Buffer Social

NOVEMBER 12, 2021

Especially if you’re a small business owner whose personal brand is closely linked to your company mission, LinkedIn shouldn’t be ignored as part of your social media strategy. ” Meeting Clients Many social media platforms seem like a fun diversion—but do they actually help small businesses make money?

LinkedIn 75

LinkedIn B2B Authentication Small Business 75

Sprout Social

NOVEMBER 15, 2016

Once thought of as just a passing fad, social media has had a tremendous impact on business over the past decade. Social platforms like Twitter and Facebook have transformed the way that people communicate and, in the process, have changed the way that businesses interact with customers. Developing a Social Media Strategy.

Social Media 40

Social Media ROI Loyalty Social Networking 40

Rebekah Radice

APRIL 27, 2015

Posted by Marie Forleo on Wednesday, April 22, 2015. Creating, curating and sharing consistent content within Facebook updates can be a challenge. I’m going to demystify how social media managers find content on a daily basis. Use an RSS reader such as Feedly to consolidate all of your favorite bloggers.

Small Business 131

Small Business Facebook How To Airlines 131

Oktopost

APRIL 4, 2023

A strong social media presence shouldn’t feel manufactured but, when the business’s reputation is at stake in front of an audience of millions, it needs to be carefully manufactured, right? Social media has changed so much in just fifteen to twenty years. How should it look? Here’s everything you need to know.

Social Media 118

Social Media Marketing B2B Banking 118

Buffer Social

AUGUST 24, 2017

With Instagram and Snapchat becoming increasingly similar, many social media managers find themselves asking these questions. What we found over time is that the quality of conversations we were having on Instagram with our target audience (marketers and social media managers) was much higher than on Snapchat.

Instagram 111

Instagram Cost Comparison Analytics 111

Kikolani

JUNE 23, 2015

If you would like to meet some new peeps, get some new fans and build some… Posted by Boom Social with Kim Garst on Friday, June 5, 2015. One of the best ways to establish your authority is to curate content that is relative to your industry. Showing your social media tabs like Pinterest, Instagram, twitter etc.

Small Business 60

Small Business Facebook Alltop Curation 60

Sprout Social

JUNE 16, 2016

In 2015, 33% of Fortune 500 companies had invested in Instagram–a 13% increase from the previous year. Brands that are thriving on popular social platforms are using consistent, well-crafted visuals that are a mix of branded and lifestyle imagery. Curate Your Feed. Social media loves a good hashtag #selfie or #TBT.

Instagram 40

Instagram Tips UGC Hashtag 40

Buffer Social

NOVEMBER 7, 2017

At Buffer, we’re big fans of using data and research to guide our social media strategy. So when it came to finding the best Instagram strategy, I turned to social media studies. Here are some highlights from Pew Research Center’s study on social media use in the U.S.: Which posts did better?

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Study Instagram Hashtag Research 111

Oktopost

JUNE 28, 2023

Putting yourself out there is never easy, particularly when driving engagement on social media feels like a game of part luck, part guesswork. Don’t get us wrong – social media will always be something of a mystery. At Oktopost, we’ve got the eagle-eye view on social media – and how best to use it.

Social Media 62

Social Media Engagement Strategy B2B 62

Buffer Social

APRIL 11, 2017

And now, since Snapchat brought the stories format to prominence, we’ve seen its influence reflected across mobile, with many of the largest social/media products in the world implementing their own version. But social media has now moved on. Very few formats, features, apps, or services are truly unique.

Feed 110

Feed Feedly News Social Media 110

Buffer Social

JULY 27, 2016

Snapchat, a platform built on short ephemeral messages, seems destined to become a long-lasting social media powerhouse. I’ve done some thinking about what this new addition means to Snapchat content and the future of the social network. These days, content on social media has a very low shelf life.

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API Marketing comScore Video 40

Hootsuite

SEPTEMBER 2, 2021

When you’re thinking about creating a social media strategy for your business, a few leading platforms probably come to mind right away: Facebook, Instagram, Twitter, and maybe YouTube or Pinterest, depending on your industry. How to choose the best types of social media for your business. Know your audience.

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Types Social Media Statistics HootSuite 145

Socially Sorted

DECEMBER 20, 2015

I use tools like Edgar and Agorapulse to manage my content, curate the content of others and schedule my tweets. And you can do the same thing with curated content – it doesn’t just have to be content that you create yourself. …attract more traffic to your blog or social media platforms.

