram Tools 145

agora pulse

JANUARY 3, 2020

Twitter has 330 million monthly active users and 134 million daily active users. 75% of B2B businesses market their products and services on Twitter. First, tweets with hashtags get 100% more engagement, so don’t forget to use them in your posts. Create your own branded hashtag to make your tweets easier to find.

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Twitter Tips Influencer Hashtag 129

Hootsuite

JULY 4, 2022

Pay attention to who’s active in your industry or verticals and check to see if your competitors are there. It’s also a great channel to support the consideration stage of the buyer journey, drive conversions, and build customer loyalty. TikTok videos using the #Finance hashtag have 6.6 Is my audience on the platform?

Questions 104

Questions Banking Insurance HootSuite 104

Keyhole.co

MAY 9, 2023

Brands only have to encourage the audience to complete basic actions like: Hit the “Like” button: This activity can improve your brand visibility and engagement. On the other hand, it subtly fosters brand engagement and loyalty. This makes hashtags an influential resource to turbocharge a brand’s marketing efforts. What’s more?

Instagram 52

Instagram UGC Hashtag Guidelines 52

Sprout Social

MARCH 8, 2019

And while you may not think of these platforms as social sites, bear in mind that they do represent active communities with profiles, comment sections and opportunities to engage with businesses. Monitoring your comment section and notifications can actually help you breed brand loyalty. Sounds pretty “social” to us!

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Reddit Tumblr YouTube Review 100

Oktopost

JUNE 9, 2020

Why Employee Advocacy Matters for B2B. It can take months for a B2B marketing team to build up a company’s presence and credibility online. Why Employee Advocacy Matters for B2B. The bottom line is that more and more B2B buyers distrust brands and their distrust is growing stronger every day. Table of Contents.

B2B 144

B2B Survey ROI Metrics 144

Convince & Convert

MARCH 8, 2012

I’m trying to think about when I activated timeline on my personal page and Facebook did a pretty good job of guessing when I was born and when I was married and the things like that that I had already structured based on my usage of the platform. Eric: Yeah, it’s a lot of work, you’re right. This is a very visual site.

Company 120

Company Instagram B2B Survey 120

Oktopost

SEPTEMBER 24, 2019

This is done by crowding out the negative content with positive content that will show up in the same searches, hashtags, and news feeds as the negative stuff. People can spot the difference between genuine enthusiasm and forced corporate loyalty. A corporate reputation management strategy needs to be proactive, not just reactive.

Reputation 83

Reputation Press Release Airlines Construction 83

Social Media Strategies Summit

AUGUST 11, 2022

According to a survey from Vanilla Forums , 58% of brands say their communities improve customer loyalty. Multinational beauty retailer Sephora started Beauty Insider as a straightforward loyalty program in 2007 before pivoting to a full-blown community ten years later. 46% will remain loyal even after a negative experience.

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Examples Communities Brands Forums 227

Oktopost

AUGUST 9, 2020

B2B marketers harness this power by asking employees to promote their organization on social media. While companies greatly benefit from it (amplified reach, increased customer loyalty and social lead gen among the few), social advocacy is also extremely valuable to employees. This marketing practice is called employee advocacy.

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Hashtag B2B Policies Authentication 131

Sprout Social

JANUARY 9, 2017

billion monthly active users , Facebook is king of social media. Through the different data sources, Facebook is certainly an active spot every day of the week. While other social media networks certainly have fewer active days throughout the week, Facebook is kind of hard to get wrong when finding a time to post. are active.

Social Media 40

Social Media Instagram LinkedIn Social Networking 40

Sprout Social

MAY 19, 2023

With 82% of B2B marketers achieving their greatest success on LinkedIn, it’s clear that LinkedIn is a preferred channel for B2B marketing. Grow your profile engagement faster Scheduling your LinkedIn posts will help you reach your audience at the best times when they’re most active on LinkedIn.

LinkedIn 91

LinkedIn How To Collaboration Analytics 91

Oktopost

MARCH 16, 2022

In this piece, we’ll cover what a sentiment analysis is, how to track it, and what the benefits are for B2B brands. Unless you’ve been living in a digital dead zone, you’ll know that customer loyalty and business success are increasingly due to customer happiness and satisfaction. How Does a Sentiment Analysis Work?

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Sentiment Analysis Social Media How To 109

Hootsuite

JULY 15, 2020

It’s all about boosting sales while creating brand loyalty and trust. For B2B, also consider size of business and who makes purchasing decisions. Some great tools to help include: Hootsuite Insights Powered by Brandwatch : Find top relevant sites, hashtags, and authors. Active on social media. Consider details like: Age.

