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How to Build a Brand Community for your B2B Business

Oktopost

It turns out that creating a brand community for your B2B company can give you that type of mouthwatering ROI. . B2B businesses need to foster a strong spirit of community to serve their clients and customers better. Let’s take a deeper look to learn how you can build a beneficial community around your B2B brand.

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10 Examples of Brands Leading the Way with NFTs

Social Media Strategies Summit

If you’re going to add NFTs to your marketing mix, do it in a way that aligns with your current activity. For many brands and consumers, the value of NFTs doesn’t come from the token itself but the sense of community built around it. Otherwise, you run the risk of it coming across as inauthentic. Coca-Cola got this right. Image source.

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Strategy Note: Facebook F8 2019

Ignite Social Media

With this direction, there was an emphasis on Groups, Messenger, and WhatsApp. App Redesign & Focus on Groups. The redesign, called FB5, is also prioritizing a focus on your communities and groups. Facebook will be showing more Group content in News Feeds (hinting at a probable algorithm tweak).

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How to Create a Reader Avatar for Your Blog

ProBlogger

For several years, I’ve been using Reader Avatars (also called Reader Profiles or Personas) on my blogs – and I’ve found them very effective and helpful. To create your first reader avatar, you’ll need to spend some time thinking and writing about a type of reader that you’re either attempting to reach or who is already reading your blog.

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Community Bootstrapping: Tools & Strategies To Build A Community.

Jason Yormark

While community is a hot buzz word these days, it’s still quite a ways before most businesses truly embrace the idea. Companies like Starbucks , Dell , even my previous employer Microsoft Advertising , all do community incredibly well and it has paid off for all of them many times over.

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Will Snap Kit Save Snapchat?

Ignite Social Media

This kit also integrates Bitmojis and will use the avatar when logging in. Having my Bitmoji avatar readily available is definitely a bonus. Another perk of the Login Kit, is that it can also be used as a temporary login that is secure and doesn’t track activity. Will Snap Kit Save Snap Chat?

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Facebook talks like a pirate. Movember and online community rituals

Laurel Papworth

Ahoy Me Hearties: One of the tasks our online community managers undertake with clients (PR or Marketing agencies, or companies) is to build out a Social Media Conversation Diary – a list of tasks and engagement activities to keep online community members entertained and loyal. Change your Twitter avatar to be Santa Claus.