Buffer Social

MAY 30, 2023

Try it out → Short-form video as a concept isn’t new — Vine saw immense popularity from 2013 to 2016 with its 6-second or less looping videos. Audiences gravitate towards authenticity and transparency – they love connecting or finding points of similarity and shared identity.

Video 76

Video Film Meme Trends 76

Pixlee

SEPTEMBER 7, 2018

As eCommerce surpassed $327 billion in the US by 2016, the share created by social commerce continues to grow, and user-generated content (UGC) is emerging as a key growth engine. Whether scrolling through Instagram, browsing Pinterest boards, or a liking a Retweet, people are searching for authenticity on major social platforms.

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Keyhole.co

DECEMBER 26, 2023

Using intriguing user-generated content If used correctly, user-generated content (UGC) can be an excellent boon to brand authenticity, enhanced engagement, and a higher conversion rate. The brand then curates and posts the best ones on its social channels. The brand started partnering with popular meme accounts on Instagram in 2016.

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Social Media Strategy Sports Meme 52

Later

JANUARY 1, 2020

2020 will see a big shift in visual content on Instagram, with posts moving away from carefully curated imagery towards more relatable and less-produced content (including video). Like most Instagram marketing trends, the teens are behind this one, favoring minimal edits to photos that produce a more organic, authentic look.

Trends 87

Trends Instagram Marketing Influencer 87

Keyhole.co

JANUARY 18, 2024

However, when it first introduced the Stanley Quencher 40 oz (1200 ml) in 2016, sales lagged for years. In essence, all this adds to a desirable and authentic narrative online portraying a compelling story, thus connecting on a deeper level with audiences. Stanley even stopped stocking the line in 2019.

Influencer 59

Influencer Social Media Strategy Marketing 59

Ignite Social Media

MAY 4, 2020

A Brief History: Instagram took the Stories stage by storm when it launched its copycat version of the ephemeral content type in August 2016. Connect with audiences – The genuine and authentic nature of Stories gives brands an opportunity to build rapport and trust with target audiences. Instagram. Source: Facebook.

Social Media 121

Social Media Brands Content Real Estate 121

Audiense

SEPTEMBER 16, 2016

They self-regulate, give each other around 2 hours between posts, and curate images directly from their assignments, their travels and their lives. A photo posted by National Geographic (@natgeo) on Sep 11, 2016 at 4:49am PDT. — National Geographic (@NatGeo) September 8, 2016. And it’s working. pic.twitter.com/68K72yaMA7.

How To 60

How To Marketing Authentication Project 60

agora pulse

DECEMBER 13, 2018

Live Streaming Gets Authentic. FUN FACT: In 2016, live streaming was already a $30 billion+ industry. 2019 will see a demand for more authenticity and personalization. Takeaway: Embrace authenticity (and do it live). Curate the best entries and display them on your website. I know it’s tough.

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Social Media UGC Adwords Influencer 132

Sprout Social

JULY 12, 2019

Posted by Shinola on Thursday, September 8, 2016. A walk through this process gives customers a curated look at the quality control behind the product, and the minimalist design of each frame makes it especially hard to look away. “A Posted by Starbucks on Tuesday, September 27, 2016. WeWork: Tel Aviv. WeWork’s brand is unique.

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Engagement Video Social Media Issues 103

Later

DECEMBER 11, 2020

More Authenticity in Instagram Captions and Posts. 6: More Authenticity in Instagram Captions and Posts . Authenticity on Instagram has been a growing trend, and we predict it’ll blossom even further in 2021. . And authenticity isn’t just for influencers — brands have hopped on the trend too. .

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Trends Instagram Microblogging Meme 52

Later

DECEMBER 11, 2020

More Authenticity in Instagram Captions and Posts. 6: More Authenticity in Instagram Captions and Posts . Authenticity on Instagram has been a growing trend, and we predict it’ll blossom even further in 2021. . And authenticity isn’t just for influencers — brands have hopped on the trend too. .

Trends 52

Trends Instagram Microblogging Meme 52

Sprout Social

JUNE 16, 2016

Curate Your Feed. A photo posted by Pelican Products (@pelicanproducts) on May 30, 2016 at 10:02am PDT. A photo posted by The Honest Company (@honest) on Jun 9, 2016 at 10:25am PDT. One of the most authentic, compelling and affordable brand assets available today is user-generated content (UGC). January 2017.

