Talkwalker SM

FEBRUARY 23, 2016

Today, 75% of luxury shoppers use social media , according to a 2014 study by the Blackstone Digital Agency. As displayed in the above Facebook and Twitter posts, Tesla seems to put more thought into how to present their brand on social in interesting and innovative ways through video content. This stereotype is no more.

Social Media 60

Social Media Case Study Brands Fashion 60

Ignite Social Media

MAY 24, 2016

music festival in 2014 (according to Nielson Music), and of that number, 14. While collaborations with music-minded businesses + fashion retailers seem like the obvious fit, the festival’s gorgeous backdrop, exclusive parties, A-list celebs and millennial masses make the event ideal for almost any branded executions. Hospitality.

Engagement 110

Engagement Brands Hashtag Eventful 110

Pixlee

APRIL 2, 2019

This constant interaction and trust-building have helped the brand grow 600% annually since it launched in 2014. Maximize User-Generated Content. The most highly engaged customers can often be found by scanning social media for user-generated content. Ride the Wave of Emerging Trends. Empower Influencers.

Strategy 59

Strategy UGC Hotels Marketing 59

Hootsuite

JUNE 25, 2019

Bonus: Download our free, customizable social media calendar template to easily plan and schedule all your content in advance. To promote the launch of its new direct flight from Tampa to Frankfurt, German airline Lufthansa ran a two-week #Hausguest social media campaign. — Expedia (@Expedia) July 24, 2014. Tag a friend.

Examples 111

Examples Social Media Instagram Hashtag 111

Convince & Convert

JANUARY 6, 2016

As marketers, we usually prefer popular brands or companies (such as those in the food, digital, or retail sector) whenever we handle advertising campaigns. User-Generated Content. Ride-sharing app Sidecar did this in 2014 when they partnered with famous bloggers to create a one-of-a-kind experience for their customers.

Strategy 60

Strategy Marketing Real Estate Campaign 60

Later

JUNE 27, 2019

And it’s not just for the mega brands — influencer marketing for small businesses can seriously level-up a campaign, build brand awareness and reach new audiences, without blowing the budget. . Influencer Marketing for Small Business Step #1: Identify Your Influencer Campaign Goal .

Small Business 56

Small Business Influencer Template Templates 56

Pixlee

SEPTEMBER 23, 2017

Engagement, visibility, number of followers, and increased sales are just some of the metrics influencer campaigns can drive. With tips on the best places to stay, eat, shop and more, Christina’s style content translates across multiple channels, and you can shop her own personal fashion style seen on Instagram via her blog.

Travel 66

Travel Influencer Brands Airlines 66

Convince & Convert

DECEMBER 28, 2015

Most frequent is my nearly-daily video show Jay Today (read this post to see how we make 8 pieces of content out of each episode ). Our newest addition is Content Pros , where the tips and tricks of the world’s best content marketers are revealed. We do it the old-fashioned way, via email. Book Your Guests.

Badge 60

Badge Hosting Sysomos eBook 60

Buffer Social

NOVEMBER 7, 2017

Here are the eight tips to guide your Instagram strategy: Instagram’s young audience likes current, creative, and useful content. Videos might overtake images as the most engaging type of content. User-generated content drives growth and conversions. User-generated content drives growth and conversions.

Study 111

Study Instagram Hashtag Research 111

Twist Image

FEBRUARY 8, 2017

It's from 2014. We see this behaviour more commonly with fashion, sport and music brands, but there's an attitude. The optics are focused on the current quarter, the running campaign and the quarterly earnings. I watched the documentary Citizenfour the other night. It was on Netflix. It's a documentary about Edward Snowden.

Brands 40

Brands Film Advertising Sports 40

Convince & Convert

FEBRUARY 3, 2015

Most frequent is my nearly-daily video show Jay Today (read this post to see how we make 8 pieces of content out of each episode ). Our newest addition is Content Pros , where the tips and tricks of the world’s best content marketers are revealed. We do it the old-fashioned way, via email.

How To 60

How To Badge Hosting Sysomos 60

Pixlee

DECEMBER 13, 2016

During their “Fourth of Julyber Monday” in 2014 (a summertime version of Cyber Monday) sales reached nearly $1 million on the one day alone. The appeal that sets them apart comes from unique, audience-centric, and light-hearted marketing campaigns. And talk about it they have. million in funding.

