WebInKnow

DECEMBER 2, 2020

Social networks, like those developed by Facebook and Google, have tremendous power to allow people around the world to connect and share. However, the increasing reliance of social networking companies on algorithms to determine what we see in our feeds has become a tremendous problem.

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Later

DECEMBER 23, 2020

Ready for some predictions to fire up your social media strategy in 2021? So to help you get a head start on your social strategy for the new year, we’ve lined up our top predictions for the next 12 months (and beyond!): Social Media Prediction #1: Video Content Will Reign Supreme . Scrolling the Home feed.

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Social Media Strategy Meme Instagram 52

Sprout Social

APRIL 18, 2022

This premise is essentially the case for the growing number of vertical networks that are taking off online. Vertical social networks aren’t overnight sensations. Understanding what these niche social media platforms say about the future of social media as a whole can help marketers stay ahead of the trend curve.

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Social Media Film Exercises Social Networking 98

Keyhole.co

NOVEMBER 4, 2020

To help you find the right one, we’ve gathered and updated our guide to the best 25 tools to use in 2021. The tool integrates with all social media platforms so your social media analytics and management is done from one platform. Now, it’s important to choose a tool that fits your unique needs. Jump ahead: 1.

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Analytics Social Media Tools Price 105

Oktopost

SEPTEMBER 4, 2020

So how can Facebook compete with LinkedIn—a professional network geared toward facilitating business relationships—when it comes to B2B marketing? In terms of sheer magnitude, Facebook is hands down the biggest social network at 2.7 That means that the owners of said businesses are right there checking their feed every day.

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B2B LinkedIn Facebook Statistics 151

Sprout Social

MARCH 4, 2021

With online conversations and trends moving quickly, it can be challenging to stay up to date with trends or posting original content frequently enough to stay visible in followers’ feeds. It helps you keep your feed fresh and engaging without stressing to create new content every time. That’s where content curation comes in.

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SocMed Sean

FEBRUARY 15, 2022

TikTok may be taking over as the social network of choice for digital marketers. TikTok is a social media app that allows its users to create, share, and watch 15-second videos shot on mobile devices. Is TikTok Emerging as a Powerhouse Social Network? TikTok's popularity has exploded since its 2016 inception.

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Trends Strategy Marketing Authentication 147

Ignite Social Media

MAY 19, 2021

This post was originally published by Forbes on May 5, 2021. It’s hard to scroll through social feeds or the news today without being hit with more information on Clubhouse, the hot new app (now also available on Android devices as of this month) that features audio-only rooms that allow people to chat about shared interests.

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LinkedIn Newsletter Instagram Trends 172

Keyhole.co

NOVEMBER 19, 2020

Nuvi also gets you audience data from Twitter, Instagram, YouTube, Reddit, Facebook, VK, Stack Overflow and an ever-updating list of 3 million+ blogs and RSS feeds. The tool provides over 150 different metrics related to all the major social networks. Allows you to track certain feeds/hashtags and automate giveaway entries.

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Tools Social Media Sentiment Price 98

Sprout Social

OCTOBER 5, 2021

Patagonia is revered as one of the best companies that mixes business with activism and it’s easy to see why by looking at their social feeds. peace1) September 29, 2021. Thanks to social media and the internet, consumers are empowered to do their own research to verify that companies aren’t just talking the talk.

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Brands Marketing Apparel Issues 105

Sprout Social

MARCH 29, 2021

As the widest-reaching social network around, Facebook boasts nearly 2.8 Posted by Adore Me on Monday, February 15, 2021. Posted by Jeni's Splendid Ice Creams on Tuesday, February 23, 2021. Posted by Jeni's Splendid Ice Creams on Saturday, February 27, 2021. billion monthly active users. This Thursday.

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Hootsuite

OCTOBER 12, 2021

And even though it’s not quite as big as Facebook or Instagram (yet), some demographics already choose it over most social networks out there. Download the full Social Trends report to get an in-depth analysis of the data you need to inform your social strategy in 2021. What is the For You page on TikTok?