Instagram 40

Instagram Tips UGC Hashtag 40

Sprout Social

SEPTEMBER 22, 2016

User-generated content on Instagram is significant for any brand’s social strategy because it’s authentic. To date, @wahlpro’s three top-performing posts consist of curated UGC. A photo posted by Wahl Professional (USA) (@wahlpro) on Aug 24, 2016 at 1:58pm PDT. Leverage User-Generated Content. Develop a Continual Dialogue.

Communities 40

Communities Instagram Bazaarvoice UGC 40

Sprout Social

MAY 31, 2016

Such a program invites employees to connect their social profiles to a platform containing curated company news, which can then be shared across individual networks. billion in 2016. Authentic Engagement. Employees caught up in the point game are focused on shares rather than reading your curated content. Gamification.

Metrics 40

Metrics Authentication Curation News 40

Pixlee

DECEMBER 13, 2016

The closer consumers become to brands through avenues like social media, the more they begin to long for—and eventually, expect—authentic, high quality experiences. There’s value in being the ‘little guy’, but how do you go about leveraging authenticity for your brand in a way that resonates with people on a long term level?

Brands 41

Brands Authentication Fashion Curation 41

Pixlee

MARCH 30, 2017

As of December 2016, 600 million people use Instagram, sharing about 95 million photos and generating 4.2 Use these two central tactics in your tourism marketing plan to capitalize on this social network’s unbelievable power: Curate User-Generated Content. How Many People Are on Instagram? . billion likes per day.

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Tourism Instagram Travel Marketing 40

Pixlee

JUNE 14, 2021

In 2016, Instagram migrated from a reverse-chronological feed to an algorithm-based feed for displaying content. Start by looking at your biggest fans and brand mentions, or use a content collection and curation platform to automatically pull in this bank of media. This shift saw an immediate reduction in the reach of content.

Instagram 52

Instagram UGC Apparel Hashtag 52

Later

OCTOBER 29, 2019

This rumor has been around since Instagram launched business accounts back in 2016, and was recently reignited when creator accounts came onto the scene earlier this year. . You can even curate a stunning feed with just user-generated content! . Instagram Myth #2: Switching to a Business Account Negatively Impacts Your Engagement .

Instagram 76

Instagram Hashtag Feed Feedly 76

Oktopost

MAY 30, 2022

Once considered a novelty social media platform for trendy dance videos, TikTok has taken the internet by storm since its inception in 2016. Marketing on TikTok is different from marketing on any other social media platform because the application champions authenticity, creativity, and emotion. Source: emarketer.com. Post Regularly.

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B2B Examples Marketing Small Business 111

ProBlogger

AUGUST 30, 2015

This is more authentic then stock photos. These are posts that curate photos from the Instagram community according to them. Use the relevant hashtag in your photos to catch the curators attention.You can learn more about them at Instagram 101: What Are “Feature” Accounts? This video from Dotti Media shows you how to do this.

Training 20

Training Eventful Tips Analytics 20

agora pulse

MARCH 24, 2020

Brand authenticity. Brand authenticity is the “realness” of a brand. Brand authenticity includes a brand voice (how your brand “sounds”) and brand engagement (how a brand interacts with its audience). Content curation. How Content Curation Can Help Grow Your Business. No fluff, no smokescreen.

Social Media 94

Social Media Social Media Management Meme Hashtag 94

Buffer Social

APRIL 11, 2017

Since the New Feed’s launch, we’ve seen Facebook’s influence on across the web, with many platforms also adopting algorithms to show users more specific, personalized content that some data wizardry has deemed they’ll have an interest in: In 2016 Instagram shifted to algorithmically-sorted feed.

Feed 110

Feed Feedly News Social Media 110

Oktopost

MAY 30, 2022

Once considered a novelty social media platform for trendy dance videos, TikTok has taken the internet by storm since its inception in 2016. Marketing on TikTok is different from marketing on any other social media platform because the application champions authenticity, creativity, and emotion. Source: emarketer.com. Post Regularly.

B2B 62

B2B Examples Marketing Small Business 62

Hootsuite

JULY 8, 2019

Share fresh, authentic content. For instance, curator Kimberly Rose Drew travelled to Milan for a takeover with Prada: View this post on Instagram. so their authentic self should be a natural fit. A post shared by Entertainment Weekly (@entertainmentweekly) on Mar 29, 2016 at 1:03pm PDT. Seize special opportunities.

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Hosting Instagram How To Hashtag 111

Social Media Strategies Summit

JUNE 13, 2019

Instagram Stories launched in 2016 as a response to Snapchat’s feature of disappearing content. Users quickly embraced the ephemeral nature of this feature, which took away concerns about posting too often on the highly curated platform. It’s more important to embrace the spontaneity and authenticity of the platform.

