Writtent Blog

JANUARY 2, 2014

Today I’m thrilled to catch up with one of the most influential people in today’s marketing world, Mitch Joel. Mitch is the President of digital marketing agency Twist Image and author of the popular blog Six Pixels of Separation. You have to] think about it in the context of marketing. Reboot Your Life.

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Trends iPhone YouTube Collaboration 74

Keyhole.co

MARCH 26, 2024

Unsurprisingly, the same innovation and universality are also core to LEGO’s marketing strategy. With solid market research , LEGO is never short of entertaining and culturally relevant content for its social media accounts. million Facebook: 15 million YouTube: 17.6 Instagram: 10.3 The brand is a beloved global phenomenon.

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Construction Social Media Strategy Collaboration 52

The Realtime Report

MARCH 10, 2017

Why Transmedia Is The New Viral Gold For Influencer Marketing By Dr. Chester Branch. The old form of content marketing is dying. ’ So marketers are relying on influencer marketing as a way to break through the clutter and be heard. Writer and analyst Kevin Allocca works with YouTube trends.

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Webbiquity SMM

DECEMBER 11, 2013

Content marketing is a hot topic, primarily in the B2B world but increasingly in consumer marketing as well. And as noted here yesterday , 93% of B2B marketers are now using content marketing, with more than half calling it their biggest priority this year. Content Marketing Strategy Guides. by GO Marketing.

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Keyhole.co

NOVEMBER 17, 2023

million YouTube: 1.1 million Adidas Football on YouTube: 1.5 It shows how their social media marketing for Adidas Originals ties in with the current trends of athleisure wear. They go beyond collaborations, ensuring their content marketing strategy is tailored to their audiences. million Facebook: 40.95

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Sports Social Media Strategy Apparel 59

Buffer Social

JANUARY 25, 2018

To succeed on social media, it’s essential to stay ahead of the curve and understand the latest social media trends. Together with our State of Social 2018 report , we put together a comprehensive social media trends report. In this report, you’ll learn about the top major trends to help you succeed on social media in 2018.

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Social Media Trends Report Survey 111

Webbiquity SMM

JANUARY 19, 2016

Most businesses now use social media for marketing and those efforts are expected to continue to increase, yet many marketers and top executives alike find the business value difficult to quantify. 46% of B2B marketers say they’re not sure whether any social channels have generated revenue for their businesses.

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Ignite Social Media

JUNE 1, 2016

Social media has evolved over the years and in order to design a successful social media marketing strategy, you must consider the latest social media trends that are likely to have the biggest impacts. Another emerging trend that will become more prominent in 2016 is that Facebook will dominate the social landscape.

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Trends Social Media Strategy How To 60

Sprout Social

MAY 5, 2019

A decade ago, the influencer marketing arena was limited only to celebrities and a few dedicated bloggers. Now, it seems like we’ve seen influencers rise, saturate the market and even get caught up in fraud. Read on for our tips to determine if influencer marketing is for you. The value of influencer marketing.

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Webbiquity SMM

JANUARY 28, 2020

Though the idea of pulling all of your organization’s social media feeds into a central hub has been around since at least 2014 , they still haven’t found wide use outside of trade shows and corporate events. Check out different approaches and options to determine if this should be part of your digital marketing strategy.

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Small Business Mavericks

SEPTEMBER 21, 2015

One might be tempted to think that, since YouTube is the second largest search engine online, video marketing is an over-used–or, at least, widely used–form of online marketing. As of January of this year, content creation has the second largest share of digital marketing budgets.

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Video Marketing Case Study Mobile 70

Webbiquity SMM

FEBRUARY 16, 2016

As noted in the 2016 B2B Marketing Trends report , B2B marketing strategies and practices are in the midst of significant change, driven by new technologies and evolving buyer expectations for more “consumer-like” experiences. Here are five key takeaways from this research: Image credit: e_Strategy Trends.

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B2B Social Media Marketing Survey 110

Buffer Social

OCTOBER 17, 2017

If you do Facebook marketing , one thing that you might want to understand is the Facebook algorithm. Posts that are timely or reference a trending topic. Here’s a summary of all the changes that are relevant to social media marketers, in reverse-chronological order. photo, video, or status update). year-over-year.