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Tips How To Hashtag Trends 118

Hootsuite

NOVEMBER 5, 2021

As we look ahead to 2022, here is a recap of the key roadmap themes and the strategic initiatives we’re focused on to help you be successful on social: One Hootsuite: We’re working to provide a cohesive and streamlined user experience with the tools our customers need to be successful. Boost efficiency through custom posts per network.

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Social Media Strategies Summit

DECEMBER 14, 2023

A 2021 research study from Adobe found that: 71% of people buy more from businesses they perceive as trustworthy. One way to do this is, of course, to use social media as a distribution platform. Something as basic as sharing links to new (and old) articles on your Twitter feed or Instagram Stories can be a valuable traffic source.

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Content Marketing Loyalty Collaboration 221

Hootsuite

NOVEMBER 28, 2022

What is social media advocacy? Social media advocacy is a way to leverage the social networks of the people who like you and/or are invested in your continued success : your customers, employees, business partners, influencers, and more. Hootsuite Amplify helps you take the guesswork out of employee social media advocacy.

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Social Media UGC How To HootSuite 122

Sprout Social

MAY 26, 2022

Sprout users now have the ability to schedule and publish TikTok videos, manage and reply to comments and measure how their TikTok videos are performing compared to other social networks. billion in revenue in 2021. billion users at the end of 2021, and is projected to reach 1.5 Learn more here. Fourteen hours.

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Examples Campaign Tips UGC 138

Hootsuite

MAY 19, 2022

In 2007, the social networking platform FriendFeed was the first to give users the ability to click like next to a social media post. Likes are important because they contribute to which posts Facebook’s algorithm pushes to the top of users’ feeds. Lots of factors go into the box, and a user’s feed comes out.

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Tips HootSuite Facebook How To 141

Sprout Social

AUGUST 2, 2022

But like on all social networks, trends on YouTube come and go. He did a little better than that, though, ushering in a 700% increase in sales from March 2020 to March 2021. In 2021, YouTube saw 800 billion gaming-related video views, 90 million hours of gaming livestreams, and more than 250 million gaming videos uploaded.

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Hootsuite

NOVEMBER 28, 2022

Reddit isn’t often mentioned alongside the “big” social networks, though it’s one of the most influential. Reddit continues to grow by double digits every year, adding 25% more users in 2020 and 14% more in 2021. Reddit is a social network with a forum-style discussion structure. What is Reddit? Choose a username.

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Sprout Social

APRIL 29, 2021

While consumer use of social media is largely similar in both regions ( 87% of UK internet users report having a social media account , compared to 92% in the United States), there is a notable difference with regards to business use of social media. — @LidlGB (@LidlGB) April 8, 2021. The best advice?

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Social Media Survey Advertising Review 102

Hootsuite

JULY 5, 2022

It’s interesting they don’t actually mention main feed photo posts at all here – likely because photo posts are the least likely to get your content in front of new eyeballs, since they’re limited to your followers with no native option to repost. But the distinction between in-feed video and Reels looks to be in flux. photo posts.

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Instagram Strategy HootSuite Hashtag 112

Social Media Strategies Summit

AUGUST 31, 2021

Within just the first 6 months of 2021, the US has already been hit by 8 weather or climate-related disasters with losses and damages exceeding $1 billion. A busy social media feed can quickly lose those sorts of communications. Simply put, P2P texting can be an extremely valuable tool for government agencies.

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Engagement Study SMS Transportation 178

Hootsuite

JANUARY 6, 2022

Before we go all-in on the “ did I get shadowbanned ” conspiracy theories, it’s important to note that there are a lot of different reasons that social media managers might be experiencing a bit of a drop. As COVID restrictions loosened in fall 2021, people started using social media in different ways. One likely explanation?

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Engagement Instagram HootSuite Meme 133

Bill Hartzer

NOVEMBER 2, 2021

On October 28, 2021 Facebook filed for a trademark on the word Meta. Here is the full Goods and Services description of trademark number 97097363, filed October 28, 2021. (If Of course, that’s not surprising, since Facebook announced that they are changing the company name to Meta. And edit it. And do the initial research.

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Telecommunications Wireless Software Applications 218

Buffer Social

OCTOBER 18, 2023

Instagram is one social media platform that is evolving at a rate of knots. Now the social network lets you do everything from broadcasting to your followers to creating your own stickers with AI , with a host of new features only hitting the Meta-owned app in the last few months. Love you, Lo-Fi filter.)