Content 55

Content Instagram Curation Strategy 55

Hootsuite

FEBRUARY 17, 2022

Pinterest is a perfect hybrid of social media and window shopping. Unlike other social media platforms, Pinterest allows you to make sales directly on the platform — you don’t have to send potential customers anywhere else. In 2015 they added “buyable pins,” which were rebranded to Product Pins in 2018.

How To 112

How To Metadata HootSuite Retail 112

Myrland Marketing

JULY 6, 2018

Alerts: 70% (87% in 2017, 77% in 2015, 63% in 2014). Newsletters: 59% (67% in 2017, 76% in 2015, 77% in 2014). He said that data suggests it is better to err on the side of “more curated” versus “more inclusive” when trying to decide how many stories to reference. Daily Usage : Here are the numbers: Traditional Media (e.g.

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Survey Content Research Curation 54

Buffer Social

SEPTEMBER 6, 2023

How to find new trending sounds on TikTok Yes, you could spend hours scrolling through the platform (honestly, I wouldn’t complain) but if you’re a busy creator, business owner, or social media manager, you probably just don’t have time for it. She covers Instagram Reels audio, too!

Trends 89

Trends How To Template Templates 89

Buffer Social

JUNE 9, 2016

I was a bit nervous before writing this post because there are so many possible golden rules for social media managers. From golden rules like setting proper social media goals to truly understanding consumer behavior and implementing that into your marketing strategy, this post could have taken on a variety of shapes and forms.

Social Media Management 40

Social Media Management Social Media Flipboard Tweetdeck 40

Later

SEPTEMBER 22, 2019

A post shared by Later: Social Media Scheduler (@latermedia) on Mar 11, 2019 at 9:23am PDT. Instagram carousel posts are a great way to share more personal brand stories on Instagram, without disrupting a carefully curated feed. . It meant my first ring made it onto Aer Lingus in 2015. You guys helped choose our box!

Instagram 81

Instagram UGC Curation Apple 81

Kikolani

SEPTEMBER 27, 2016

In fact, traditional digital marketing is failing: ad blocker usage grew by 41% between 2014 and 2015, and a Google study found that 56% of ad impressions are never seen by internet users. feedly is one of the best RSS feeds on the internet and boasts millions of users. You’ll never have to search for content again. The best part?

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Tools Content Marketing ROI 60

Kikolani

SEPTEMBER 27, 2016

In fact, traditional digital marketing is failing: ad blocker usage grew by 41% between 2014 and 2015, and a Google study found that 56% of ad impressions are never seen by internet users. feedly is one of the best RSS feeds on the internet and boasts millions of users. You’ll never have to search for content again. The best part?

Tools 60

Tools Content Marketing ROI 60

Rebekah Radice

OCTOBER 26, 2015

For example, you might create a list of people who tweet about a topic that you want to follow on a daily basis, such as social media. The question I’m always asked is where to find tweetable content, what to talk about and how to best curate it. — Rebekah Radice (@RebekahRadice) October 21, 2015. And MUCH more!

Twitter 114

Twitter How To Hashtag Curation 114

Buffer Social

JUNE 29, 2016

Social media analytics tool Quintly analyzed over 5,000 profiles in early 2015 to learn that the average Instagram account posts once per day. We’ve explored hashtags a lot on the blog , but it seems that nowhere on social media are they quite as important as on Instagram. Host a photo contest.

Instagram 105

Instagram Engagement Hashtag How To 105

Unmetric

SEPTEMBER 27, 2019

Vanity metrics on social media may not give you actionable insights but they sure are to leave the viewers impressed. Coca-Cola’s list of viral and successful campaigns on social media deserves an article of its own! And one metric that surely impresses a viewer is the number of followers a brand owns. Well played, KFC!

Brands 96

Brands Facebook Campaign Sports 96

Unmetric

SEPTEMBER 27, 2019

Vanity metrics on social media may not give you actionable insights but they sure are to leave the viewers impressed. Coca-Cola’s list of viral and successful campaigns on social media deserves an article of its own! And one metric that surely impresses a viewer is the number of followers a brand owns. Well played, KFC!