Brands 41

Brands Authentication Fashion Curation 41

Buffer Social

JANUARY 9, 2024

There’s nothing like a shiny new year of possibilities to inspire content creation — and a wide-open social media calendar to go with it.  A great way to kickstart your 2024 content batch is to note down all the year's important official (and goofy, unofficial) holidays.

List 96

List Social Media Content Fashion 96

Sprout Social

OCTOBER 13, 2022

That doesn’t mean you can’t learn something from viral posts and campaigns. The right viral content can help brands gain mega fanbases. Follow the content best practices of these nine brands who have created viral magic to improve your chances. million views on Twitter alone and kickstarted a viral “Penguin Tour” campaign.

How To 142

How To UGC Authentication Campaign 142

Unmetric

SEPTEMBER 10, 2019

PlayStation has run several campaigns in the past that have won them tons of engagement. One such campaign from 2018 was the #PlayStationClassic, a comeback collection of PlayStation’s classic games, which garnered the most engagement from the gaming community. Luxury brand Chanel is the most-followed fashion brand on Twitter.

Brands 123

Brands Twitter Fashion Ensembli 123

Hootsuite

SEPTEMBER 7, 2022

Posting quality content on social media. Mobile shoppers surpassed desktop shoppers in 2014 and their numbers have been growing ever since. Start your campaign early. Remember, every other retailer is also going to be running a Black Friday campaign. Run an email discount campaign. Test your ads. Build buzz.

Strategy 104

Strategy Discount How To Retail 104

Hootsuite

APRIL 4, 2023

In 2014, pro golfer Chris Kennedy Tweeted a dare to three friends: dump a bucket of icy water on your head within 24 hours or donate $100 to support ALS. The campaign set the standard for how to fundraise on social media. You’ll see successful campaigns to mimic. That’ll motivate your team to blow past previous campaigns.

Social Media 97

Social Media Tips HootSuite How To 97

Ignite Social Media

FEBRUARY 2, 2023

Most of the content they show you is based on what you’re interested in, what content you’ve already shown that you like to watch, either by liking it or just by watching it. Lesson number five, organic content. Lesson 5: Organic content. And so a lot of people say organic content is dead.

Influencer 85

Influencer Social Media Hubspot Travel 85

agora pulse

APRIL 23, 2019

Modernize the way users engage with content by employing emoji plugins like emojics. Emojis make innovative marketing campaigns. Remember back in 2014 when Taco Bell (or rather, Taco Bell’s marketing agency) decided to lobby Unicode Consortium for a taco emoji to be made available for Android and iOS? True story.

Social Media 119

Social Media Campaign Wikipedia Study 119

Convince & Convert

MAY 20, 2014

We then filtered for the top 100 pages based on Average Engagement Rate per Day (Total Engagement/Fans/Days in period) for the period of April 15 through May 14, 2014. 169,897 Feel good stories SoleCollector Fashion 163.22 I then removed all non-English websites and a couple of duplicates and applied a category description.

Data 163

Data Facebook Retail Fashion 163

Unmetric

SEPTEMBER 27, 2019

Facebook is the dominant network where Samsung discusses product launches, supports existing campaigns, and spreads news and information to its audience. The brand’s content strategy is a mixed bag that includes live events’ coverage, video clips, and images that win them a ton of engagement. Netflix – 60 million followers.

Brands 96

Brands Facebook Campaign Sports 96

Webbiquity SMM

MAY 23, 2017

When networking giant Juniper Networks decided to create a campaign that showcased the importance of data protection and security, they looked to gamification as an approach that would be interesting and relevant to their audience. In fact, spending for online videos has gone up 114% since 2014. Did anybody say B2B is boring?

B2B 198

B2B Strategy Marketing Microsoft 198

Unmetric

SEPTEMBER 27, 2019

Facebook is the dominant network where Samsung discusses product launches, supports existing campaigns, and spreads news and information to its audience. The brand’s content strategy is a mixed bag that includes live events’ coverage, video clips, and images that win them a ton of engagement. Netflix – 60 million followers.

Brands 72

Brands Facebook Campaign Sports 72

Convince & Convert

FEBRUARY 7, 2017

They’re also integrating Instagram into their social media marketing campaigns to achieve their business and marketing goals. To build brand value, focus on giving your users a great visual experience by posting engaging content in the form of attractive images. Showcase Your Customers by Posting User-Generated Content.