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Template Templates How To Tourism 145

Hootsuite

DECEMBER 9, 2020

How are B2B organizations connecting their sales team to prospects without events and conferences? And transactions alone don’t create memorable brands , boost loyalty, or drive long-term growth. How are retail brands driving incremental revenue without in-store displays that spark discovery and impulse purchases? Source: Instagram.

Questions 142

Questions Social Media Strategy Survey 142

Hootsuite

DECEMBER 10, 2019

Offer real value that builds brand loyalty over time, rather than trying to make a quick sale. Citi created the hashtag #itsabouttime. Taking a stance on social media may anger some customers as much as it drives loyalty and praise from others. Pinterest now has 322 million global monthly active users. itsabouttime.

Trends 145

Trends Social Media CPA Sports 145

Hootsuite

FEBRUARY 24, 2022

Making sense of it all and maintaining an active, on-brand presence across networks can be a challenge. Consistent branding builds loyalty and trust. LinkedIn: B2B-focused marketing campaigns and brand building. 9 tips for planning a winning cross-platform campaign. Have a plan. Facebook: …Letting your grandma know. The result?

Examples 145

Examples Campaign Platform Tips 145

Hootsuite

MAY 10, 2021

For business-to-business (B2B) companies , social media can provide a means to boost brand visibility and advertise solutions to potential partners and customers. Now Facebook groups, private accounts, and even branded hashtags provide a means to parlay branded clubs, lifestyles, and relationships into online spaces.

Examples 145

Examples Company Social Media Apparel 145

Hootsuite

MAY 8, 2023

Conversely, a helpful reply that makes your customer’s life easier can earn ongoing loyalty at renewal time. Book a Demo Social listening Social listening is a method of tracking relevant keywords and hashtags on social channels. More than 80,000 posts use the #petinsurance hashtag on Instagram and another 63,000 on Facebook.

Insurance 88

Insurance Social Media Policies HootSuite 88

Sprout Social

DECEMBER 20, 2023

Hootsuite alternatives for scheduling and publishing A robust social media scheduling tool is a must to keep your posts timely and accounts consistently active. Oktopost Oktopost touts itself as a tool best suited for B2B companies looking for a full social engagement suite. Source: Buffer) 4.

HootSuite 112

HootSuite Brands Price Collaboration 112

Pixlee

SEPTEMBER 27, 2021

Let’s explore what your brand should focus on when creating user-friendly videos loaded with social proof to not only attract new customers, but also to improve conversion rate and customer loyalty. If your customers are active on TikTok, a casual, short-form video might work best. Understand the Full Scope of your Video Content.

Video 52

Video UGC How To Chemicals 52

Sprout Social

APRIL 25, 2022

The truth is, Instagram is a B2B goldmine. It can help distinguish your brand, build your audience and promote customer loyalty. In short, B2B brands need to be there. If you’re still not sure about Instagram for B2B, get ready for a perspective shift. Why should B2B brands be on Instagram?

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B2B Instagram How To Marketing 123

Webbiquity SMM

NOVEMBER 1, 2016

All of this means that there is a lot of potential for B2B and B2C interaction. The most common goals for using Instagram are increasing brand awareness, interacting with existing and potential customers and building consumer loyalty. Use Relevant Hashtags. Which hashtags have created the most active communities?

Instagram 100

Instagram Strategy Hashtag Marketing 100

Hootsuite

AUGUST 14, 2023

Design an effective customer loyalty program for a pharmacy that rewards repeat customers. Design two optimized contact forms to collect emails from B2B clients in the automotive manufacturing industry. Create three activities to teach English nouns to adult non-native speakers.

Products 92

Products Real Estate Tourism Fashion 92

Sprout Social

APRIL 6, 2023

Instead of dedicating your team’s time to answering all incoming customer queries, chatbots can automate many activities, such as responses to frequently asked questions or gathering customer feedback. This example looks at a fictional restaurant which needs to communicate things like store hours, specials and loyalty programs.

Marketing 82

Marketing Airlines Conversation Team 82

Social Media Strategies Summit

NOVEMBER 12, 2020

For example, if you work with corporate professionals or service B2B clients, it’s sensible to invest time in LinkedIn. You can also use a list of day-specific hashtags to guide the planning process. Storytelling creates an emotional response and a deeper connection than active selling.

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Small Business Social Media Strategy Flipboard 231