Brands 72

Brands Facebook Campaign Sports 72

Convince & Convert

DECEMBER 31, 2015

Editor’s Note: This post is one of Convince & Convert’s Top 10 Posts of 2015. Simply too many brands use social media as a free advertising platform where they can sell, sell, sell. Social media instead demands a symbiotic relationship between brands and their fans. Learn How Fans See Your Brand.

Engagement 60

Engagement Strategy Social CRM Hashtag 60

Buffer Social

AUGUST 1, 2016

From productivity and social media strategy to self-care and reflecting — even gifs ! In the early days of Buffer, our co-founder, Leo , ran a Twitter chat called #toolschat and found it to be a really great way to connect with others on Twitter who loved social media and social media tools.

Twitter 40

Twitter How To Storify Communities 40

Buffer Social

AUGUST 11, 2016

Video marketing has taken the social media world by storm. Naturally, video strategy has evolved on each of the various social media platforms over the years. The five big social media video channels are Facebook , YouTube , Snapchat , Instagram , and Twitter. Video Creation Essentials: Hardware.

Video 40

Video Twitter Content Facebook 40

Sprout Social

OCTOBER 17, 2016

Social media marketing evolved from something only a few cutting-edge brands did to an integral piece of every company’s marketing strategy. It’s no longer a question of whether or not your brand should be on social media, but how can you best use sites like Facebook, Twitter and Instagram to grow your business.

Social Media 40

Social Media Marketing Hashtag LinkedIn 40

Convince & Convert

NOVEMBER 18, 2015

Here are 13 data-backed growth hacks we learned at CoSchedule while building our social media marketing plan. I think you’ll find they’ll work for your social media marketing, too. It’s a pretty sweet way to get a glimpse of all of the content you’re sharing—curated and your own—in a single view.

Social Media 132

Social Media Marketing How To Social Networking 132

Buffer Social

JULY 18, 2016

If you’re anything like me, there are only a handful of things more exciting for a social media marketer than when a Tweet “goes viral.” Buffer (@buffer) November 2, 2015. Curated content. Curated content. Curated content. Curated content. Curated content. Key Tweet elements.

Curation 40

Curation Trends Study News 40

Buffer Social

FEBRUARY 22, 2017

But can we actually tell a story on social media? Is it possible to narrate a story with social media posts that are supposed to be short and sweet? It turns out there are many ways to use social media for storytelling! I learned about this amazing storytelling method on Social Media Examiner.

Social Media 111

Social Media Hashtag Curation Instagram 111

Keyhole.co

FEBRUARY 28, 2023

Memes are the best gift to mankind from the social media world. The first thing you might think is: well, they’re visual, and social media is all about visuals! People in the smartphone era are used to sharing memes and using emojis to communicate on social media. Memes are everywhere.

Meme 52

Meme Engagement Strategy Wikipedia 52

Buffer Social

JULY 11, 2016

Innovation: If I were laid off from a high-profile job, I imagine I’d be pretty quiet on social media. A ‘brand’ isn’t about generating a virtual identity through websites, emails, social media, and being found at the top of Google. Curation with care. Marketer: Sree Sreenivasan. ” 13.

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Campaign Startup Marketing Curation 40

Buffer Social

MARCH 16, 2017

In late 2015, Instagram opened up Instagram ads. Since Instagram launched advertising on its platform in 2015, Instagram ads have driven more than one billion user actions. Audience growth: Instagram is one of the fastest growing social media platforms. According to Statistic , as of December 2015, the largest U.S.

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Instagram Advertising URL FAQ 111

Hootsuite

APRIL 7, 2022

Social media is always evolving to satisfy the needs and interests of its users. New social media platforms emerge to serve specific audiences or to offer something different. Not all new social media apps will blow up like TikTok. New social media apps and platforms marketers should watch in 2022.

Platform 142

Platform Social Media Reddit Hosting 142

Socially Sorted

MARCH 4, 2016

In this post I share 50 shortcuts to Visual Content Creation for Social Media including tools, strategies and apps that work to save you HOURS of time every month. . Let’s take a look at the tips and tools: 50 ShortCuts for You to Create Visual Content for Social Media Marketing. We all want more of it.

Social Media 97

Social Media Content Template Templates 97

Viper Chill

JANUARY 13, 2016

I still have an RSS feed through Feedburner if that’s your preferred way of receiving content, but RSS feeds are largely ignored these days (even by tech-savvy web users) due to increasing usage of social media and the downfall of services like Google Reader. It was shared on social media over 1,400 times.

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