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Idaconcpts

JUNE 4, 2014

It’s easy, in our web-dependent world, to think that—especially if we’ve been doing this awhile—we know all there is to know about digital marketing. Without further ado, here are today’s top 6 rules of digital marketing. Content Marketing. It used to be called “Guest Blogging” but now we call it “Content Marketing.”

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Marketing Case Study Smart Phone SMS 151

Rebekah Radice

JULY 20, 2015

Are you interested in finding ways to energize your marketing? Daily activities separate successful social media marketers from their peers. In this article I’ll share six social media habits to improve your marketing. 6 Habits of Highly Successful Social Media Marketers. #1: 1: Build Meaningful Relationships.

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Social Media Marketing Study Activities 133

Mindjumpers

NOVEMBER 17, 2015

million users it had in 2014. Social channels like Facebook, twitter, Instagram, Google Plus, LinkedIn, Youtube and some others come to mind as platforms that we use to make even the silliest thing go viral in a matter of minutes. The hashtag #thingsilongthroat trended for several days in Nigeria. I’ll explain.

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Activities Social Media Hashtag Campaign 0

Likeable

AUGUST 18, 2020

Our CEO, Carrie Kerpen, who started the podcast back in 2014, passed the torch this season to two of Likeable’s awesome employees, Jenn Burgess and Michelle Greenbaum. YouTube is red, Facebook is blue. Essence Souffrant, Digital Marketing Strategist. Meena Harris of the Phenomenal Woman Action Campaign. Make it human.

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Marketing Affiliate marketing Proposal Team 87

Convince & Convert

FEBRUARY 27, 2015

In fact, 43 percent more videos were watched online from 2013 to 2014. Those are some staggering numbers, and most marketers are starting to appreciate that numbers like these translate to huge opportunity when shifted into a business context. Video Marketing Maturity Means Getting More Strategic. billion videos in 365 days.

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Video Marketing Vimeo Conversation 60

Ignite Social Media

AUGUST 24, 2016

New social networks pop up every now and then, leading the marketing and tech blogging world to collectively proclaim it as the next big thing. The simple app exploded in June of 2014 as shown with Google Trends for search, below. Nextt didn’t even blip on the Google Trends radar. Yo, where’d you go? Need a refresher?

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Convince & Convert

APRIL 16, 2015

Last year, for the first time, it surpassed the number of YouTube videos that were uploaded to pages on the site. According to a SocialBakers study of more than 180,000 Facebook videos on 20,000 pages in December 2014, people posted 20,000 more Facebook videos than YouTube videos (highlight to tweet).

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Video Tips Facebook YouTube 60

Hootsuite

NOVEMBER 25, 2015

while the other will probably greatly impact your marketing budget in 2016 and beyond. Seventy percent of marketers expected to spend more on social media ads in 2015 than in 2014. Regardless of your market, you can find ways to make social advertising work for you. By June of 2014, nearly 80 percent of U.S.

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Advertising Social Media List Statistics 112

Convince & Convert

FEBRUARY 22, 2017

Our 2014 report on the employment histories of guests on my Social Pros podcast found more than 50% of that unscientific sample had degrees in PR/journalism/English). Is that an indictment of the power and effectiveness of social as a marketing tactic overall? VPs of Marketing and CMOS are starting to ask “Wait.

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Social Media Skills UGC Sample 163

Social Media Marketing

APRIL 3, 2013

Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

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Social Media Flipboard Storify Reddit 160

Hootsuite

FEBRUARY 12, 2015

Business-to-business social media marketing is no longer just an innovative way to boost sales—it’s essential to your organization’s survival in the competitive B2B market. In fact, a recent survey found 92% of B2B marketers use social media as a content marketing tactic to drive sales.

Social Media Management 76

Social Media Management B2B Social Media HootSuite 76

Social Media Marketing

JUNE 5, 2013

Each week, I compose a newsletter for our team that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

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Social Media Foursquare Journal Flipboard 140

SocMed Sean

JUNE 23, 2017

Robert is a content and marketing specialist at one of the leading essay writing companies. He graduated with honors from Columbia University with a degree in Marketing and Advertising Previously, he worked as a content marketing manager for a tech software firm. This week we welcome guest blogger Robert Everett.

