Ignite Social Media

APRIL 2, 2020

Its origins here in the West can be traced back to 2014’s Musical.ly billion app installations and over 500 million monthly users, placing it ahead of other social networks such as Twitter, Snapchat, and Pinterest. including In-Feed Native Video, Branded Takeovers, TopView, Branded Hashtag Challenges, and Branded Effects.

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Marketing Authentication Trends Feed 217

Devumi

JANUARY 23, 2015

Marketing with Twitter trending topics is a strategy that combines careful planning, even more careful research, and a bit of dumb luck. I’m going to show you all of the web resources that are going to help you find Twitter trending topics, and give you examples of what works. tagdef: What in the world does that hashtag mean?!?

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Trends Twitter Hashtag Marketing 60

Webbiquity SMM

JANUARY 28, 2020

Though the idea of pulling all of your organization’s social media feeds into a central hub has been around since at least 2014 , they still haven’t found wide use outside of trade shows and corporate events. Not all content related a brand or hashtag is suitable and worthwhile to display on your website or at your events.

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Social Media UGC Aggregator Eventful 168

The Realtime Report

AUGUST 22, 2014

This concept plays off an idea presented by Stephen McIntyre , the Managing Director of Twitter Europe, at the Dublin Web Summit last year. Here’s a Gif that captures this concept in a silly way: Just when you thought @Twitter couldn’t get any better, now we can post a GIF of Curly Fries playing soccer.

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Marketing Sports How To Vimeo 187

Ari Herzog

FEBRUARY 5, 2016

How do you know if you are following one too many people on Twitter? What Twitter tools do you use to manage your relationships; and does the tool matter? I asked these questions to seven Twitter users who collectively follow 2.3 Twitter lists are like Google+ circles. That the nature of Twitter.

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Meeting Influencer Twitter Tweetdeck 70

Hootsuite

OCTOBER 1, 2019

In case you missed it: in April 2019, Instagram started experimenting with not showing the number of likes a post has received (AKA ‘like counts’) in the feeds of Canadian users. A man stands in front of a large ship grounded by Typhoon Haiyan in Tacloban, Leyte, Philippines, on 18 April 2014. Use the right hashtags on your posts.

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Instagram Geotagging How To Tourism 111

Hootsuite

APRIL 4, 2023

In 2014, pro golfer Chris Kennedy Tweeted a dare to three friends: dump a bucket of icy water on your head within 24 hours or donate $100 to support ALS. Twitter’s user graph looks like Facebook’s, with nearly 60% between 25 and 49 years old. Optimize your content for mobile Most people flip through social feeds on their phone (e.g.,

Social Media 97

Social Media Tips HootSuite How To 97

Audiense

JULY 1, 2016

Beauty brand Carol’s Daughter , that was taken over by L’Oreal in 2014, has kicked off a social and digital campaign by attracting some star power. It’s, no doubt, taken Twitter and Instagram by storm. million views on social media, so look out for a #JohnCenaSurprise coming to a social feed near you. MyBeautyMySay https://t.co/6TUpzDE4Ds.

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Wireless Meme Campaign Hashtag 105

Keyhole.co

FEBRUARY 28, 2023

Some loved their idea and how Gucci’s feed mimicked an online gallery, but many people didn’t quite understand what the brand was doing. If you check BarkBox’s Instagram profile, you’ll notice one interesting thing… Not many of the posts on their feed are about their products. For this campaign, the reactions were mixed.

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Meme Engagement Strategy Wikipedia 52

Socialmedia.biz

FEBRUARY 11, 2019

More than 300 million people spend at least 5 hours every day on different social networking platforms, including Facebook, Twitter, Pinterest, Youtube and Instagram. On social media platforms, your feed is curated with news stories, images, or videos that filter through friends, people you may know, or brands you follow.

Social Media 88

Social Media Sentiment Analysis Study 88

Webbiquity SMM

FEBRUARY 2, 2015

Research shows that marketers generally focus on three social networks: LinkedIn (91%), Twitter (85%), and Facebook (81%). Recent research shows that the largest social platforms of 2014 were: Facebook, 1.28 Twitter, 255 million active users. Failing to use (or optimize) hashtags. billion active users.

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Social Media Marketing Hashtag URL 100

Buffer Social

OCTOBER 1, 2018

Just a year later, in 2014, it would reach only about six percent of its fans. For example, in the first half of 2018 alone, Facebook reported five major changes to the News Feed (and there are probably many more small tweaks that were not reported). Timeliness: Recent posts will tend to appear higher in her feed than older posts.