Instagram 121

Instagram Marketing Real Estate Features 121

Proactive Report

MARCH 18, 2016

A1: It’s curating #UGC from social media channels by hashtag and @Handle and then pulling that content into a hub on the brand website. Authentic reviews and user-generated content is more important than pushed-out marketing messages. A3: @CMIContent reports 78% of B2C Marketers plan to use #UGC in their mix in 2016.

UGC 40

UGC Aggregator comScore Bazaarvoice 40

Proactive Report

MARCH 18, 2016

A1: It’s curating #UGC from social media channels by hashtag and @Handle and then pulling that content into a hub on the brand website. Authentic reviews and user-generated content is more important than pushed-out marketing messages. A3: @CMIContent reports 78% of B2C Marketers plan to use #UGC in their mix in 2016.

UGC 40

UGC Aggregator comScore Bazaarvoice 40

Hootsuite

SEPTEMBER 24, 2019

marketers used Instagram in 2016, more than 75% will do so by 2020. Regrams and UGC: User-generated content is by nature authentic and compelling. Followers expect them to be more real and raw than your curated Instagram feed. While just over half of U.S. Stories are a key part of a good Instagram marketing strategy.

Instagram 112

Instagram Tips Marketing Hashtag 112

Unmetric

JULY 26, 2018

As social media has now become the first point of contact between a prospective student and a university, it is crucial for institutions to find an authentic voice for their brand and to build a two-way conversation channel with their audience. In this article, we look at how some of the top-ranked universities from the U.S

Social Media 120

Social Media Strategy Hashtag Research 120

Hootsuite

JANUARY 24, 2023

A big part of Charli’s appeal is her authenticity. Le, or JustMaiko, is a Florida native who has been Tiktokking since 2016. Or, try to get featured on TikTok’s curated For You page. Charli has also appeared in other magazines like Time 100 Next and Teen Vogue’s Young Hollywood Class of 2021.

Influencer 101

Influencer How To HootSuite Trends 101

Hootsuite

JULY 9, 2019

These videos should feel candid and authentic, which means giving creators free rein to share their honest thoughts. However, while any customer can leave a review, testimonials are curated and selected by a business. Books, puzzles, courses, jobs, goals even BBG in 2016 ????? ? A word of caution: don’t get too prescriptive!

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Strategy How To Marketing Review 111

Hootsuite

JANUARY 24, 2023

A big part of Charli’s appeal is her authenticity. Le, or JustMaiko, is a Florida native who has been Tiktokking since 2016. Or, try to get featured on TikTok’s curated For You page. Charli has also appeared in other magazines like Time 100 Next and Teen Vogue’s Young Hollywood Class of 2021.

Influencer 83

Influencer How To HootSuite Trends 83

Audiense

DECEMBER 19, 2016

From: What leading candidates need to land a top social media job in 2016 ). From: 11 of the biggest insights from #SMWLDN 2016 ). Having this message at the heart of everything the business does and every experience with the brand makes it really easy to tell moving and authentic stories on social.

Trends 60

Trends Marketing Forums Microsoft 60

Later

DECEMBER 23, 2020

By curating these lists, you’re offering additional information that will hopefully inspire them to share your tips with their followers. When Instagram first introduced Stories to the app in 2016, 150 million people used the feature. Now you can! Businesses and creators alike are getting creative with the Instagram Guides feature.

Social Media 120

Social Media Strategy Meme Instagram 120

Buffer Social

AUGUST 11, 2016

Snapchat Video is Raw, Authentic, and Going Mainstream. Create personal video content on Twitter and take the extra time to follow up in an authentic way. This article via AndroidPit provides rundown of the top Android phone cameras for 2016. Use high-resolution 720p or 1080p HD. It’s a bunch of adorable animals!

Video 40

Video Twitter Content Facebook 40

Buffer Social

JUNE 9, 2016

And with the way things are going, 2016 is shaping up to be the year of video for many individuals and brands. Action point: Become a master of content curation. Use tools like Feedly, Pocket and Flipboard to search and curate the best content from hundreds of blogs around the web. Now is the perfect time to simply create.

Social Media Management 40

Social Media Management Social Media Flipboard Tweetdeck 40

Later

JULY 25, 2019

And while celebrities like Kylie Jenner can get away with a single moon emoji as a caption, for brands and influencers, lengthy captions that champion story-telling and authenticity are driving great results: . Fella uses Later to curate a stunning and balanced feed, with Instagram shopping posts masterfully integrated throughout. ?? ???

Instagram 86

Instagram Hashtag Engagement Feed 86