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Features Instagram How To Template 113

Hootsuite

JANUARY 4, 2023

Social media advertising. Using paid tools on the social networks to get your content in front of a larger audience. The benefits of social media marketing. Social networks are the second-most-popular type of website or app, topped only by chat and messaging. Top networks for social media marketing.

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Social Media HootSuite Marketing Social Networking 79

Social Media Strategies Summit

DECEMBER 15, 2022

Knowing how effective a well-made piece of content can be at reaching, intriguing, and converting audiences, it’s no wonder that 64% of businesses spent more than 10% of their total marketing budgets on producing and distributing content in 2021. Source: marketbeat.com.

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Engagement Content Survey Publishing 212

SocMed Sean

JANUARY 13, 2022

Well, to put it simply, TikTok is a social networking platform that focuses on short-form videos-- so, nope, you’re not going to be seeing hour-long ASMR videos here! For starters, the TikTok algorithm tends to show you already popular videos on your feed. But what is TikTok, exactly? That’s the number of favorites it has.

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Tips Content Video Hashtag 130

Hootsuite

JULY 12, 2022

— Hootsuite (@hootsuite) May 19, 2021. Social-first brands like us are taking it one step further. We’re infusing the authentic voice and style we’ve created on social back into every other part of our brand. As a result, many brands sound different on social than they do in print, PR, paid media, or on their websites.

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Brands HootSuite Module Meme 116

Sprout Social

JULY 6, 2022

And 2021 didn’t slow down with the COVID-19 pandemic going into its second year. With the many healthcare news and updates in 2021, we can assume audiences were looking for answers to their questions or sharing their experiences. Healthcare social media resources. How to find your own best times to post on social media.

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Twitter Tourism Travel Education 99

Sprout Social

JUNE 27, 2022

Keeping up with these social trends isn’t just a B2C priority. A study from the International Data Corporation found that 75% of senior and influential B2B buyers use online social networks throughout their purchase process. ” — Maria Kalyadina, Head of Social at Semrush. content series.

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B2B Brands Marketing How To 132

Hootsuite

FEBRUARY 16, 2021

Source free photos & crop them to social network dimensions. Integrate your Shopify store with your social feeds. Keeping a stream of your products available for your social feeds means you’ve always got the latest product shots, pricing, and approved copy at hand as you interact with your customers.

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HootSuite Features URL Template 140

Sprout Social

FEBRUARY 2, 2023

figopet We know its hard to resist thise puppy dog eyes, but here are 10 foods you should always avoid feeding your dogs ? Repurpose content efficiently For a small team like Figo, repurposing successful content from their blog and other social networks was key to staying consistent on TikTok. The initial returns were minimal.

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Social Media Insurance ROI Meme 107

Sprout Social

FEBRUARY 16, 2022

In 2020, 74% of US adults said they had used YouTube, beating out all other social networks. In 2021, YouTube gave more insight into its algorithm and how its recommendations system works. It would be better if the Subscribers feed was the default instead of Home. Global ad revenue is 19.77

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YouTube Notification Video Trends 117

Likeable

DECEMBER 9, 2020

became clear, networks like Pinterest and LinkedIn immediately took steps to combat misinformation. Both platforms developed curated feeds of informational content from the WHO and CDC in order to provide users with a source for reliable and up-to-date information. . Nor do we want it to! Shopping, Shopping, and More Shopping.

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Social Media Curation Class YouTube 124

Hootsuite

APRIL 29, 2021

Apart from YouTube, no other social network has been able to rival Line’s hold on the Japanese market. The app’s portfolio includes everything from news and social feeds to banking and healthcare services. Line is a Japanese social media app. In March 2021, Line merged with SoftBank’s affiliate Yahoo!

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Brands HootSuite Yahoo Survey 121

Ignite Social Media

DECEMBER 10, 2020

2020 has created many challenges for the average person, but it may have created even more challenges for social media community managers across the nation. As stay-at-home orders went into effect, consumers took to social media to express themselves and engage with others in their communities. population uses social media.

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Communities Social Media Tips B2B 176