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Organization Flipboard Social Media Company 108

yMarketingMatters

FEBRUARY 8, 2016

Twitter Introduces Conversational Ads : Now it’s easier than ever to enhance your brand influence and extend the presence for your business in Twitter. Basically, Conversation Ads are like Promoted Tweets on steroids, and allow you to include call-to-action buttons and customizable hashtags that drive consumer engagement.

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Social Media URL iPhone iPad 100

Buffer Social

MAY 5, 2016

We social media marketers are a lucky bunch; not only are there a gigantic number of free social media tools at our disposal (everything from timing tools to social media management tools like Buffer ), there are free tools from the social networks themselves: Facebook insights, Pinterest analytics, and now Twitter analytics, too.

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Analytics Twitter How To Embedding 93

Sprout Social

MAY 5, 2019

Standing out in 2014 on Instagram was easier than today. Rosie Clayton’s Instagram feed is filled with colorful dresses and outfits against colorful walls. Instead, casual poses and limited editing are now becoming more welcome on the feed. This means scrolling through their feed and clicking through on posts.

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Influencer Marketing Survey Campaign 112

Hootsuite

JUNE 25, 2019

To get your creative juices flowing, we’ve rounded up more than 20 ideas across Facebook, Instagram, Twitter, YouTube, Pinterest, LinkedIn, Snapchat— and even TikTok. Hashtags like #giveaway, #freebie, #liketoenter, and #commentoenter help to amplify the contest’s reach, too. — Expedia (@Expedia) July 24, 2014.

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Examples Social Media Instagram Hashtag 111

Keyhole.co

DECEMBER 7, 2020

5 social commerce tips to get you started – Start with low-cost offers – Use hashtags to drive product discovery – Take advantage of UGC – Get your timing right – Build trust with reviews Sell more on social. For instance, they may discover a tagged product through your ad, feed post, or Stories.

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Social Media UGC Hashtag Instagram 80

Convince & Convert

DECEMBER 13, 2013

The RSS feed is: [link]. We all know that the piece of content you write for Twitter doesn’t necessarily belong on Facebook, but that same mistake still happens constantly. Someone using Pinterest is going for something entirely different than someone using Twitter, and respecting that difference is essential. Listen Now.

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Social Media Content Case Study Retail 148

Buffer Social

NOVEMBER 13, 2017

When they announced that they’d be opening up their Pulse publishing platform to the public in February 2014, it opened the floodgates to a world of content. It’s seamlessly integrated into members’ feeds as articles to help enhance the content-first experience. Hailley on Twitter. Brian on Twitter.

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LinkedIn Microsoft B2B Marketing 112

Sprout Social

FEBRUARY 27, 2017

Statista recorded new Twitter users grew by 43 million year over year in 2014, but only by 9 million in 2016. On the other hand, new Instagram users increased by 150 million year over year in 2014 and has since successfully grown by 100 million new users each year. Twitter Statistics. Twitter Statistics.

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Statistics Social Media LinkedIn Instagram 40

Hootsuite

FEBRUARY 24, 2021

This is a mental health reminder for Marketing Twitter. Twitter: March 21, 2006. Facebook acquired Instagram in 2012 for $1 billion and WhatsApp in 2014 for $19 billion. For industry insider news, he suggests following the hashtag #MarketingTwitter. Twitter lets you schedule tweets from its Compose Mode interface.

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Questions Social Media HootSuite Marketing 141

Convince & Convert

JANUARY 20, 2015

users checking it once per day, it was the third-fastest growing platform in the US in 2014 and will get even bigger this year. In this example below, see how the brand shown is driving the most engagement around three topics: their holiday campaign, their branded hashtag campaign, and posts of apparel. Hashtag Creative Testing.

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Instagram Hashtag How To Apparel 60

Buffer Social

NOVEMBER 7, 2017

Using both hashtags and location tag drives the most engagement. They also found that “Instagram use is especially high among younger adults” — to a greater extent than Facebook, Twitter, LinkedIn, and Pinterest. Using both hashtags and location tag drives the most engagement. There’s a good reason for this.

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Study Instagram Hashtag Research 111

Hootsuite

AUGUST 27, 2019

Use this list whenever you need a burst of inspiration for your Instagram feed. Apple also does a great job of this with their #ShotOnAnIphone posts where they encourage users to share their iPhone photos and videos on Instagram using the hashtag. Use a daily hashtag. It doesn’t matter if your brand is big or small. katerentz.