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Organization Mobile Apple SEO 182

Mindjumpers

DECEMBER 4, 2015

Internet Users: 350 million, +44% since July 2014. Mobile Social Media Users: 97 million, +5% since July 2014. Emotional content that includes much-loved local or international characters is the key to successful marketing in the country that celebrates emotions. Video is The New King of Content Marketing. Brand Failure.

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Activities Social Media Film Mobile 100

Convince & Convert

MARCH 19, 2018

As organic reach dwindles, social media ads are becoming more and more appealing to marketers. In fact, social advertising budgets doubled from $16 billion in 2014 to $31 billion in 2016. I predict this trend will continue to rise in 2018 and beyond. Many marketers fixate their advertising efforts on Instagram and Facebook.

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CPM CPA ROI Campaign 148

Buffer Social

JUNE 30, 2017

Going “Viral” How many of you have sat around with friends or family and binge-watched several classic YouTube videos in a row? billion people log in every month), started with a few viral hits and began a trend that today we might call, “going viral.” Ellen DeGeneres (@TheEllenShow) March 3, 2014.

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Sprout Social

FEBRUARY 27, 2017

Right when you think you’re getting a grasp on your demographics, buyer habits and trends on social media , something new changes and turns your data into old news. That’s why it’s absolutely critical for any marketer to stay up to date on the newest social media statistics. Don’t believe us? Facebook Statistics. Twitter Statistics.

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Statistics Social Media LinkedIn Instagram 40

Hootsuite

FEBRUARY 12, 2015

Business-to-business social media marketing is no longer just an innovative way to boost sales—it’s essential to your organization’s survival in the competitive B2B market. In fact, a recent survey found 92% of B2B marketers use social media as a content marketing tactic to drive sales.

Social Media Management 40

Social Media Management B2B Social Media HootSuite 40

Likeable

FEBRUARY 9, 2021

In recent years, though, brands are increasingly incorporating social media marketing efforts into their Super Bowl advertising. Originally shown in 2014, the commercial was quickly banned in the company’s home country. Let’s take a look at a few of the most interesting ones from this year’s big game. Reddit’s Five-Second Spend.

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Social Media Brands Reddit Compete 63

Your Escape From 9 to 5

JUNE 27, 2022

Content marketing can be a perfect example. What type of content should marketers make? But here are four trends that might help you find your bearings in the year ahead. The ability to deliver a personalized and engaging experience has been a major contributor to successful marketing for a while now.

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Trends Content Real Estate Marketing 74

Jon Loomer

JANUARY 1, 2024

That downward trend accelerated through 2021 and into 2022. That started with Facebook and Instagram Reels, but expanded to YouTube Shorts and even LinkedIn. This allowed me to add a short blog post that accompanied each video, which was embedded from YouTube. YouTube I actually started my channel in 2012.

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Video Publishing YouTube LinkedIn 171

Sprout Social

NOVEMBER 1, 2016

Whether you’re a hotel, airline, destination or car rental service, word-of-mouth marketing is crucial to the success of your business. Because the travel industry relies so heavily on word-of-mouth marketing, this is one trend you can’t ignore. — Marriott Hotels (@Marriott) December 19, 2014. Find Your Inspiration.

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Travel Class Social Media Hotels 40

Hootsuite

MARCH 7, 2022

Whether you’re using WhatsApp for business or pleasure, marketers will find huge value in understanding the Whatsapp stats that matter most in 2022. This forecast spells good news for WhatsApp, who already own a considerable slice of the messaging market and can only expect their user count to increase. billion users in 2025.

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Instant Messaging HootSuite Marketing Statistics 112

Kikolani

MAY 6, 2013

One of the trends for online marketing courses is to create a private Facebook group for students. Some great upcoming events that have virtual passes include Content Marketing World in September and New Media Expo (formerly BlogWorld Expo) in January 2014. Bookmark this login page so you can quickly access it and learn.

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Education eBook How To Course 152