Instagram 60

Instagram How To Hashtag Domain Name 60

Hootsuite

APRIL 11, 2022

Since implementing an intelligent retail bot, fashion retailer Groupe Dynamite’s traffic increased by 200% , and chat now makes up 60% of all of their customer interactions. French beauty retailer Merci Handy, who has made colorful hand sanitizers since 2014, saw a 1000% jump in ecommerce sales in one 24-hour period. Source: Casper.

Retail 97

Retail FAQ How To Survey 97

Kikolani

SEPTEMBER 17, 2015

In 2014 , Eggo launched a contest in conjunction with International Waffle Day. Speaking of retailers, let’s take a look at one with fashion stores worldwide. Advertising coupons through social media like Facebook allows an ubiquitous retailer like H&M to target specific age groups that their fashion caters to.

Social Media 60

Social Media Forums Discount Reddit 60

ProBlogger

JULY 31, 2017

So for today’s episode (#204) I’m going to play you a full opening keynote talk that I gave in 2014. This episode, episode 204, I’m going to play you the full opening keynote of the talk I gave in 2014, three years ago now. These are just two of the possible Kickstarter campaigns that have happened this year.

Eventful 44

Eventful Blogger eBook Publishing 44

Unmetric

SEPTEMBER 19, 2018

In 2014, Glossier was launched online with just four products and in just four years, it has grown into a cult-status, multi-million dollar business. From transforming a beauty blog into a digital marketing machine, Glossier is a classic example of a successful content to commerce leap. Content Strategies. The Launch Pad.

Social Media 141

Social Media Hashtag Instagram Meme 141

Convince & Convert

DECEMBER 30, 2014

We published 372 posts here at Convince & Convert in 2014, and these are the 14 most popular. 6 Content Marketing Takeaways from 30 Day of LinkedIn Publishing. As they began to roll the tool out to more general LinkedIn users, the question arose: How do we best use this new content marketing platform? Not even close.

Marketing 145

Marketing Analysis SEO Case Study 145

Hootsuite

NOVEMBER 2, 2023

If you’re fresh out of ideas or simply looking for inspiration, these Valentine’s Day social media campaigns and posts can help you get started. Craft perfect posts in seconds OwlyWriter AI instantly generates captions and content ideas for every social media network. It’s seriously easy. Max & Co. Max & Co.

Examples 88

Examples Social Media Apparel Banking 88

Sprout Social

OCTOBER 17, 2016

Before you get started, take our quiz below, to find the network best fit for your brand based on demographic data and the type of content you’d share. Choose social media platforms where you can actively participate and consistently create content. The key is to share content that’s valuable to your audience.

Social Media 40

Social Media Marketing Hashtag LinkedIn 40

Buffer Social

JUNE 22, 2016

What: Media pundits thought Kim Kardashian would break the internet when she bared all for Paper magazine , but the Kardashians’ real power move is to make sure they’re offering a multi-platform experience—much more than you see on social media , including custom emoji and a branded content portal. “I Find a star slogan.

Marketing 75

Marketing Advertising Microsoft Products 75

Webbiquity SMM

SEPTEMBER 8, 2010

The key takeaway — companies can’t put all of their marketing eggs in one basket, but need to balance budgets across several areas including email, social media, organic SEO, paid search and offline campaigns. million pieces of content (videos, photos, blog posts, links etc.) While 28% of U.S. More than 1.5

Research 191

Research Social Media B2B Statistics 191

Convince & Convert

MAY 11, 2016

However, going native doesn’t mean simply setting up shop on across the social media spectrum and just dumping in your site’s existing products and content. In July of 2014, Facebook announced a “New Way for People to Discover and Buy Products on Facebook” with the introduction of their first “Buy” call-to-action button.

Buy 60

Buy Banking Eventful Price 60

Writtent Blog

JULY 6, 2016

Content production is so great today that 60 to 70% of content marketing remains unused – an indication of the need to revolutionize the content turnover for B2B organizations. 37% of B2B marketers consider time one of the biggest challenges for effective content production. Image Credit: Content Marketing Institute.

Strategy 83

Strategy Hubspot B2B Blogger 83