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Instagram Engagement Hashtag Delicious 111

Kikolani

AUGUST 18, 2016

We’re going to talk a lot about Facebook and Twitter, but the theories here apply to all forms of social media. Hashtags on twitter were originally created to allow people that were talking about the same thing to find each other. What they didn’t know at the time was how hashtags would be used in marketing.

Data 60

Data Social Media Sports How To 60

Kikolani

AUGUST 18, 2016

We’re going to talk a lot about Facebook and Twitter, but the theories here apply to all forms of social media. Hashtags on twitter were originally created to allow people that were talking about the same thing to find each other. What they didn’t know at the time was how hashtags would be used in marketing.

Data 60

Data Social Media Sports How To 60

Devumi

NOVEMBER 7, 2014

New Marvel/DC/Dark Horse comic books released November 4/2014. Individual pins also need hashtags that are based on the topic of the board. You can share this content on Twitter, Facebook, wherever else you like just like normal. Fan Comic Book Cosplay. Graphic Novels in Store. What was your favorite?”.

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Curation Brands Content Hashtag 87

ProBlogger

JULY 18, 2016

One of my biggest bugbears in the world of marketing are people that do not have Twitter. Whether it’s engaged with is a completely different matter but with these Twitter tips you should see a rise in your performance! Hundreds of people are becoming “Twitter famous” for quite frankly, stealing other people’s content.

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Engagement Tips Twitter Geotagging 20

ProBlogger

JULY 18, 2016

One of my biggest bugbears in the world of marketing are people that do not have Twitter. Whether it’s engaged with is a completely different matter but with these Twitter tips you should see a rise in your performance! Hundreds of people are becoming “Twitter famous” for quite frankly, stealing other people’s content.

Engagement 20

Engagement Tips Twitter Geotagging 20

Buffer Social

JULY 18, 2016

.” Tina Fey sums up the feeling nicely: And so I set about with the audacious goal for this post of trying to unravel the great social media mystery of virality: Figuring out the formula for Twitter’s most successful tweets. Buffer (@buffer) January 15, 2014. Buffer (@buffer) July 23, 2014. Key Tweet elements.

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Curation Trends Study News 40

ProBlogger

JULY 6, 2016

Karlee’s small business relies almost solely on Instagram to help get the word out about her gourmet goodies, both by posting on her own account , being featured on huge accounts in the baking trade, and her (often famous) clientele’s personal IG feeds. What do you find your followers respond to or enjoy the most on your feed?

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Small Business Instagram How To Hashtag 37

Sprout Social

AUGUST 15, 2016

Since 2014, roughly 18 new Instagram features, updates or changes to the app were released. For mobile users, circles now appear above your regular Instagram feed. Here you can hide your stories from certain users’ feeds and select who can reply to you via direct message. Longer Videos on Instagram. Unlimited story additions.

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Features Instagram Brands Notification 40

Sprout Social

NOVEMBER 7, 2019

While it might seem silly to spend any time searching your Twitter history and navigating through past content, I can assure you it’s not. Let’s talk about how to search your Twitter history before jumping into several reasons why you might want to do so. How to search Twitter history.

Twitter 97

Twitter How To Hashtag Loyalty 97

ProBlogger

APRIL 14, 2014

Garret Moon proposes re-writing your blog headlines at least three times to A/B test your headlines using Twitter and email marketing. Follow the example of the 8 Internet Books You Should Read in 2014 post that performed exceptionally well for me during the slow Holiday period in December. Build Lists (Always). What didn’t work?

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Case Study Curation Study Startup 55

ProBlogger

JULY 6, 2016

Karlee’s small business relies almost solely on Instagram to help get the word out about her gourmet goodies, both by posting on her own account , being featured on huge accounts in the baking trade, and her (often famous) clientele’s personal IG feeds. What do you find your followers respond to or enjoy the most on your feed?

Small Business 29

Small Business Instagram How To Hashtag 29

Socially Sorted

MARCH 4, 2016

Twitter accounts (Twitter Lists are great for this). All you need to do is add your favourite accounts from Facebook, Instagram and Twitter … and your favourite hashtags, keywords and blogs too. Now you can search for top hashtags and find content! You can also search by hashtags. Websites and Blogs.

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Social Media Content Template Templates 97

Sprout Social

OCTOBER 13, 2022

To help bring happiness to their feeds, they shared a video of a penguin named Wellington exploring the aquarium and meeting other animals at Shedd. million views on Twitter alone and kickstarted a viral “Penguin Tour” campaign. Posting at optimal times can help your content stand out in crowded feeds. No special deals touted.

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How To UGC Authentication Campaign 142